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NowVertical Group (NOWVF) fair value: what the stock is really worth

As of Oct 1, 2026: fair value of NowVertical Group $0.16, price $0.10, upside +56.2%, quality 18 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.

  1. Fair value above price? Yes
  2. Good quality? No
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Technology · US · ISIN CA67013H1064

NG NowVertical Group logo Thin data Sep 24, 2026

NowVertical Group

NOWVF · US

Cheap, value-trap riskThe stock looks deeply undervalued, but low quality raises value-trap risk.

✓Fair value $0.1618 · Strongly undervalued (+56.2%)
!Quality 18/100
!Expensive Growth (revenue 5y +127.2 %/yr)
!Loss-making · -8.9% net margin (TTM)
!High debt · negative free cash flow
!Narrow moat 22/100
!Evidence only low, so the estimate is less certain

What runs behind every stock

69 individual criteria per stock, every one traceable See the method →

Price vs Fair Value

$0.9857 $0.0607 Fair Value $0.1618 Nov 2021 Oct 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Sep 24, 2026.

How to read this chart

58‑month range $0.0607 – $0.9857 · fair‑value band $0.0900 – $0.2067 · the $0.1036 price screens below the $0.1618 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Sep 24, 2026.

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Company profile

NowVertical Group Inc., together with its subsidiaries, operates as a big data, analytics, and vertical intelligence company in Canada, the United States of America, United Kingdom, Argentina, Brazil, Mexico, India, Colombia, and Egypt.

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NowVertical Group Inc., together with its subsidiaries, operates as a big data, analytics, and vertical intelligence company in Canada, the United States of America, United Kingdom, Argentina, Brazil, Mexico, India, Colombia, and Egypt. The company offers acquisition and insights solutions, including partner marketing, marketing attribution, campaign analytics, customer segmentation, and NOW SnowGraph; engagement and retention solutions, such as customer lifetime value, cross-sell and upsell, customer engagement, customer retention, and predictive recommendations; and data management and planning solutions comprising data risk mitigation, single customer view, single view reporting, and unified content management. It also provides analytics and intelligence services, including 360-degree planning and analysis, artificial intelligence, data science, and business analytics; data operations and engineering services, such as machine learning operations (MLOps), DataOps, data engineering, and middleware services; and data strategy and governance services comprising data modernization, expert assessments, and data governance. In addition, the company offers subscriptions, implementation, maintenance and support, and consulting services; and sells software, and maintenance and support subscriptions. It serves the media, financial services, technology, retail and e-commerce, and subscriptions industries. NowVertical Group Inc. is headquartered in Toronto, Canada.

Stock analysis

NowVertical Group (NOWVF) currently trades at $0.1036, while our model-based Fair Value estimate is $0.1618, implying the stock looks roughly 36.0% undervalued today.

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Valuation

Bull case: the Multiples group reads highest at a median of $1.09 per share, and 5 of the 6 models we run sit above the $0.1036 price.

Bear case: the Earnings-Based group reads lowest at $0.1400, and 1 of the 6 models stay below the price. Evidence for this calculation is low.

Scenario range: $0.0900 (bear) to $0.2067 (bull), the price of $0.1036 sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.

Quality & growth

The Quality Score stands at 18/100 (below-average quality), in the Technology sector.

Expensive Growth: The company is growing, but growth may require heavy reinvestment or weak cash conversion.

NowVertical Group reported revenue of $37.3M in FY2025 versus $4.1M in FY2021, a compound +73.6%/yr. Reported net income was −$4.0M in FY2025.

Key figures

Market cap $9.9M · P/S ratio 0.23 · EPS (TTM) $−0.0300 · Net margin −10.7% · Return on equity −96.3% · Return on assets (EBIT) −13.5% · Operating margin 11.6% · Revenue (TTM) $36.7M.

Competitive moat

Our AI-assisted moat analysis scores the competitive advantage at 32 out of 100 (low confidence).

