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Silver Bullet Data Services Group PLC (SBDS) fair value: what the stock is really worth

As of Jul 6, 2026: fair value of Silver Bullet Data Services Group PLC £0.06, price £0.09, upside -36.0%, quality 30 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.

  1. Fair value above price? No
  2. Good quality? No
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Communication Services · GB · ISIN GB00BNXM0Z89

SB Thin data Jul 16, 2026

Silver Bullet Data Services Group PLC

SBDS · LSE

Weakest SetupStrongly overvalued and low quality.

!Fair value £0.0550 · Strongly overvalued (−36.0%)
!Quality 30/100
!Mixed Growth (revenue 5y +43.5 %/yr)
!Loss-making · -34.1% net margin (TTM)
!Moderate debt · negative free cash flow
!Trails peers (2/9)
!Narrow moat 8/100
!Evidence only low, so the estimate is less certain
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What runs behind every stock

69 individual criteria per stock, every one traceable See the method →

Price vs Fair Value

£3.30 £0.0850 Fair Value £0.0550 Jun 2021 Jul 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Jul 16, 2026.

How to read this chart

60‑month range £0.0850 – £3.30 · fair‑value band £0.0464 – £0.0808 · the £0.0860 price screens above the £0.0550 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Jul 16, 2026.

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Company profile

Silver Bullet Data Services Group PLC, together with its subsidiaries, provides data and digital transformation services and tools for marketing and advertising purposes in the United Kingdom, rest of Europe, the United States, and internationally. The company operates in two segments, Customer Experience (CX) Services and 4D Platform.

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Silver Bullet Data Services Group PLC, together with its subsidiaries, provides data and digital transformation services and tools for marketing and advertising purposes in the United Kingdom, rest of Europe, the United States, and internationally. The company operates in two segments, Customer Experience (CX) Services and 4D Platform. It offers strategic consultancy and analysis, technical implementation, data activation, measurement and ROI, and managed services; Silverbullet Cloud, a portfolio of data tools and platforms that allows brands to personalize the customer journey; 4D, a privacy-first contextual targeting and insights platform; and data enrichment and AI measurement solutions. The company was formerly known as Silver Bullet Data Services Group Limited and changed its name to Silver Bullet Data Services Group PLC in June 2021. Silver Bullet Data Services Group PLC was incorporated in 2013 and is headquartered in London, the United Kingdom.

Stock analysis

Silver Bullet Data Services Group PLC (SBDS) currently trades at £0.0860, while our model-based Fair Value estimate is £0.0550, 36.0% below the price, so the stock looks overvalued today.

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Valuation

How firm this estimate is: it rests on 1 models at a data quality of 91/100, which puts the evidence level at low.

Scenario range: £0.0464 (bear) to £0.0808 (bull), the price of £0.0860 sits above it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.

Quality & growth

The Quality Score stands at 30/100 (below-average quality), in the Communication Services sector.

Mixed Growth: Revenue is growing, but margins or cash flow do not fully confirm the trend.

Silver Bullet Data Services Group PLC reported revenue of £9.4M in FY2024 versus £2.8M in FY2020, a compound +35.4%/yr. Reported net income was −£2.9M in FY2024.

Key figures

Market cap 1.5M GBX · P/S ratio 0.17 · EPS (TTM) £−0.2000 · Net margin −31.0% · Return on equity −234% · Return on assets (EBIT) −43.8% · Operating margin −26.8% · Revenue (TTM) £9.8M.

Competitive moat

Our AI-assisted moat analysis scores the competitive advantage at 32 out of 100 (low confidence).

What moves the price

The share trades about 72% below its 52-week high and 1% above its 52-week low, currently below its 200-day average.

For context, the median of 10 Communication Services peers we cover trades at 23% fair-value upside, at −36%, SBDS screens richer than that median.

Fair Value models

Bear £0.0464 Fair Value £0.0550 Bull £0.0808
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above is their evidence-weighted blend, not the output of a single model. Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds. Evidence ⓘEvidence = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Highest evidence
NCAV (Graham) £0.0400 £0.0500 £0.0800 53
All 1 models by family
Asset-Based
NCAV (Graham) £0.0400 £0.0500 £0.0800 53

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Quality Score breakdown

Overall quality 30/100

Of which business quality 29 · Market factors (momentum, volatility) 20

Profitability 35
Margins and returns on capital today
Quality Growth 69
Are margins and returns improving?
Cashflow 0
Earnings quality: real cash, not paper profit
Fin. Strength 5
Balance sheet, leverage, solvency risk
Investment 99
Disciplined investing over empire-building
Low Volatility 50
Calm price path (market factor)
Momentum 11
Price trend over the last 3–12 months (market factor)
52W Momentum 0
Distance to the 52-week high (market factor)
Net Issuance 0
Share count: buybacks or dilution?

