Russel Metals Inc. (RUS) fair value: what the stock is really worth
As of Nov 6, 2026: fair value (intrinsic value) of Russel Metals Inc. stock C$95.09, price C$76.17, upside +24.8%, quality 67 out of 100. Rating: undervalued. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
69 individual criteria per stock, every one traceableSee the method →
Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Nov 7, 2026.
How to read this chart
60‑month range C$20.43 – C$95.21 · fair‑value band C$55.84 – C$132.19 · the C$76.17 price screens below the C$95.09 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). 1 fiscal year is left out: there the valuation rested on only a fraction of the usual models. As of Nov 7, 2026.
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Russel Metals Inc. engages in the distribution of steel and other metal products in Canada and the United States. The company operates through Metals Service Centers, Energy Field Stores, and Steel Distribution segments.
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The Metal Service Centers segment operates a network of metals service centers, which provide metal products in various sizes, shapes, and specifications, including carbon hot rolled and cold finished steel, pipe and tubular, stainless steel, aluminum, and other non-ferrous specialty metal products.
The Energy Field Stores segment offers specialized products, such as flanges, valves, fittings, and other products to energy industry.
The Steel Distributors segment sells steel products comprising carbon steel plate, flat rolled products, beams, channels, and pipes to other steel service centers and equipment manufacturers. Russel Metals Inc. was incorporated in 1929 and is headquartered in Mississauga, Canada.
Stock analysis
Russel Metals Inc. (RUS) currently trades at C$76.17, while our model-based Fair Value estimate is C$95.09, implying the stock looks roughly 20% undervalued today.
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Valuation
Bull case: the Multiples group reads highest at a median of C$58.41 per share, and 0 of the 26 models we run sit above the C$76.17 price.
Bear case: the Asset-Based group reads lowest at C$12.78, and 26 of the 26 models stay below the price. Data coverage for this calculation is medium.
Scenario range: C$55.84 (bear) to C$132.19 (bull), the price of C$76.17 sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 67/100 (solid quality), in the Industrials sector.
Weak Growth: Revenue growth is inconsistent: the periods point in different directions, so there is no trend to rely on.
Russel Metals Inc. reported revenue of C$4.6B in FY2025 versus C$4.2B in FY2021, a compound +2.5%/yr. Reported net income was C$169M in FY2025, compounding −20.9%/yr from FY2021.
Key figures
Market cap C$4.2B (≈ $3.0B) Mid · P/E ratio 13.7 · P/S ratio 0.70 · EPS (TTM) C$5.58 · Dividend yield 2.2% · Net margin 5.1% · Return on equity 17.7% · Return on assets (EBIT) 17.4% (5-year average).
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 50 out of 100 (low confidence).
What moves the price
The share trades about 20% below its 52-week high and 100% above its 52-week low, currently above its 200-day average.
For context, the median of 10 Industrials peers we cover trades at −28% fair-value upside, at 25%, RUS screens cheaper than that median.
