Sequoia Financial Group Ltd (SEQ) fair value: what the stock is really worth
As of Nov 9, 2026: fair value (intrinsic value) of Sequoia Financial Group Ltd stock A$0.07, price A$0.05, upside +42.1%, quality 56 out of 100. Rating: undervalued. Calculated from audited financials with 2 of our 26 valuation models and 37 quality factors, updated daily.
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Sequoia Financial Group Ltd
SEQ · AUThe stock costs 30% less than our calculation considers fair.
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Nov 7, 2026.
How to read this chart
60‑month range A$0.0450 – A$0.5222 · fair‑value band A$0.0480 – A$0.1186 · the A$0.0500 price screens below the A$0.0710 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 7, 2026.
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Company profile
Sequoia Financial Group Limited, an integrated financial services company, provides financial products and services to retail and wholesale clients, and third-party professional service firms in Australia.
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It operates through two segments, Licensee and Adviser services; and Legal and Administration services.
The Licensee and Adviser services segment provides licensee services to financial planners and advisors; financial planning personal and general advice to wholesale and retail investors; and equity capital markets support, M&A advice, corporate access and investor relations services to listed and private companies.
The Legal and Administration services segment acts as a service provider to accountancy firms, dealer groups, financial planning, law firms and direct trustees.
It also offers SMSF services, such as bare trust, mailbox service, bookkeeping, financials preparation, auditing services, and SMSF taxation lodgement; stockbroking services; and life, total and permanent disablement, trauma/critical illness/recovery, partnership, and key person insurance products, as well as income protection services.
In addition, the company provides investment products; and home and investment loans and refinancing. The company was formerly known as MDS Financial Group Limited and changed its name to Sequoia Financial Group Limited in December 2015. The company is based in Melbourne, Australia.
Stock analysis
Sequoia Financial Group Ltd (SEQ) currently trades at A$0.0500, while our model-based Fair Value estimate is A$0.0710, implying the stock looks roughly 30% undervalued today.
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Valuation
How firm this estimate is: it rests on 2 models at a data quality of 96/100, which puts the data coverage at low.
Scenario range: A$0.0480 (bear) to A$0.1186 (bull), the price of A$0.0500 sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 56/100 (solid quality), in the Financial Services sector.
Weak Growth: Revenue growth is inconsistent: the periods point in different directions, so there is no trend to rely on.
Sequoia Financial Group Ltd reported revenue of A$105M in FY2026 versus A$110M in FY2022, a compound −1.1%/yr. Reported net income was −A$8.6M in FY2026.
Key figures
Market cap A$7.1M (≈ $4.9M) Micro · P/S ratio 0.07 · EPS (TTM) A$−0.0700 · Net margin −8.6% · Return on equity −20.3% · Return on assets (EBIT) 6.4% (5-year average) · Operating margin −3.5% · Revenue (TTM) A$99.9M.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 14 out of 100 (low confidence).
What moves the price
The share trades about 83% below its 52-week high and 11% above its 52-week low, currently below its 200-day average.
For context, the median of 10 Financial Services peers we cover trades at −39% fair-value upside, at 42%, SEQ screens cheaper than that median.
Fair Value models
All 2 models by family
Quality Score breakdown
It rates the business: profits, how they develop, real cash, balance sheet, investing and share count.
Revenue & earnings trend
Growth Forecast
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Compare Sequoia Financial Group Ltd with another stock
Price, fair value, quality and upside side by side.
Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Financial Conglomerates · 49 stocks
Valuation Multiplesvs Financial Conglomerates median · lower = cheaper
Strength profile in five axes (Snowflake)
Context: sector, industry, market
- Is the Financials sector expensive or cheap?
- P/E, EV/EBITDA and margins by industry (reference tables)
- P/S ratio by industry
- EBIT margin by industry
- Stock screener with 62 metrics
- Valuation of the Australia market
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Financial Conglomerates stocks, each showing price versus our Fair Value estimate.
| Stock | Price | Fair Value | vs Fair Value | Compare |
|---|---|---|---|---|
| Guosen Securities Co 002736 | ¥9.03 | ¥15.33 | +70% | vs SEQ |
| ORIX Corporation IX | $34.85 | $59.05 | +69% | vs SEQ |
| China Galaxy Securities Co 601881 | ¥11.81 | ¥12.36 | +5% | vs SEQ |
| CNPC Capital Company 000617 | ¥6.49 | ¥6.25 | −4% | vs SEQ |
| Voya Financial, Inc VOYA | $99.01 | $60.87 | −39% | vs SEQ |
| Aditya Birla Capital Limited ABCAPITAL | ₹398.80 | ₹217.72 | −45% | vs SEQ |
| Storebrand ASA STB | kr 200.00 | kr 108.73 | −46% | vs SEQ |
| Bajaj Finserv Ltd BAJAJFINSV | ₹1,865 | ₹796.21 | −57% | vs SEQ |
| Yuanta Financial Holding 2885 | 69.40 TWD | 23.12 TWD | −67% | vs SEQ |
| Freedom Holding FRHC | $178.85 | $23.86 | −87% | vs SEQ |
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Frequently asked questions
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Key figures of Sequoia Financial Group Ltd
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