What moves the price

The share trades about 59% below its 52-week high and 57% above its 52-week low, currently below its 200-day average.

For context, the median of 10 Technology peers we cover trades at −23% fair-value upside, at 56%, NOWVF screens cheaper than that median.

Fair Value models

Bear $0.0900 Fair Value $0.1618 Bull $0.2067
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above is their evidence-weighted blend, not the output of a single model. Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds. Evidence ⓘEvidence = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Highest evidence
EPV $0.1100 $0.1400 $0.1800 74
ROIC Compounder $0.1800 $0.3300 $0.4400 68
EV/EBITDA $0.7900 $1.09 $1.40 67
All 6 models by family
Earnings-Based
EPV $0.1100 $0.1400 $0.1800 74
Multiples
EV/EBIT $0.8000 $1.11 $1.42 66
EV/EBITDA $0.7900 $1.09 $1.40 67
EV/Revenue $0.3400 $0.5400 $0.7500 53
Asset-Based
NCAV (Graham) $0.0100 $0.0100 $0.0200 52
Economic Profit
ROIC Compounder $0.1800 $0.3300 $0.4400 68

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Quality Score breakdown

Overall quality 18/100

Of which business quality 18 · Market factors (momentum, volatility) 5

Profitability 28
Margins and returns on capital today
Quality Growth 12
Are margins and returns improving?
Cashflow 0
Earnings quality: real cash, not paper profit
Fin. Strength 7
Balance sheet, leverage, solvency risk
Investment 81
Disciplined investing over empire-building
Low Volatility 0
Calm price path (market factor)
Momentum 8
Price trend over the last 3–12 months (market factor)
52W Momentum 6
Distance to the 52-week high (market factor)
Net Issuance 0
Share count: buybacks or dilution?

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Revenue & earnings trend

Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card. 38/100
The company is growing, but growth may require heavy reinvestment or weak cash conversion.
Revenue growth 1 year
−20.3%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+11.4%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+127.2%
Start year 2020 (pandemic)
Profit margin (trend) ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.
−1,245.4% (2020) → 10.5% (2024)
What shareholders gained per year ⓘWe only publish this rate when it is defensible. Reason: fiscal 2025 is a loss year, no rate is defined from a loss
not computed

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Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

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Cite: Fair Value Calculator (2026). "NowVertical Group Fair Value". https://www.fairvalue-calculator.com/stock/NOWVF

