1111 (1111) Fair Value & Analysis
Communication Services · Market cap HK$156M
Fair value as of: Jul 2, 2026
From 25 valuation models · updated today
Share price −20.4% over the past month.
Price vs Fair Value (12 months)
12‑month range HK$0.2000 – HK$0.3750 · fair‑value band HK$0.3270 – HK$0.9020 · the HK$0.2030 price screens below the HK$0.4060 fair value. As of Jul 2, 2026.
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1111 (1111) currently trades at HK$0.2030, while our model-based Fair Value estimate is HK$0.4060 — implying the stock looks roughly 100.0% undervalued today. We read business quality at 42/100 (below-average quality), in the Communication Services sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: high) — always confirm before acting.
Over the trailing twelve months, 1111 generated revenue of HK$291M at a net margin of 24.5%. Revenue declined 18.0% year over year. It earns a return on equity of 18.8%. Net debt stands at HK$14.7M. Fundamentals as of Jul 2, 2026
Key figures & financial health
More key figures
Figures from reported company fundamentals (EODHD) · as of Jul 2, 2026. TTM = trailing twelve months.
Revenue & earnings trend
FY2021 – FY2025 · reported fiscal years
1111 reported revenue of HK$283M in FY2025 versus HK$158M in FY2021, a compound +15.8%/yr. Reported net income was HK$69.5M in FY2025, compounding +39.3%/yr from FY2021.
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6 more Advertising Agencies stocks, each showing price versus our Fair Value estimate (as of Jul 2, 2026).
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| AppLovin Corporation APP | $492.98 | $253.58 | -49% |
| Publicis Groupe S.A PGPEF | $103.00 | $156.98 | +52% |
| Omnicom Group OMC | $72.55 | $124.48 | +72% |
| Focus Media Information Technology Co 002027 | ¥5.39 | ¥3.34 | -38% |
| The Trade Desk, Inc TT8 | €17.05 | €18.89 | +11% |
| BlueFocus Intelligent Communications Group 300058 | ¥14.75 | ¥2.11 | -86% |
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How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.
Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.