Shanghai Xinhua Media Co (600825) Fair Value & Analysis
Communication Services · CN · Market cap 5.2B CNY
Fair value as of: Aug 9, 2026
From 22 valuation models · updated yesterday
Share price +8.0% over the past month.
A solid business, but screening 82% overvalued on our models.
What matters now
- The price sits above even our optimistic bull case (¥1.11). The favourable scenario is already priced in.
- Solid but not exceptional quality (53/100) and above fair value, neither a clear bargain nor a standout compounder.
Price vs Fair Value (5 years)
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Aug 9, 2026.
How to read this chart
60‑month range ¥3.33 – ¥8.71 · fair‑value band ¥0.6700 – ¥1.11 · the ¥5.02 price screens above the ¥0.8900 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Aug 9, 2026.
Analysis
Shanghai Xinhua Media Co (600825) currently trades at ¥5.02, while our model-based Fair Value estimate is ¥0.8900, implying the stock looks roughly 82.3% overvalued today. The Quality Score stands at 53/100 (solid quality), in the Communication Services sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium, the entry price still matters most (evidence: high).
Over the trailing twelve months, Shanghai Xinhua Media Co generated revenue of 1.5B CNY at a net margin of 2.9%. It earns a return on equity of 1.7%. The balance sheet holds a net cash position of 1.3B CNY. The stock trades on a trailing P/E of 121.5. Fundamentals as of Aug 9, 2026
Our scenario range runs from ¥0.6700 (bear case) to ¥1.11 (bull case); at ¥5.02, the current price sits above that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 38% below its 52-week high and 7% above its 52-week low, currently below its 200-day average. For context, the median of 10 Communication Services peers we cover trades at 9% fair-value upside, at -82%, 600825 screens richer than that median.
Fair Value models
Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.
All 22 models by family
Widest divergence: Growth DCF (¥1.83) versus Dividend Discount (¥0.1600). Highest evidence: Growth DCF (80).
Key figures & financial health
More key figures
Figures from reported company fundamentals · as of Aug 9, 2026. TTM = trailing twelve months.
Quality Score breakdown
Of which business quality 55 · Market factors (momentum, volatility) 30
Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.
About the company
Shanghai Xinhua Media Co., Ltd., a publishing and media enterprise, engages in the cultural media business in China. It is involved in the publishing and distributing textbooks for kindergartens, primary and secondary schools, and vocational schools; newspaper and magazine business; and owns and operates bookstores.
Full company description
Shanghai Xinhua Media Co., Ltd., a publishing and media enterprise, engages in the cultural media business in China. It is involved in the publishing and distributing textbooks for kindergartens, primary and secondary schools, and vocational schools; newspaper and magazine business; and owns and operates bookstores. The company also engages in e commerce business; advertising agency business; and media investment business. Shanghai Xinhua Media Co., Ltd. was founded in 1992 is headquartered in Shanghai, China.
Company description, as reported by the company or data provider.
Revenue & earnings trend
FY2021 – FY2025 · reported fiscal years
Shanghai Xinhua Media Co reported revenue of ¥1.5B in FY2025 versus ¥1.3B in FY2021, a compound +3.1%/yr. Reported net income was ¥42.3M in FY2025, compounding +6.0%/yr from FY2021.
600825 screens 82% overvalued. Compare with The New York Times Company →
Peer Group
Publishing · 110 stocks
How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.
Valuation Multiples vs Publishing median · lower = cheaper
Snowflake
Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.
VALUE 0: the price sits above our fair-value range.
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.
Similar stocks
10 more Publishing stocks, each showing price versus our Fair Value estimate (as of Aug 9, 2026).
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| The New York Times Company NYT | $76.71 | $41.95 | -45% |
| Jiangsu Phoenix Publishing & Media Corporation 601928 | ¥9.20 | ¥10.07 | +9% |
| China Science Publishing & Media Ltd 601858 | ¥26.32 | ¥10.31 | -61% |
| People.cn CO., LTD 603000 | ¥17.10 | ¥4.23 | -75% |
| China South Publishing & Media Group 601098 | ¥10.43 | ¥14.66 | +41% |
| John Wiley & Sons, Inc WLY | $49.51 | $57.01 | +15% |
| Zhejiang Publishing & Media Co 601921 | ¥7.15 | ¥7.54 | +5% |
| Xinhua Winshare Publishing and Media Co 601811 | ¥11.87 | ¥21.61 | +82% |
| Shandong Publishing&Media Co 601019 | ¥6.98 | ¥11.60 | +66% |
| Guangdong Guangzhou Daily Media Co 002181 | ¥7.61 | ¥1.35 | -82% |
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Frequently asked questions
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How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.
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