Fair Value models
BearC$55.84Fair Value C$95.09BullC$132.19
Price C$76.17 · Upside +24.8%
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above starts from their evidence-weighted blend, not from a single model. In cyclical trough or peak years, after dilution or a stock split it is adjusted afterwards, so it can sit above or below the models. Based on fiscal year 2025 figures (about 10 months old). Earnings retained since then (C$3.31 per share) are deliberately not added.Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds.Coverage ⓘCoverage = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Best data coverage
FCF DCFC$25.16C$39.86C$61.3779
Growth DCFC$25.63C$38.66C$56.6178
Residual IncomeC$25.71C$28.64C$35.6976
All 26 models by family
DCF Models
FCF DCFC$25.16C$39.86C$61.3779
Owner EarningsC$20.77C$33.19C$51.3975
5Y Revenue ExitC$31.02C$52.83C$80.6571
5Y EBITDA ExitC$40.38C$70.22C$104.9474
5Y P/E ExitC$34.39C$59.09C$84.8470
10Y Revenue ExitC$27.38C$46.51C$72.0765
10Y EBITDA ExitC$34.39C$58.33C$90.1767
10Y P/E ExitC$30.65C$50.76C$75.2063
Earnings-Based
Graham-DoddC$20.91C$62.76C$83.1765
Lynch FVC$13.32C$19.03C$24.7461
PEG = 1.0C$13.32C$19.03C$24.7457
EPVC$27.72C$32.69C$36.9974
Dividend Discount
Gordon GGMC$15.51C$31.21C$47.7666
DDM Multi-StageC$15.51C$24.91C$32.9066
Multiples
P/E MultipleC$48.42C$64.56C$80.7063
P/S MultipleC$39.20C$52.26C$65.3358
P/B MultipleC$34.53C$46.04C$57.5555
EV/EBITC$48.82C$67.34C$85.8566
EV/EBITDAC$52.27C$71.93C$91.5967
EV/RevenueC$32.92C$49.91C$66.9053
Asset-Based
NCAV (Graham)C$8.43C$12.78C$15.9754
Growth DCF
Growth DCFC$25.63C$38.66C$56.6178
Rev-Margin DCFC$31.02C$52.73C$77.3772
Economic Profit
Residual IncomeC$25.71C$28.64C$35.6976
ROIC CompounderC$27.72C$34.65C$43.7772
Growth Earnings
Growth-Adj P/EC$39.55C$56.50C$73.4467
The fair value above starts from this blend and is adjusted for a year distorted by one-off effects.
Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card.40/100
Revenue growth is inconsistent: the periods point in different directions, so there is no trend to rely on.
Revenue growth 1 year
+8.9%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−2.9%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+11.5%
Start year 2020 (pandemic). Over 10 years: +4.1% a year
Revenue growth 32 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+3.8%
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What shareholders gained per year (last 5 years) ⓘWhat the business itself delivers per year: earnings growth per share plus the dividend yield. This is what you get IF the market keeps valuing the stock the same way: it contains no assumption about the market changing its mind. Computed per share, so buybacks count and a merger does not pass as growth. For a company that pays no dividend it is pure earnings growth per share. Period: earnings growth per share as CAGR over the last 5 reported fiscal years (annual statements), plus the current dividend yield. The start value is the median of the three years around the start, so a single crisis year (a pandemic or a write-down) does not distort the rate.
+21.7%
Earnings growth per share plus dividend.
Earnings per share, growth per year+19.5%
Dividend (yield on the price)2.2%
Pace: 5 vs 10 years ⓘTwo data points, not a trend model: earnings growth per share over the last 5 fiscal years against the last 10. Labelled "steady" when both rates are within 3 percentage points of each other, otherwise picking up or flattening. Shown only when ten years of history exist.19.5% vs 7.9%, picking up
Profit margin 2020 to 2025 ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.3% → 5%
Pace: the 5-year rate starts in 2020 (pandemic)
Growth Forecast
A lot of optimism in the price
The price assumes more growth than the company has delivered so far and more than analysts expect.
What the price assumes ⓘThis turns our valuation around: instead of asking what the share is worth, it asks what growth the current price requires. It uses the cash the company keeps after all spending (free cash flow), the same discount rate as our models, five years of growth, then slowing evenly to 2 % a year by year ten. Compared with the analysts' sales forecasts extended to the same five years (at least three analysts, for context only, it does not enter the Fair Value): within 3 percentage points counts as "in line" (amber), below that little optimism (green), above that a lot of optimism (red).
+19.1%
Yearly growth needed for the next five years to justify today's price.
What forecasts expect ⓘAnalysts publish sales forecasts for the next two fiscal years. For the years after that, growth slows evenly to 2 % a year by year ten (2 % is the long-run rate our models use). Projected years are marked as such.
+10.6%
Yearly sales growth analysts expect, extended to five years.
After inflation (Canada: IMF forecast 2.1% a year to 2030, 2.6% from 2016 to 2025) that is about +16.6% a year for the price and +8.3% for the forecasts.
