Ruida Futures (002961) fair value: what the stock is really worth
As of Nov 6, 2026: fair value (intrinsic value) of Ruida Futures stock ¥5.66, price ¥11.57, that is 51.1% below the price, quality 52 out of 100. Rating: strongly overvalued. Calculated from audited financials with 6 of our 26 valuation models and 37 quality factors, updated daily.
69 individual criteria per stock, every one traceableSee the method →
Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Nov 5, 2026.
How to read this chart
60‑month range ¥6.39 – ¥19.94 · fair‑value band ¥4.75 – ¥7.74 · the ¥11.57 price screens above the ¥5.66 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 5, 2026.
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Ruida Futures Co.,Ltd. operates as a futures brokerage company in China. The company engages in futures brokerage, asset management, futures trading consulting, risk management, overseas financial business, and securities investment fund businesses.
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It serves enterprises, licensed financial institutions, industrial and high-net-worth clients, and institutional, individual, and professional investors. The company was formerly known as Ruida Futures Brokerage Co., Ltd. and changed its name to Ruida Futures Co., Ltd. in November 2012.
Ruida Futures Co.,Ltd. was founded in 1993 and is based in Xiamen, China. The company operates as a subsidiary of Fujian Ruida Holding Co., Ltd.
Stock analysis
Ruida Futures (002961) currently trades at ¥11.57, while our model-based Fair Value estimate is ¥5.66, 51% below the price, so the stock looks overvalued today.
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Valuation
Bull case: the Multiples group reads highest at a median of ¥8.59 per share, and 0 of the 6 models we run sit above the ¥11.57 price.
Bear case: the Dividend Discount group reads lowest at ¥3.26, and 6 of the 6 models stay below the price. Data coverage for this calculation is medium.
Scenario range: ¥4.75 (bear) to ¥7.74 (bull), the price of ¥11.57 sits above it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 52/100 (solid quality), in the Financial Services sector.
Weak Growth: Revenue is shrinking: the last year, the last three and the last five years are all negative.
Ruida Futures reported revenue of 1.2B CNY in FY2025 versus 2.2B CNY in FY2021, a compound −13.3%/yr. Reported net income was 547M CNY in FY2025, compounding +2.1%/yr from FY2021.
Key figures
Market cap 8.1B CNY (≈ $1.2B) Small · P/E ratio 12.1 · P/S ratio 5.53 · EPS (TTM) ¥0.9600 · Dividend yield 3.9% · Net margin 46.5% · Return on equity 18.3% · Return on assets (EBIT) 3.0% (5-year average).
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 72 out of 100 (low confidence).
What moves the price
The share trades about 42% below its 52-week high and 7% above its 52-week low, currently below its 200-day average.
For context, the median of 10 Financial Services peers we cover trades at −11% fair-value upside, at −51%, 002961 screens richer than that median.
Fair Value models
Bear¥4.75Fair Value ¥5.66Bull¥7.74
Price ¥11.57 · Downside -51.1%
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above starts from their evidence-weighted blend, not from a single model. In cyclical trough or peak years, after dilution or a stock split it is adjusted afterwards, so it can sit above or below the models. Based on fiscal year 2025 figures (about 10 months old). Earnings retained since then (¥0.4317 per share) are deliberately not added.Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds.Coverage ⓘCoverage = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card.24/100
Revenue is shrinking: the last year, the last three and the last five years are all negative.
Revenue growth 1 year
−33.5%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−17.1%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−2.1%
Start year 2020 (pandemic). Over 10 years: +7.8% a year
Revenue growth 13 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+12.9%
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What shareholders gained per year (last 5 years) ⓘWhat the business itself delivers per year: earnings growth per share plus the dividend yield. This is what you get IF the market keeps valuing the stock the same way: it contains no assumption about the market changing its mind. Computed per share, so buybacks count and a merger does not pass as growth. For a company that pays no dividend it is pure earnings growth per share. Period: earnings growth per share as CAGR over the last 5 reported fiscal years (annual statements), plus the current dividend yield. The start value is the median of the three years around the start, so a single crisis year (a pandemic or a write-down) does not distort the rate. Basis: EBIT basis.
≈ +27.9%
Earnings growth per share plus dividend.
Earnings per share, growth per year+24.0%
Dividend (yield on the price)3.9%
Pace: 5 vs 10 years ⓘTwo data points, not a trend model: earnings growth per share over the last 5 fiscal years against the last 10. Labelled "steady" when both rates are within 3 percentage points of each other, otherwise picking up or flattening. Shown only when ten years of history exist.16.1% vs 8.3%, picking up
Profit margin 2019 to 2024 ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.17% → 28%
Pace: the 5-year rate starts in 2020 (pandemic)
⚠ Rate on operating basis: 2025 sits 79% above its own trend.
