Zibuyu Group Ltd (2420) fair value: what the stock is really worth
As of Nov 6, 2026: fair value (intrinsic value) of Zibuyu Group Ltd stock HK$10.74, price HK$4.50, upside +138.7%, quality 83 out of 100. Rating: strongly undervalued. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
69 individual criteria per stock, every one traceableSee the method →
Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Nov 8, 2026.
How to read this chart
48‑month range HK$2.20 – HK$7.51 · fair‑value band HK$6.61 – HK$13.42 · the HK$4.50 price screens below the HK$10.74 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 8, 2026.
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Zibuyu Group Limited, an investment holding company, operates as a cross-border e-commerce company in China in North America, Asia, Europe, and internationally. The company offers women's clothing, men's clothing, sports, children's clothing, women's shoes, footwear, and other products.
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It also provides clothing and footwear products under the Rich Radi Q's, Cicy Bell, Coutgo, Runcati, Wenrine, Fisov, Tankaneo, Saodimallsu, Yousify, and haloumoning brand names.
In addition, the company is involved in procurement and sales of products; technical support and operation of websites; and warehousing, freight forwarding, supply chain management services, design, and research and development activities.
It sells its products through third-party e-commerce platforms and self-operated online stores. Zibuyu Group Limited was founded in 2011 and is headquartered in Hangzhou, China.
Stock analysis
Zibuyu Group Ltd (2420) currently trades at HK$4.50, while our model-based Fair Value estimate is HK$10.74, implying the stock looks roughly 58% undervalued today.
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Valuation
Bull case: the Growth Earnings group reads highest at a median of HK$18.91 per share, and 23 of the 26 models we run sit above the HK$4.50 price.
Bear case: the Dividend Discount group reads lowest at HK$1.50, and 3 of the 26 models stay below the price. Data coverage for this calculation is low.
Scenario range: HK$6.61 (bear) to HK$13.42 (bull), the price of HK$4.50 sits below it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 83/100 (high quality), in the Consumer Cyclical sector.
Mixed Growth: Revenue is growing, but margins or cash flow do not fully confirm the trend.
Zibuyu Group Ltd reported revenue of 4.7B CNY in FY2025 versus 2.3B CNY in FY2021, a compound +18.7%/yr. Reported net income was 269M CNY in FY2025, compounding +7.6%/yr from FY2021.
Key figures
Market cap HK$2.2B (≈ $279M) Micro · P/E ratio 6.8 · P/S ratio 0.39 · Dividend yield 4.6% · Net margin 5.8% · Return on equity 40.2% · Return on assets (EBIT) 8.4% (5-year average) · Operating margin 7.6%.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 69 out of 100 (medium confidence).
What moves the price
The share trades about 24% below its 52-week high and 61% above its 52-week low, currently above its 200-day average.
For context, the median of 10 Consumer Cyclical peers we cover trades at 21% fair-value upside, at 139%, 2420 screens cheaper than that median.
Fair Value models
BearHK$6.61Fair Value HK$10.74BullHK$13.42
Price HK$4.50 · Upside +138.7%
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above starts from their evidence-weighted blend, not from a single model. In cyclical trough or peak years, after dilution or a stock split it is adjusted afterwards, so it can sit above or below the models.Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds.Coverage ⓘCoverage = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card.81/100
Revenue is growing, but margins or cash flow do not fully confirm the trend.
Revenue growth 1 year
+40.2%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+15.0%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+19.7%
Start year 2020 (pandemic)
Revenue growth 6 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+21.8%
’19
’20
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’22
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’25
What shareholders gained per year (last 5 years) (mathematically smoothed) ⓘWhat the business itself delivers per year: earnings growth per share plus the dividend yield. This is what you get IF the market keeps valuing the stock the same way: it contains no assumption about the market changing its mind. Computed per share, so buybacks count and a merger does not pass as growth. For a company that pays no dividend it is pure earnings growth per share. Period: earnings growth per share as CAGR over the last 5 reported fiscal years (annual statements), plus the current dividend yield. The start value is the median of the three years around the start, so a single crisis year (a pandemic or a write-down) does not distort the rate. Smoothed = median of all growth paths between the years of the window (trend line on the logarithm of earnings per share): a single extreme year cannot distort the rate. The reported figure stays in the tooltip.
