Central China Land Media Co Ltd (000719) fair value: what the stock is really worth
As of Nov 6, 2026: fair value (intrinsic value) of Central China Land Media Co Ltd stock ¥26.39, price ¥14.06, upside +87.7%, quality 73 out of 100. Rating: strongly undervalued. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
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Central China Land Media Co Ltd
000719 · SHEThe stock costs 47% less than our calculation considers fair.
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Nov 7, 2026.
How to read this chart
60‑month range ¥5.08 – ¥14.06 · fair‑value band ¥20.21 – ¥34.31 · the ¥14.06 price screens below the ¥26.39 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 7, 2026.
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Company profile
Central China Land Media CO.,LTD, together with its subsidiaries, engages in the editing, production, and marketing of publications in China.
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The company publishes textbooks and supplementary teaching materials; rental publication of textbooks; and printing and production of rented and self-owned textbooks, supplementary teaching materials, and general books, as well as books, periodicals, newspapers, and other publications from other companies.
It also provides paper, pulp, printing machinery, and printing consumables; import/export and exhibition trade of household paper, office paper, and cultural paper; and supplies printing paper for primary and secondary school textbooks and supplementary materials.
In addition, the company is involved in organizing planning, topic selection, manuscript compilation, and editing of print and digital textbooks, and supplementary materials. It sells its products through government procurement, Bookstores, Yunshu.com e-commerce platform, and new media platforms.
The company was founded in 1989 and is based in Zhengzhou, China. Central China Land Media CO.,LTD is a subsidiary of Central China Publishing & Media Investment Holding Group Co., Ltd.
Stock analysis
Central China Land Media Co Ltd (000719) currently trades at ¥14.06, while our model-based Fair Value estimate is ¥26.39, implying the stock looks roughly 47% undervalued today.
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Valuation
Bull case: the Growth DCF group reads highest at a median of ¥33.03 per share, and 21 of the 26 models we run sit above the ¥14.06 price.
Bear case: the Dividend Discount group reads lowest at ¥8.59, and 5 of the 26 models stay below the price. Data coverage for this calculation is high.
Scenario range: ¥20.21 (bear) to ¥34.31 (bull), the price of ¥14.06 sits below it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 73/100 (solid quality), in the Communication Services sector.
Weak Growth: Revenue is shrinking: the last year, the last three and the last five years are all negative.
Central China Land Media Co Ltd reported revenue of 9.4B CNY in FY2025 versus 9.3B CNY in FY2021, a compound +0.2%/yr. Reported net income was 1.3B CNY in FY2025, compounding +8.5%/yr from FY2021.
Key figures
Market cap 14.4B CNY (≈ $2.2B) Mid · P/E ratio 10.7 · P/S ratio 1.60 · EPS (TTM) ¥1.31 · Dividend yield 4.7% · Net margin 15.0% · Return on equity 11.7% · Return on assets (EBIT) 7.1% (5-year average).
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 59 out of 100 (low confidence).
What moves the price
The share trades at its 52-week high and 32% above its 52-week low, currently above its 200-day average.
For context, the median of 10 Communication Services peers we cover trades at −7% fair-value upside, at 88%, 000719 screens cheaper than that median.
Fair Value models
All 26 models by family
Quality Score breakdown
It rates the business: profits, how they develop, real cash, balance sheet, investing and share count.
Revenue & earnings trend
Growth Forecast
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Compare Central China Land Media Co Ltd with another stock
Price, fair value, quality and upside side by side.
Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Publishing · 98 stocks
Valuation Multiplesvs Publishing median · lower = cheaper
Strength profile in five axes (Snowflake)
Context: sector, industry, market
- Is the Communication Services sector expensive or cheap?
- P/E, EV/EBITDA and margins by industry (reference tables)
- EV/EBITDA by industry
- Dividend yield by industry
- Stock screener with 62 metrics
- Undervalued stocks: Communication Services
- Undervalued stocks: Chinese Stocks
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Publishing stocks, each showing price versus our Fair Value estimate.
| Stock | Price | Fair Value | vs Fair Value | Compare |
|---|---|---|---|---|
| Shandong Publishing&Media Co 601019 | ¥7.71 | ¥11.60 | +50% | vs 000719 |
| Xinhua Winshare Publishing and Media Co 601811 | ¥17.15 | ¥21.02 | +23% | vs 000719 |
| John Wiley & Sons, Inc WLYB | $50.82 | $61.29 | +21% | vs 000719 |
| Jiangsu Phoenix Publishing & Media Corporation 601928 | ¥9.44 | ¥9.14 | −3% | vs 000719 |
| China South Publishing & Media Group 601098 | ¥11.56 | ¥10.70 | −7% | vs 000719 |
| Zhejiang Publishing & Media Co 601921 | ¥8.13 | ¥7.45 | −8% | vs 000719 |
| The New York Times Company NYT | $68.36 | $42.10 | −38% | vs 000719 |
| China Science Publishing & Media Ltd 601858 | ¥19.49 | ¥10.07 | −48% | vs 000719 |
| TX Group TXGN | CHF 187.60 | CHF 76.93 | −59% | vs 000719 |
| People.cn CO., LTD 603000 | ¥16.22 | ¥4.79 | −70% | vs 000719 |
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