Currys PLC (CURY) fair value: what the stock is really worth
As of Nov 6, 2026: fair value (intrinsic value) of Currys PLC stock £1.82, price £1.44, upside +26.2%, quality 56 out of 100. Rating: undervalued. Calculated from audited financials with 24 of our 26 valuation models and 37 quality factors, updated daily.
- Keep an eye on it?Free in your watchlist: 5 stocks without an account, 10 with one Yes, for free
Currys PLC
CURY · LSEThe stock costs 21% less than our calculation considers fair.
What runs behind every stock
69 individual criteria per stock, every one traceable See the method →
Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Nov 7, 2026.
How to read this chart
60‑month range £0.4215 – £1.66 · fair‑value band £1.25 – £2.38 · the £1.44 price screens below the £1.82 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). 1 fiscal year is left out: there the valuation rested on only a fraction of the usual models. As of Nov 7, 2026.
Every Wednesday you see whether Currys is on track or worth a review, plus price against fair value. Free, up to 3 stocks.
We send you a confirmation link. Unsubscribe with one click.
Company profile
Currys plc operates as a omnichannel retailer of technology products and services in the United Kingdom, Ireland, Norway, Sweden, Finland, Denmark, Iceland, Greenland, and the Faroe Islands.
Show moreShow less
The company offers consumer electronics and mobile technology products and services; iD Mobile, a mobile virtual network operator solution; and provides repair and insurance services.
It sells its products through franchise and own stores operated under Currys and Elkjøp brand names, as well as through online channels. The company was formerly known as Dixons Carphone plc and changed its name to Currys plc in September 2021.
Currys plc was founded in 1884 and is based in London, the United Kingdom.
Stock analysis
Currys PLC (CURY) currently trades at £1.44, while our model-based Fair Value estimate is £1.82, implying the stock looks roughly 21% undervalued today.
Show more
Valuation
Bull case: the DCF Models group reads highest at a median of £3.96 per share, and 20 of the 24 models we run sit above the £1.44 price.
Bear case: the Dividend Discount group reads lowest at £0.2600, and 4 of the 24 models stay below the price. Data coverage for this calculation is medium.
Scenario range: £1.25 (bear) to £2.38 (bull), the price of £1.44 sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 56/100 (solid quality), in the Consumer Cyclical sector.
Weak Growth: Revenue growth is inconsistent: the periods point in different directions, so there is no trend to rely on.
Currys PLC reported revenue of £9.3B in FY2026 versus £10.1B in FY2022, a compound −2.3%/yr. Reported net income was £165M in FY2026, compounding +23.5%/yr from FY2022.
Key figures
Market cap £1.6B Mid · P/E ratio 10.3 · P/S ratio 0.18 · EPS (TTM) £0.1400 · Dividend yield 2.1% · Net margin 1.8% · Return on equity 7.1% · Return on assets (EBIT) 1.4% (5-year average).
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 32 out of 100 (low confidence).
What moves the price
The share trades about 13% below its 52-week high and 24% above its 52-week low, currently below its 200-day average.
For context, the median of 10 Consumer Cyclical peers we cover trades at −5% fair-value upside, at 26%, CURY screens cheaper than that median.
Fair Value models
All 24 models by family
The fair value above starts from this blend and is adjusted for a year distorted by one-off effects.
Quality Score breakdown
It rates the business: profits, how they develop, real cash, balance sheet, investing and share count.
Revenue & earnings trend
Growth Forecast
Watch CURY, get fair value alerts →
Compare Currys PLC with another stock
Price, fair value, quality and upside side by side.
Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Specialty Retail · 203 stocks
Valuation Multiplesvs Specialty Retail median · lower = cheaper
Strength profile in five axes (Snowflake)
Context: sector, industry, market
- Is the Consumer Discretionary sector expensive or cheap?
