Angling Direct PLC (ANG) Fair Value & Analysis
Consumer Cyclical · GB · Market cap 35.8M GBX
Fair value as of: Jul 19, 2026
From 24 valuation models · updated 22 days ago
Share price −5.1% over the past month.
A solid business, screening 27% undervalued on our models.
What matters now
- Solid quality (66/100) at a price below fair value, the discount is the argument here, not the business quality.
- Our model range runs from £0.4700 (bear) to £0.7800 (bull), base £0.6300. The closer the price sits to the lower half, the larger the margin of safety.
- Quality 66/100 (solid quality) with high evidence: the data supports the verdict.
Price vs Fair Value (5 years)
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Jul 19, 2026.
How to read this chart
60‑month range £0.2528 – £0.8689 · fair‑value band £0.4700 – £0.7800 · the £0.4950 price screens below the £0.6300 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Jul 19, 2026.
Analysis
Angling Direct PLC (ANG) currently trades at £0.4950, while our model-based Fair Value estimate is £0.6300, implying the stock looks roughly 27.3% undervalued today. The Quality Score stands at 66/100 (solid quality), in the Consumer Cyclical sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: high), always confirm before acting.
Over the trailing twelve months, Angling Direct PLC generated revenue of £99.1M at a net margin of 1.9%. Revenue grew 17.0% year over year. It earns a return on equity of 4.6%. Net debt stands at £1.8M. Fundamentals as of Jul 19, 2026
Our scenario range runs from £0.4700 (bear case) to £0.7800 (bull case); at £0.4950, the current price sits within that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. For context, the median of 10 Consumer Cyclical peers we cover trades at -24% fair-value upside, at 27%, ANG screens cheaper than that median.
Fair Value models
Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.
All 24 models by family
Widest divergence: DCF Models (£0.8200) versus Economic Profit (£0.3700). Highest evidence: Growth DCF (80).
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Key figures & financial health
More key figures
Figures from reported company fundamentals · as of Jul 19, 2026. TTM = trailing twelve months.
Quality Score breakdown
Of which business quality 65 · Market factors (momentum, volatility) 50
Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.
About the company
Angling Direct PLC, together with its subsidiaries, engages in the sale of fishing tackle products and equipment in the United Kingdom, Europe, and internationally. It operates in three segments: UK Stores, UK Online, and Europe.
Full company description
Angling Direct PLC, together with its subsidiaries, engages in the sale of fishing tackle products and equipment in the United Kingdom, Europe, and internationally. It operates in three segments: UK Stores, UK Online, and Europe. The company offers baits and additives, bait accessories, bait boats, bait boxes, bait making equipment, barrows and trolleys, bed chairs, bite alarms, bivvies and shelters, bivvy accessories, buckets and riddles, bundles and kits, carp essentials, catapults, clothing, and cooking equipment. It also provides fly fishing accessories, fish care, fly lines, gift cards, indicators, lighting, line, luggage, lures, pole support, poles and whips, poles accessories, miscellaneous, nets, new arrivals, reels, rigs, rod and reel combo, rod pods and support, scales, seat box accessories, seat boxes, sleeping bags and pillows, sunglasses, tackle boxes, tech, terminal tackle, tools, umbrellas, and waders and boots. The company sells its products through websites and stores. Angling Direct PLC was founded in 1986 and is headquartered in Norwich, the United Kingdom.
Company description, as reported by the company or data provider.
Revenue & earnings trend
FY2022 – FY2026 · reported fiscal years
Angling Direct PLC reported revenue of £104M in FY2026 versus £72.5M in FY2022, a compound +9.4%/yr. Reported net income was £2.1M in FY2026, compounding −9.5%/yr from FY2022.
of which total revenue +21.4 pp · buybacks/dilution −7.5 pp
Absolute contributions in percentage points per year; they sum to the EPS growth rate. Start and end points are 3-year averages (details on hover).
Watch ANG: get an alert when its fair value changes →
Peer Group
Specialty Retail · 221 stocks
How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.
Valuation Multiples vs Specialty Retail median · lower = cheaper
Snowflake
Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.
Similar stocks
10 more Specialty Retail stocks, each showing price versus our Fair Value estimate (as of Jul 19, 2026).
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| Casey's General Stores, Inc CASY | $827.04 | $405.44 | -51% |
| Williams-Sonoma, Inc WSM | $222.84 | $164.16 | -26% |
| Ulta Beauty, Inc ULTA | $479.57 | $488.39 | +2% |
| DICK'S Sporting Goods, Inc DKS | $208.89 | $181.10 | -13% |
| Best Buy Co BBY | $83.98 | $109.12 | +30% |
| China Tourism Group 601888 | ¥52.90 | ¥40.40 | -24% |
| Tractor Supply Company TSCO | $31.01 | $35.52 | +15% |
| Murphy USA Inc MUSA | $618.57 | $423.35 | -32% |
| Five Below, Inc FIVE | $197.71 | $117.29 | -41% |
| Taiwan Mobile Co 3045 | 110.50 TWD | 80.98 TWD | -27% |
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Frequently asked questions
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How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.
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