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Chinese Universe Publishing And Media Co Ltd (600373) fair value: what the stock is really worth

As of Nov 6, 2026: fair value (intrinsic value) of Chinese Universe Publishing And Media Co Ltd stock ¥5.45, price ¥7.79, that is 30.0% below the price, quality 46 out of 100. Rating: overvalued. Calculated from audited financials with 13 of our 26 valuation models and 37 quality factors, updated daily.

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Communication Services CN · ISIN CNE0000019X4

CU Chinese Universe Publishing And Media Co Ltd logo Some data Nov 6, 2026

Chinese Universe Publishing And Media Co Ltd

600373 · SHG
Expensive, weak quality

Our calculation puts a fair price 30% below what the stock costs today.

Low debt
Quality 46/100
Thin margins · 3.8% net margin (TTM)
2.6% dividend yield · Watch coverage
Some data
Revenue last quarter 8% below a year ago.
Fair value ¥5.45 · Overvalued (−30.0%)
Weak Growth (revenue 5y −5.6 %/yr in CNY)
Negative free cash flow
Trails peers (1/13)
Narrow moat 19/100 · thin data
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What runs behind every stock

69 individual criteria per stock, every one traceable See the method →

Price vs Fair Value

¥18.80 ¥6.63 Fair Value ¥5.45 May 2021 Nov 2026

White line = price, green steps = our fair value per fiscal year. As of Nov 6, 2026.

How to read this chart

60‑month range ¥6.63 – ¥18.80 · fair‑value band ¥3.90 – ¥6.13 · the ¥7.79 price screens above the ¥5.45 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 6, 2026.

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Company profile

Chinese Universe Publishing and Media Group Co., Ltd. engages in the editing and publishing of books, newspapers, periodicals, and audio-visual electronic publications in China and internationally.

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It also offers domestic and foreign trade and supply chain services, logistics, and Internet of Things technology applications; and new media, online education, internet games, digital publishing, film and television production, art dealing, cultural complexes, and investment and financing.

In addition, the company offers textbooks and supplementary teaching materials, printing and packaging, logistics, material trading, new business models, and integrated marketing services. The company was founded in 1998 and is based in Nanchang, China.

Chinese Universe Publishing and Media Co.,Ltd. operates as a subsidiary of Jiangxi Publishing Group Co., Ltd.

Stock analysis

Chinese Universe Publishing And Media Co Ltd (600373) currently trades at ¥7.79, while our model-based Fair Value estimate is ¥5.45, 30% below the price, so the stock looks overvalued today.

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Valuation

Bull case: the Economic Profit group reads highest at a median of ¥8.35 per share, and 3 of the 13 models we run sit above the ¥7.79 price.

Bear case: the Earnings-Based group reads lowest at ¥1.71, and 10 of the 13 models stay below the price. Data coverage for this calculation is medium.

Scenario range: ¥3.90 (bear) to ¥6.13 (bull), the price of ¥7.79 sits above it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.

Quality & growth

The Quality Score stands at 46/100 (below-average quality), in the Communication Services sector.

Weak Growth: Revenue is shrinking: the last year, the last three and the last five years are all negative.

Chinese Universe Publishing And Media Co Ltd reported revenue of 7.8B CNY in FY2025 versus 10.7B CNY in FY2021, a compound −7.8%/yr. Reported net income was 280M CNY in FY2025, compounding −39.2%/yr from FY2021.

Key figures

Market cap 10.7B CNY (≈ $1.6B) Small · P/E ratio 39.0 · P/S ratio 1.46 · EPS (TTM) ¥0.2000 · Dividend yield 2.6% · Net margin 3.8% · Return on equity 1.8% · Return on assets (EBIT) 5.4% (5-year average).

Competitive moat

Our AI-assisted moat analysis scores the competitive advantage at 19 out of 100 (low confidence).

What moves the price

The share trades about 34% below its 52-week high and 17% above its 52-week low, currently below its 200-day average.

