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Guangdong Guangzhou Daily Media Co (002181) Fair Value & Analysis

Communication Services · CN · Market cap 14.3B CNY

GG Guangdong Guangzhou Daily Media Co 002181 · SHE
Price¥9.13
Fair Value¥1.35
Upside-85.2%
Quality56/100
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Expensive Growth
Solidly profitable · 12.2% net margin
Low debt · generates free cash flow
0.48% dividend yield
Trails peers (3/14)
Narrow moat 31/100
Evidence: High Range ¥1.01 – ¥1.69 Share as image

Fair value as of: Jul 22, 2026

From 23 valuation models · updated 19 days ago

Fair value updated Jul 22, 2026, revised from ¥1.48 to ¥1.35 (−8.8%) since Jun 25, 2026. Share price +3.8% over the past month.

A solid business, but screening 85% overvalued on our models.

What matters now

  • The price sits above even our optimistic bull case (¥1.69). The favourable scenario is already priced in.
  • Solid but not exceptional quality (56/100) and above fair value, neither a clear bargain nor a standout compounder.
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Price vs Fair Value (5 years)

¥19.69 ¥2.90 Fair Value ¥1.35 Feb 2021 Aug 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Jul 22, 2026.

How to read this chart

60‑month range ¥2.90 – ¥19.69 · fair‑value band ¥1.01 – ¥1.69 · the ¥9.13 price screens above the ¥1.35 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Jul 22, 2026.

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Analysis

Guangdong Guangzhou Daily Media Co (002181) currently trades at ¥9.13, while our model-based Fair Value estimate is ¥1.35, implying the stock looks roughly 85.2% overvalued today. The Quality Score stands at 56/100 (solid quality), in the Communication Services sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium, the entry price still matters most (evidence: high).

Over the trailing twelve months, Guangdong Guangzhou Daily Media Co generated revenue of 598M CNY at a net margin of 12.2%. Revenue grew 3.2% year over year. It earns a return on equity of 1.7%. Net debt stands at 206M CNY. Fundamentals as of Jul 22, 2026

Our scenario range runs from ¥1.01 (bear case) to ¥1.69 (bull case); at ¥9.13, the current price sits above that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 58% below its 52-week high and 44% above its 52-week low, currently below its 200-day average. For context, the median of 10 Communication Services peers we cover trades at 15% fair-value upside, at -85%, 002181 screens richer than that median.

Fair Value models

Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.

Model BearBaseBull Evidence
Highest evidence
Growth DCF ¥0.2600 ¥0.3000 ¥0.3700 80
Residual Income ¥2.60 ¥2.52 ¥2.04 76
Rev-Margin DCF ¥0.2400 ¥0.2900 ¥0.3400 74
All 23 models by family
DCF Models
FCF DCF ¥0.2500 ¥0.3100 ¥0.3800 38
Owner Earnings ¥0.9700 ¥1.38 ¥1.99 31
5Y Revenue Exit ¥0.2400 ¥0.2900 ¥0.3400 39
5Y EBITDA Exit ¥0.3900 ¥0.5600 ¥0.7500 41
5Y P/E Exit ¥0.9300 ¥1.56 ¥2.20 38
10Y Revenue Exit ¥0.2400 ¥0.2800 ¥0.3400 36
10Y EBITDA Exit ¥0.3400 ¥0.4700 ¥0.6500 37
10Y P/E Exit ¥0.6800 ¥1.16 ¥1.73 35
Earnings-Based
Graham-Dodd ¥0.5400 ¥1.50 ¥1.97 54
Lynch FV ¥0.3000 ¥0.4300 ¥0.5600 50
PEG = 1.0 ¥0.3000 ¥0.4300 ¥0.5600 46
Dividend Discount
Gordon GGM ¥0.6900 ¥1.43 ¥2.26 70
DDM Multi-Stage ¥0.6900 ¥1.08 ¥1.50 61
Multiples
P/E Multiple ¥1.31 ¥1.74 ¥2.18 63
P/S Multiple ¥1.01 ¥1.35 ¥1.69 58
P/B Multiple ¥1.01 ¥1.35 ¥1.69 55
EV/EBITDA ¥0.5000 ¥0.6200 ¥0.7400 54
EV/Revenue ¥0.2300 ¥0.2700 ¥0.3100 43
Asset-Based
NCAV (Graham) ¥1.82 ¥2.44 ¥3.65 50
Growth DCF
Growth DCF ¥0.2600 ¥0.3000 ¥0.3700 80
Rev-Margin DCF ¥0.2400 ¥0.2900 ¥0.3400 74
Economic Profit
Residual Income ¥2.60 ¥2.52 ¥2.04 76
Growth Earnings
Growth-Adj P/E ¥1.04 ¥1.48 ¥1.93 68

Widest divergence: Economic Profit (¥2.52) versus Growth DCF (¥0.2900). Highest evidence: Growth DCF (80).

Key figures & financial health

Revenue (TTM) 598M CNY
Revenue growth (YoY) +3.2%
Net margin 12.2%
Return on equity 1.7%
Free cash flow 11.0M CNY FY2025
P/E ratio 205.0
More key figures
Operating margin 0.7%
EPS (TTM) ¥0.0600
Dividend yield 0.5%
EPS growth (YoY) -52.1%
Net debt 206M CNY FY2024

Figures from reported company fundamentals · as of Jul 22, 2026. TTM = trailing twelve months.