- P/E, EV/EBITDA and margins by industry (reference tables)
- Debt-to-equity by industry
- Price/FCF by industry
- Stock screener with 62 metrics
- Undervalued stocks: UK Stocks
- Valuation of the UK market
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Specialty Retail stocks, each showing price versus our Fair Value estimate.
| Stock | Price | Fair Value | vs Fair Value | Compare |
|---|---|---|---|---|
| DICK'S Sporting Goods, Inc DKS | $140.82 | $201.62 | +43% | vs CURY |
| Alimentation Couche-Tard Inc ATD | C$83.20 | C$106.00 | +27% | vs CURY |
| Ulta Beauty, Inc ULTA | $644.76 | $650.56 | +1% | vs CURY |
| Tractor Supply Company TSCO | $36.35 | $36.33 | +0% | vs CURY |
| Best Buy Co BBY | $99.63 | $94.70 | −5% | vs CURY |
| China Tourism Group 601888 | ¥54.22 | ¥48.19 | −11% | vs CURY |
| Five Below, Inc FIVE | $240.30 | $184.99 | −23% | vs CURY |
| Williams-Sonoma, Inc WSM | $254.06 | $164.11 | −35% | vs CURY |
| Casey's General Stores, Inc CASY | $687.64 | $405.93 | −41% | vs CURY |
| GameStop Corp GME | $25.12 | $11.87 | −53% | vs CURY |
Explore undervalued stocks
More undervalued Consumer Cyclical stocks →
Try a ready-made strategy
Pick a strategy and jump into the live analysis with that exact screen applied.
Discover tools
Frequently asked questions
Is Currys PLC (CURY) overvalued or undervalued?
What is the fair value of CURY?
What is the quality score of CURY?
What is the price target for Currys PLC (CURY)?
What is the Currys PLC stock forecast for 2026?
What is the revenue of Currys PLC (CURY)?
Does Currys PLC pay a dividend?
How much is the dividend of Currys PLC (CURY) and when is the ex-dividend date?
What growth is priced into Currys PLC (CURY)?
What discount rate (WACC) does the fair value of CURY use?
What is a reverse DCF?
How much growth has Currys PLC (CURY) delivered so far?
How fast is the sector of Currys PLC (CURY) growing?
What is the free cash flow yield of Currys PLC (CURY)?
What is the intrinsic value of Currys PLC (CURY)?
Is Currys PLC stock overvalued or undervalued in 2026?
Is fair value the same as the market price of CURY?
How much is Currys PLC worth?
What do the bullish and bearish scenarios say about CURY?
What is the P/E ratio of CURY?
What is the PEG ratio of CURY?
How solid is the balance sheet of Currys PLC (CURY)?
How far is CURY from its 52-week high?
Which stocks are comparable to Currys PLC?
Is Currys PLC stock attractive at the current price?
How is the fair value of CURY calculated?
Is it still worth investing in stocks now?
What is the share price of Currys PLC (CURY)?
What should I pay attention to with Currys PLC right now?
Where does the earnings growth of Currys PLC (CURY) come from?
Key figures of Currys PLC
How large is the market capitalisation of Currys PLC (CURY)?
What is the P/S ratio of Currys PLC (CURY)?
What are the earnings per share of Currys PLC (CURY)?
What is the dividend yield of Currys PLC (CURY)?
What is the net margin of Currys PLC (CURY)?
What is the return on equity of Currys PLC (CURY)?
What is the EBIT return on assets of Currys PLC (CURY)?
What is the operating margin of Currys PLC (CURY)?
How fast is revenue growing at Currys PLC (CURY)?
How fast are earnings growing at Currys PLC (CURY)?
How much net debt does Currys PLC (CURY) carry?
Watch Currys PLC in the live analysis
One click puts Currys PLC on your watchlist: fair value and trend at a glance, plus comparison, the diversification check and the 27,000+ stock screener.
Watch for free →Zero risk: nothing is ever charged. Your watchlist is yours, with or without an account.