PT Duta Intidaya Tbk (DAYA) Fair Value & Analysis
Consumer Cyclical · ID · Market cap 2.3T IDR
Fair value as of: Jul 14, 2026
From 23 valuation models · updated 27 days ago
Share price +5.8% over the past month.
A solid business, but screening 33% overvalued on our models.
What matters now
- The price sits above even our optimistic bull case (837.85 IDR). The favourable scenario is already priced in.
- Solid but not exceptional quality (53/100) and above fair value, neither a clear bargain nor a standout compounder.
Price vs Fair Value (5 years)
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Jul 14, 2026.
How to read this chart
60‑month range 173.00 IDR – 1,570 IDR · fair‑value band 502.71 IDR – 837.85 IDR · the 1,005 IDR price screens above the 670.28 IDR fair value. Dashed = 300-day average. As of Jul 14, 2026.
Analysis
PT Duta Intidaya Tbk (DAYA) currently trades at 1,005 IDR, while our model-based Fair Value estimate is 670.28 IDR, implying the stock looks roughly 33.3% overvalued today. The Quality Score stands at 53/100 (solid quality), in the Consumer Cyclical sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium, the entry price still matters most (evidence: high).
Over the trailing twelve months, PT Duta Intidaya Tbk generated revenue of 2.9T IDR at a net margin of 3.0%. Revenue grew 23.3% year over year. It earns a return on equity of 73.5%. Net debt stands at 279B IDR. Fundamentals as of Jul 14, 2026
Our scenario range runs from 502.71 IDR (bear case) to 837.85 IDR (bull case); at 1,005 IDR, the current price sits above that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 48% below its 52-week high and 26% above its 52-week low, currently below its 200-day average. For context, the median of 10 Consumer Cyclical peers we cover trades at -24% fair-value upside, at -33%, DAYA screens richer than that median.
Fair Value models
Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.
All 23 models by family
Widest divergence: Growth Earnings (1,282 IDR) versus Asset-Based (37.80 IDR). Highest evidence: Growth DCF (80).
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Key figures & financial health
More key figures
Figures from reported company fundamentals · as of Jul 14, 2026. TTM = trailing twelve months.
Quality Score breakdown
Of which business quality 54 · Market factors (momentum, volatility) 40
Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.
About the company
PT Duta Intidaya Tbk engages in retail and trade of health and beauty products under the Watsons brand in Indonesia. The company also retails perfumeries and cosmetic products through offline and online means. In addition, it is involved in trading and service activities. The company was founded in 2005 and is based in Jakarta Selatan, Indonesia.
Full company description
PT Duta Intidaya Tbk engages in retail and trade of health and beauty products under the Watsons brand in Indonesia. The company also retails perfumeries and cosmetic products through offline and online means. In addition, it is involved in trading and service activities. The company was founded in 2005 and is based in Jakarta Selatan, Indonesia. PT Duta Intidaya Tbk is a subsidiary of Total Alliance Holdings Limited.
Company description, as reported by the company or data provider.
Revenue & earnings trend
FY2021 – FY2025 · reported fiscal years
PT Duta Intidaya Tbk reported revenue of 2.8T IDR in FY2025 versus 971B IDR in FY2021, a compound +29.9%/yr. Reported net income was 73.7B IDR in FY2025.
DAYA screens 33% overvalued. Compare with Casey's General Stores, Inc →
Peer Group
Specialty Retail · 221 stocks
How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.
Valuation Multiples vs Specialty Retail median · lower = cheaper
Snowflake
Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.
VALUE 0: the price sits above our fair-value range.
Insider activity: 40/100
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.
Similar stocks
10 more Specialty Retail stocks, each showing price versus our Fair Value estimate (as of Jul 14, 2026).
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| Casey's General Stores, Inc CASY | $827.04 | $405.44 | -51% |
| Williams-Sonoma, Inc WSM | $222.84 | $164.16 | -26% |
| Ulta Beauty, Inc ULTA | $479.57 | $488.39 | +2% |
| DICK'S Sporting Goods, Inc DKS | $208.89 | $181.10 | -13% |
| Best Buy Co BBY | $83.98 | $109.12 | +30% |
| China Tourism Group 601888 | ¥52.90 | ¥40.40 | -24% |
| Tractor Supply Company TSCO | $31.01 | $35.52 | +15% |
| Murphy USA Inc MUSA | $618.57 | $423.35 | -32% |
| Five Below, Inc FIVE | $197.71 | $117.29 | -41% |
| Taiwan Mobile Co 3045 | 110.50 TWD | 80.98 TWD | -27% |
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Frequently asked questions
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How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.
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