News mood ⓘNews mood, the average tone of recent news (86 articles), rated against how stocks are usually covered. 🚀 Hype = unusually upbeat · 🙂 Positive = above average · 😐 Neutral = typical · 🙁 Negative = below average · 😨 Very negative = unusually downbeat. It reflects the tone of coverage, not our valuation.Positive
Recent news coverage is more positive than average.
AI conclusion: The Kloeckner acquisition has lifted shipments and margins by shifting more than half of revenues and profits to the US market, yet the distributor remains exposed to steel demand and pricing cycles without a clear moat.
Main risk: A downturn in steel demand would directly cut volumes and compress spreads, hitting earnings stability at this cycle-dependent metals distributor.
Russel Metals posted record shipments and margin gains in the latest quarter, helped by the Kloeckner acquisition that shifted more than half its revenues and profits to the stronger US market. As a metals distributor, however, those gains sit atop a business whose volumes and spreads move directly with steel demand and pricing cycles. Will the acquisition lift prove durable through the next downturn, or will the company revert to its historical earnings swings?
Price, fair value, quality and upside side by side.
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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Industrial Distribution · 107 stocks
Beats the industry median on 12/15 measures
Overall it ranks above its industry peers.
Valuation
Quality Score67 · Top 25%
Fair Value upside+24.8% · Above median
Profitability
Return on equity (12 months)17.7% · Top 25%
Return on assets6.3% · Above median
Net margin (12 months)5.1% · Above median
Operating margin (12 months)9.0% · Above median
Growth and dividend
Revenue growth (quarter YoY)55.9% · Top 25%
Dividend yield (12 months)2.2% · Above median
Balance sheet
Debt / equity0.19× · Above median
Valuation Multiplesvs Industrial Distribution median · lower = cheaper
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Cite: Fair Value Calculator (2026). "Russel Metals Inc. Fair Value". https://www.fairvalue-calculator.com/stock/RUS
Frequently asked questions
Is Russel Metals Inc. (RUS) overvalued or undervalued?
As of Nov 7, 2026, our model estimates a fair value of C$95.09 versus a price of C$76.17, about +25% upside (undervalued).
What is the fair value of RUS?
Our model-based fair value for Russel Metals Inc. is C$95.09 (as of Nov 7, 2026), built from audited fundamentals. The current price: C$76.17.
What is the quality score of RUS?
Russel Metals Inc. has a Quality Score of 67/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Russel Metals Inc. (RUS)?
Our model-based price target is the fair value of C$95.09 (as of Nov 7, 2026) from 26 valuation models. Cautious scenario C$55.84, optimistic scenario C$132.19. It is a calculation from audited fundamentals, not an analyst target.
What is the Russel Metals Inc. stock forecast for 2026?
Our models put fair value at C$95.09, about +25% upside versus a price of C$76.17 (undervalued). Cautious scenario C$55.84, optimistic scenario C$132.19. The calculation is refreshed regularly with new filings.
What is the revenue of Russel Metals Inc. (RUS)?
Russel Metals Inc. reported trailing-twelve-month revenue of about C$6.0B (latest available figure, as of Nov 7, 2026).
Does Russel Metals Inc. pay a dividend?
Russel Metals Inc. currently shows a dividend yield of 2.24% relative to its recent price (as of Nov 7, 2026).
How much is the dividend of Russel Metals Inc. (RUS) and when is the ex-dividend date?
Russel Metals Inc. pays a dividend of C$1.71 per share a year, a dividend yield of 2.2%. The last ex-dividend date was Aug 28, 2026. A dividend has been paid every year since 1999. The payout ratio is 30.6% of earnings. Free cash flow covers the dividend 1.33 times. Our assessment: Well covered. A low payout and the dividend is fully funded by free cash flow, a comfortable, sustainable dividend.
What growth is priced into Russel Metals Inc. (RUS)?