+15.4%
Earnings growth per share plus dividend.
Earnings per share, growth per year+10.8%
Dividend (yield on the price)4.6%
Profit margin 2020 to 2025 ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.7% → 6%
2025 sits 103% above its own trend. The rate follows the median trend of the last 5 years, not that single year.
Growth Forecast
Little optimism in the price
The price assumes less growth than the company has delivered so far.
What the price assumes ⓘThis turns our valuation around: instead of asking what the share is worth, it asks what growth the current price requires. It uses the cash the company keeps after all spending (free cash flow), the same discount rate as our models, five years of growth, then slowing evenly to 2 % a year by year ten. Compared with the analysts' sales forecasts extended to the same five years (at least three analysts, for context only, it does not enter the Fair Value): within 3 percentage points counts as "in line" (amber), below that little optimism (green), above that a lot of optimism (red).
+3.2%
Yearly growth needed for the next five years to justify today's price.
What forecasts expect
n/a
No analyst forecast available.
After inflation (figures in CNY, China: IMF forecast 1.7% a year to 2030, 1.4% from 2016 to 2025) that is about +1.5% a year for the price.
Price, fair value, quality and upside side by side.
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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Internet Retail · 101 stocks
Beats the industry median on 13/13 measures
Overall it ranks above its industry peers.
Valuation
Quality Score83 · Top 25%
Fair Value upside+138.7% · Top 25%
Profitability
Return on equity (12 months)40.2% · Top 25%
Return on assets18.5% · Top 25%
Net margin (12 months)5.5% · Above median
Operating margin (12 months)7.6% · Above median
Growth and dividend
Revenue growth (quarter YoY)44.2% · Top 25%
Dividend yield (12 months)4.6% · Top 25%
Valuation Multiplesvs Internet Retail median · lower = cheaper
P/E (12 months)6.8× · Cheapest 25%
P/B2.27× · Cheaper than median
P/S (12 months)0.34× · Cheapest 25%
Price / free cash flow (fiscal year)13.9× · Cheaper than median
For bloggers, editors and developers: paste this into your site or blog (a “Custom HTML” block in WordPress), it shows the current fair value and links back here. Free, plain HTML, and welcome. Full data streams (CSV/JSON) at /developers.
Cite: Fair Value Calculator (2026). "Zibuyu Group Ltd Fair Value". https://www.fairvalue-calculator.com/stock/2420
Frequently asked questions
Is Zibuyu Group Ltd (2420) overvalued or undervalued?
As of Nov 8, 2026, our model estimates a fair value of HK$10.74 versus a price of HK$4.50, about +139% upside (undervalued).
What is the fair value of 2420?
Our model-based fair value for Zibuyu Group Ltd is HK$10.74 (as of Nov 8, 2026), built from audited fundamentals. The current price: HK$4.50.
What is the quality score of 2420?
Zibuyu Group Ltd has a Quality Score of 83/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Zibuyu Group Ltd (2420)?
Our model-based price target is the fair value of HK$10.74 (as of Nov 8, 2026) from 26 valuation models. Cautious scenario HK$6.61, optimistic scenario HK$13.42. It is a calculation from audited fundamentals, not an analyst target.
What is the Zibuyu Group Ltd stock forecast for 2026?
Our models put fair value at HK$10.74, about +139% upside versus a price of HK$4.50 (undervalued). Cautious scenario HK$6.61, optimistic scenario HK$13.42. The calculation is refreshed regularly with new filings.
What is the revenue of Zibuyu Group Ltd (2420)?
Zibuyu Group Ltd reported trailing-twelve-month revenue of about 5.5B CNY (latest available figure, as of Nov 8, 2026).
Does Zibuyu Group Ltd pay a dividend?
