As Commercial Industrial Company of Computers and Toys S.A. (ASCO) fair value: what the stock is really worth
As of Sep 23, 2026: fair value of As Commercial Industrial Company of Computers and Toys S.A. €2.43, price €4.60, upside -47.1%, quality 55 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Sep 23, 2026.
How to read this chart
60‑month range €1.55 – €4.85 · fair‑value band €1.67 – €3.53 · the €4.60 price screens above the €2.43 fair value. Dashed = 300-day average. As of Sep 23, 2026.
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As Commercial Industrial Company of Computers and Toys S.A. produces and trades in toys in Greece and internationally. The company also trades in toys and computers; and imports kids clothing. In addition, it operates a network of points of sale. The company was founded in 1990 and is based in Thessaloniki, Greece.
Stock analysis
As Commercial Industrial Company of Computers and Toys S.A. (ASCO) currently trades at €4.60, while our model-based Fair Value estimate is €2.43, implying the stock looks roughly 89.1% overvalued today.
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Valuation
Bull case: the Growth Earnings group reads highest at a median of €4.69 per share, and 5 of the 26 models we run sit above the €4.60 price.
Bear case: the Growth DCF group reads lowest at €1.01, and 21 of the 26 models stay below the price. Evidence for this calculation is low.
Scenario range: €1.67 (bear) to €3.53 (bull), the price of €4.60 sits above it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 55/100 (solid quality), in the Consumer Cyclical sector.
Mixed Growth: Revenue is growing, but margins or cash flow do not fully confirm the trend.
As Commercial Industrial Company of Computers and Toys S.A. reported revenue of €27.0M in FY2018 versus €19.2M in FY2014, a compound +8.8%/yr. Reported net income was €3.2M in FY2018, compounding +14.4%/yr from FY2014.
Key figures
Market cap €60.0M · P/E ratio 32.1 · P/S ratio 3.81 · EPS (TTM) €0.1430 · Dividend yield 4.1% · Net margin 11.8% · Return on equity 14.1% · Return on assets (EBIT) 12.2%.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 46 out of 100 (low confidence).
What moves the price
The share trades about 5% below its 52-week high and 24% above its 52-week low, currently above its 200-day average.
For context, the median of 10 Consumer Cyclical peers we cover trades at 38% fair-value upside, at −47%, ASCO screens richer than that median.
Fair Value models
Bear €1.67Fair Value €2.43Bull €3.53
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above is their evidence-weighted blend, not the output of a single model.Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target.Evidence ⓘEvidence = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card.58/100
Revenue is growing, but margins or cash flow do not fully confirm the trend.
Revenue growth 1 year
+4.1%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+8.0%
’14
’15
’16
’17
’18
Profit margin (trend) ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.
21.6% (2014) → 15.9% (2018)
What shareholders gained per year ⓘWe only publish this rate when it is defensible. Reason: no share-count history
Compare As Commercial Industrial Company of Computers and Toys S.A. with another stock
Price, fair value, quality and upside side by side.
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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Leisure · 189 stocks
Beats the industry median on 8/12 measures
Overall it ranks above its industry peers.
Valuation
Quality Score55 · Above median
Fair Value upside−47% · Bottom 25%
Profitability
Return on equity (TTM)14% · Top 25%
Return on assets9% · Top 25%
Net margin (TTM)16% · Top 25%
Operating margin (TTM)25% · Top 25%
Growth and dividend
Revenue growth7% · Above median
Dividend yield (TTM)4.1% · Above median
Valuation Multiplesvs Leisure median · lower = cheaper
P/E (TTM)32.1× · Priciest 25%
P/B2.39× · Pricier than median
P/S (TTM)1.88× · Pricier than median
EV/EBITDA7.6× · Cheaper than median
Strength profile in five axes (Snowflake)
This stockSector peers
VALUE (fair-value potential)0· sector 43
FUTURE (revenue growth)35· sector 14
PAST (return on equity)57· sector 19
HEALTH (low debt)0· sector 94
DIVIDEND (yield)83· sector 57
VALUE 0: the price sits above our fair-value range.
