Genius Sports Limited (GENI) Fair Value & Analysis
Communication Services · US · Market cap $1.6B
Analysis
Genius Sports Limited (GENI) currently trades at $5.86, while our model-based Fair Value estimate is $9.48 — implying the stock looks roughly 61.8% undervalued today. We read business quality at 95/100 (high quality), in the Communication Services sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: medium) — always confirm before acting.
About the company
Genius Sports Limited provides technology-led products and services to the sports, sports betting, and sports media industries in the Americas, Europe, and internationally. It offers technology infrastructure for the collection, integration, and distribution of live optical tracking, event data, and video for league's operations; streaming solutions comprising technology, automatic production, and distribution for sports to commercialize video footage of their games; and end-to-end integrity services to sports leagues, such as full-time active monitoring technology, which uses mathematical algorithms to identify and flag suspicious betting activity in global betting markets, as well as a full suite of online and offline educational and consultancy services. The company also develops additional tools that help sports leagues deepen fan engagement; and digital content and gamification solutions, as well as provides consumer insights and fan intelligence services. In addition, it provi…
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How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.
Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.