Changjiang Publishing & Media Co Ltd (600757) fair value: what the stock is really worth
As of Nov 6, 2026: fair value (intrinsic value) of Changjiang Publishing & Media Co Ltd stock ¥11.33, price ¥9.17, upside +23.6%, quality 63 out of 100. Rating: undervalued. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
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Changjiang Publishing & Media Co Ltd
600757 · SHGThe stock costs 19% less than our calculation considers fair.
What runs behind every stock
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Nov 3, 2026.
How to read this chart
60‑month range ¥4.31 – ¥12.29 · fair‑value band ¥6.93 – ¥17.01 · the ¥9.17 price screens below the ¥11.33 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 3, 2026.
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Company profile
Changjiang Publishing & Media Co.,Ltd operates as a publishing company in China. The company engages in the publication, distribution, printing and material trade of books, periodicals, newspapers, audiovisual products, and electronic publications.
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It also offers publication and distribution of textbooks, teaching aids, general books, and audio-visual products, as well as engages in the procurement and sale of paper, equipment and other materials and products; and printing and packaging of various books and periodicals.
In addition, the company is involved in educational research consulting; artwork production and sales; auctions; culture and media; early childhood and digital education; software; property; supplies; cultural and creative products; rental and business; research and experimental development; printing supplies; investment; and other financial services.
The company is headquartered in Wuhan, China. Changjiang Publishing & Media Co.,Ltd operates as a subsidiary of Hubei Changjiang Publishing & Media Group Company Limited.
Stock analysis
Changjiang Publishing & Media Co Ltd (600757) currently trades at ¥9.17, while our model-based Fair Value estimate is ¥11.33, implying the stock looks roughly 19% undervalued today.
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Valuation
Bull case: the Growth Earnings group reads highest at a median of ¥14.35 per share, and 14 of the 26 models we run sit above the ¥9.17 price.
Bear case: the Asset-Based group reads lowest at ¥3.94, and 12 of the 26 models stay below the price. Data coverage for this calculation is high.
Scenario range: ¥6.93 (bear) to ¥17.01 (bull), the price of ¥9.17 sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 63/100 (solid quality), in the Communication Services sector.
Mixed Growth: Spin-off in 1998: revenue and profit before it include the divested business. Growth is measured afresh from 1998.
Changjiang Publishing & Media Co Ltd reported revenue of 7.1B CNY in FY2025 versus 6.0B CNY in FY2021, a compound +4.1%/yr. Reported net income was 1.0B CNY in FY2025, compounding +9.8%/yr from FY2021.
Key figures
Market cap 11.1B CNY (≈ $1.7B) Small · P/E ratio 13.1 · P/S ratio 1.72 · EPS (TTM) ¥0.7000 · Dividend yield 4.5% · Net margin 12.5% · Return on equity 8.2% · Return on assets (EBIT) 7.0% (5-year average).
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 48 out of 100 (low confidence).
What moves the price
The share trades about 3% below its 52-week high and 27% above its 52-week low, currently above its 200-day average.
For context, the median of 10 Communication Services peers we cover trades at −7% fair-value upside, at 24%, 600757 screens cheaper than that median.
Fair Value models
All 26 models by family
Quality Score breakdown
It rates the business: profits, how they develop, real cash, balance sheet, investing and share count.
Revenue & earnings trend
Growth Forecast
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Compare Changjiang Publishing & Media Co Ltd with another stock
Price, fair value, quality and upside side by side.
Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Publishing · 98 stocks
Valuation Multiplesvs Publishing median · lower = cheaper
Strength profile in five axes (Snowflake)
Context: sector, industry, market
- Is the Communication Services sector expensive or cheap?
- P/E, EV/EBITDA and margins by industry (reference tables)
- PEG ratio by industry
- Revenue growth by industry
- PEG screener for stocks with fair value
- Undervalued stocks: Communication Services
- Undervalued stocks: Chinese Stocks
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Publishing stocks, each showing price versus our Fair Value estimate.
| Stock | Price | Fair Value | vs Fair Value | Compare |
|---|---|---|---|---|
| Shandong Publishing&Media Co 601019 | ¥7.71 | ¥11.60 | +50% | vs 600757 |
| Xinhua Winshare Publishing and Media Co 601811 | ¥17.15 | ¥21.02 | +23% | vs 600757 |
| John Wiley & Sons, Inc WLYB | $50.82 | $61.29 | +21% | vs 600757 |
| Jiangsu Phoenix Publishing & Media Corporation 601928 | ¥9.44 | ¥9.14 | −3% | vs 600757 |
| China South Publishing & Media Group 601098 | ¥11.56 | ¥10.70 | −7% | vs 600757 |
| Zhejiang Publishing & Media Co 601921 | ¥8.13 | ¥7.45 | −8% | vs 600757 |
| The New York Times Company NYT | $68.36 | $42.10 | −38% | vs 600757 |
| China Science Publishing & Media Ltd 601858 | ¥19.49 | ¥10.07 | −48% | vs 600757 |
| TX Group TXGN | CHF 187.60 | CHF 76.93 | −59% | vs 600757 |
| People.cn CO., LTD 603000 | ¥16.22 | ¥4.79 | −70% | vs 600757 |
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Key figures of Changjiang Publishing & Media Co Ltd
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