Unilever PLC (ULVR) fair value: what the stock is really worth
As of Nov 6, 2026: fair value (intrinsic value) of Unilever PLC stock £33.79, price £49.30, that is 31.5% below the price, quality 72 out of 100. Rating: overvalued. Calculated from audited financials with 22 of our 26 valuation models and 37 quality factors, updated daily.
69 individual criteria per stock, every one traceableSee the method →
Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Nov 9, 2026.
How to read this chart
60‑month range £30.25 – £53.70 · fair‑value band £22.00 – £52.70 · the £49.30 price screens above the £33.79 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 9, 2026.
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Unilever PLC operates as a fast-moving consumer goods company in the Asia Pacific, Africa, the Americas, and Europe. It operates through four segments: Beauty & Wellbeing, Personal Care, Home Care, and Foods.
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The Beauty & Wellbeing segment offers hair care, such as shampoo, conditioner, and styling; face, hand, and body moisturizer skin care products; and Prestige Beauty and Wellbeing products.
The Personal Care segment provides soap and shower skin cleansing products; and deodorant and oral care, including toothpaste, toothbrush, and mouthwash products.
The Home Care segment offers washing powders and liquids, and rinse conditioner fabric care products; and a range of home and hygiene cleaning products.
The Foods segment provides cooking aids and mini meals comprising soups, bouillons, and seasonings, as well as mayonnaise and ketchup condiments; and Unilever food solutions.
The company provides its products under the AXE, Clear, Cif, Closeup, Comfort, Dermalogica, Domestos, Dove, Dove Men+Care, Hellmann's, Horlicks, Knorr, LUX, Lifebuoy, Liquid I.V., Nexxus, Nutrafol, OMO, Pond's, Paula's Choice, Pepsodent, Radiant, Rexona, Sunlight, Sunsilk, Surf, TRESemmé, and Vaseline brand names.
Unilever PLC was founded in 1860 and is headquartered in London, the United Kingdom.
Stock analysis
Unilever PLC (ULVR) currently trades at £49.30, while our model-based Fair Value estimate is £33.79, 31% below the price, so the stock looks overvalued today.
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Valuation
Bull case: the Multiples group reads highest at a median of £46.60 per share, and 1 of the 22 models we run sit above the £49.30 price.
Bear case: the Dividend Discount group reads lowest at £20.88, and 21 of the 22 models stay below the price. Data coverage for this calculation is high.
Scenario range: £22.00 (bear) to £52.70 (bull), the price of £49.30 sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 72/100 (solid quality), in the Consumer Defensive sector.
Healthy Growth: Revenue growth appears healthy and is supported by profitability and cash-flow quality.
Unilever PLC reported revenue of €50.5B in FY2025 versus €52.4B in FY2021, a compound −0.9%/yr. Reported net income was €6.0B in FY2025, compounding −0.3%/yr from FY2021.
Key figures
Market cap £108B Large · P/E ratio 13.4 · P/S ratio 2.55 · EPS (TTM) £3.69 · Dividend yield 3.2% · Net margin 18.3% · Return on equity 31.9% · Return on assets (EBIT) 12.8% (5-year average).
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 78 out of 100 (medium confidence).
What moves the price
The share trades about 8% below its 52-week high and 22% above its 52-week low, currently above its 200-day average.
For context, the median of 10 Consumer Defensive peers we cover trades at −26% fair-value upside, at −31%, ULVR screens richer than that median.
Fair Value models
Bear£22.00Fair Value £33.79Bull£52.70
Price £49.30 · Downside -31.5%
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above starts from their evidence-weighted blend, not from a single model. In cyclical trough or peak years, after dilution or a stock split it is adjusted afterwards, so it can sit above or below the models. Based on fiscal year 2025 figures (about 10 months old). Earnings retained since then (£1.79 per share) are deliberately not added.Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds.Coverage ⓘCoverage = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card.74/100
Revenue growth appears healthy and is supported by profitability and cash-flow quality.
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+5.0%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+3.2%
Revenue growth 39 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+2.1%
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What shareholders gained per year (last 5 years) ⓘWhat the business itself delivers per year: earnings growth per share plus the dividend yield. This is what you get IF the market keeps valuing the stock the same way: it contains no assumption about the market changing its mind. Computed per share, so buybacks count and a merger does not pass as growth. For a company that pays no dividend it is pure earnings growth per share. Period: earnings growth per share as CAGR over the last 5 reported fiscal years (annual statements), plus the current dividend yield. The start value is the median of the three years around the start, so a single crisis year (a pandemic or a write-down) does not distort the rate.
+8.2%
Earnings growth per share plus dividend.
