Big Camera Corporation (BIG) Fair Value & Analysis
Consumer Cyclical · TH · Market cap 1.1B THB
Fair value as of: Jul 16, 2026
From 23 valuation models · updated 25 days ago
Share price +3.2% over the past month.
A solid business, screening 50% undervalued on our models.
What matters now
- The price is below even our cautious bear case (0.4000 THB). The market is more pessimistic than our downside scenario.
- Solid quality (59/100) at a price below fair value, the discount is the argument here, not the business quality.
Price vs Fair Value (5 years)
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Jul 16, 2026.
How to read this chart
60‑month range 0.2703 THB – 0.9805 THB · fair‑value band 0.4000 THB – 0.6000 THB · the 0.3200 THB price screens below the 0.4800 THB fair value. Dashed = 300-day average. As of Jul 16, 2026.
Analysis
Big Camera Corporation (BIG) currently trades at 0.3200 THB, while our model-based Fair Value estimate is 0.4800 THB, implying the stock looks roughly 50.0% undervalued today. The Quality Score stands at 59/100 (solid quality), in the Consumer Cyclical sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: high), always confirm before acting.
Over the trailing twelve months, Big Camera Corporation generated revenue of 4.0B THB at a net margin of 2.5%. Revenue declined 4.7% year over year. It earns a return on equity of 5.5%. Net debt stands at 786M THB. Fundamentals as of Jul 16, 2026
Our scenario range runs from 0.4000 THB (bear case) to 0.6000 THB (bull case); at 0.3200 THB, the current price sits below that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 25% below its 52-week high and 23% above its 52-week low, currently above its 200-day average. For context, the median of 10 Consumer Cyclical peers we cover trades at -24% fair-value upside, at 50%, BIG screens cheaper than that median.
Fair Value models
Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.
All 23 models by family
Widest divergence: DCF Models (0.7500 THB) versus Dividend Discount (0.1900 THB). Highest evidence: Growth DCF (80).
Key figures & financial health
More key figures
Figures from reported company fundamentals · as of Jul 16, 2026. TTM = trailing twelve months.
Quality Score breakdown
Of which business quality 60 · Market factors (momentum, volatility) 50
Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.
About the company
Big Camera Corporation Public Company Limited, together with its subsidiaries, distributes cameras and photography-related products in Thailand.
Full company description
Big Camera Corporation Public Company Limited, together with its subsidiaries, distributes cameras and photography-related products in Thailand. The company offers digital cameras, lens, cinema cameras, action and 360 cameras, camcorders video cameras, drones, instant cameras and films, gimbal stabilizers, camera flashes, loupe magnifier, range finder, studio lighting, microphones, and audio equipment, and video production equipment. It also provides monitors and displays, filters, memory cards, batteries and chargers, camera bags and straps, tripods, dry cabinets, binoculars, photo printers, grips, DJI parts, and camera care and other products. In addition, it provides mobile phones, and photography and mobile phone related products; and related services, such as photographic processing and photographic equipment repair services, etc. Further, the company is involved in the printing business. Big Camera Corporation Public Company Limited was founded in 1980 and is based in Bangkok, Thailand.
Company description, as reported by the company or data provider.
Revenue & earnings trend
FY2021 – FY2025 · reported fiscal years
Big Camera Corporation reported revenue of 3.8B THB in FY2025 versus 2.0B THB in FY2021, a compound +17.5%/yr. Reported net income was 100M THB in FY2025.
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Peer Group
Specialty Retail · 221 stocks
How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.
Valuation Multiples vs Specialty Retail median · lower = cheaper
Snowflake
Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.
Similar stocks
10 more Specialty Retail stocks, each showing price versus our Fair Value estimate (as of Jul 16, 2026).
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| Casey's General Stores, Inc CASY | $827.04 | $405.44 | -51% |
| Williams-Sonoma, Inc WSM | $222.84 | $164.16 | -26% |
| Ulta Beauty, Inc ULTA | $479.57 | $488.39 | +2% |
| DICK'S Sporting Goods, Inc DKS | $208.89 | $181.10 | -13% |
| Best Buy Co BBY | $83.98 | $109.12 | +30% |
| China Tourism Group 601888 | ¥52.90 | ¥40.40 | -24% |
| Tractor Supply Company TSCO | $31.01 | $35.52 | +15% |
| Murphy USA Inc MUSA | $618.57 | $423.35 | -32% |
| Five Below, Inc FIVE | $197.71 | $117.29 | -41% |
| Taiwan Mobile Co 3045 | 110.50 TWD | 80.98 TWD | -27% |
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Frequently asked questions
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How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.
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