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Data-driven stock valuation

Auto& Inc. (353590) fair value: what the stock is really worth

As of Nov 6, 2026: fair value (intrinsic value) of Auto& Inc. stock KRW 627, price KRW 1,428, that is 56.1% below the price, quality 50 out of 100. Rating: strongly overvalued. Calculated from audited financials with 6 of our 26 valuation models and 37 quality factors, updated daily.

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Consumer Cyclical KR

AI Auto& Inc. logo Thin data Nov 4, 2026

Auto& Inc.

353590 · KQ
Very expensive, in a downtrend

Our calculation puts a fair price 56% below what the stock costs today.

Low debt
Quality 50/100
Expensive Growth (revenue 5y +3.6 %/yr in KRW)
Revenue last quarter 20% below a year ago.
Fair value 627.33 KRW · Strongly overvalued
Loss-making · -11.6% net margin (TTM)
Negative free cash flow
Trails peers (2/10)
Narrow moat 13/100
Thin data
⟳ Cyclical
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What runs behind every stock

69 individual criteria per stock, every one traceable See the method →

Price vs Fair Value

25,950 KRW 1,408 KRW Fair Value 627.33 KRW Jan 2022 Nov 2026

White line = price, green steps = our fair value per fiscal year. As of Nov 4, 2026.

How to read this chart

58‑month range 1,408 KRW – 25,950 KRW · fair‑value band 627.33 KRW – 784.16 KRW · the 1,428 KRW price screens above the 627.33 KRW fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 4, 2026.

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Company profile

AUTO& Inc. engages in manufacturing and sale of automobile supplies and accessories in South Korea. The company also develops an e-commerce platform specialized for O2O-based means of transportation. AUTO& Inc. was founded in 2012 and is based in Anyang-si, South Korea.

Stock analysis

Auto& Inc. (353590) currently trades at 1,428 KRW, while our model-based Fair Value estimate is 627.33 KRW, 56% below the price, so the stock looks overvalued today.

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Valuation

Bull case: the Economic Profit group reads highest at a median of 1,932 KRW per share, and 3 of the 6 models we run sit above the 1,428 KRW price.

Bear case: the Multiples group reads lowest at 518.14 KRW, and 3 of the 6 models stay below the price. Data coverage for this calculation is low.

Scenario range: 627.33 KRW (bear) to 784.16 KRW (bull), the price of 1,428 KRW sits above it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.

Quality & growth

The Quality Score stands at 50/100 (solid quality), in the Consumer Cyclical sector.

Expensive Growth: The company is growing, but growth may require heavy reinvestment or weak cash conversion.

Auto& Inc. reported revenue of 59.1B KRW in FY2025 versus 50.3B KRW in FY2021, a compound +4.1%/yr. Reported net income was −5.2B KRW in FY2025.

Key figures

Market cap 18.4B KRW (≈ $13.6M) Micro · P/S ratio 0.36 · EPS (TTM) −486.54 KRW · Net margin −11.6% · Return on equity −31.4% · Return on assets (EBIT) −2.5% (5-year average) · Operating margin −8.4% · Revenue (TTM) 54.0B KRW.

Competitive moat

Our AI-assisted moat analysis scores the competitive advantage at 13 out of 100 (medium confidence).

What moves the price

The share trades about 64% below its 52-week high and 1% above its 52-week low, currently below its 200-day average.

For context, the median of 10 Consumer Cyclical peers we cover trades at −23% fair-value upside, at −56%, 353590 screens richer than that median.

Fair Value models

Bear 627.33 KRW Fair Value 627.33 KRW Bull 784.16 KRW
Price 1,428 KRW · Downside -56.1%
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above starts from their evidence-weighted blend, not from a single model. In cyclical trough or peak years, after dilution or a stock split it is adjusted afterwards, so it can sit above or below the models. Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds. Coverage ⓘCoverage = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Best data coverage
ROIC Compounder 1,859 KRW 1,932 KRW 1,997 KRW 72
EPV 1,856 KRW 1,925 KRW 1,984 KRW 71
EV/EBITDA 1,224 KRW 1,810 KRW 2,395 KRW 66
All 6 models by family
Earnings-Based
EPV 1,856 KRW 1,925 KRW 1,984 KRW 71
Multiples
EV/EBIT 255.28 KRW 518.14 KRW 781.00 KRW 63
EV/EBITDA 1,224 KRW 1,810 KRW 2,395 KRW 66
EV/Revenue n/a 226.07 KRW 453.89 KRW 50
Asset-Based
NCAV (Graham) 414.03 KRW 627.33 KRW 784.16 KRW 54
Economic Profit
ROIC Compounder 1,859 KRW 1,932 KRW 1,997 KRW 72

Open the full fair value analysis →

Quality Score breakdown

Overall quality 50/100

It rates the business: profits, how they develop, real cash, balance sheet, investing and share count.