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Revenue & earnings trend

Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card. 36/100
Revenue is growing, but margins or cash flow do not fully confirm the trend.
Revenue growth 1 year
+12.1%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+35.0%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+43.5%
Revenue growth 6 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+38.2%
Profit margin (trend) ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.
−365.7% (2019) → −25.3% (2024)
What shareholders gained per year ⓘWe only publish this rate when it is defensible. Reason: fiscal 2024 is a loss year, no rate is defined from a loss
not computed

SBDS screens overvalued: fair value 36% below the price. Compare with AppLovin Corporation →

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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Advertising Agencies · 189 stocks

Beats the industry median on 2/8 measures
Overall it trails its industry peers.
Valuation
Quality Score 29 · Bottom 25%
Fair Value upside −36.0% · Below median
Profitability
Return on assets −15.0% · Bottom 25%
Net margin (TTM) −34.1% · Bottom 25%
Operating margin (TTM) −26.8% · Bottom 25%
Growth and dividend
Revenue growth 10.3% · Above median
Balance sheet
Debt / equity 0.56× · Highest 25%

Valuation Multiplesvs Advertising Agencies median · lower = cheaper

P/B 1.41× · book value is mostly goodwill ⓘGoodwill and other intangible assets are larger than the equity. The book value mainly reflects prices paid for past acquisitions, so we do not rank this P/B against the peer group.
P/S (TTM) 0.21× · Cheapest 25%

Strength profile in five axes (Snowflake)

VALUEFUTUREPASTHEALTHDIVIDEND
This stock
VALUEFUTUREPASTHEALTHDIVIDEND
Sector peers
VALUE (fair-value potential)0 · sector 27
FUTURE (revenue growth)52 · sector 13
PAST (return on equity)0 · sector 9
HEALTH (low debt)72 · sector 98
DIVIDEND (yield)0 · sector 54

VALUE 0: the price sits above our fair-value range.

Context: sector, industry, market

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

Similar stocks

10 more Advertising Agencies stocks, each showing price versus our Fair Value estimate.

Stock Price Fair Value vs Fair Value
AppLovin Corporation APP $290.43 $319.47 +10%
Publicis Groupe S.A PUB €94.24 €145.63 +55%
Omnicom Group OMC $73.63 $114.19 +55%
Focus Media Information Technology Co 002027 ¥4.66 ¥5.71 +23%
JCDecaux SE DEC €24.96 €20.99 −16%
The Trade Desk, Inc TTD $12.05 $43.84 +264%
WPP plc WPP $25.99 $39.72 +53%
Leo Group 002131 ¥4.31 ¥0.6000 −86%
Magnite, Inc MGNI $25.67 $28.24 +10%
Mobvista Inc 1860 HK$13.51 HK$12.22 −10%

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Cite: Fair Value Calculator (2026). "Silver Bullet Data Services Group PLC Fair Value". https://www.fairvalue-calculator.com/stock/SBDS