Earnings per share, growth per year+5.0%
Dividend (yield on the price)3.2%
Pace: 5 vs 10 years ⓘTwo data points, not a trend model: earnings growth per share over the last 5 fiscal years against the last 10. Labelled "steady" when both rates are within 3 percentage points of each other, otherwise picking up or flattening. Shown only when ten years of history exist.5.0% vs 4.3%, steady
Profit margin 2020 to 2025 ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.16% → 20%
Pace: the 5-year rate starts in 2020 (pandemic)
Growth Forecast
A lot of optimism in the price
The price assumes more growth than the company has delivered so far and more than analysts expect.
What the price assumes ⓘThis turns our valuation around: instead of asking what the share is worth, it asks what growth the current price requires. It uses the cash the company keeps after all spending (free cash flow), the same discount rate as our models, five years of growth, then slowing evenly to 2 % a year by year ten. Compared with the analysts' sales forecasts extended to the same five years (at least three analysts, for context only, it does not enter the Fair Value): within 3 percentage points counts as "in line" (amber), below that little optimism (green), above that a lot of optimism (red).
+9.3%
Yearly growth needed for the next five years to justify today's price.
What forecasts expect ⓘAnalysts publish sales forecasts for the next two fiscal years. For the years after that, growth slows evenly to 2 % a year by year ten (2 % is the long-run rate our models use). Projected years are marked as such.
+3.5%
Yearly sales growth analysts expect, extended to five years.
After inflation (figures in EUR, euro area: IMF forecast 2.2% a year to 2030, 2.6% from 2016 to 2025) that is about +7.0% a year for the price and +1.3% for the forecasts.
News mood ⓘNews mood, the average tone of recent news (98 articles), rated against how stocks are usually covered. 🚀 Hype = unusually upbeat · 🙂 Positive = above average · 😐 Neutral = typical · 🙁 Negative = below average · 😨 Very negative = unusually downbeat. It reflects the tone of coverage, not our valuation.Negative
Recent news coverage is more negative than average.
AI conclusion: Unilever's main strength lies in brand strength and global operations supporting a moderate moat, while weaker signals on alignment and innovation form its primary weakness.
Main risk: Private labels and smaller insurgent brands could capture market share from Unilever's household, personal care and foods products, forcing price cuts or margin pressure.
Bull case: Unilever could defend and expand share by focusing investment on its power brands, accelerating premium innovations and deploying AI tools to improve discovery and marketing effectiveness.
Bear case: Persistent gains by private labels and insurgents with competitive pricing and innovation could lead to ongoing volume losses and sustained margin compression across Unilever's core categories.
Unilever is moving to a simpler structure with six regional units that carry full profit responsibility and a one-billion-euro productivity savings plan through 2029, all aimed at becoming a focused home and personal care business once the Foods combination closes. Our models currently see the stock as overvalued. Will the cost reductions and emphasis on faster-growing categories outweigh the stranded costs from the separation, or will the transition slow momentum?
Price, fair value, quality and upside side by side.
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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Household & Personal Products · 230 stocks
Beats the industry median on 7/14 measures
A mixed picture versus its industry peers.
Valuation
Quality Score72 · Top 25%
Fair Value upside−31.5% · Below median
Profitability
Return on equity (12 months)31.9% · Top 25%
Return on assets8.5% · Above median
Net margin (12 months)18.3% · Top 25%
Operating margin (12 months)20.4% · Top 25%
Growth and dividend
Revenue growth (quarter YoY)0.5% · Below median
Dividend yield (12 months)3.2% · Above median
Balance sheet
Debt / equity1.55× · Highest 25%
Valuation Multiplesvs Household & Personal Products median · lower = cheaper
P/E (12 months)13.4× · Cheaper than median
P/B8.31× · book value is mostly goodwill ⓘGoodwill and other intangible assets are larger than the equity. The book value mainly reflects prices paid for past acquisitions, so we do not rank this P/B against the peer group.
P/S (12 months)2.55× · Priciest 25%
Price / free cash flow (fiscal year)20.2× · Pricier than median
EV/EBITDA13.7× · Pricier than median
PEG10.86× · Priciest 25%
Strength profile in five axes (Snowflake)
This stockSector peers
VALUE (fair-value potential)0· sector 36
FUTURE (revenue growth)3· sector 20
PAST (return on equity)100· sector 31
HEALTH (low debt)23· sector 98
DIVIDEND (yield)65· sector 53
VALUE 0: the price sits above our fair-value range.
For bloggers, editors and developers: paste this into your site or blog (a “Custom HTML” block in WordPress), it shows the current fair value and links back here. Free, plain HTML, and welcome. Full data streams (CSV/JSON) at /developers.