Profitability 33
How much profit the company makes from its sales and capital
Quality Growth 62
Are margins and returns getting better?
Cashflow 8
Do the profits arrive as real cash?
Financial strength 41
Debt, balance sheet and risk of trouble
Investment 100
Does it invest with discipline instead of growing at any price?
Low Volatility 43
How calm the share price moves, does not count
Price momentum 12
Price momentum of the last 3 to 12 months, does not count
Near the 52-week high 0
Distance to the 52-week high, does not count
New shares 82
Buys back shares or issues new ones?

Open the full quality analysis →

Revenue & earnings trend

Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card. 19/100
The company is growing, but growth may require heavy reinvestment or weak cash conversion.
Revenue growth 1 year
+3.3%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+7.3%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+3.6%
Start year 2020 (pandemic)
Revenue growth 6 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+10.9%
Profit margin (trend) ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.
−1.0% (2019) → −9.3% (2024)
What shareholders gained per year ⓘWe only publish this rate when it is defensible. Reason: fiscal 2025 is a loss year, no rate is defined from a loss
not computed

353590 screens overvalued: fair value 56% below the price. Compare with O'Reilly Automotive, Inc →

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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Auto Parts · 655 stocks

Beats the industry median on 2/9 measures
Overall it trails its industry peers.
Valuation
Quality Score 50 · Below median
Fair Value upside −56.1% · Bottom 25%
Profitability
Return on assets −9.5% · Bottom 25%
Net margin (12 months) −11.6% · Bottom 25%
Operating margin (12 months) −8.4% · Bottom 25%
Growth and dividend
Revenue growth (quarter YoY) −20.1% · Bottom 25%
Balance sheet
Debt / equity 0.11× · Above median

Valuation Multiplesvs Auto Parts median · lower = cheaper

P/B 0.99× · Cheaper than median
P/S (12 months) 0.34× · Cheapest 25%

Strength profile in five axes (Snowflake)

VALUEFUTUREPASTHEALTHDIVIDEND
This stock
VALUEFUTUREPASTHEALTHDIVIDEND
Sector peers
VALUE (fair-value potential)0 · sector 33
FUTURE (revenue growth)0 · sector 34
PAST (return on equity)0 · sector 31
HEALTH (low debt)95 · sector 95
DIVIDEND (yield)0 · sector 39

VALUE 0: the price sits above our fair-value range.

Context: sector, industry, market

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

Similar stocks

10 more Auto Parts stocks, each showing price versus our Fair Value estimate.

Stock Price Fair Value vs Fair Value Compare
Magna International Inc MGA $61.86 $98.98 +60% vs 353590
Hyundai Mobis Co 012330 349,000 KRW 534,994 KRW +53% vs 353590
Genuine Parts Company GPC $122.80 $115.96 −6% vs 353590
Knorr-Bremse AG KBX €94.45 €72.88 −23% vs 353590
AutoZone, Inc AZO $3,216 $2,468 −23% vs 353590
Fuyao Glass Industry Group 600660 ¥55.92 ¥40.74 −27% vs 353590
Ningbo Tuopu Group 601689 ¥44.71 ¥32.24 −28% vs 353590
Samvardhana Motherson International Limited MOTHERSON ₹158.55 ₹96.06 −39% vs 353590
O'Reilly Automotive, Inc ORLY $89.89 $48.66 −46% vs 353590
Bosch Limited BOSCHLTD ₹50,700 ₹25,168 −50% vs 353590

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Auto& Inc.: fair value per Fair Value Calculator

Cite: Fair Value Calculator (2026). "Auto& Inc. Fair Value". https://www.fairvalue-calculator.com/stock/353590

