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HEETON HOLDINGS LIMITED (5DP) fair value: what the stock is really worth

As of Oct 1, 2026: fair value of HEETON HOLDINGS LIMITED S$0.58, price S$0.22, upside +163.6%, quality 39 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.

  1. Fair value above price? Yes
  2. Good quality? No
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Consumer Cyclical · SG · ISIN SG1O44912994

HH Thin data Sep 27, 2026

HEETON HOLDINGS LIMITED

5DP · SG

Cheap, value-trap riskThe stock looks deeply undervalued, but low quality raises value-trap risk.

✓Fair value 0.5800 SGD · Strongly undervalued (+163.6%)
!Quality 39/100
!Expensive Growth (revenue 5y +25.4 %/yr)
!Loss-making · -11.4% net margin (TTM)
!Moderate debt · negative free cash flow
!2.3% dividend yield · Watch coverage
!Mixed vs. peers (6/12)
!Narrow moat 36/100
!Evidence only low, so the estimate is less certain

What runs behind every stock

69 individual criteria per stock, every one traceable See the method →

Price vs Fair Value

0.2941 SGD 0.1811 SGD Fair Value 0.5800 SGD Jun 2021 Oct 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Sep 27, 2026.

How to read this chart

60‑month range 0.1811 SGD – 0.2941 SGD · fair‑value band 0.4300 SGD – 0.5800 SGD · the 0.2200 SGD price screens below the 0.5800 SGD fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Sep 27, 2026.

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Company profile

Heeton Holdings Limited, an investment holding company, engages in the hospitality business in Singapore, the United Kingdom, Japan, and internationally. It operates through Property Investment, Property Development, and Hospitality segments. The company owns, operates, and manages hotels.

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Heeton Holdings Limited, an investment holding company, engages in the hospitality business in Singapore, the United Kingdom, Japan, and internationally. It operates through Property Investment, Property Development, and Hospitality segments. The company owns, operates, and manages hotels. It also develops and sells private residential properties; and leases residential, retail, and commercial properties. In addition, the company offers property investment and management; and administrative and management services. Heeton Holdings Limited was incorporated in 1976 and is headquartered in Singapore.

Stock analysis

HEETON HOLDINGS LIMITED (5DP) currently trades at 0.2200 SGD, while our model-based Fair Value estimate is 0.5800 SGD, implying the stock looks roughly 62.1% undervalued today.

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Valuation

Bull case: the Asset-Based group reads highest at a median of 0.5800 SGD per share, and 1 of the 3 models we run sit above the 0.2200 SGD price.

Bear case: the Multiples group reads lowest at 0.0600 SGD, and 2 of the 3 models stay below the price. Evidence for this calculation is low.

Scenario range: 0.4300 SGD (bear) to 0.5800 SGD (bull), the price of 0.2200 SGD sits below it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.

Quality & growth

The Quality Score stands at 39/100 (below-average quality), in the Consumer Cyclical sector.

Expensive Growth: The company is growing, but growth may require heavy reinvestment or weak cash conversion.

HEETON HOLDINGS LIMITED reported revenue of 81.2M SGD in FY2025 versus 50.4M SGD in FY2021, a compound +12.6%/yr. Reported net income was −9.3M SGD in FY2025.

Key figures

Market cap 107M SGD (≈ $83.7M) · P/S ratio 1.41 · EPS (TTM) −0.0200 SGD · Dividend yield 2.3% · Net margin −11.4% · Return on equity −2.4% · Return on assets (EBIT) 1.8% · Operating margin 35.6%.

Competitive moat

Our AI-assisted moat analysis scores the competitive advantage at 50 out of 100 (low confidence).

What moves the price

The share trades about 18% below its 52-week high and 5% above its 52-week low, currently below its 200-day average.

For context, the median of 10 Consumer Cyclical peers we cover trades at −28% fair-value upside, at 164%, 5DP screens cheaper than that median.