Cite: Fair Value Calculator (2026). "Unilever PLC Fair Value". https://www.fairvalue-calculator.com/stock/ULVR
Frequently asked questions
Is Unilever PLC (ULVR) overvalued or undervalued?
As of Nov 9, 2026, our model estimates a fair value of £33.79 versus a price of £49.30, about 31% lower (overvalued).
What is the fair value of ULVR?
Our model-based fair value for Unilever PLC is £33.79 (as of Nov 9, 2026), built from audited fundamentals. The current price: £49.30.
What is the quality score of ULVR?
Unilever PLC has a Quality Score of 72/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Unilever PLC (ULVR)?
Our model-based price target is the fair value of £33.79 (as of Nov 9, 2026) from 22 valuation models. Cautious scenario £22.00, optimistic scenario £52.70. It is a calculation from audited fundamentals, not an analyst target.
What is the Unilever PLC stock forecast for 2026?
Our models put fair value at £33.79, about 31% lower versus a price of £49.30 (overvalued). Cautious scenario £22.00, optimistic scenario £52.70. The calculation is refreshed regularly with new filings.
What is the revenue of Unilever PLC (ULVR)?
Unilever PLC reported trailing-twelve-month revenue of about €50.6B (latest available figure, as of Nov 9, 2026).
Does Unilever PLC pay a dividend?
Unilever PLC currently shows a dividend yield of 3.24% relative to its recent price (as of Nov 9, 2026).
How much is the dividend of Unilever PLC (ULVR) and when is the ex-dividend date?
Unilever PLC pays a dividend of £1.60 per share a year, a dividend yield of 3.2%. The last ex-dividend date was Aug 6, 2026. A dividend has been paid every year since at least 1990. The payout ratio is 69.0% of earnings. Free cash flow covers the dividend 1.55 times. Our assessment: Sustainable. Payout and cash coverage both look sustainable.
What growth is priced into Unilever PLC (ULVR)?
For today's price to be fair in a discounted-cash-flow model, Unilever PLC would have to grow free cash flow by +9.3 % per year for five years (discount rate 8.6 %, then slowing evenly to 2 % perpetual growth by year ten). Over the last 5 years revenue grew -0.1 % per year. As of Nov 9, 2026.
What discount rate (WACC) does the fair value of ULVR use?
Our models discount Unilever PLC at 8.6 %: a base by market capitalisation (large), damped by beta 0.46, country premium for United Kingdom. The same rate applies in all 26 models.
What is a reverse DCF?
A reverse DCF turns the usual calculation around. Instead of deriving a value from assumptions, it takes today's price as given and asks: what free-cash-flow growth would a company have to deliver for exactly this price to be fair? The result is not a forecast but the expectation already priced in. For Unilever PLC that is +9.3 % per year for five years, then slowing evenly to 2 % by year ten, using the same discount rate (8.6 %) and the same formula as our fair value.
How much growth has Unilever PLC (ULVR) delivered so far?
Over the past 5 years revenue at Unilever PLC grew -0.1 % a year. The price currently implies free-cash-flow growth of +9.3 % per year. Comparing the two shows how much confidence is in the price: if it demands more than has been delivered, the business has to accelerate for the maths to work.
How fast is the sector of Unilever PLC (ULVR) growing?
The median revenue growth in the sector is +3.6 % a year. That is the yardstick for the growth priced into Unilever PLC (+9.3 % per year): it shows whether the expectation is within the usual range or beyond it.
What is the free cash flow yield of Unilever PLC (ULVR)?
The free-cash-flow yield on the price is 4.96 %: that much free cash flow Unilever PLC produces per unit of market value. When it exceeds the discount rate of our models (8.6 %), the business already earns more than its cost of capital demands, and the price needs little additional growth.
What is the intrinsic value of Unilever PLC (ULVR)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Unilever PLC it is £33.79 per share (as of Nov 9, 2026), against a price of £49.30. It is the blended result of 22 valuation models in 7 families (DCF Models, Earnings-Based, Dividend Discount, Multiples, Growth DCF, Economic Profit, Growth Earnings).
Is Unilever PLC stock overvalued or undervalued in 2026?
As of Nov 9, 2026, ULVR trades above its calculated fair value: price £49.30, fair value £33.79, a gap of about −31% (overvalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of ULVR?
No. The price is what the market pays today (£49.30); the fair value is what the company's own numbers justify (£33.79). For Unilever PLC the two are £15.51 per share apart. That gap is exactly why we show both numbers side by side.
How much is Unilever PLC worth?
The market values Unilever PLC at about £108B (market capitalisation, as of Nov 9, 2026). Per share that is £49.30; our models calculate a fair value of £33.79 per share.
