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Beijing Geekplus Tech Co Ltd (2590) fair value: what the stock is really worth

As of Sep 30, 2026: fair value of Beijing Geekplus Tech Co Ltd HK$3.76, price HK$7.50, upside -49.9%, quality 47 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.

  1. Fair value above price? No
  2. Good quality? No
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Technology · HK

BG Thin data Oct 1, 2026

Beijing Geekplus Tech Co Ltd

2590 · HK

Weakest SetupStrongly overvalued and low quality.

!Fair value HK$3.76 · Strongly overvalued (−49.9%)
!Quality 47/100
!Expensive Growth (revenue 3y +29.7 %/yr)
!Loss-making · -4.1% net margin (TTM)
!negative free cash flow
!Trails peers (3/10)
!Narrow moat 4/100
!Evidence only low, so the estimate is less certain

What runs behind every stock

69 individual criteria per stock, every one traceable See the method →

Price vs Fair Value

HK$33.38 HK$7.36 Fair Value HK$3.76 Jul 2025 Sep 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Oct 1, 2026.

How to read this chart

15‑month range HK$7.36 – HK$33.38 · fair‑value band HK$3.69 – HK$3.82 · the HK$7.50 price screens above the HK$3.76 fair value. Dashed = 300-day average. As of Oct 1, 2026.

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Company profile

Beijing Geekplus Technology Co., Ltd. engages in the sales, installation, and commissioning of robot products in Mainland China, the United States, Europe, and the Asia-Pacific. The company engages in the production of robots, as well as sales robotics solutions.

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Beijing Geekplus Technology Co., Ltd. engages in the sales, installation, and commissioning of robot products in Mainland China, the United States, Europe, and the Asia-Pacific. The company engages in the production of robots, as well as sales robotics solutions. It offers solutions, including shelf-to-person, tote-to-person, pallet-to-person, robot arm picking, sorting, and intralogistics solutions. The company also provides warehouse execution system that orchestrates the full lifecycle from order release to picking and replenishment; robot management system that supports large-scale robot scheduling and smart cluster operation strategies; intelligent operations platform a data-driven intelligent operations, building a digital cockpit on demands; and system portal. It serves e-commerce, retail, third party logistics, apparel, grocery, pharma, cold chain, manufacturing, automobile, electronic, and other sectors. Beijing Geekplus Technology Co., Ltd. was incorporated in 2015 and is headquartered in Shunyi, China.

Stock analysis

Beijing Geekplus Tech Co Ltd (2590) currently trades at HK$7.50, while our model-based Fair Value estimate is HK$3.76, 49.9% below the price, so the stock looks overvalued today.

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Valuation

How firm this estimate is: it rests on 2 models at a data quality of 91/100, which puts the evidence level at low.

Scenario range: HK$3.69 (bear) to HK$3.82 (bull), the price of HK$7.50 sits above it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.

Quality & growth

The Quality Score stands at 47/100 (below-average quality), in the Technology sector.

Expensive Growth: The company is growing, but growth may require heavy reinvestment or weak cash conversion.

Beijing Geekplus Tech Co Ltd reported revenue of 3.2B CNY in FY2025 versus 1.5B CNY in FY2022, a compound +29.7%/yr. Reported net income was −10.4M CNY in FY2025.

Key figures

Market cap HK$16.6B (≈ $2.1B) · P/E ratio 391.0 · P/S ratio 4.84 · Net margin −0.3% · Return on assets (EBIT) −10.4% · Operating margin −8.8% · Revenue (TTM) 3.4B CNY · Revenue growth (YoY) +25.3%.

Competitive moat

Our AI-assisted moat analysis scores the competitive advantage at 50 out of 100 (low confidence).

What moves the price

The share trades about 78% below its 52-week high and 2% above its 52-week low, currently below its 200-day average.

For context, the median of 10 Technology peers we cover trades at −8% fair-value upside, at −50%, 2590 screens richer than that median.

Fair Value models

Bear HK$3.69 Fair Value HK$3.76 Bull HK$3.82
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above is their evidence-weighted blend, not the output of a single model. Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds. Evidence ⓘEvidence = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Highest evidence
EV/EBITDA HK$3.69 HK$3.76 HK$3.82 64
NCAV (Graham) HK$2.01 HK$2.69 HK$4.02 51
All 2 models by family
Multiples
EV/EBITDA HK$3.69 HK$3.76 HK$3.82 64
Asset-Based
NCAV (Graham) HK$2.01 HK$2.69 HK$4.02 51

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Quality Score breakdown

Overall quality 47/100

Of which business quality 50 · Market factors (momentum, volatility) 0

Profitability 23
Margins and returns on capital today
Quality Growth 72
Are margins and returns improving?
Cashflow 11
Earnings quality: real cash, not paper profit
Fin. Strength 96
Balance sheet, leverage, solvency risk
Investment 48
Disciplined investing over empire-building
Low Volatility 0
Calm price path (market factor)
Momentum 0
Price trend over the last 3–12 months (market factor)
52W Momentum 0
Distance to the 52-week high (market factor)
Net Issuance 62
Share count: buybacks or dilution?