Price, fair value, quality and upside side by side.
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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Capital Markets · 384 stocks
Beats the industry median on 6/11 measures
A mixed picture versus its industry peers.
Valuation
Quality Score52 · Below median
Fair Value upside−51.1% · Bottom 25%
Profitability
Return on equity (12 months)18.3% · Above median
Return on assets2.2% · Above median
Net margin (12 months)46.5% · Top 25%
Operating margin (12 months)53.4% · Top 25%
Growth and dividend
Revenue growth (quarter YoY)−21.0% · Bottom 25%
Dividend yield (12 months)3.9% · Above median
Valuation Multiplesvs Capital Markets median · lower = cheaper
P/E (12 months)12.1× · Cheaper than median
P/B2.18× · Pricier than median
P/S (12 months)5.53× · Pricier than median
Strength profile in five axes (Snowflake)
This stockSector peers
VALUE (fair-value potential)0· sector 42
FUTURE (revenue growth)0· sector 68
PAST (return on equity)73· sector 38
HEALTH (low debt)–
DIVIDEND (yield)79· sector 47
VALUE 0: the price sits above our fair-value range.
HEALTH: for banks, insurers and similar financial firms borrowed money is part of the business, so we do not rate debt here.
For bloggers, editors and developers: paste this into your site or blog (a “Custom HTML” block in WordPress), it shows the current fair value and links back here. Free, plain HTML, and welcome. Full data streams (CSV/JSON) at /developers.
Cite: Fair Value Calculator (2026). "Ruida Futures Fair Value". https://www.fairvalue-calculator.com/stock/002961
Frequently asked questions
Is Ruida Futures (002961) overvalued or undervalued?
As of Nov 5, 2026, our model estimates a fair value of ¥5.66 versus a price of ¥11.57, about 51% lower (overvalued).
What is the fair value of 002961?
Our model-based fair value for Ruida Futures is ¥5.66 (as of Nov 5, 2026), built from audited fundamentals. The current price: ¥11.57.
What is the quality score of 002961?
Ruida Futures has a Quality Score of 52/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Ruida Futures (002961)?
Our model-based price target is the fair value of ¥5.66 (as of Nov 5, 2026) from 6 valuation models. Cautious scenario ¥4.75, optimistic scenario ¥7.74. It is a calculation from audited fundamentals, not an analyst target.
What is the Ruida Futures stock forecast for 2026?
Our models put fair value at ¥5.66, about 51% lower versus a price of ¥11.57 (overvalued). Cautious scenario ¥4.75, optimistic scenario ¥7.74. The calculation is refreshed regularly with new filings.
What is the revenue of Ruida Futures (002961)?
Ruida Futures reported trailing-twelve-month revenue of about 1.4B CNY (latest available figure, as of Nov 5, 2026).
Does Ruida Futures pay a dividend?
Ruida Futures currently shows a dividend yield of 3.93% relative to its recent price (as of Nov 5, 2026).
How much is the dividend of Ruida Futures (002961) and when is the ex-dividend date?
Ruida Futures pays a dividend of ¥0.455 per share a year, a dividend yield of 3.9%. The last ex-dividend date was Sep 23, 2026. A dividend has been paid every year since at least 2020. The payout ratio is 47.4% of earnings. Our assessment: Low payout. A low payout ratio: the dividend takes at most 60 % of earnings. Whether free cash flow covers it as well, we cannot see for this company.
What is the intrinsic value of Ruida Futures (002961)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Ruida Futures it is ¥5.66 per share (as of Nov 5, 2026), against a price of ¥11.57. It is the blended result of 6 valuation models in 4 families (Dividend Discount, Multiples, Asset-Based, Economic Profit).
Is Ruida Futures stock overvalued or undervalued in 2026?
As of Nov 5, 2026, 002961 trades above its calculated fair value: price ¥11.57, fair value ¥5.66, a gap of about −51% (overvalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of 002961?
No. The price is what the market pays today (¥11.57); the fair value is what the company's own numbers justify (¥5.66). For Ruida Futures the two are ¥5.91 per share apart. That gap is exactly why we show both numbers side by side.
How much is Ruida Futures worth?
The market values Ruida Futures at about 8.1B CNY (market capitalisation, as of Nov 5, 2026). Per share that is ¥11.57; our models calculate a fair value of ¥5.66 per share.
What do the bullish and bearish scenarios say about 002961?