For bloggers, editors and developers: paste this into your site or blog (a “Custom HTML” block in WordPress), it shows the current fair value and links back here. Free, plain HTML, and welcome. Full data streams (CSV/JSON) at /developers.
Cite: Fair Value Calculator (2026). "As Commercial Industrial Company of Computers and Toys S.A. Fair Value". https://www.fairvalue-calculator.com/stock/ASCO
Frequently asked questions
Is As Commercial Industrial Company of Computers and Toys S.A. (ASCO) overvalued or undervalued?
As of Sep 23, 2026, our model estimates a fair value of €2.43 versus a price of €4.60, about −47% upside (overvalued).
What is the fair value of ASCO?
Our model-based fair value for As Commercial Industrial Company of Computers and Toys S.A. is €2.43 (as of Sep 23, 2026), built from audited fundamentals. The current price: €4.60.
What is the quality score of ASCO?
As Commercial Industrial Company of Computers and Toys S.A. has a Quality Score of 55/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for As Commercial Industrial Company of Computers and Toys S.A. (ASCO)?
Our model-based price target is the fair value of €2.43 (as of Sep 23, 2026) from 26 valuation models. Cautious scenario €1.67, optimistic scenario €3.53. It is a calculation from audited fundamentals, not an analyst target.
What is the As Commercial Industrial Company of Computers and Toys S.A. stock forecast for 2026?
Our models put fair value at €2.43, about −47% upside versus a price of €4.60 (overvalued). Cautious scenario €1.67, optimistic scenario €3.53. The calculation is refreshed regularly with new filings.
What is the revenue of As Commercial Industrial Company of Computers and Toys S.A. (ASCO)?
As Commercial Industrial Company of Computers and Toys S.A. reported trailing-twelve-month revenue of about €36.1M (latest available figure, as of Sep 23, 2026).
Does As Commercial Industrial Company of Computers and Toys S.A. pay a dividend?
As Commercial Industrial Company of Computers and Toys S.A. currently shows a dividend yield of about 4.13% relative to its recent price (as of Sep 23, 2026).
What is the intrinsic value of As Commercial Industrial Company of Computers and Toys S.A. (ASCO)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For As Commercial Industrial Company of Computers and Toys S.A. it is €2.43 per share (as of Sep 23, 2026), against a price of €4.60. It is the blended result of 26 valuation models (cash flow, earnings, asset, dividend).
Is As Commercial Industrial Company of Computers and Toys S.A. stock overvalued or undervalued in 2026?
As of Sep 23, 2026, ASCO trades above its calculated fair value: price €4.60, fair value €2.43, a gap of about −47% (overvalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of ASCO?
No. The price is what the market pays today (€4.60); the fair value is what the company's own numbers justify (€2.43). For As Commercial Industrial Company of Computers and Toys S.A. the two are €2.17 per share apart. That gap is exactly why we show both numbers side by side.
How much is As Commercial Industrial Company of Computers and Toys S.A. worth?
The market values As Commercial Industrial Company of Computers and Toys S.A. at about €60.0M (market capitalisation, as of Sep 23, 2026). Per share that is €4.60; our models calculate a fair value of €2.43 per share.
What do the bullish and bearish scenarios say about ASCO?
Our models span a range for As Commercial Industrial Company of Computers and Toys S.A.: cautious scenario €1.67, base €2.43, optimistic €3.53 per share (as of Sep 23, 2026, price €4.60). The range comes from different growth and margin assumptions, not from analyst opinions.
What is the P/E ratio of ASCO?
As Commercial Industrial Company of Computers and Toys S.A. trades at a price-to-earnings ratio of 32.1 (as of Sep 23, 2026). A P/E on its own says little: it compares the price with ONE year of profit, while our fair value of €2.43 is built from several models across several years. Other multiples: P/B 2.4, P/S 1.9, EV/EBITDA 7.6.
How solid is the balance sheet of As Commercial Industrial Company of Computers and Toys S.A. (ASCO)?
Balance-sheet figures for As Commercial Industrial Company of Computers and Toys S.A. (as of Sep 23, 2026): return on equity 14.1%. They feed the Quality Score of 55/100, which measures business quality independently of the share price.