For context, the median of 10 Communication Services peers we cover trades at −7% fair-value upside, at −30%, 600373 screens richer than that median.

Fair Value models

Bear ¥3.90 Fair Value ¥5.45 Bull ¥6.13
Price ¥7.79 · Downside -30.0%
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above starts from their evidence-weighted blend, not from a single model. In cyclical trough or peak years, after dilution or a stock split it is adjusted afterwards, so it can sit above or below the models. Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds. Coverage ⓘCoverage = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Best data coverage
Owner Earnings ¥4.97 ¥5.45 ¥6.13 78
Residual Income ¥8.10 ¥8.35 ¥8.85 76
Gordon GGM ¥3.98 ¥7.42 ¥10.54 67
All 13 models by family
DCF Models
Owner Earnings ¥4.97 ¥5.45 ¥6.13 78
Earnings-Based
Graham-Dodd ¥1.41 ¥5.07 ¥6.83 64
Lynch FV ¥1.20 ¥1.71 ¥2.22 61
PEG = 1.0 ¥1.20 ¥1.71 ¥2.22 57
Dividend Discount
Gordon GGM ¥3.98 ¥7.42 ¥10.54 67
DDM Multi-Stage ¥3.98 ¥6.66 ¥7.90 67
Multiples
P/E Multiple ¥3.43 ¥4.57 ¥5.71 63
P/S Multiple ¥2.65 ¥3.53 ¥4.41 58
P/B Multiple ¥9.92 ¥13.23 ¥16.53 55
EV/EBITDA ¥8.35 ¥8.94 ¥9.52 67
Asset-Based
NCAV (Graham) ¥3.90 ¥5.91 ¥7.39 54
Economic Profit
Residual Income ¥8.10 ¥8.35 ¥8.85 76
Growth Earnings
Growth-Adj P/E ¥2.35 ¥3.36 ¥4.37 67

Open the full fair value analysis →

Quality Score breakdown

Overall quality 46/100

It rates the business: profits, how they develop, real cash, balance sheet, investing and share count.

Profitability 19
How much profit the company makes from its sales and capital
Quality Growth 14
Are margins and returns getting better?
Cashflow 6
Do the profits arrive as real cash?
Financial strength 74
Debt, balance sheet and risk of trouble
Investment 97
Does it invest with discipline instead of growing at any price?
Low Volatility 83
How calm the share price moves, does not count
Price momentum 27
Price momentum of the last 3 to 12 months, does not count
Near the 52-week high 14
Distance to the 52-week high, does not count
New shares 90
Buys back shares or issues new ones?

Open the full quality analysis →

Revenue & earnings trend

Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card. 14/100
Revenue is shrinking: the last year, the last three and the last five years are all negative.
Revenue growth 1 year
−16.6%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−8.8%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−5.6%
Start year 2020 (pandemic). Over 10 years: −3.9% a year
Revenue growth 26 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+12.6%
What shareholders gained per year (last 5 years) ⓘWhat the business itself delivers per year: earnings growth per share plus the dividend yield. This is what you get IF the market keeps valuing the stock the same way: it contains no assumption about the market changing its mind. Computed per share, so buybacks count and a merger does not pass as growth. For a company that pays no dividend it is pure earnings growth per share. Period: earnings growth per share as CAGR over the last 5 reported fiscal years (annual statements), plus the current dividend yield. The start value is the median of the three years around the start, so a single crisis year (a pandemic or a write-down) does not distort the rate.
−28.7%
Earnings growth per share plus dividend.
Earnings per share, growth per year−31.3%
Dividend (yield on the price)2.6%
Pace: 5 vs 10 years ⓘTwo data points, not a trend model: earnings growth per share over the last 5 fiscal years against the last 10. Labelled "steady" when both rates are within 3 percentage points of each other, otherwise picking up or flattening. Shown only when ten years of history exist.−31.3% vs −12.5%, slowing
Profit margin 2020 to 2025 ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.20% → 0%
Pace: the 5-year rate starts in 2020 (pandemic)
⚠ Revenue per share shrinking 2.8%/yr over ~10Y (margins intact) ⓘStructural-decline marker: revenue PER SHARE has fallen over the last decade (robust median trend, not a single year). Backtested across 2005 to 2017, such businesses trailed the market by about 2.5 percentage points per year. Display only: it does not change the fair value or the quality score.