Frequently asked questions

Is Silver Bullet Data Services Group PLC (SBDS) overvalued or undervalued?
As of Jul 16, 2026, our model estimates a fair value of £0.0550 versus the last price from Jul 6, 2026 of £0.0860, about −36% upside (overvalued).
What is the fair value of SBDS?
Our model-based fair value for Silver Bullet Data Services Group PLC is £0.0550 (as of Jul 16, 2026), built from audited fundamentals. Last price (from Jul 6, 2026): £0.0860.
What is the quality score of SBDS?
Silver Bullet Data Services Group PLC has a Quality Score of 30/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Silver Bullet Data Services Group PLC (SBDS)?
Our model-based price target is the fair value of £0.0550 (as of Jul 16, 2026) from 1 valuation models. Cautious scenario £0.0464, optimistic scenario £0.0808. It is a calculation from audited fundamentals, not an analyst target.
What is the Silver Bullet Data Services Group PLC stock forecast for 2026?
Our models put fair value at £0.0550, about −36% upside versus the last price from Jul 6, 2026 of £0.0860 (overvalued). Cautious scenario £0.0464, optimistic scenario £0.0808. The calculation is refreshed regularly with new filings.
What is the revenue of Silver Bullet Data Services Group PLC (SBDS)?
Silver Bullet Data Services Group PLC reported trailing-twelve-month revenue of about £9.8M (latest available figure, as of Jul 16, 2026).
What is the intrinsic value of Silver Bullet Data Services Group PLC (SBDS)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Silver Bullet Data Services Group PLC it is £0.0550 per share (as of Jul 16, 2026), against a price of £0.0860. It is the blended result of 1 valuation models (cash flow, earnings, asset, dividend).
Is Silver Bullet Data Services Group PLC stock overvalued or undervalued in 2026?
As of Jul 16, 2026, SBDS trades above its calculated fair value: price £0.0860, fair value £0.0550, a gap of about −36% (overvalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of SBDS?
No. The price is what the market pays today (£0.0860); the fair value is what the company's own numbers justify (£0.0550). For Silver Bullet Data Services Group PLC the two are £0.0310 per share apart. That gap is exactly why we show both numbers side by side.
How much is Silver Bullet Data Services Group PLC worth?
The market values Silver Bullet Data Services Group PLC at about 1.5M GBX (market capitalisation, as of Jul 16, 2026). Per share that is £0.0860; our models calculate a fair value of £0.0550 per share.
What do the bullish and bearish scenarios say about SBDS?
Our models span a range for Silver Bullet Data Services Group PLC: cautious scenario £0.0464, base £0.0550, optimistic £0.0808 per share (as of Jul 16, 2026, price £0.0860). The range comes from different growth and margin assumptions, not from analyst opinions.
How solid is the balance sheet of Silver Bullet Data Services Group PLC (SBDS)?
Balance-sheet figures for Silver Bullet Data Services Group PLC (as of Jul 16, 2026): return on equity −233.8%, debt of 0.56 per unit of equity. They feed the Quality Score of 30/100, which measures business quality independently of the share price.
How far is SBDS from its 52-week high?
Silver Bullet Data Services Group PLC trades at £0.0860, about 72% below its 52-week high of £0.3100 and 1% above the low of £0.0850 (as of Jul 6, 2026). Distance from the high says nothing about value: that is what the fair value of £0.0550 is for.
Which stocks are comparable to Silver Bullet Data Services Group PLC?
From the same area (Communication Services) we also value AppLovin Corporation, Publicis Groupe S.A, Omnicom Group, Focus Media Information Technology Co, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Silver Bullet Data Services Group PLC stock attractive at the current price?
The data as of Jul 16, 2026: price £0.0860, calculated fair value £0.0550 (−36%), Quality Score 30/100, from 1 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of SBDS calculated?
We run Silver Bullet Data Services Group PLC through 1 models from four families: discounted cash flow, earnings models, asset and balance-sheet models, and dividend models. Every model gets the same audited fundamentals; the result is the weighted average of £0.0550, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 14.5 % above its aggregate fair value. Silver Bullet Data Services Group PLC itself currently trades above fair value. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Silver Bullet Data Services Group PLC (SBDS)?
The latest price we hold is from Jul 6, 2026 and stands at £0.0860. Our model-based fair value is £0.0550, about −36% upside (overvalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Silver Bullet Data Services Group PLC right now?
The price sits above even our optimistic bull case (£0.0808). The favourable scenario is already priced in. Weak quality (30/100) and above fair value at the same time, the margin of safety is missing on both counts. The large gap to fair value rests on thin data (low evidence): fewer applicable models and a shorter history. Read it with extra caution.

Key figures of Silver Bullet Data Services Group PLC

How large is the market capitalisation of Silver Bullet Data Services Group PLC (SBDS)?
The market capitalisation of Silver Bullet Data Services Group PLC is 1.5M GBX. The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Silver Bullet Data Services Group PLC (SBDS)?
The price-to-sales ratio of Silver Bullet Data Services Group PLC is 0.17 (last twelve months). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of Silver Bullet Data Services Group PLC (SBDS)?
Earnings per share at Silver Bullet Data Services Group PLC are £−0.2000. Earnings per share over the last twelve months: total profit spread across every single share.
What is the net margin of Silver Bullet Data Services Group PLC (SBDS)?
The net margin of Silver Bullet Data Services Group PLC is −31.0% (fiscal year 2024). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of Silver Bullet Data Services Group PLC (SBDS)?
The return on equity (ROE) of Silver Bullet Data Services Group PLC is −234% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of Silver Bullet Data Services Group PLC (SBDS)?
On an EBIT basis the return on assets of Silver Bullet Data Services Group PLC is −43.8% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Silver Bullet Data Services Group PLC (SBDS)?
The operating margin of Silver Bullet Data Services Group PLC is −26.8% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Silver Bullet Data Services Group PLC (SBDS)?
Revenue at Silver Bullet Data Services Group PLC is growing +10.3% versus a year earlier (3y avg +35.0%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How much free cash flow does Silver Bullet Data Services Group PLC (SBDS) generate?
The free cash flow of Silver Bullet Data Services Group PLC is −1.3M GBX (fiscal year 2024). The cash truly left after running and investing in the business, this is what pays dividends and buybacks.
How much net debt does Silver Bullet Data Services Group PLC (SBDS) carry?
The net debt of Silver Bullet Data Services Group PLC is 4.2M GBX (fiscal year 2024). Debt minus cash on hand. The note shows how many years of free cash flow could in theory pay it off.
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