How far is ASCO from its 52-week high?
As Commercial Industrial Company of Computers and Toys S.A. trades at €4.60, about 5% below its 52-week high of €4.85 and 24% above the low of €3.71 (as of Sep 23, 2026). Distance from the high says nothing about value: that is what the fair value of €2.43 is for.
Which stocks are comparable to As Commercial Industrial Company of Computers and Toys S.A.?
From the same area (Consumer Cyclical) we also value ANTA Sports Products Limited, Pop Mart International Group, Amer Sports, Inc, Hasbro, Inc, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is As Commercial Industrial Company of Computers and Toys S.A. stock attractive at the current price?
The data as of Sep 23, 2026: price €4.60, calculated fair value €2.43 (−47%), Quality Score 55/100, from 26 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of ASCO calculated?
We run As Commercial Industrial Company of Computers and Toys S.A. through 26 models from four families: discounted cash flow, earnings models, asset and balance-sheet models, and dividend models. Every model gets the same audited fundamentals; the result is the weighted average of €2.43, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 14.1 % above its aggregate fair value. As Commercial Industrial Company of Computers and Toys S.A. itself currently trades above fair value. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of As Commercial Industrial Company of Computers and Toys S.A. (ASCO)?
The closing price on Sep 23, 2026 was €4.60. Our model-based fair value is €2.43, about −47% upside (overvalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with As Commercial Industrial Company of Computers and Toys S.A. right now?
The price sits above even our optimistic bull case (€3.53). The favourable scenario is already priced in. The large gap to fair value rests on thin data (low evidence): fewer applicable models and a shorter history. Read it with extra caution. Solid but not exceptional quality (55/100) and above fair value, neither a clear bargain nor a standout compounder. A fairly wide model range (€1.67 to €3.53) leaves room in how you read the outcome.
Key figures of As Commercial Industrial Company of Computers and Toys S.A.
How large is the market capitalisation of As Commercial Industrial Company of Computers and Toys S.A. (ASCO)?
The market capitalisation of As Commercial Industrial Company of Computers and Toys S.A. is €60.0M. The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of As Commercial Industrial Company of Computers and Toys S.A. (ASCO)?
The price-to-sales ratio of As Commercial Industrial Company of Computers and Toys S.A. is 3.81 (P/E × margin). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of As Commercial Industrial Company of Computers and Toys S.A. (ASCO)?
Earnings per share at As Commercial Industrial Company of Computers and Toys S.A. are €0.1430 (price ÷ EPS = P/E 32.1). Earnings per share over the last twelve months: total profit spread across every single share.
What is the dividend yield of As Commercial Industrial Company of Computers and Toys S.A. (ASCO)?
The dividend yield of As Commercial Industrial Company of Computers and Toys S.A. is 4.1% (payout 133%). Yearly dividend relative to the share price. 3% pays 3 per 100 invested. Below: how much of profit is used for it.
What is the net margin of As Commercial Industrial Company of Computers and Toys S.A. (ASCO)?
The net margin of As Commercial Industrial Company of Computers and Toys S.A. is 11.8% (fiscal year 2018). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of As Commercial Industrial Company of Computers and Toys S.A. (ASCO)?
The return on equity (ROE) of As Commercial Industrial Company of Computers and Toys S.A. is 14.1% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of As Commercial Industrial Company of Computers and Toys S.A. (ASCO)?
On an EBIT basis the return on assets of As Commercial Industrial Company of Computers and Toys S.A. is 12.2% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of As Commercial Industrial Company of Computers and Toys S.A. (ASCO)?
The operating margin of As Commercial Industrial Company of Computers and Toys S.A. is 24.9% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at As Commercial Industrial Company of Computers and Toys S.A. (ASCO)?
Revenue at As Commercial Industrial Company of Computers and Toys S.A. is growing +7.0% versus a year earlier (3y avg +8.0%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at As Commercial Industrial Company of Computers and Toys S.A. (ASCO)?
Earnings per share at As Commercial Industrial Company of Computers and Toys S.A. are growing +59.9% versus a year earlier. How much earnings per share grew versus a year earlier.
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