600373 screens overvalued: fair value 30% below the price. Compare with The New York Times Company →

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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Publishing · 98 stocks

Beats the industry median on 1/13 measures
Overall it trails its industry peers.
Valuation
Quality Score 46 · Bottom 25%
Fair Value upside −30.0% · Bottom 25%
Profitability
Return on equity (12 months) 1.8% · Below median
Return on assets 1.0% · Below median
Net margin (12 months) 3.8% · Below median
Operating margin (12 months) −4.3% · Bottom 25%
Growth and dividend
Revenue growth (quarter YoY) −8.0% · Bottom 25%
Dividend yield (12 months) 2.6% · Below median
Balance sheet
Debt / equity 0.06× · Above median

Valuation Multiplesvs Publishing median · lower = cheaper

P/E (12 months) 39.0× · Priciest 25%
P/B 0.60× · Cheaper than median
P/S (12 months) 1.46× · Pricier than median
PEG 2.30× · Pricier than median

Strength profile in five axes (Snowflake)

VALUEFUTUREPASTHEALTHDIVIDEND
This stock
VALUEFUTUREPASTHEALTHDIVIDEND
Sector peers
VALUE (fair-value potential)0 · sector 50
FUTURE (revenue growth)0 · sector 0
PAST (return on equity)7 · sector 26
HEALTH (low debt)97 · sector 99
DIVIDEND (yield)51 · sector 59

VALUE 0: the price sits above our fair-value range.

Context: sector, industry, market

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

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Chinese Universe Publishing And Media Co Ltd: fair value per Fair Value Calculator

Cite: Fair Value Calculator (2026). "Chinese Universe Publishing And Media Co Ltd Fair Value". https://www.fairvalue-calculator.com/stock/600373

