Js Global Lifestyle Company Ltd (1691) fair value: what the stock is really worth
As of Sep 30, 2026: fair value of Js Global Lifestyle Company Ltd HK$0.54, price HK$1.81, upside -70.1%, quality 59 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
- Fair value above price? No
- Good quality? Yes
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Js Global Lifestyle Company Ltd
1691 · HKStretched ValuationStrong overvaluation with only moderate quality.
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Oct 1, 2026.
How to read this chart
60‑month range HK$1.00 – HK$21.92 · fair‑value band HK$0.4300 – HK$0.6500 · the HK$1.81 price screens above the HK$0.5400 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Oct 1, 2026.
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Company profile
JS Global Lifestyle Company Limited engages in the design, manufacture, marketing, distribution, and export of small kitchen electrical appliances in Mainland China, Japan, Australia, New Zealand, and internationally. It operates in two segments: Joyoung and SharkNinja APAC.
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JS Global Lifestyle Company Limited engages in the design, manufacture, marketing, distribution, and export of small kitchen electrical appliances in Mainland China, Japan, Australia, New Zealand, and internationally. It operates in two segments: Joyoung and SharkNinja APAC. The company offers cooking appliances, including rice cookers, pressure cookers, induction cookers, air fryers, and other appliances and utensils for cooking; and food preparation appliances, such as high-performance multifunctional blenders, soymilk makers, food processors, and other small household appliances that facilitate the food preparation process. It offers cleaning appliances comprising upright vacuums, cordless and corded stick vacuums, and other floor care products; and others small household appliances, such as water purifiers, water heaters, thermos, hair-dryer, and electric fan. In addition, the company is involved in the provision of enterprise management, advertising and consultancy, marketing, supply chain management, administrative, and procurement and office support services; housing leasing; research and development, manufacture, and sale of water purification equipment; development of IT; sale, installation, and maintenance of home appliance products; retail of home appliance products; and e-commerce business. It sells its products under the Shark, Ninja, and Joyoung brand names. The company was founded in 1994 and is headquartered in Central, Hong Kong.
Stock analysis
Js Global Lifestyle Company Ltd (1691) currently trades at HK$1.81, while our model-based Fair Value estimate is HK$0.5400, 70.1% below the price, so the stock looks overvalued today.
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Valuation
Bull case: the Multiples group reads highest at a median of HK$0.5500 per share, and 0 of the 9 models we run sit above the HK$1.81 price.
Bear case: the Asset-Based group reads lowest at HK$0.1000, and 9 of the 9 models stay below the price. Evidence for this calculation is low.
Scenario range: HK$0.4300 (bear) to HK$0.6500 (bull), the price of HK$1.81 sits above it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 59/100 (solid quality), in the Consumer Cyclical sector.
Weak Growth: Revenue growth is inconsistent: the periods point in different directions, so there is no trend to rely on.
Js Global Lifestyle Company Ltd reported revenue of $1.7B in FY2025 versus $5.2B in FY2021, a compound −24.7%/yr. Reported net income was −$24.2M in FY2025.
Key figures
Market cap HK$6.3B (≈ $799M) · P/S ratio 2.83 · EPS (TTM) HK$−0.0200 · Dividend yield 0.1% · Net margin −1.5% · Return on equity −2.7% · Return on assets (EBIT) −1.4% · Operating margin 1.5%.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 50 out of 100 (low confidence).
What moves the price
The share trades about 9% below its 52-week high and 40% above its 52-week low, currently above its 200-day average.
For context, the median of 10 Consumer Cyclical peers we cover trades at 29% fair-value upside, at −70%, 1691 screens richer than that median.
Fair Value models
All 9 models by family
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Set up alert →Quality Score breakdown
Of which business quality 61 · Market factors (momentum, volatility) 56
Revenue & earnings trend
Growth Forecast
1691 screens overvalued: fair value 70% below the price. Compare with Midea Group →
Compare Js Global Lifestyle Company Ltd with another stock
Price, fair value, quality and upside side by side.
Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Furnishings, Fixtures & Appliances · 309 stocks
Valuation Multiplesvs Furnishings, Fixtures & Appliances median · lower = cheaper
Strength profile in five axes (Snowflake)
VALUE 0: the price sits above our fair-value range.
Context: sector, industry, market
- Is the Consumer Discretionary sector expensive or cheap?
- P/E, EV/EBITDA and margins by industry (reference tables)
- Undervalued stocks: Hong Kong Stocks
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Furnishings, Fixtures & Appliances stocks, each showing price versus our Fair Value estimate.
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| Midea Group 000333 | ¥82.65 | ¥129.21 | +56% |
| King Slide Works Co 2059 | 12,350 TWD | 4,427 TWD | −64% |
| Gree Electric Appliances, Inc 000651 | ¥38.50 | ¥97.62 | +154% |
| Haier Smart Home Co 600690 | ¥20.14 | ¥45.72 | +127% |
| SharkNinja, Inc SN | $177.74 | $100.43 | −43% |
| Somnigroup International Inc SGI | $63.95 | $31.80 | −50% |
| Mohawk Industries, Inc MHK | $125.16 | $107.31 | −14% |
| Hisense Home Appliances Group 000921 | ¥26.36 | ¥41.56 | +58% |
| COWAY Co 021240 | 99,800 KRW | 74,673 KRW | −25% |
| Zhejiang Supor Co 002032 | ¥39.23 | ¥50.78 | +29% |
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