Our models span a range for Ruida Futures: cautious scenario ¥4.75, base ¥5.66, optimistic ¥7.74 per share (as of Nov 5, 2026, price ¥11.57). The range comes from different growth and margin assumptions, not from analyst opinions.
What is the P/E ratio of 002961?
Ruida Futures trades at a price-to-earnings ratio of 12.1 (as of Nov 5, 2026). A P/E on its own says little: it compares the price with ONE year of profit, while our fair value of ¥5.66 is built from several models across several years. Other multiples: P/B 2.2, P/S 5.5.
How solid is the balance sheet of Ruida Futures (002961)?
Balance-sheet figures for Ruida Futures (as of Nov 5, 2026): return on equity 18.3%. They feed the Quality Score of 52/100, which measures business quality independently of the share price.
How far is 002961 from its 52-week high?
Ruida Futures trades at ¥11.57, about 42% below its 52-week high of ¥19.94 and 7% above the low of ¥10.78 (as of Nov 6, 2026). Distance from the high says nothing about value: that is what the fair value of ¥5.66 is for.
Which stocks are comparable to Ruida Futures?
From the same area (Financial Services) we also value Morgan Stanley, The Goldman Sachs Group, The Charles Schwab Corporation, Interactive Brokers Group, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Ruida Futures stock attractive at the current price?
The data as of Nov 5, 2026: price ¥11.57, calculated fair value ¥5.66 (−51%), Quality Score 52/100, from 6 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of 002961 calculated?
We run Ruida Futures through 6 models from 4 families: Dividend Discount, Multiples, Asset-Based, Economic Profit. Every model gets the same audited fundamentals; the fair value of ¥5.66 builds on their evidence-weighted average, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 13.0% above its aggregate fair value. Ruida Futures itself currently trades above fair value. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Ruida Futures (002961)?
The closing price on Nov 6, 2026 was ¥11.57. Our model-based fair value is ¥5.66, about 51% lower (overvalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Ruida Futures right now?
The price sits above even our optimistic bull case (¥7.74). The favourable scenario is already priced in. Solid but not exceptional quality (52/100) and above fair value, neither a clear bargain nor a standout compounder. For a financial, book-value and earnings-based methods matter more than a cash-flow DCF, which fits banks and insurers poorly.
Where does the earnings growth of Ruida Futures (002961) come from?
Earnings per share at Ruida Futures grew +7.6 % a year from 2013 to 2024. Broken into its drivers: revenue per share +16.5 %, EBIT margin −7.6 %, tax rate +0.0 %, residual (interest, one-offs) +0.0 %. The four rates multiply to the earnings growth rate, they do not add up. Start and end are three-year averages so a single exceptional year does not distort the result.
Key figures of Ruida Futures
How large is the market capitalisation of Ruida Futures (002961)?
The market capitalisation of Ruida Futures is 8.1B CNY (≈ $1.2B). The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Ruida Futures (002961)?
The price-to-sales ratio of Ruida Futures is 5.53 (last twelve months). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of Ruida Futures (002961)?
Earnings per share at Ruida Futures are ¥0.9600 (price ÷ EPS = P/E 12.1). Earnings per share over the last twelve months: total profit spread across every single share.
What is the dividend yield of Ruida Futures (002961)?
The dividend yield of Ruida Futures is 3.9% (payout 47.4%). Yearly dividend relative to the share price. 3% pays 3 per 100 invested. Below: how much of profit is used for it.
What is the net margin of Ruida Futures (002961)?
The net margin of Ruida Futures is 46.5% (last twelve months). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of Ruida Futures (002961)?
The return on equity (ROE) of Ruida Futures is 18.3% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of Ruida Futures (002961)?
On an EBIT basis the return on assets of Ruida Futures is 3.0% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Ruida Futures (002961)?
The operating margin of Ruida Futures is 53.4% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Ruida Futures (002961)?
Revenue at Ruida Futures is growing −21.0% versus a year earlier (3y avg −17.1%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at Ruida Futures (002961)?
Earnings per share at Ruida Futures are growing −43.9% versus a year earlier. How much earnings per share grew versus a year earlier.
How much free cash flow does Ruida Futures (002961) generate?
The free cash flow of Ruida Futures is −1.1B CNY (fiscal year 2025). The cash truly left after running and investing in the business, this is what pays dividends and buybacks.
How much net cash does Ruida Futures (002961) hold?
Ruida Futures holds more cash than debt, 7.9B CNY net (fiscal year 2024). The company holds more cash than debt, a safety cushion.
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Nov 5, 2026