Bajaj Consumer Care Limited (BAJAJCON) fair value: what the stock is really worth
As of Nov 11, 2026: fair value (intrinsic value) of Bajaj Consumer Care Limited stock ₹172, price ₹450, that is 61.6% below the price, quality 90 out of 100. Rating: strongly overvalued. Calculated from audited financials with 24 of our 26 valuation models and 37 quality factors, updated daily.
69 individual criteria per stock, every one traceableSee the method →
Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Nov 7, 2026.
How to read this chart
60‑month range ₹122.32 – ₹670.25 · fair‑value band ₹119.87 – ₹240.35 · the ₹449.50 price screens above the ₹172.41 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 7, 2026.
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Bajaj Consumer Care Limited manufactures, markets, distributes, and sells hair care, cosmetics, toiletries, and other personal care products in India and internationally.
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The company offers hair oil and serum, shampoo, body lotion, and soap under the Bajaj Almond Drops brand name; and castor, coconut, virgin coconut, olive, kalonji, and jojoba oil under the Bajaj 100% Pure brand.
It also provides face scrub, face wash, hand sanitizer, soap, cream, and face serum under the Bajaj Nomarks brand name; and hair masque, hair oil, argan oil, hair serum, and almond oil under the Natyv Soul brand name.
In addition, the company offers hair oil under the Bajaj Jasmine and Bajaj Zero Grey brands, as well as Bajaj multipurpose sanitizer products; and other consumer care products under the Bajaj Gulab Jal, Bajaj 100% Pure Henna, Sarson Amla, Brahmi Amla, and Amla Aloe Vera brands.
It serves customers in hair care, hair styling, and skin care categories through retail outlets serviced by its distribution network, including regional offices, carrying and forwarding agents, and distributors.
The company was formerly known as Bajaj Corp Limited and changed its name to Bajaj Consumer Care Limited in January 2019. Bajaj Consumer Care Limited was founded in 1953 and is based in Mumbai, India.
Stock analysis
Bajaj Consumer Care Limited (BAJAJCON) currently trades at ₹449.50, while our model-based Fair Value estimate is ₹172.41, 62% below the price, so the stock looks overvalued today.
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Valuation
Bull case: the Growth Earnings group reads highest at a median of ₹269.38 per share, and 0 of the 24 models we run sit above the ₹449.50 price.
Bear case: the Asset-Based group reads lowest at ₹31.95, and 24 of the 24 models stay below the price. Data coverage for this calculation is high.
Scenario range: ₹119.87 (bear) to ₹240.35 (bull), the price of ₹449.50 sits above it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 90/100 (high quality), in the Consumer Defensive sector.
Healthy Growth: Revenue growth appears healthy and is supported by profitability and cash-flow quality.
Bajaj Consumer Care Limited reported revenue of ₹11.6B in FY2026 versus ₹8.7B in FY2022, a compound +7.7%/yr. Reported net income was ₹1.9B in FY2026, compounding +2.9%/yr from FY2022.
Key figures
Market cap ₹58.7B (≈ $627M) Small · P/E ratio 23.7 · P/S ratio 4.52 · EPS (TTM) ₹18.98 · Net margin 19.3% · Return on equity 32.5% · Return on assets (EBIT) 19.3% (5-year average) · Operating margin 23.6%.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 86 out of 100 (medium confidence).
What moves the price
The share trades about 33% below its 52-week high and 82% above its 52-week low, currently below its 200-day average.
For context, the median of 10 Consumer Defensive peers we cover trades at −30% fair-value upside, at −62%, BAJAJCON screens richer than that median.
Fair Value models
Bear₹119.87Fair Value ₹172.41Bull₹240.35
Price ₹449.50 · Downside -61.6%
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above starts from their evidence-weighted blend, not from a single model. In cyclical trough or peak years, after dilution or a stock split it is adjusted afterwards, so it can sit above or below the models. Based on fiscal year 2026 figures (about 7 months old). Earnings retained since then (₹11.75 per share) are deliberately not added.Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds.Coverage ⓘCoverage = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card.79/100
Revenue growth appears healthy and is supported by profitability and cash-flow quality.