Frequently asked questions

Is Chinese Universe Publishing And Media Co Ltd (600373) overvalued or undervalued?
As of Nov 6, 2026, our model estimates a fair value of ¥5.45 versus a price of ¥7.79, about 30% lower (overvalued).
What is the fair value of 600373?
Our model-based fair value for Chinese Universe Publishing And Media Co Ltd is ¥5.45 (as of Nov 6, 2026), built from audited fundamentals. The current price: ¥7.79.
What is the quality score of 600373?
Chinese Universe Publishing And Media Co Ltd has a Quality Score of 46/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Chinese Universe Publishing And Media Co Ltd (600373)?
Our model-based price target is the fair value of ¥5.45 (as of Nov 6, 2026) from 13 valuation models. Cautious scenario ¥3.90, optimistic scenario ¥6.13. It is a calculation from audited fundamentals, not an analyst target.
What is the Chinese Universe Publishing And Media Co Ltd stock forecast for 2026?
Our models put fair value at ¥5.45, about 30% lower versus a price of ¥7.79 (overvalued). Cautious scenario ¥3.90, optimistic scenario ¥6.13. The calculation is refreshed regularly with new filings.
What is the revenue of Chinese Universe Publishing And Media Co Ltd (600373)?
Chinese Universe Publishing And Media Co Ltd reported trailing-twelve-month revenue of about 7.3B CNY (latest available figure, as of Nov 6, 2026).
Does Chinese Universe Publishing And Media Co Ltd pay a dividend?
Chinese Universe Publishing And Media Co Ltd currently shows a dividend yield of 2.57% relative to its recent price (as of Nov 6, 2026).
How much is the dividend of Chinese Universe Publishing And Media Co Ltd (600373) and when is the ex-dividend date?
Chinese Universe Publishing And Media Co Ltd pays a dividend of ¥0.2 per share a year, a dividend yield of 2.6%. The last ex-dividend date was Jun 12, 2026. The payout ratio is 100% of earnings. Our assessment: Watch coverage. The dividend isn’t fully covered by free cash flow or earnings, part of it is funded from reserves or debt. Fine for now, but worth watching: if it stays uncovered, the dividend could be cut.
What is the intrinsic value of Chinese Universe Publishing And Media Co Ltd (600373)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Chinese Universe Publishing And Media Co Ltd it is ¥5.45 per share (as of Nov 6, 2026), against a price of ¥7.79. It is the blended result of 13 valuation models in 7 families (DCF Models, Earnings-Based, Dividend Discount, Multiples, Asset-Based, Economic Profit, Growth Earnings).
Is Chinese Universe Publishing And Media Co Ltd stock overvalued or undervalued in 2026?
As of Nov 6, 2026, 600373 trades above its calculated fair value: price ¥7.79, fair value ¥5.45, a gap of about −30% (overvalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of 600373?
No. The price is what the market pays today (¥7.79); the fair value is what the company's own numbers justify (¥5.45). For Chinese Universe Publishing And Media Co Ltd the two are ¥2.34 per share apart. That gap is exactly why we show both numbers side by side.
How much is Chinese Universe Publishing And Media Co Ltd worth?
The market values Chinese Universe Publishing And Media Co Ltd at about 10.7B CNY (market capitalisation, as of Nov 6, 2026). Per share that is ¥7.79; our models calculate a fair value of ¥5.45 per share.
What do the bullish and bearish scenarios say about 600373?
Our models span a range for Chinese Universe Publishing And Media Co Ltd: cautious scenario ¥3.90, base ¥5.45, optimistic ¥6.13 per share (as of Nov 6, 2026, price ¥7.79). The range comes from different growth and margin assumptions, not from analyst opinions.
What is the P/E ratio of 600373?
Chinese Universe Publishing And Media Co Ltd trades at a price-to-earnings ratio of 39.0 (as of Nov 6, 2026). A P/E on its own says little: it compares the price with ONE year of profit, while our fair value of ¥5.45 is built from several models across several years. Median P/E at fiscal year-end, 10 fiscal years (2016 to 2025), reported earnings, FY2025 ex one-offs: 10.9. Other multiples: PEG 2.3, P/B 0.6, P/S 1.5.
What is the PEG ratio of 600373?
The PEG ratio of Chinese Universe Publishing And Media Co Ltd is 2.30 (P/E divided by earnings growth, as of Nov 6, 2026). That is above 1, so the growth is already paid for in the price.
How solid is the balance sheet of Chinese Universe Publishing And Media Co Ltd (600373)?
Balance-sheet figures for Chinese Universe Publishing And Media Co Ltd (as of Nov 6, 2026): return on equity 1.8%, debt of 0.06 per unit of equity. They feed the Quality Score of 46/100, which measures business quality independently of the share price.
How far is 600373 from its 52-week high?
Chinese Universe Publishing And Media Co Ltd trades at ¥7.79, about 34% below its 52-week high of ¥11.76 and 17% above the low of ¥6.63 (as of Nov 6, 2026). Distance from the high says nothing about value: that is what the fair value of ¥5.45 is for.
Which stocks are comparable to Chinese Universe Publishing And Media Co Ltd?
From the same area (Communication Services) we also value The New York Times Company, Xinhua Winshare Publishing and Media Co, Jiangsu Phoenix Publishing & Media Corporation, China Science Publishing & Media Ltd, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Chinese Universe Publishing And Media Co Ltd stock attractive at the current price?
The data as of Nov 6, 2026: price ¥7.79, calculated fair value ¥5.45 (−30%), Quality Score 46/100, from 13 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of 600373 calculated?
We run Chinese Universe Publishing And Media Co Ltd through 13 models from 7 families: DCF Models, Earnings-Based, Dividend Discount, Multiples, Asset-Based, Economic Profit, Growth Earnings. Every model gets the same audited fundamentals; the fair value of ¥5.45 builds on their evidence-weighted average, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 13.0% above its aggregate fair value. Chinese Universe Publishing And Media Co Ltd itself currently trades above fair value. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Chinese Universe Publishing And Media Co Ltd (600373)?
The closing price on Nov 6, 2026 was ¥7.79. Our model-based fair value is ¥5.45, about 30% lower (overvalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Chinese Universe Publishing And Media Co Ltd right now?
The price sits above even our optimistic bull case (¥6.13). The favourable scenario is already priced in. Weak quality (46/100) and above fair value at the same time, the margin of safety is missing on both counts.
Where does the earnings growth of Chinese Universe Publishing And Media Co Ltd (600373) come from?
Earnings per share at Chinese Universe Publishing And Media Co Ltd grew +6.5 % a year from 2013 to 2024. Broken into its drivers: revenue per share −2.1 %, EBIT margin +8.9 %, tax rate +0.2 %, residual (interest, one-offs) −0.2 %. The four rates multiply to the earnings growth rate, they do not add up. Start and end are three-year averages so a single exceptional year does not distort the result.