Quality Score breakdown

Overall quality 56/100

Of which business quality 55 · Market factors (momentum, volatility) 28

Profitability 24
Margins and returns on capital today
Quality Growth 60
Are margins and returns improving?
Cashflow 25
Earnings quality: real cash, not paper profit
Fin. Strength 78
Balance sheet, leverage, solvency risk
Investment 82
Disciplined investing over empire-building
Low Volatility 3
Calm price path (market factor)
Momentum 38
Price trend over the last 3–12 months (market factor)
52W Momentum 40
Distance to the 52-week high (market factor)
Net Issuance 82
Buybacks instead of dilution

Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.

About the company

Guangdong Guangzhou Daily Media Co., Ltd., together with its subsidiaries, operates as a newspaper and media company in China.

Full company description

Guangdong Guangzhou Daily Media Co., Ltd., together with its subsidiaries, operates as a newspaper and media company in China. The company offers integrated marketing communication services, such as print media advertising, digital media and outdoor advertising, creative planning, film and television, exhibitions and displays, event execution, and integrated media marketing communications solutions. It is also involved in AI-powered video and film, printing, cultural and creative park operation, and cultural industry investment business; and operates a series of newspapers and magazines covering sports, news, entertainment, culture, and lifestyle, under the Football, Senior Citizens' Daily, Food Guide, Guangzhou Digest, New Modern Pictorial, Read Good Books, and Stage and Screen brands, as well as new media platforms, such as Dayoo.com. In addition, the company distributes and sells newspaper and magazine through online and offline channels. The company was formerly known as Guangdong China Sunshine Media Co., Ltd. and changed its name to Guangdong Guangzhou Daily Media Co., Ltd. in July 2012. Guangdong Guangzhou Daily Media Co., Ltd. was founded in 1992 and is based in Guangzhou, China.

Company description, as reported by the company or data provider.

Revenue & earnings trend

FY2021 – FY2025 · reported fiscal years

Guangdong Guangzhou Daily Media Co reported revenue of ¥594M in FY2025 versus ¥546M in FY2021, a compound +2.1%/yr. Reported net income was ¥92.1M in FY2025, compounding +0.7%/yr from FY2021.

Growth Quality 43/100
The company is growing, but growth may require heavy reinvestment or weak cash conversion.
Latest Revenue (FY 2025)
594M CNY
Latest YoY
−0.5%
Avg. growth/yr (3Y)
+2.8%
Avg. growth/yr (5Y)
+3.2%
Avg. growth/yr (25Y)
+16.9%
Revenue +2.1%/yr
FY21 ¥546M
FY22 ¥546M
FY23 ¥559M
FY24 ¥597M
FY25 ¥594M
Net income +0.7%/yr
FY21 ¥89.7M
FY22 ¥38.5M
FY23 ¥8.4M
FY24 ¥30.0M
FY25 ¥92.1M

002181 screens 85% overvalued. Compare with The New York Times Company →

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Cite: Fair Value Calculator (2026). "Guangdong Guangzhou Daily Media Co Fair Value". https://www.fairvalue-calculator.com/stock/002181

Peer Group

Publishing · 110 stocks

How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.

Quality Score 56 · Below median
Fair Value upside −85% · Bottom 25%
Return on equity (TTM) 2% · Below median
Return on assets -0% · Below median
Net margin (TTM) 12% · Top 25%
Operating margin (TTM) 1% · Below median
Revenue growth 3% · Above median
Dividend yield (TTM) 0.5% · Bottom 25%
Debt / equity 0.00× · Lower than median

Valuation Multiples vs Publishing median · lower = cheaper

P/E (TTM) 205.0× · Pricier than 75% of peers
P/B 3.37× · Pricier than 75% of peers
P/S (TTM) 23.88× · Pricier than 75% of peers
P/FCF 193.4× · Pricier than 75% of peers
PEG 3.71× · Pricier than 75% of peers

Snowflake

Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.

VALUE 0 · sector 39
FUTURE 16 · sector 0
PAST 7 · sector 21
HEALTH 100 · sector 99
DIVIDEND 10 · sector 57

VALUE 0: the price sits above our fair-value range.

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.

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Frequently asked questions

Is Guangdong Guangzhou Daily Media Co (002181) overvalued or undervalued?
As of Jul 22, 2026, our model estimates a fair value of ¥1.35 versus a price of ¥9.13, about −85% (overvalued).
What is the fair value of 002181?
Our model-based fair value for Guangdong Guangzhou Daily Media Co is ¥1.35 (as of Jul 22, 2026), built from audited fundamentals. The current price is ¥9.13.
What is the quality score of 002181?
Guangdong Guangzhou Daily Media Co has a Quality Score of 56/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the revenue of Guangdong Guangzhou Daily Media Co (002181)?
Guangdong Guangzhou Daily Media Co reported trailing-twelve-month revenue of about 598M CNY (latest available figure, as of Jul 22, 2026).
What is the net profit margin of 002181?
The net profit margin of Guangdong Guangzhou Daily Media Co is about 12.2%, meaning it keeps roughly 12.2% of revenue as net income. Based on the latest reported figures.
Does Guangdong Guangzhou Daily Media Co pay a dividend?
Guangdong Guangzhou Daily Media Co currently shows a dividend yield of about 0.48% relative to its recent price (as of Jul 22, 2026).

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.

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