Revenue growth 1 year
+20.7%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+7.1%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+5.2%
Start year 2021 (pandemic). Over 10 years: +2.9% a year
Revenue growth 17 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+9.6%
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What shareholders gained per year (last 5 years), in INR (mathematically smoothed) ⓘWhat the business itself delivers per year: earnings growth per share plus the dividend yield. This is what you get IF the market keeps valuing the stock the same way: it contains no assumption about the market changing its mind. Computed per share, so buybacks count and a merger does not pass as growth. For a company that pays no dividend it is pure earnings growth per share. Period: earnings growth per share as CAGR over the last 5 reported fiscal years (annual statements), plus the current dividend yield. The start value is the median of the three years around the start, so a single crisis year (a pandemic or a write-down) does not distort the rate. Smoothed = median of all growth paths between the years of the window (trend line on the logarithm of earnings per share): a single extreme year cannot distort the rate. The reported figure stays in the tooltip. Measured in INR: this currency has depreciated against the euro and dollar over the long run, so part of the nominal rate is currency erosion that never reaches a EUR/USD investor.
−2.7%
Earnings growth per share plus dividend.
Earnings per share, growth per year−2.7%
Dividend (yield on the price)0.0%
Pace: 5 vs 10 years ⓘTwo data points, not a trend model: earnings growth per share over the last 5 fiscal years against the last 10. Labelled "steady" when both rates are within 3 percentage points of each other, otherwise picking up or flattening. Shown only when ten years of history exist.3.1% vs 0.9%, steady
Profit margin 2021 to 2026 ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.25% → 18%
2026 sits 54% above its own trend. The rate follows the median trend of the last 5 years, not that single year.
Pace: the 5-year rate starts in 2021 (pandemic)
Growth Forecast
A lot of optimism in the price
The price assumes more growth than the company has delivered so far and more than analysts expect.
What the price assumes ⓘThis turns our valuation around: instead of asking what the share is worth, it asks what growth the current price requires. It uses the cash the company keeps after all spending (free cash flow), the same discount rate as our models, five years of growth, then slowing evenly to 2 % a year by year ten. Compared with the analysts' sales forecasts extended to the same five years (at least three analysts, for context only, it does not enter the Fair Value): within 3 percentage points counts as "in line" (amber), below that little optimism (green), above that a lot of optimism (red).
+26.2%
Yearly growth needed for the next five years to justify today's price.
What forecasts expect ⓘAnalysts publish sales forecasts for the next two fiscal years. For the years after that, growth slows evenly to 2 % a year by year ten (2 % is the long-run rate our models use). Projected years are marked as such.
+12.2%
Yearly sales growth analysts expect, extended to five years.
After inflation (India: IMF forecast 4.1% a year to 2030, 4.7% from 2016 to 2025) that is about +21.2% a year for the price and +7.8% for the forecasts.
Compare Bajaj Consumer Care Limited with another stock
Price, fair value, quality and upside side by side.
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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Household & Personal Products · 242 stocks
Beats the industry median on 6/12 measures
A mixed picture versus its industry peers.
Valuation
Quality Score90 · Top 25%
Fair Value upside−61.6% · Bottom 25%
Profitability
Return on equity (12 months)32.5% · Top 25%
Return on assets20.1% · Top 25%
Net margin (12 months)19.3% · Top 25%
Operating margin (12 months)23.6% · Top 25%
Growth and dividend
Revenue growth (quarter YoY)25.5% · Top 25%
Valuation Multiplesvs Household & Personal Products median · lower = cheaper
For bloggers, editors and developers: paste this into your site or blog (a “Custom HTML” block in WordPress), it shows the current fair value and links back here. Free, plain HTML, and welcome. Full data streams (CSV/JSON) at /developers.
Cite: Fair Value Calculator (2026). "Bajaj Consumer Care Limited Fair Value". https://www.fairvalue-calculator.com/stock/BAJAJCON
Frequently asked questions
Is Bajaj Consumer Care Limited (BAJAJCON) overvalued or undervalued?
As of Nov 7, 2026, our model estimates a fair value of ₹172.41 versus a price of ₹449.50, about 62% lower (overvalued).
What is the fair value of BAJAJCON?
Our model-based fair value for Bajaj Consumer Care Limited is ₹172.41 (as of Nov 7, 2026), built from audited fundamentals. The current price: ₹449.50.
What is the quality score of BAJAJCON?
Bajaj Consumer Care Limited has a Quality Score of 90/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Bajaj Consumer Care Limited (BAJAJCON)?
Our model-based price target is the fair value of ₹172.41 (as of Nov 7, 2026) from 24 valuation models. Cautious scenario ₹119.87, optimistic scenario ₹240.35. It is a calculation from audited fundamentals, not an analyst target.
