MPL Verbum S.A (VER) fair value: what the stock is really worth
As of Nov 4, 2026: fair value (intrinsic value) of MPL Verbum S.A stock PLN 8.16, price PLN 4.46, upside +83.0%, quality 66 out of 100. Rating: strongly undervalued. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
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MPL Verbum S.A
VER · WARThe stock costs 45% less than our calculation considers fair.
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Nov 4, 2026.
How to read this chart
60‑month range 0.6933 PLN – 16.88 PLN · fair‑value band 4.47 PLN – 10.85 PLN · the 4.46 PLN price screens below the 8.16 PLN fair value. As of Nov 4, 2026.
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Company profile
MPL Verbum S.A. designs, implements, and manages loyalty and motivational programs in Poland. The company offers products under the Sales Booster, a loyalty program designed to reward the participant for making a certain choice; Level.
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Up, delivers education using microlearning method by breaking knowledge into small portions.
It also provides Cashback, an easy-to-implement solution that is user-friendly and convenient to participants; loyalty games; Loyalty 3.0, traditional loyalty program to another level by incorporating game-derived mechanisms- statutes, achievements, challenges, avatars.
In addition, the company offers Buy and Play, a loyalty game in which the participant scans a receipt or invoice. MPL Verbum S.A. was founded in 1997 and is headquartered in Poznan, Poland.
Stock analysis
MPL Verbum S.A (VER) currently trades at 4.46 PLN, while our model-based Fair Value estimate is 8.16 PLN, implying the stock looks roughly 45% undervalued today.
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Valuation
Bull case: the Growth Earnings group reads highest at a median of 13.21 PLN per share, and 13 of the 17 models we run sit above the 4.46 PLN price.
Bear case: the Asset-Based group reads lowest at 2.60 PLN, and 4 of the 17 models stay below the price. Data coverage for this calculation is medium.
Scenario range: 4.47 PLN (bear) to 10.85 PLN (bull), the price of 4.46 PLN sits below it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 66/100 (solid quality), in the Communication Services sector.
Expensive Growth: The company is growing, but growth may require heavy reinvestment or weak cash conversion.
MPL Verbum S.A reported revenue of 44.8M PLN in FY2026 versus 26.5M PLN in FY2023, a compound +19.2%/yr. Reported net income was 1.2M PLN in FY2026, compounding +11.0%/yr from FY2023.
Key figures
Market cap 10.9M PLN (≈ $2.8M) Micro · P/E ratio 14.9 · P/S ratio 0.25 · EPS (TTM) 0.3000 PLN · Dividend yield 4.6% · Net margin 1.7% · Return on equity 9.1% · Return on assets (EBIT) 11.7%.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 37 out of 100 (low confidence).
What moves the price
The share trades about 59% below its 52-week high and 10% above its 52-week low, currently below its 200-day average.
For context, the median of 10 Communication Services peers we cover trades at 4% fair-value upside, at 83%, VER screens cheaper than that median.
Fair Value models
All 17 models by family
Quality Score breakdown
It rates the business: profits, how they develop, real cash, balance sheet, investing and share count.
Revenue & earnings trend
Watch VER, get fair value alerts →
Compare MPL Verbum S.A with another stock
Price, fair value, quality and upside side by side.
Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Advertising Agencies · 177 stocks
Valuation Multiplesvs Advertising Agencies median · lower = cheaper
Strength profile in five axes (Snowflake)
Context: sector, industry, market
- Is the Communication Services sector expensive or cheap?
- P/E, EV/EBITDA and margins by industry (reference tables)
- Revenue growth by industry
- PEG ratio by industry
- Stock screener with 62 metrics
- Undervalued stocks: Communication Services
- Valuation of the Poland market
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Advertising Agencies stocks, each showing price versus our Fair Value estimate.
| Stock | Price | Fair Value | vs Fair Value | Compare |
|---|---|---|---|---|
| The Trade Desk, Inc TTD | $13.23 | $39.69 | +200% | vs VER |
| Publicis Groupe S.A PUB | €104.45 | €145.63 | +39% | vs VER |
| Omnicom Group OMC | $87.51 | $113.06 | +29% | vs VER |
| Focus Media Information Technology Co 002027 | ¥5.46 | ¥6.11 | +12% | vs VER |
| Magnite, Inc MGNI | $22.79 | $23.64 | +4% | vs VER |
| AppLovin Corporation APP | $271.75 | $271.48 | +0% | vs VER |
| JCDecaux SE DEC | €25.30 | €20.99 | −17% | vs VER |
| Easy Click Worldwide Network Technology Co 301171 | ¥30.70 | ¥11.05 | −64% | vs VER |
| Leo Group 002131 | ¥3.99 | ¥1.06 | −73% | vs VER |
| Stagwell Inc STGW | $11.00 | $2.62 | −76% | vs VER |
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Frequently asked questions
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Key figures of MPL Verbum S.A
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