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Jiangsu Phoenix Publishing & Media Corporation (601928) Fair Value & Analysis

Communication Services · CN · Market cap 23.7B CNY

Price¥9.05
Fair Value¥11.50
Upside+27.1%
Quality94/100
Evidence: High Range ¥7.00 – ¥14.99

Analysis

Jiangsu Phoenix Publishing & Media Corporation (601928) currently trades at ¥9.05, while our model-based Fair Value estimate is ¥11.50 — implying the stock looks roughly 27.1% undervalued today. We read business quality at 94/100 (high quality), in the Communication Services sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: high) — always confirm before acting.

About the company

Jiangsu Phoenix Publishing & Media Corporation Limited engages in the editing, publishing, and distribution of books, newspapers, electronic publications, and audio-visual products in China. The company also engages in the publication and distribution of teaching aids; distribution of general books, textbooks, and teaching aids; sale of teaching equipment; logistics distribution; and the cultural and commercial real estate operation. In addition, it provides data related IT services, comprising data center and broadband resources, operation and maintenance, computer room leasing, bandwidth operation, and cloud services; and production, distribution, artist brokerage, and related service for TV series and movies. Further, the company engages in the research, development, and sale of teaching software, virtual training software, network platforms, and educational apps; development and operation of mobile games; and act as an agent of products of other mobile game companies. Additional…

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How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.

Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.