Zibuyu Group Ltd currently shows a dividend yield of 4.60% relative to its recent price (as of Nov 8, 2026).
How much is the dividend of Zibuyu Group Ltd (2420) and when is the ex-dividend date?
Zibuyu Group Ltd pays a dividend of HK$0.207 per share a year, a dividend yield of 4.6%. The last ex-dividend date was May 13, 2026. The payout ratio is 19.4% of earnings. Free cash flow covers the dividend 2.58 times. Our assessment: Well covered. A low payout and the dividend is fully funded by free cash flow, a comfortable, sustainable dividend.
What growth is priced into Zibuyu Group Ltd (2420)?
For today's price to be fair in a discounted-cash-flow model, Zibuyu Group Ltd would have to grow free cash flow by +3.2 % per year for five years (discount rate 11.8 %, then slowing evenly to 2 % perpetual growth by year ten). Over the last 5 years revenue grew +19.7 % per year. As of Nov 8, 2026.
What discount rate (WACC) does the fair value of 2420 use?
Our models discount Zibuyu Group Ltd at 11.8 %: a base by market capitalisation (small), country premium for Hong Kong. The same rate applies in all 26 models.
What is a reverse DCF?
A reverse DCF turns the usual calculation around. Instead of deriving a value from assumptions, it takes today's price as given and asks: what free-cash-flow growth would a company have to deliver for exactly this price to be fair? The result is not a forecast but the expectation already priced in. For Zibuyu Group Ltd that is +3.2 % per year for five years, then slowing evenly to 2 % by year ten, using the same discount rate (11.8 %) and the same formula as our fair value.
How much growth has Zibuyu Group Ltd (2420) delivered so far?
Over the past 5 years revenue at Zibuyu Group Ltd grew +19.7 % a year. The price currently implies free-cash-flow growth of +3.2 % per year. Comparing the two shows how much confidence is in the price: if it demands more than has been delivered, the business has to accelerate for the maths to work.
How fast is the sector of Zibuyu Group Ltd (2420) growing?
The median revenue growth in the sector is +4.7 % a year. That is the yardstick for the growth priced into Zibuyu Group Ltd (+3.2 % per year): it shows whether the expectation is within the usual range or beyond it.
What is the free cash flow yield of Zibuyu Group Ltd (2420)?
The free-cash-flow yield on the price is 7.23 %: that much free cash flow Zibuyu Group Ltd produces per unit of market value. When it exceeds the discount rate of our models (11.8 %), the business already earns more than its cost of capital demands, and the price needs little additional growth.
What is the intrinsic value of Zibuyu Group Ltd (2420)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Zibuyu Group Ltd it is HK$10.74 per share (as of Nov 8, 2026), against a price of HK$4.50. It is the blended result of 26 valuation models in 8 families (DCF Models, Earnings-Based, Dividend Discount, Multiples, Asset-Based, Growth DCF, Economic Profit, Growth Earnings).
Is Zibuyu Group Ltd stock overvalued or undervalued in 2026?
As of Nov 8, 2026, 2420 trades below its calculated fair value: price HK$4.50, fair value HK$10.74, a gap of about +139% (undervalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of 2420?
No. The price is what the market pays today (HK$4.50); the fair value is what the company's own numbers justify (HK$10.74). For Zibuyu Group Ltd the two are HK$6.24 per share apart. That gap is exactly why we show both numbers side by side.
How much is Zibuyu Group Ltd worth?
The market values Zibuyu Group Ltd at about HK$2.2B (market capitalisation, as of Nov 8, 2026). Per share that is HK$4.50; our models calculate a fair value of HK$10.74 per share.
What do the bullish and bearish scenarios say about 2420?
Our models span a range for Zibuyu Group Ltd: cautious scenario HK$6.61, base HK$10.74, optimistic HK$13.42 per share (as of Nov 8, 2026, price HK$4.50). The range comes from different growth and margin assumptions, not from analyst opinions.
What is the P/E ratio of 2420?