Fair Value models

Bear 0.4300 SGD Fair Value 0.5800 SGD Bull 0.5800 SGD
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above is their evidence-weighted blend, not the output of a single model. Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds. Evidence ⓘEvidence = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Highest evidence
EV/EBITDA n/a 0.0600 SGD 0.2300 SGD 62
EV/EBIT n/a 0.1600 SGD 0.3500 SGD 61
NCAV (Graham) 0.4300 SGD 0.5800 SGD 0.8600 SGD 54
All 3 models by family
Multiples
EV/EBIT n/a 0.1600 SGD 0.3500 SGD 61
EV/EBITDA n/a 0.0600 SGD 0.2300 SGD 62
Asset-Based
NCAV (Graham) 0.4300 SGD 0.5800 SGD 0.8600 SGD 54

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Quality Score breakdown

Overall quality 39/100

Of which business quality 34 · Market factors (momentum, volatility) 41

Profitability 7
Margins and returns on capital today
Quality Growth 45
Are margins and returns improving?
Cashflow 4
Earnings quality: real cash, not paper profit
Fin. Strength 25
Balance sheet, leverage, solvency risk
Investment 84
Disciplined investing over empire-building
Low Volatility 89
Calm price path (market factor)
Momentum 25
Price trend over the last 3–12 months (market factor)
52W Momentum 15
Distance to the 52-week high (market factor)
Net Issuance 82
Share count: buybacks or dilution?

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Revenue & earnings trend

Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card. 44/100
The company is growing, but growth may require heavy reinvestment or weak cash conversion.
Revenue growth 1 year
+3.9%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+8.9%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+25.4%
Start year 2020 (pandemic). Over 10 years: +9.0% a year
Revenue growth 12 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+15.1%
Profit margin (trend) ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.
−205.2% (2020) → 26.4% (2025)
What shareholders gained per year ⓘWe only publish this rate when it is defensible. Reason: fiscal 2025 is a loss year, no rate is defined from a loss
not computed

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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Lodging · 158 stocks

Beats the industry median on 6/11 measures
A mixed picture versus its industry peers.
Valuation
Quality Score 39 · Bottom 25%
Fair Value upside +163.6% · Top 25%
Profitability
Return on assets 1.4% · Below median
Net margin (TTM) −11.4% · Bottom 25%
Operating margin (TTM) 35.6% · Top 25%
Growth and dividend
Revenue growth 7.9% · Above median
Dividend yield (TTM) 2.3% · Above median
Balance sheet
Debt / equity 0.82× · Highest 25%

Valuation Multiplesvs Lodging median · lower = cheaper

P/B 0.20× · Cheapest 25%
P/S (TTM) 1.03× · Cheaper than median
EV/EBITDA 13.7× · Pricier than median

Strength profile in five axes (Snowflake)

VALUEFUTUREPASTHEALTHDIVIDEND
This stock
VALUEFUTUREPASTHEALTHDIVIDEND
Sector peers
VALUE (fair-value potential)100 · sector 21
FUTURE (revenue growth)40 · sector 29
PAST (return on equity)0 · sector 13
HEALTH (low debt)59 · sector 89
DIVIDEND (yield)45 · sector 30

Context: sector, industry, market

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

Similar stocks

10 more Lodging stocks, each showing price versus our Fair Value estimate.

Stock Price Fair Value vs Fair Value
Marriott International, Inc MAR $355.67 $152.36 −57%
Hilton Worldwide Holdings HLT $320.28 $270.90 −15%
InterContinental Hotels Group IHG $161.11 $99.86 −38%
Hyatt Hotels Corporation H $158.48 $48.73 −69%
H World Group HTHT $43.14 $61.97 +44%
Accor SA AC €45.89 €41.51 −10%
The Indian Hotels Company INDHOTEL ₹726.80 ₹494.26 −32%
Jabal Omar Development Company 4250 17.17 SAR 17.95 SAR +5%
Wyndham Hotels & Resorts, Inc WH $69.99 $30.01 −57%
Choice Hotels International, Inc CHH $101.81 $73.63 −28%

