Mercuries F&B Co (7705) Fair Value & Analysis
Consumer Cyclical · TW · Market cap 2.0B TWD
Fair value as of: Jul 21, 2026
From 26 valuation models · updated 20 days ago
Share price +2.3% over the past month.
A solid business, screening 11% undervalued on our models.
What matters now
- Our model range runs from 25.54 TWD (bear) to 43.64 TWD (bull), base 34.59 TWD. The closer the price sits to the lower half, the larger the margin of safety.
- Quality 51/100 (solid quality) with high evidence: the data supports the verdict.
Price vs Fair Value (3 years)
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Jul 21, 2026.
How to read this chart
32‑month range 28.88 TWD – 92.14 TWD · fair‑value band 25.54 TWD – 43.64 TWD · the 31.20 TWD price screens below the 34.59 TWD fair value. Dashed = 300-day average. As of Jul 21, 2026.
Analysis
Mercuries F&B Co (7705) currently trades at 31.20 TWD, while our model-based Fair Value estimate is 34.59 TWD, implying the stock looks roughly 10.9% undervalued today. The Quality Score stands at 51/100 (solid quality), in the Consumer Cyclical sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: high), always confirm before acting.
Over the trailing twelve months, Mercuries F&B Co generated revenue of 6.6B TWD at a net margin of 2.2%. Revenue grew 6.2% year over year. It earns a return on equity of 9.1%. Net debt stands at 107M TWD. Fundamentals as of Jul 21, 2026
Our scenario range runs from 25.54 TWD (bear case) to 43.64 TWD (bull case); at 31.20 TWD, the current price sits within that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 39% below its 52-week high and 3% above its 52-week low, currently below its 200-day average. For context, the median of 10 Consumer Cyclical peers we cover trades at -47% fair-value upside, at 11%, 7705 screens cheaper than that median.
Fair Value models
Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.
All 26 models by family
Widest divergence: DCF Models (91.90 TWD) versus Earnings-Based (15.02 TWD). Highest evidence: Growth DCF (80).
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Key figures & financial health
More key figures
Figures from reported company fundamentals · as of Jul 21, 2026. TTM = trailing twelve months.
Quality Score breakdown
Of which business quality 54 · Market factors (momentum, volatility) 41
Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.
About the company
Mercuries F&B Co., Ltd., together with its subsidiaries, operates restaurants in Taiwan and Japan. The company engages in ready-to-eat meal manufacturing; food and beverage retail; consulting services; provision of online ordering, delivery services, and self-service ordering kiosks; electronic payment solutions; and membership management and development.
Full company description
Mercuries F&B Co., Ltd., together with its subsidiaries, operates restaurants in Taiwan and Japan. The company engages in ready-to-eat meal manufacturing; food and beverage retail; consulting services; provision of online ordering, delivery services, and self-service ordering kiosks; electronic payment solutions; and membership management and development. It offers its products and services under the Sanshang Qiaofu, Napoli Pizza, Fusheng Pavilion, San Shang Xian Wu Donburi, Shinagawa Ran, BANCO sticks, Sanshang Fried Chicken, Qiaofu PLUS, Tiger Dumplings, Cloud Kitchen, and Curry brand names. The company was formerly known as Napoli Co., Ltd. and changed its name to Mercuries F&B Co., Ltd. in January 2019. Mercuries F&B Co., Ltd. was founded in 1964 and is based in Taipei, Taiwan. Mercuries F&B Co., Ltd. is a subsidiary of Mercuries & Associates Holding, Ltd.
Company description, as reported by the company or data provider.
Revenue & earnings trend
FY2021 – FY2025 · reported fiscal years
Mercuries F&B Co reported revenue of 6.5B TWD in FY2025 versus 4.8B TWD in FY2021, a compound +8.1%/yr. Reported net income was 127M TWD in FY2025, compounding −14.0%/yr from FY2021.
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Peer Group
Restaurants · 227 stocks
How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.
Valuation Multiples vs Restaurants median · lower = cheaper
Snowflake
Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.
Similar stocks
10 more Restaurants stocks, each showing price versus our Fair Value estimate (as of Jul 21, 2026).
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| McDonald's Corporation MCDS | C$24.01 | C$10.84 | -55% |
| Starbucks Corporation SBUX | $105.49 | $35.83 | -66% |
| Chipotle Mexican Grill, Inc CMG | $34.63 | $18.43 | -47% |
| Yum! Brands, Inc YUM | $163.54 | $59.66 | -64% |
| Restaurant Brands International Inc QSR | C$104.19 | C$36.37 | -65% |
| Darden Restaurants, Inc DRI | $195.74 | $173.68 | -11% |
| Yum China Holdings YUMC | $43.90 | $55.10 | +26% |
| Texas Roadhouse, Inc TXRH | $197.03 | $104.89 | -47% |
| Dutch Bros Inc BROS | $68.36 | $12.80 | -81% |
| Domino's Pizza, Inc DPZ | $322.18 | $231.96 | -28% |
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Frequently asked questions
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How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.
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