What is the Bajaj Consumer Care Limited stock forecast for 2026?
Our models put fair value at ₹172.41, about 62% lower versus a price of ₹449.50 (overvalued). Cautious scenario ₹119.87, optimistic scenario ₹240.35. The calculation is refreshed regularly with new filings.
What is the revenue of Bajaj Consumer Care Limited (BAJAJCON)?
Bajaj Consumer Care Limited reported trailing-twelve-month revenue of about ₹13.0B (latest available figure, as of Nov 7, 2026).
What growth is priced into Bajaj Consumer Care Limited (BAJAJCON)?
For today's price to be fair in a discounted-cash-flow model, Bajaj Consumer Care Limited would have to grow free cash flow by +26.2 % per year for five years (discount rate 13.6 %, then slowing evenly to 2 % perpetual growth by year ten). Over the last 5 years revenue grew +5.2 % per year. As of Nov 7, 2026.
What discount rate (WACC) does the fair value of BAJAJCON use?
Our models discount Bajaj Consumer Care Limited at 13.6 %: a base by market capitalisation (small), damped by beta 0.93, country premium for India. The same rate applies in all 26 models.
What is a reverse DCF?
A reverse DCF turns the usual calculation around. Instead of deriving a value from assumptions, it takes today's price as given and asks: what free-cash-flow growth would a company have to deliver for exactly this price to be fair? The result is not a forecast but the expectation already priced in. For Bajaj Consumer Care Limited that is +26.2 % per year for five years, then slowing evenly to 2 % by year ten, using the same discount rate (13.6 %) and the same formula as our fair value.
How much growth has Bajaj Consumer Care Limited (BAJAJCON) delivered so far?
Over the past 5 years revenue at Bajaj Consumer Care Limited grew +5.2 % a year. The price currently implies free-cash-flow growth of +26.2 % per year. Comparing the two shows how much confidence is in the price: if it demands more than has been delivered, the business has to accelerate for the maths to work.
How fast is the sector of Bajaj Consumer Care Limited (BAJAJCON) growing?
The median revenue growth in the sector is +3.6 % a year. That is the yardstick for the growth priced into Bajaj Consumer Care Limited (+26.2 % per year): it shows whether the expectation is within the usual range or beyond it.
What is the free cash flow yield of Bajaj Consumer Care Limited (BAJAJCON)?
The free-cash-flow yield on the price is 3.19 %: that much free cash flow Bajaj Consumer Care Limited produces per unit of market value. When it exceeds the discount rate of our models (13.6 %), the business already earns more than its cost of capital demands, and the price needs little additional growth.
What is the intrinsic value of Bajaj Consumer Care Limited (BAJAJCON)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Bajaj Consumer Care Limited it is ₹172.41 per share (as of Nov 7, 2026), against a price of ₹449.50. It is the blended result of 24 valuation models in 7 families (DCF Models, Earnings-Based, Multiples, Asset-Based, Growth DCF, Economic Profit, Growth Earnings).
Is Bajaj Consumer Care Limited stock overvalued or undervalued in 2026?
As of Nov 7, 2026, BAJAJCON trades above its calculated fair value: price ₹449.50, fair value ₹172.41, a gap of about −62% (overvalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of BAJAJCON?
No. The price is what the market pays today (₹449.50); the fair value is what the company's own numbers justify (₹172.41). For Bajaj Consumer Care Limited the two are ₹277.09 per share apart. That gap is exactly why we show both numbers side by side.
How much is Bajaj Consumer Care Limited worth?
The market values Bajaj Consumer Care Limited at about ₹58.7B (market capitalisation, as of Nov 7, 2026). Per share that is ₹449.50; our models calculate a fair value of ₹172.41 per share.
What do the bullish and bearish scenarios say about BAJAJCON?
Our models span a range for Bajaj Consumer Care Limited: cautious scenario ₹119.87, base ₹172.41, optimistic ₹240.35 per share (as of Nov 7, 2026, price ₹449.50). The range comes from different growth and margin assumptions, not from analyst opinions.
What is the P/E ratio of BAJAJCON?
Bajaj Consumer Care Limited trades at a price-to-earnings ratio of 23.7 (as of Nov 7, 2026). A P/E on its own says little: it compares the price with ONE year of profit, while our fair value of ₹172.41 is built from several models across several years. Other multiples: P/B 7.8, P/S 4.5, EV/EBITDA 20.0.
