The Nature Holdings (298540) Fair Value & Analysis
Consumer Cyclical · KR · Market cap 88.7B KRW
Fair value as of: Jun 24, 2026
Analysis
The Nature Holdings (298540) currently trades at 5,830 KRW, while our model-based Fair Value estimate is 10,349 KRW — implying the stock looks roughly 77.5% undervalued today. We read business quality at 83/100 (high quality), in the Consumer Cyclical sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: medium) — always confirm before acting.
About the company
The Nature Holdings Co., Ltd. operates as a lifestyle company. It develops, produces, and distributes camping gear bags, carriers, and camping equipment, including clothing and shoes, as well as sports apparel, cosmetics, ceramic ware, and wedding dresses for women. The company offers its products under the National Geographic, BARREL, MARK GONZALES, BROMPTON LONDON, DEUS EX MAHINA, NFL, and VERA WANG brands. The company was founded in 2004 and is based in Seoul, South Korea.
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How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.
Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.