Frequently asked questions

Is Auto& Inc. (353590) overvalued or undervalued?
As of Nov 4, 2026, our model estimates a fair value of 627.33 KRW versus a price of 1,428 KRW, about 56% lower (overvalued).
What is the fair value of 353590?
Our model-based fair value for Auto& Inc. is 627.33 KRW (as of Nov 4, 2026), built from audited fundamentals. The current price: 1,428 KRW.
What is the quality score of 353590?
Auto& Inc. has a Quality Score of 50/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Auto& Inc. (353590)?
Our model-based price target is the fair value of 627.33 KRW (as of Nov 4, 2026) from 6 valuation models. Cautious scenario 627.33 KRW, optimistic scenario 784.16 KRW. It is a calculation from audited fundamentals, not an analyst target.
What is the Auto& Inc. stock forecast for 2026?
Our models put fair value at 627.33 KRW, about 56% lower versus a price of 1,428 KRW (overvalued). Cautious scenario 627.33 KRW, optimistic scenario 784.16 KRW. The calculation is refreshed regularly with new filings.
What is the revenue of Auto& Inc. (353590)?
Auto& Inc. reported trailing-twelve-month revenue of about 54.0B KRW (latest available figure, as of Nov 4, 2026).
What is the intrinsic value of Auto& Inc. (353590)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Auto& Inc. it is 627.33 KRW per share (as of Nov 4, 2026), against a price of 1,428 KRW. It is the blended result of 6 valuation models in 4 families (Earnings-Based, Multiples, Asset-Based, Economic Profit).
Is Auto& Inc. stock overvalued or undervalued in 2026?
As of Nov 4, 2026, 353590 trades above its calculated fair value: price 1,428 KRW, fair value 627.33 KRW, a gap of about −56% (overvalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of 353590?
No. The price is what the market pays today (1,428 KRW); the fair value is what the company's own numbers justify (627.33 KRW). For Auto& Inc. the two are 800.67 KRW per share apart. That gap is exactly why we show both numbers side by side.
How much is Auto& Inc. worth?
The market values Auto& Inc. at about 18.4B KRW (market capitalisation, as of Nov 4, 2026). Per share that is 1,428 KRW; our models calculate a fair value of 627.33 KRW per share.
What do the bullish and bearish scenarios say about 353590?
Our models span a range for Auto& Inc.: cautious scenario 627.33 KRW, base 627.33 KRW, optimistic 784.16 KRW per share (as of Nov 4, 2026, price 1,428 KRW). The range comes from different growth and margin assumptions, not from analyst opinions.
How solid is the balance sheet of Auto& Inc. (353590)?
Balance-sheet figures for Auto& Inc. (as of Nov 4, 2026): return on equity −31.4%, debt of 0.11 per unit of equity. They feed the Quality Score of 50/100, which measures business quality independently of the share price.
How far is 353590 from its 52-week high?
Auto& Inc. trades at 1,428 KRW, about 64% below its 52-week high of 4,010 KRW and 1% above the low of 1,408 KRW (as of Nov 6, 2026). Distance from the high says nothing about value: that is what the fair value of 627.33 KRW is for.
Which stocks are comparable to Auto& Inc.?
From the same area (Consumer Cyclical) we also value O'Reilly Automotive, Inc, AutoZone, Inc, Hyundai Mobis Co, Fuyao Glass Industry Group, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Auto& Inc. stock attractive at the current price?
The data as of Nov 4, 2026: price 1,428 KRW, calculated fair value 627.33 KRW (−56%), Quality Score 50/100, from 6 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of 353590 calculated?
We run Auto& Inc. through 6 models from 4 families: Earnings-Based, Multiples, Asset-Based, Economic Profit. Every model gets the same audited fundamentals; the fair value of 627.33 KRW builds on their evidence-weighted average, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 13.3% above its aggregate fair value. Auto& Inc. itself currently trades above fair value. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Auto& Inc. (353590)?
The closing price on Nov 6, 2026 was 1,428 KRW. Our model-based fair value is 627.33 KRW, about 56% lower (overvalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Auto& Inc. right now?
The price sits above even our optimistic bull case (784.16 KRW). The favourable scenario is already priced in. The large gap to fair value rests on thin data (low evidence): fewer applicable models and a shorter history. Read it with extra caution. Solid but not exceptional quality (50/100) and above fair value, neither a clear bargain nor a standout compounder.

Key figures of Auto& Inc.

How large is the market capitalisation of Auto& Inc. (353590)?
The market capitalisation of Auto& Inc. is 18.4B KRW (≈ $13.6M). The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Auto& Inc. (353590)?
The price-to-sales ratio of Auto& Inc. is 0.36 (last twelve months). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of Auto& Inc. (353590)?
Earnings per share at Auto& Inc. are −486.54 KRW. Earnings per share over the last twelve months: total profit spread across every single share.
What is the net margin of Auto& Inc. (353590)?
The net margin of Auto& Inc. is −11.6% (last twelve months). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of Auto& Inc. (353590)?
The return on equity (ROE) of Auto& Inc. is −31.4% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of Auto& Inc. (353590)?
On an EBIT basis the return on assets of Auto& Inc. is −2.5% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Auto& Inc. (353590)?
The operating margin of Auto& Inc. is −8.4% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Auto& Inc. (353590)?
Revenue at Auto& Inc. is growing −20.1% versus a year earlier (3y avg +7.3%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How much free cash flow does Auto& Inc. (353590) generate?
The free cash flow of Auto& Inc. is −1.1B KRW (fiscal year 2025). The cash truly left after running and investing in the business, this is what pays dividends and buybacks.
How much net debt does Auto& Inc. (353590) carry?
The net debt of Auto& Inc. is 6.9B KRW (fiscal year 2022). Debt minus cash on hand. The note shows how many years of free cash flow could in theory pay it off.
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