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Revenue & earnings trend

Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card. 44/100
The company is growing, but growth may require heavy reinvestment or weak cash conversion.
Revenue growth 1 year
+31.6%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+29.7%
Profit margin (trend) ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.
−55.4% (2022) → −0.9% (2025)
What shareholders gained per year ⓘWe only publish this rate when it is defensible. Reason: fiscal 2025 is a loss year, no rate is defined from a loss
not computed

2590 screens overvalued: fair value 50% below the price. Compare with SAP SE →

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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Software - Application · 699 stocks

Beats the industry median on 3/9 measures
Overall it trails its industry peers.
Valuation
Quality Score 50 · Below median
Fair Value upside −49.9% · Below median
Profitability
Return on assets −0.2% · Below median
Net margin (TTM) −4.1% · Below median
Operating margin (TTM) −8.8% · Bottom 25%
Growth and dividend
Revenue growth 25.3% · Top 25%

Valuation Multiplesvs Software - Application median · lower = cheaper

P/E (TTM) 391.0× · Priciest 25%
P/B 0.62× · Cheapest 25%
P/S (TTM) 0.62× · Cheapest 25%

Strength profile in five axes (Snowflake)

VALUEFUTUREPASTHEALTHDIVIDEND
This stock
VALUEFUTUREPASTHEALTHDIVIDEND
Sector peers
VALUE (fair-value potential)0 · sector 27
FUTURE (revenue growth)100 · sector 41
PAST (return on equity)0 · sector 17
HEALTH (low debt)0 · sector 97
DIVIDEND (yield)0 · sector 32

VALUE 0: the price sits above our fair-value range.

Context: sector, industry, market

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

Similar stocks

10 more Software - Application stocks, each showing price versus our Fair Value estimate.

Stock Price Fair Value vs Fair Value
SAP SE SAP €186.74 €172.46 −8%
Salesforce, Inc CRM $229.57 $342.73 +49%
Shopify Inc SHOP $144.01 $64.36 −55%
ServiceNow, Inc NOW $134.01 $147.41 +10%
Uber Technologies, Inc UBER $69.36 $103.69 +49%
Snowflake Inc SNOW $330.31 $74.36 −77%
Automatic Data Processing, Inc ADP $261.80 $150.01 −43%
Adobe Inc ADBE $239.94 $454.04 +89%
Datadog, Inc DDOG $268.70 $32.52 −88%
Cadence Design Systems, Inc CDNS $326.70 $225.48 −31%

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Cite: Fair Value Calculator (2026). "Beijing Geekplus Tech Co Ltd Fair Value". https://www.fairvalue-calculator.com/stock/2590

