Primotec Group Ltd (PRMG) fair value: what the stock is really worth
As of Nov 6, 2026: fair value (intrinsic value) of Primotec Group Ltd stock ILS 24.69, price ILS 11.86, upside +108.2%, quality 66 out of 100. Rating: strongly undervalued. Calculated from audited financials with 24 of our 26 valuation models and 37 quality factors, updated daily.
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Primotec Group Ltd
PRMG · TAThe stock costs 52% less than our calculation considers fair.
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Nov 9, 2026.
How to read this chart
60‑month range 5.10 ILS – 22.59 ILS · fair‑value band 17.42 ILS – 32.35 ILS · the 11.86 ILS price screens below the 24.69 ILS fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 9, 2026.
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Company profile
Primotec Group Ltd engages in the production, import, and marketing of a range of consumer products in Israel and internationally. The company operates through two segments: Institutional Sector and Retail Sector.
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It offers cleaning products, hygienic papers, nylon products, paper products, cosmetics, ancillary equipment for medicine and geriatrics, disposable products, PE bags and rolls, household and supplementary equipment, industrial packaging solutions, and hotel amenities under the Sea of Spa brand name; and detergents.
In addition, the company is involved in the business of furniture and equipment for medical and nursing institutions; and design and development solutions, accessories for hygienic spaces. Primotec Group Ltd was founded in 1984 and is headquartered in Be'er Sheva, Israel.
Stock analysis
Primotec Group Ltd (PRMG) currently trades at 11.86 ILS, while our model-based Fair Value estimate is 24.69 ILS, implying the stock looks roughly 52% undervalued today.
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Valuation
Bull case: the Multiples group reads highest at a median of 36.12 ILS per share, and 22 of the 24 models we run sit above the 11.86 ILS price.
Bear case: the Asset-Based group reads lowest at 3.16 ILS, and 2 of the 24 models stay below the price. Data coverage for this calculation is high.
Scenario range: 17.42 ILS (bear) to 32.35 ILS (bull), the price of 11.86 ILS sits below it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 66/100 (solid quality), in the Consumer Defensive sector.
Mixed Growth: Revenue is growing, but margins or cash flow do not fully confirm the trend.
Primotec Group Ltd reported revenue of 273M ILS in FY2025 versus 235M ILS in FY2021, a compound +3.9%/yr. Reported net income was 22.8M ILS in FY2025, compounding −4.5%/yr from FY2021.
Key figures
Market cap 189M ILS Micro · P/E ratio 6.4 · P/S ratio 0.69 · EPS (TTM) 1.84 ILS · Dividend yield 8.7% · Net margin 9.8% · Return on equity 15.6% · Return on assets (EBIT) 13.0% (5-year average).
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 58 out of 100 (low confidence).
What moves the price
The share trades about 20% below its 52-week high and 1% above its 52-week low, currently below its 200-day average.
For context, the median of 10 Consumer Defensive peers we cover trades at −26% fair-value upside, at 108%, PRMG screens cheaper than that median.
Fair Value models
All 24 models by family
Quality Score breakdown
It rates the business: profits, how they develop, real cash, balance sheet, investing and share count.
Revenue & earnings trend
Growth Forecast
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Compare Primotec Group Ltd with another stock
Price, fair value, quality and upside side by side.
Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Household & Personal Products · 230 stocks
Valuation Multiplesvs Household & Personal Products median · lower = cheaper
Strength profile in five axes (Snowflake)
Context: sector, industry, market
- Is the Consumer Staples sector expensive or cheap?
- P/E, EV/EBITDA and margins by industry (reference tables)
- Fair value gap by industry
- Return on assets by industry
- Stock screener with 62 metrics
- Valuation of the Israel market
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Household & Personal Products stocks, each showing price versus our Fair Value estimate.
| Stock | Price | Fair Value | vs Fair Value | Compare |
|---|---|---|---|---|
| Godrej Consumer Products Limited GODREJCP | ₹851.00 | ₹1,146 | +35% | vs PRMG |
| Puig Brands, S.A PUIG | €19.84 | €24.28 | +22% | vs PRMG |
| Henkel AG HEN | €74.85 | €82.55 | +10% | vs PRMG |
| Beiersdorf Aktiengesellschaft, BEI | €85.26 | €69.09 | −19% | vs PRMG |
| The Clorox Company CLX | $99.96 | $74.29 | −26% | vs PRMG |
| Church & Dwight Co CHD | $109.33 | $65.04 | −41% | vs PRMG |
| Colgate-Palmolive Company CL | $96.56 | $56.16 | −42% | vs PRMG |
| Marico Limited MARICO | ₹897.75 | ₹493.84 | −45% | vs PRMG |
| The Estée Lauder Companies Inc EL | $110.06 | $44.21 | −60% | vs PRMG |
| Hindustan Unilever Limited HINDUNILVR | ₹1,998 | ₹775.25 | −61% | vs PRMG |
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Frequently asked questions
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Key figures of Primotec Group Ltd
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