For today's price to be fair in a discounted-cash-flow model, Russel Metals Inc. would have to grow free cash flow by +19.1 % per year for five years (discount rate 9.4 %, then slowing evenly to 2 % perpetual growth by year ten). Over the last 5 years revenue grew +11.5 % per year. As of Nov 7, 2026.
What discount rate (WACC) does the fair value of RUS use?
Our models discount Russel Metals Inc. at 9.4 %: a base by market capitalisation (mid), damped by beta 0.95, country premium for Canada. The same rate applies in all 26 models.
What is a reverse DCF?
A reverse DCF turns the usual calculation around. Instead of deriving a value from assumptions, it takes today's price as given and asks: what free-cash-flow growth would a company have to deliver for exactly this price to be fair? The result is not a forecast but the expectation already priced in. For Russel Metals Inc. that is +19.1 % per year for five years, then slowing evenly to 2 % by year ten, using the same discount rate (9.4 %) and the same formula as our fair value.
How much growth has Russel Metals Inc. (RUS) delivered so far?
Over the past 5 years revenue at Russel Metals Inc. grew +11.5 % a year. The price currently implies free-cash-flow growth of +19.1 % per year. Comparing the two shows how much confidence is in the price: if it demands more than has been delivered, the business has to accelerate for the maths to work.
How fast is the sector of Russel Metals Inc. (RUS) growing?
The median revenue growth in the sector is +7.8 % a year. That is the yardstick for the growth priced into Russel Metals Inc. (+19.1 % per year): it shows whether the expectation is within the usual range or beyond it.
What is the free cash flow yield of Russel Metals Inc. (RUS)?
The free-cash-flow yield on the price is 2.99 %: that much free cash flow Russel Metals Inc. produces per unit of market value. When it exceeds the discount rate of our models (9.4 %), the business already earns more than its cost of capital demands, and the price needs little additional growth.
What is the intrinsic value of Russel Metals Inc. (RUS)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Russel Metals Inc. it is C$95.09 per share (as of Nov 7, 2026), against a price of C$76.17. It is the blended result of 26 valuation models in 8 families (DCF Models, Earnings-Based, Dividend Discount, Multiples, Asset-Based, Growth DCF, Economic Profit, Growth Earnings).
Is Russel Metals Inc. stock overvalued or undervalued in 2026?
As of Nov 7, 2026, RUS trades below its calculated fair value: price C$76.17, fair value C$95.09, a gap of about +25% (undervalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of RUS?
No. The price is what the market pays today (C$76.17); the fair value is what the company's own numbers justify (C$95.09). For Russel Metals Inc. the two are C$18.92 per share apart. That gap is exactly why we show both numbers side by side.
How much is Russel Metals Inc. worth?
The market values Russel Metals Inc. at about C$4.2B (market capitalisation, as of Nov 7, 2026). Per share that is C$76.17; our models calculate a fair value of C$95.09 per share.
What do the bullish and bearish scenarios say about RUS?
Our models span a range for Russel Metals Inc.: cautious scenario C$55.84, base C$95.09, optimistic C$132.19 per share (as of Nov 7, 2026, price C$76.17). The range comes from different growth and margin assumptions, not from analyst opinions.
What is the P/E ratio of RUS?
Russel Metals Inc. trades at a price-to-earnings ratio of 13.7 (as of Nov 7, 2026). A P/E on its own says little: it compares the price with ONE year of profit, while our fair value of C$95.09 is built from several models across several years. Median P/E at fiscal year-end, 10 fiscal years (2016 to 2025), reported earnings, FY2025 ex one-offs: 14.6. Other multiples: PEG 0.5, P/B 2.6, P/S 0.7, EV/EBITDA 9.6.
What is the PEG ratio of RUS?
The PEG ratio of Russel Metals Inc. is 0.53 (P/E divided by earnings growth, as of Nov 7, 2026). That is below 1, so growth is priced more cheaply than the earnings multiple alone suggests.
How solid is the balance sheet of Russel Metals Inc. (RUS)?