Frequently asked questions

Is Beijing Geekplus Tech Co Ltd (2590) overvalued or undervalued?
As of Oct 1, 2026, our model estimates a fair value of HK$3.76 versus a price of HK$7.50, about −50% upside (overvalued).
What is the fair value of 2590?
Our model-based fair value for Beijing Geekplus Tech Co Ltd is HK$3.76 (as of Oct 1, 2026), built from audited fundamentals. The current price: HK$7.50.
What is the quality score of 2590?
Beijing Geekplus Tech Co Ltd has a Quality Score of 47/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Beijing Geekplus Tech Co Ltd (2590)?
Our model-based price target is the fair value of HK$3.76 (as of Oct 1, 2026) from 2 valuation models. Cautious scenario HK$3.69, optimistic scenario HK$3.82. It is a calculation from audited fundamentals, not an analyst target.
What is the Beijing Geekplus Tech Co Ltd stock forecast for 2026?
Our models put fair value at HK$3.76, about −50% upside versus a price of HK$7.50 (overvalued). Cautious scenario HK$3.69, optimistic scenario HK$3.82. The calculation is refreshed regularly with new filings.
What is the revenue of Beijing Geekplus Tech Co Ltd (2590)?
Beijing Geekplus Tech Co Ltd reported trailing-twelve-month revenue of about 3.4B CNY (latest available figure, as of Oct 1, 2026).
What is the intrinsic value of Beijing Geekplus Tech Co Ltd (2590)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Beijing Geekplus Tech Co Ltd it is HK$3.76 per share (as of Oct 1, 2026), against a price of HK$7.50. It is the blended result of 2 valuation models (cash flow, earnings, asset, dividend).
Is Beijing Geekplus Tech Co Ltd stock overvalued or undervalued in 2026?
As of Oct 1, 2026, 2590 trades above its calculated fair value: price HK$7.50, fair value HK$3.76, a gap of about −50% (overvalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of 2590?
No. The price is what the market pays today (HK$7.50); the fair value is what the company's own numbers justify (HK$3.76). For Beijing Geekplus Tech Co Ltd the two are HK$3.74 per share apart. That gap is exactly why we show both numbers side by side.
How much is Beijing Geekplus Tech Co Ltd worth?
The market values Beijing Geekplus Tech Co Ltd at about HK$16.6B (market capitalisation, as of Oct 1, 2026). Per share that is HK$7.50; our models calculate a fair value of HK$3.76 per share.
What do the bullish and bearish scenarios say about 2590?
Our models span a range for Beijing Geekplus Tech Co Ltd: cautious scenario HK$3.69, base HK$3.76, optimistic HK$3.82 per share (as of Oct 1, 2026, price HK$7.50). The range comes from different growth and margin assumptions, not from analyst opinions.
What is the P/E ratio of 2590?
Beijing Geekplus Tech Co Ltd trades at a price-to-earnings ratio of 391.0 (as of Oct 1, 2026). A P/E on its own says little: it compares the price with ONE year of profit, while our fair value of HK$3.76 is built from several models across several years. Other multiples: P/B 0.6, P/S 0.6.
How far is 2590 from its 52-week high?
Beijing Geekplus Tech Co Ltd trades at HK$7.50, about 78% below its 52-week high of HK$33.38 and 2% above the low of HK$7.36 (as of Sep 30, 2026). Distance from the high says nothing about value: that is what the fair value of HK$3.76 is for.
Which stocks are comparable to Beijing Geekplus Tech Co Ltd?
From the same area (Technology) we also value SAP SE, Salesforce, Inc, Shopify Inc, ServiceNow, Inc, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Beijing Geekplus Tech Co Ltd stock attractive at the current price?
The data as of Oct 1, 2026: price HK$7.50, calculated fair value HK$3.76 (−50%), Quality Score 47/100, from 2 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of 2590 calculated?
We run Beijing Geekplus Tech Co Ltd through 2 models from four families: discounted cash flow, earnings models, asset and balance-sheet models, and dividend models. Every model gets the same audited fundamentals; the result is the weighted average of HK$3.76, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 14.5 % above its aggregate fair value. Beijing Geekplus Tech Co Ltd itself currently trades above fair value. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Beijing Geekplus Tech Co Ltd (2590)?
The closing price on Sep 30, 2026 was HK$7.50. Our model-based fair value is HK$3.76, about −50% upside (overvalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Beijing Geekplus Tech Co Ltd right now?
The price sits above even our optimistic bull case (HK$3.82). The favourable scenario is already priced in. The large gap to fair value rests on thin data (low evidence): fewer applicable models and a shorter history. Read it with extra caution. Solid but not exceptional quality (47/100) and above fair value, neither a clear bargain nor a standout compounder. The models converge in a tight band (HK$3.69 to HK$3.82), unusually little disagreement for a valuation.

Key figures of Beijing Geekplus Tech Co Ltd

How large is the market capitalisation of Beijing Geekplus Tech Co Ltd (2590)?
The market capitalisation of Beijing Geekplus Tech Co Ltd is HK$16.6B (≈ $2.1B). The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Beijing Geekplus Tech Co Ltd (2590)?
The price-to-sales ratio of Beijing Geekplus Tech Co Ltd is 4.84 (last twelve months). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What is the net margin of Beijing Geekplus Tech Co Ltd (2590)?
The net margin of Beijing Geekplus Tech Co Ltd is −0.3% (fiscal year 2025). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the EBIT return on assets of Beijing Geekplus Tech Co Ltd (2590)?
On an EBIT basis the return on assets of Beijing Geekplus Tech Co Ltd is −10.4% (avg 4y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Beijing Geekplus Tech Co Ltd (2590)?
The operating margin of Beijing Geekplus Tech Co Ltd is −8.8% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Beijing Geekplus Tech Co Ltd (2590)?
Revenue at Beijing Geekplus Tech Co Ltd is growing +25.3% versus a year earlier (3y avg +29.7%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How much free cash flow does Beijing Geekplus Tech Co Ltd (2590) generate?
The free cash flow of Beijing Geekplus Tech Co Ltd is −44.4M CNY (fiscal year 2025). The cash truly left after running and investing in the business, this is what pays dividends and buybacks.
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