Frequently asked questions

Is NowVertical Group (NOWVF) overvalued or undervalued?
As of Sep 24, 2026, our model estimates a fair value of $0.1618 versus a price of $0.1036, about +56% upside (undervalued).
What is the fair value of NOWVF?
Our model-based fair value for NowVertical Group is $0.1618 (as of Sep 24, 2026), built from audited fundamentals. The current price: $0.1036.
What is the quality score of NOWVF?
NowVertical Group has a Quality Score of 18/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for NowVertical Group (NOWVF)?
Our model-based price target is the fair value of $0.1618 (as of Sep 24, 2026) from 6 valuation models. Cautious scenario $0.0900, optimistic scenario $0.2067. It is a calculation from audited fundamentals, not an analyst target.
What is the NowVertical Group stock forecast for 2026?
Our models put fair value at $0.1618, about +56% upside versus a price of $0.1036 (undervalued). Cautious scenario $0.0900, optimistic scenario $0.2067. The calculation is refreshed regularly with new filings.
What is the revenue of NowVertical Group (NOWVF)?
NowVertical Group reported trailing-twelve-month revenue of about $36.7M (latest available figure, as of Sep 24, 2026).
What is the intrinsic value of NowVertical Group (NOWVF)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For NowVertical Group it is $0.1618 per share (as of Sep 24, 2026), against a price of $0.1036. It is the blended result of 6 valuation models (cash flow, earnings, asset, dividend).
Is NowVertical Group stock overvalued or undervalued in 2026?
As of Sep 24, 2026, NOWVF trades below its calculated fair value: price $0.1036, fair value $0.1618, a gap of about +56% (undervalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of NOWVF?
No. The price is what the market pays today ($0.1036); the fair value is what the company's own numbers justify ($0.1618). For NowVertical Group the two are $0.0582 per share apart. That gap is exactly why we show both numbers side by side.
How much is NowVertical Group worth?
The market values NowVertical Group at about $9.9M (market capitalisation, as of Sep 24, 2026). Per share that is $0.1036; our models calculate a fair value of $0.1618 per share.
What do the bullish and bearish scenarios say about NOWVF?
Our models span a range for NowVertical Group: cautious scenario $0.0900, base $0.1618, optimistic $0.2067 per share (as of Sep 24, 2026, price $0.1036). The range comes from different growth and margin assumptions, not from analyst opinions.
How far is NOWVF from its 52-week high?
NowVertical Group trades at $0.1036, about 59% below its 52-week high of $0.2497 and 57% above the low of $0.0660 (as of Oct 1, 2026). Distance from the high says nothing about value: that is what the fair value of $0.1618 is for.
Which stocks are comparable to NowVertical Group?
From the same area (Technology) we also value Microsoft Corporation, Palantir Technologies Inc, Oracle Corporation, CrowdStrike Holdings, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is NowVertical Group stock attractive at the current price?
The data as of Sep 24, 2026: price $0.1036, calculated fair value $0.1618 (+56%), Quality Score 18/100, from 6 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of NOWVF calculated?
We run NowVertical Group through 6 models from four families: discounted cash flow, earnings models, asset and balance-sheet models, and dividend models. Every model gets the same audited fundamentals; the result is the weighted average of $0.1618, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 14.5 % above its aggregate fair value. NowVertical Group currently trades 36 % below its own fair value, and the market average says nothing about that. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of NowVertical Group (NOWVF)?
The closing price on Oct 1, 2026 was $0.1036. Our model-based fair value is $0.1618, about +56% upside (undervalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with NowVertical Group right now?
The large discount to fair value meets weak quality (18/100). That raises the risk this is a value trap rather than a bargain. The large gap to fair value rests on thin data (low evidence): fewer applicable models and a shorter history. Read it with extra caution. A fairly wide model range ($0.0900 to $0.2067) leaves room in how you read the outcome.

Key figures of NowVertical Group

How large is the market capitalisation of NowVertical Group (NOWVF)?
The market capitalisation of NowVertical Group is $9.9M. The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of NowVertical Group (NOWVF)?
The price-to-sales ratio of NowVertical Group is 0.23 (last twelve months). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of NowVertical Group (NOWVF)?
Earnings per share at NowVertical Group are $−0.0300. Earnings per share over the last twelve months: total profit spread across every single share.
What is the net margin of NowVertical Group (NOWVF)?
The net margin of NowVertical Group is −10.7% (fiscal year 2025). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of NowVertical Group (NOWVF)?
The return on equity (ROE) of NowVertical Group is −96.3% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of NowVertical Group (NOWVF)?
On an EBIT basis the return on assets of NowVertical Group is −13.5% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of NowVertical Group (NOWVF)?
The operating margin of NowVertical Group is 11.6% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at NowVertical Group (NOWVF)?
Revenue at NowVertical Group is growing −6.1% versus a year earlier (3y avg +11.4%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at NowVertical Group (NOWVF)?
Earnings per share at NowVertical Group are growing +118% versus a year earlier. How much earnings per share grew versus a year earlier.
How much free cash flow does NowVertical Group (NOWVF) generate?
The free cash flow of NowVertical Group is −$2.5M (fiscal year 2025). The cash truly left after running and investing in the business, this is what pays dividends and buybacks.
How much net debt does NowVertical Group (NOWVF) carry?
The net debt of NowVertical Group is $13.4M (fiscal year 2025). Debt minus cash on hand. The note shows how many years of free cash flow could in theory pay it off.
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