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Cite: Fair Value Calculator (2026). "HEETON HOLDINGS LIMITED Fair Value". https://www.fairvalue-calculator.com/stock/5DP

Frequently asked questions

Is HEETON HOLDINGS LIMITED (5DP) overvalued or undervalued?
As of Sep 27, 2026, our model estimates a fair value of 0.5800 SGD versus a price of 0.2200 SGD, about +164% upside (undervalued).
What is the fair value of 5DP?
Our model-based fair value for HEETON HOLDINGS LIMITED is 0.5800 SGD (as of Sep 27, 2026), built from audited fundamentals. The current price: 0.2200 SGD.
What is the quality score of 5DP?
HEETON HOLDINGS LIMITED has a Quality Score of 39/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for HEETON HOLDINGS LIMITED (5DP)?
Our model-based price target is the fair value of 0.5800 SGD (as of Sep 27, 2026) from 3 valuation models. Cautious scenario 0.4300 SGD, optimistic scenario 0.5800 SGD. It is a calculation from audited fundamentals, not an analyst target.
What is the HEETON HOLDINGS LIMITED stock forecast for 2026?
Our models put fair value at 0.5800 SGD, about +164% upside versus a price of 0.2200 SGD (undervalued). Cautious scenario 0.4300 SGD, optimistic scenario 0.5800 SGD. The calculation is refreshed regularly with new filings.
What is the revenue of HEETON HOLDINGS LIMITED (5DP)?
HEETON HOLDINGS LIMITED reported trailing-twelve-month revenue of about 81.2M SGD (latest available figure, as of Sep 27, 2026).
Does HEETON HOLDINGS LIMITED pay a dividend?
HEETON HOLDINGS LIMITED currently shows a dividend yield of about 2.27% relative to its recent price (as of Sep 27, 2026).
What is the intrinsic value of HEETON HOLDINGS LIMITED (5DP)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For HEETON HOLDINGS LIMITED it is 0.5800 SGD per share (as of Sep 27, 2026), against a price of 0.2200 SGD. It is the blended result of 3 valuation models (cash flow, earnings, asset, dividend).
Is HEETON HOLDINGS LIMITED stock overvalued or undervalued in 2026?
As of Sep 27, 2026, 5DP trades below its calculated fair value: price 0.2200 SGD, fair value 0.5800 SGD, a gap of about +164% (undervalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of 5DP?
No. The price is what the market pays today (0.2200 SGD); the fair value is what the company's own numbers justify (0.5800 SGD). For HEETON HOLDINGS LIMITED the two are 0.3600 SGD per share apart. That gap is exactly why we show both numbers side by side.
How much is HEETON HOLDINGS LIMITED worth?
The market values HEETON HOLDINGS LIMITED at about 107M SGD (market capitalisation, as of Sep 27, 2026). Per share that is 0.2200 SGD; our models calculate a fair value of 0.5800 SGD per share.
What do the bullish and bearish scenarios say about 5DP?
Our models span a range for HEETON HOLDINGS LIMITED: cautious scenario 0.4300 SGD, base 0.5800 SGD, optimistic 0.5800 SGD per share (as of Sep 27, 2026, price 0.2200 SGD). The range comes from different growth and margin assumptions, not from analyst opinions.
How solid is the balance sheet of HEETON HOLDINGS LIMITED (5DP)?
Balance-sheet figures for HEETON HOLDINGS LIMITED (as of Sep 27, 2026): return on equity −2.4%, debt of 0.82 per unit of equity. They feed the Quality Score of 39/100, which measures business quality independently of the share price.
How far is 5DP from its 52-week high?
HEETON HOLDINGS LIMITED trades at 0.2200 SGD, about 18% below its 52-week high of 0.2698 SGD and 5% above the low of 0.2100 SGD (as of Oct 1, 2026). Distance from the high says nothing about value: that is what the fair value of 0.5800 SGD is for.
Which stocks are comparable to HEETON HOLDINGS LIMITED?
From the same area (Consumer Cyclical) we also value Marriott International, Inc, Hilton Worldwide Holdings, InterContinental Hotels Group, Hyatt Hotels Corporation, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is HEETON HOLDINGS LIMITED stock attractive at the current price?
The data as of Sep 27, 2026: price 0.2200 SGD, calculated fair value 0.5800 SGD (+164%), Quality Score 39/100, from 3 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of 5DP calculated?
We run HEETON HOLDINGS LIMITED through 3 models from four families: discounted cash flow, earnings models, asset and balance-sheet models, and dividend models. Every model gets the same audited fundamentals; the result is the weighted average of 0.5800 SGD, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 14.5 % above its aggregate fair value. HEETON HOLDINGS LIMITED currently trades 62 % below its own fair value, and the market average says nothing about that. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of HEETON HOLDINGS LIMITED (5DP)?
The closing price on Oct 1, 2026 was 0.2200 SGD. Our model-based fair value is 0.5800 SGD, about +164% upside (undervalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with HEETON HOLDINGS LIMITED right now?
The large discount to fair value meets weak quality (39/100). That raises the risk this is a value trap rather than a bargain. The price is below even our cautious bear case (0.4300 SGD). The market is more pessimistic than our downside scenario. The large gap to fair value rests on thin data (low evidence): fewer applicable models and a shorter history. Read it with extra caution.