Balance-sheet figures for Russel Metals Inc. (as of Nov 7, 2026): return on equity 17.7%, debt of 0.19 per unit of equity. They feed the Quality Score of 67/100, which measures business quality independently of the share price.
How far is RUS from its 52-week high?
Russel Metals Inc. trades at C$76.17, about 20% below its 52-week high of C$95.21 and 100% above the low of C$38.01 (as of Nov 6, 2026). Distance from the high says nothing about value: that is what the fair value of C$95.09 is for.
Which stocks are comparable to Russel Metals Inc.?
From the same area (Industrials) we also value W.W. Grainger, Inc, Fastenal Company, Ferguson Enterprises Inc, WESCO International, Inc, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Russel Metals Inc. stock attractive at the current price?
The data as of Nov 7, 2026: price C$76.17, calculated fair value C$95.09 (+25%), Quality Score 67/100, from 26 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of RUS calculated?
We run Russel Metals Inc. through 26 models from 8 families: DCF Models, Earnings-Based, Dividend Discount, Multiples, Asset-Based, Growth DCF, Economic Profit, Growth Earnings. Every model gets the same audited fundamentals; the fair value of C$95.09 builds on their evidence-weighted average, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 13.0% above its aggregate fair value. Russel Metals Inc. currently trades 20% below its own fair value, and the market average says nothing about that. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Russel Metals Inc. (RUS)?
The closing price on Nov 6, 2026 was C$76.17. Our model-based fair value is C$95.09, about +25% upside (undervalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Russel Metals Inc. right now?
Solid quality (67/100) at a price below fair value, the discount is the argument here, not the business quality. A fairly wide model range (C$55.84 to C$132.19) leaves room in how you read the outcome.
Where does the earnings growth of Russel Metals Inc. (RUS) come from?
Earnings per share at Russel Metals Inc. grew +10.0 % a year from 2014 to 2025. Broken into its drivers: revenue per share +4.9 %, EBIT margin +5.0 %, tax rate +1.2 %, residual (interest, one-offs) −1.3 %. The four rates multiply to the earnings growth rate, they do not add up. Start and end are three-year averages so a single exceptional year does not distort the result.
Key figures of Russel Metals Inc.
How large is the market capitalisation of Russel Metals Inc. (RUS)?
The market capitalisation of Russel Metals Inc. is C$4.2B (≈ $3.0B). The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Russel Metals Inc. (RUS)?
The price-to-sales ratio of Russel Metals Inc. is 0.70 (last twelve months). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of Russel Metals Inc. (RUS)?
Earnings per share at Russel Metals Inc. are C$5.58 (price ÷ EPS = P/E 13.7). Earnings per share over the last twelve months: total profit spread across every single share.
What is the dividend yield of Russel Metals Inc. (RUS)?
The dividend yield of Russel Metals Inc. is 2.2% (payout 30.6%). Yearly dividend relative to the share price. 3% pays 3 per 100 invested. Below: how much of profit is used for it.
What is the net margin of Russel Metals Inc. (RUS)?
The net margin of Russel Metals Inc. is 5.1% (last twelve months). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of Russel Metals Inc. (RUS)?
The return on equity (ROE) of Russel Metals Inc. is 17.7% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of Russel Metals Inc. (RUS)?
On an EBIT basis the return on assets of Russel Metals Inc. is 17.4% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Russel Metals Inc. (RUS)?
The operating margin of Russel Metals Inc. is 9.0% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Russel Metals Inc. (RUS)?
Revenue at Russel Metals Inc. is growing +55.9% versus a year earlier (3y avg −2.9%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at Russel Metals Inc. (RUS)?
Earnings per share at Russel Metals Inc. are growing +265% versus a year earlier. How much earnings per share grew versus a year earlier.
How much net debt does Russel Metals Inc. (RUS) carry?
The net debt of Russel Metals Inc. is C$369M (fiscal year 2025, ≈ 3.0 yrs of FCF). Debt minus cash on hand. The note shows how many years of free cash flow could in theory pay it off.
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Some data
Nov 7, 2026