Zibuyu Group Ltd trades at a price-to-earnings ratio of 6.8 (as of Nov 8, 2026). A P/E on its own says little: it compares the price with ONE year of profit, while our fair value of HK$10.74 is built from several models across several years. Other multiples: P/B 2.3, P/S 0.3, EV/EBITDA 3.4.
How solid is the balance sheet of Zibuyu Group Ltd (2420)?
Balance-sheet figures for Zibuyu Group Ltd (as of Nov 8, 2026): return on equity 40.2%. They feed the Quality Score of 83/100, which measures business quality independently of the share price.
How far is 2420 from its 52-week high?
Zibuyu Group Ltd trades at HK$4.50, about 24% below its 52-week high of HK$5.95 and 61% above the low of HK$2.80 (as of Nov 6, 2026). Distance from the high says nothing about value: that is what the fair value of HK$10.74 is for.
Which stocks are comparable to Zibuyu Group Ltd?
From the same area (Consumer Cyclical) we also value Amazon.com, Inc, Alibaba Group, PDD Holdings, Prosus N.V, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Zibuyu Group Ltd stock attractive at the current price?
The data as of Nov 8, 2026: price HK$4.50, calculated fair value HK$10.74 (+139%), Quality Score 83/100, from 26 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of 2420 calculated?
We run Zibuyu Group Ltd through 26 models from 8 families: DCF Models, Earnings-Based, Dividend Discount, Multiples, Asset-Based, Growth DCF, Economic Profit, Growth Earnings. Every model gets the same audited fundamentals; the fair value of HK$10.74 builds on their evidence-weighted average, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 13.3% above its aggregate fair value. Zibuyu Group Ltd currently trades 58% below its own fair value, and the market average says nothing about that. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Zibuyu Group Ltd (2420)?
The closing price on Nov 6, 2026 was HK$4.50. Our model-based fair value is HK$10.74, about +139% upside (undervalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Zibuyu Group Ltd right now?
The rarer combination: high quality (83/100) AND below fair value. That earns a closer look rather than a quick verdict. The price is below even our cautious bear case (HK$6.61). The market is more pessimistic than our downside scenario. The large gap to fair value rests on thin data (low evidence): fewer applicable models and a shorter history. Read it with extra caution. A fairly wide model range (HK$6.61 to HK$13.42) leaves room in how you read the outcome.
Key figures of Zibuyu Group Ltd
How large is the market capitalisation of Zibuyu Group Ltd (2420)?
The market capitalisation of Zibuyu Group Ltd is HK$2.2B (≈ $279M). The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Zibuyu Group Ltd (2420)?
The price-to-sales ratio of Zibuyu Group Ltd is 0.39 (P/E × margin). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What is the dividend yield of Zibuyu Group Ltd (2420)?
The dividend yield of Zibuyu Group Ltd is 4.6%. Yearly dividend relative to the share price. 3% pays 3 per 100 invested. Below: how much of profit is used for it.
What is the net margin of Zibuyu Group Ltd (2420)?
The net margin of Zibuyu Group Ltd is 5.8% (fiscal year 2025). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of Zibuyu Group Ltd (2420)?
The return on equity (ROE) of Zibuyu Group Ltd is 40.2% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of Zibuyu Group Ltd (2420)?
On an EBIT basis the return on assets of Zibuyu Group Ltd is 8.4% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Zibuyu Group Ltd (2420)?
The operating margin of Zibuyu Group Ltd is 7.6% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Zibuyu Group Ltd (2420)?
Revenue at Zibuyu Group Ltd is growing +44.2% versus a year earlier (3y avg +15.0%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at Zibuyu Group Ltd (2420)?
Earnings per share at Zibuyu Group Ltd are growing +30.0% versus a year earlier. How much earnings per share grew versus a year earlier.
How much net cash does Zibuyu Group Ltd (2420) hold?
Zibuyu Group Ltd holds more cash than debt, 327M CNY net (fiscal year 2025). The company holds more cash than debt, a safety cushion.
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Thin data
Nov 8, 2026