How solid is the balance sheet of Bajaj Consumer Care Limited (BAJAJCON)?
Balance-sheet figures for Bajaj Consumer Care Limited (as of Nov 7, 2026): return on equity 32.5%. They feed the Quality Score of 90/100, which measures business quality independently of the share price.
How far is BAJAJCON from its 52-week high?
Bajaj Consumer Care Limited trades at ₹449.50, about 33% below its 52-week high of ₹670.25 and 82% above the low of ₹247.45 (as of Nov 11, 2026). Distance from the high says nothing about value: that is what the fair value of ₹172.41 is for.
Which stocks are comparable to Bajaj Consumer Care Limited?
From the same area (Consumer Defensive) we also value Colgate-Palmolive Company, Hindustan Unilever Limited, The Estée Lauder Companies Inc, Henkel AG, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Bajaj Consumer Care Limited stock attractive at the current price?
The data as of Nov 7, 2026: price ₹449.50, calculated fair value ₹172.41 (−62%), Quality Score 90/100, from 24 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of BAJAJCON calculated?
We run Bajaj Consumer Care Limited through 24 models from 7 families: DCF Models, Earnings-Based, Multiples, Asset-Based, Growth DCF, Economic Profit, Growth Earnings. Every model gets the same audited fundamentals; the fair value of ₹172.41 builds on their evidence-weighted average, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 14.0% above its aggregate fair value. Bajaj Consumer Care Limited itself currently trades above fair value. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Bajaj Consumer Care Limited (BAJAJCON)?
The closing price on Nov 11, 2026 was ₹449.50. Our model-based fair value is ₹172.41, about 62% lower (overvalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Bajaj Consumer Care Limited right now?
A high-quality business (quality 90/100), yet the market already pays well above fair value. Quality at a full price, with little margin of safety. The price sits above even our optimistic bull case (₹240.35). The favourable scenario is already priced in. A fairly wide model range (₹119.87 to ₹240.35) leaves room in how you read the outcome.
Where does the earnings growth of Bajaj Consumer Care Limited (BAJAJCON) come from?
Earnings per share at Bajaj Consumer Care Limited grew −1.7 % a year from 2015 to 2026. Broken into its drivers: revenue per share +3.3 %, EBIT margin −4.8 %, tax rate +0.5 %, residual (interest, one-offs) −0.5 %. The four rates multiply to the earnings growth rate, they do not add up. Start and end are three-year averages so a single exceptional year does not distort the result.
Key figures of Bajaj Consumer Care Limited
How large is the market capitalisation of Bajaj Consumer Care Limited (BAJAJCON)?
The market capitalisation of Bajaj Consumer Care Limited is ₹58.7B (≈ $627M). The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Bajaj Consumer Care Limited (BAJAJCON)?
The price-to-sales ratio of Bajaj Consumer Care Limited is 4.52 (last twelve months). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of Bajaj Consumer Care Limited (BAJAJCON)?
Earnings per share at Bajaj Consumer Care Limited are ₹18.98 (price ÷ EPS = P/E 23.7). Earnings per share over the last twelve months: total profit spread across every single share.
What is the net margin of Bajaj Consumer Care Limited (BAJAJCON)?
The net margin of Bajaj Consumer Care Limited is 19.3% (last twelve months). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of Bajaj Consumer Care Limited (BAJAJCON)?
The return on equity (ROE) of Bajaj Consumer Care Limited is 32.5% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of Bajaj Consumer Care Limited (BAJAJCON)?
On an EBIT basis the return on assets of Bajaj Consumer Care Limited is 19.3% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Bajaj Consumer Care Limited (BAJAJCON)?
The operating margin of Bajaj Consumer Care Limited is 23.6% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Bajaj Consumer Care Limited (BAJAJCON)?
Revenue at Bajaj Consumer Care Limited is growing +25.5% versus a year earlier (3y avg +7.1%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at Bajaj Consumer Care Limited (BAJAJCON)?
Earnings per share at Bajaj Consumer Care Limited are growing +73.8% versus a year earlier. How much earnings per share grew versus a year earlier.
How much net cash does Bajaj Consumer Care Limited (BAJAJCON) hold?
Bajaj Consumer Care Limited holds more cash than debt, ₹59.1M net (fiscal year 2026). The company holds more cash than debt, a safety cushion.
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Broad data
Nov 7, 2026