Chanson International Holding (CHSN) Fair Value & Analysis
Consumer Cyclical · US · Market cap $2.6M
Fair value as of: Jun 25, 2026
Analysis
Chanson International Holding (CHSN) currently trades at $1.06, while our model-based Fair Value estimate is $1.78 — implying the stock looks roughly 67.9% undervalued today. We read business quality at 95/100 (high quality), in the Consumer Cyclical sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: high) — always confirm before acting.
About the company
Chanson International Holding manufactures and sells a range of bakery products, seasonal products, and beverage products for individual and corporate customers in the People's Republic of China, Cayman Islands, and the United States. The company offers packaged bakery products, such as cakes, bread, sweets, and snacks; birthday cakes; cookies; fruit cakes, amber-walnut cookies, multigrain and wholewheat bread, cheesecakes, almond pudding; made-in-store pastries; mooncakes and zongzi products; and eat in menu items, including sandwiches, salads, toasts, croissants, soups, and desserts, as well as beverages products. It provides eat-in services in its stores. The company sells its products through a chain of bakeries, as well as digital platforms and third-party online food ordering platforms. It sells its bakery and other products under the George Chanson, Patisserie Chanson, and Chanson brand names. The company was formerly known as formerly known as RON Holding Limited and changed…
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How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.
Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.