Key figures of Chinese Universe Publishing And Media Co Ltd

How large is the market capitalisation of Chinese Universe Publishing And Media Co Ltd (600373)?
The market capitalisation of Chinese Universe Publishing And Media Co Ltd is 10.7B CNY (≈ $1.6B). The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Chinese Universe Publishing And Media Co Ltd (600373)?
The price-to-sales ratio of Chinese Universe Publishing And Media Co Ltd is 1.46 (last twelve months). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of Chinese Universe Publishing And Media Co Ltd (600373)?
Earnings per share at Chinese Universe Publishing And Media Co Ltd are ¥0.2000 (price ÷ EPS = P/E 39.0). Earnings per share over the last twelve months: total profit spread across every single share.
What is the dividend yield of Chinese Universe Publishing And Media Co Ltd (600373)?
The dividend yield of Chinese Universe Publishing And Media Co Ltd is 2.6% (payout 100%). Yearly dividend relative to the share price. 3% pays 3 per 100 invested. Below: how much of profit is used for it.
What is the net margin of Chinese Universe Publishing And Media Co Ltd (600373)?
The net margin of Chinese Universe Publishing And Media Co Ltd is 3.8% (last twelve months). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of Chinese Universe Publishing And Media Co Ltd (600373)?
The return on equity (ROE) of Chinese Universe Publishing And Media Co Ltd is 1.8% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of Chinese Universe Publishing And Media Co Ltd (600373)?
On an EBIT basis the return on assets of Chinese Universe Publishing And Media Co Ltd is 5.4% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Chinese Universe Publishing And Media Co Ltd (600373)?
The operating margin of Chinese Universe Publishing And Media Co Ltd is −4.3% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Chinese Universe Publishing And Media Co Ltd (600373)?
Revenue at Chinese Universe Publishing And Media Co Ltd is growing −8.0% versus a year earlier (3y avg −8.8%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at Chinese Universe Publishing And Media Co Ltd (600373)?
Earnings per share at Chinese Universe Publishing And Media Co Ltd are growing +59.3% versus a year earlier. How much earnings per share grew versus a year earlier.
How much free cash flow does Chinese Universe Publishing And Media Co Ltd (600373) generate?
The free cash flow of Chinese Universe Publishing And Media Co Ltd is −190M CNY (fiscal year 2025). The cash truly left after running and investing in the business, this is what pays dividends and buybacks.
How much net cash does Chinese Universe Publishing And Media Co Ltd (600373) hold?
Chinese Universe Publishing And Media Co Ltd holds more cash than debt, 8.9B CNY net (fiscal year 2024). The company holds more cash than debt, a safety cushion.
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