What do the bullish and bearish scenarios say about ULVR?
Our models span a range for Unilever PLC: cautious scenario £22.00, base £33.79, optimistic £52.70 per share (as of Nov 9, 2026, price £49.30). The range comes from different growth and margin assumptions, not from analyst opinions.
What is the P/E ratio of ULVR?
Unilever PLC trades at a price-to-earnings ratio of 13.4 (as of Nov 9, 2026). A P/E on its own says little: it compares the price with ONE year of profit, while our fair value of £33.79 is built from several models across several years. Other multiples: PEG 10.9, P/B 8.3, P/S 2.6, EV/EBITDA 13.7.
What is the PEG ratio of ULVR?
The PEG ratio of Unilever PLC is 10.86 (P/E divided by earnings growth, as of Nov 9, 2026). That is above 1, so the growth is already paid for in the price.
How solid is the balance sheet of Unilever PLC (ULVR)?
Balance-sheet figures for Unilever PLC (as of Nov 9, 2026): return on equity 31.9%, debt of 1.55 per unit of equity. They feed the Quality Score of 72/100, which measures business quality independently of the share price.
How far is ULVR from its 52-week high?
Unilever PLC trades at £49.30, about 8% below its 52-week high of £53.70 and 22% above the low of £40.44 (as of Nov 6, 2026). Distance from the high says nothing about value: that is what the fair value of £33.79 is for.
Which stocks are comparable to Unilever PLC?
From the same area (Consumer Defensive) we also value Colgate-Palmolive Company, Hindustan Unilever Limited, The Estée Lauder Companies Inc, Henkel AG, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Unilever PLC stock attractive at the current price?
The data as of Nov 9, 2026: price £49.30, calculated fair value £33.79 (−31%), Quality Score 72/100, from 22 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of ULVR calculated?
We run Unilever PLC through 22 models from 7 families: DCF Models, Earnings-Based, Dividend Discount, Multiples, Growth DCF, Economic Profit, Growth Earnings. Every model gets the same audited fundamentals; the fair value of £33.79 builds on their evidence-weighted average, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 13.3% above its aggregate fair value. Unilever PLC itself currently trades above fair value. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Unilever PLC (ULVR)?
The closing price on Nov 6, 2026 was £49.30. Our model-based fair value is £33.79, about 31% lower (overvalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Unilever PLC right now?
Solid but not exceptional quality (72/100) and above fair value, neither a clear bargain nor a standout compounder. A fairly wide model range (£22.00 to £52.70) leaves room in how you read the outcome.
Where does the earnings growth of Unilever PLC (ULVR) come from?
Earnings per share at Unilever PLC grew +4.0 % a year from 2014 to 2025. Broken into its drivers: revenue per share +3.1 %, EBIT margin +1.3 %, tax rate +0.0 %, residual (interest, one-offs) −0.5 %. The four rates multiply to the earnings growth rate, they do not add up. Start and end are three-year averages so a single exceptional year does not distort the result.
Key figures of Unilever PLC
How large is the market capitalisation of Unilever PLC (ULVR)?
The market capitalisation of Unilever PLC is £108B. The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Unilever PLC (ULVR)?
The price-to-sales ratio of Unilever PLC is 2.55 (last twelve months). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of Unilever PLC (ULVR)?
Earnings per share at Unilever PLC are £3.69 (price ÷ EPS = P/E 13.4). Earnings per share over the last twelve months: total profit spread across every single share.
What is the dividend yield of Unilever PLC (ULVR)?
The dividend yield of Unilever PLC is 3.2% (payout 43.3%). Yearly dividend relative to the share price. 3% pays 3 per 100 invested. Below: how much of profit is used for it.
What is the net margin of Unilever PLC (ULVR)?
The net margin of Unilever PLC is 18.3% (last twelve months). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of Unilever PLC (ULVR)?
The return on equity (ROE) of Unilever PLC is 31.9% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of Unilever PLC (ULVR)?
On an EBIT basis the return on assets of Unilever PLC is 12.8% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Unilever PLC (ULVR)?
The operating margin of Unilever PLC is 20.4% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Unilever PLC (ULVR)?
Revenue at Unilever PLC is growing +0.5% versus a year earlier (3y avg −5.6%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at Unilever PLC (ULVR)?
Earnings per share at Unilever PLC are growing −5.6% versus a year earlier. How much earnings per share grew versus a year earlier.
How much net debt does Unilever PLC (ULVR) carry?
The net debt of Unilever PLC is €25.7B (fiscal year 2025, ≈ 4.0 yrs of FCF). Debt minus cash on hand. The note shows how many years of free cash flow could in theory pay it off.
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Broad data
Nov 9, 2026