Key figures of HEETON HOLDINGS LIMITED

How large is the market capitalisation of HEETON HOLDINGS LIMITED (5DP)?
The market capitalisation of HEETON HOLDINGS LIMITED is 107M SGD (≈ $83.7M). The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of HEETON HOLDINGS LIMITED (5DP)?
The price-to-sales ratio of HEETON HOLDINGS LIMITED is 1.41 (last twelve months). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of HEETON HOLDINGS LIMITED (5DP)?
Earnings per share at HEETON HOLDINGS LIMITED are −0.0200 SGD. Earnings per share over the last twelve months: total profit spread across every single share.
What is the dividend yield of HEETON HOLDINGS LIMITED (5DP)?
The dividend yield of HEETON HOLDINGS LIMITED is 2.3%. Yearly dividend relative to the share price. 3% pays 3 per 100 invested. Below: how much of profit is used for it.
What is the net margin of HEETON HOLDINGS LIMITED (5DP)?
The net margin of HEETON HOLDINGS LIMITED is −11.4% (fiscal year 2025). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of HEETON HOLDINGS LIMITED (5DP)?
The return on equity (ROE) of HEETON HOLDINGS LIMITED is −2.4% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of HEETON HOLDINGS LIMITED (5DP)?
On an EBIT basis the return on assets of HEETON HOLDINGS LIMITED is 1.8% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of HEETON HOLDINGS LIMITED (5DP)?
The operating margin of HEETON HOLDINGS LIMITED is 35.6% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at HEETON HOLDINGS LIMITED (5DP)?
Revenue at HEETON HOLDINGS LIMITED is growing +7.9% versus a year earlier (3y avg +8.9%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at HEETON HOLDINGS LIMITED (5DP)?
Earnings per share at HEETON HOLDINGS LIMITED are growing +221% versus a year earlier. How much earnings per share grew versus a year earlier.
How much free cash flow does HEETON HOLDINGS LIMITED (5DP) generate?
The free cash flow of HEETON HOLDINGS LIMITED is −8.0M SGD (fiscal year 2025). The cash truly left after running and investing in the business, this is what pays dividends and buybacks.
How much net debt does HEETON HOLDINGS LIMITED (5DP) carry?
The net debt of HEETON HOLDINGS LIMITED is 403M SGD (fiscal year 2025). Debt minus cash on hand. The note shows how many years of free cash flow could in theory pay it off.
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