Duta Intidaya Tbk PT (DAYA) fair value: what the stock is really worth
As of Nov 10, 2026: fair value (intrinsic value) of Duta Intidaya Tbk PT stock IDR 670, price IDR 1,210, that is 44.6% below the price, quality 54 out of 100. Rating: strongly overvalued. Calculated from audited financials with 22 of our 26 valuation models and 37 quality factors, updated daily.
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Duta Intidaya Tbk PT
DAYA · JKOur calculation puts a fair price 45% below what the stock costs today.
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Nov 8, 2026.
How to read this chart
60‑month range 173.00 IDR – 1,570 IDR · fair‑value band 341.04 IDR – 837.85 IDR · the 1,210 IDR price screens above the 670.28 IDR fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 8, 2026.
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Company profile
PT Duta Intidaya Tbk engages in retail and trade of health and beauty products under the Watsons brand in Indonesia. The company also retails perfumeries and cosmetic products through offline and online means. In addition, it is involved in trading and service activities.
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The company was founded in 2005 and is based in Jakarta Selatan, Indonesia. PT Duta Intidaya Tbk is a subsidiary of Total Alliance Holdings Limited.
Stock analysis
Duta Intidaya Tbk PT (DAYA) currently trades at 1,210 IDR, while our model-based Fair Value estimate is 670.28 IDR, 45% below the price, so the stock looks overvalued today.
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Valuation
Bull case: the Growth Earnings group reads highest at a median of 1,282 IDR per share, and 5 of the 22 models we run sit above the 1,210 IDR price.
Bear case: the Economic Profit group reads lowest at 288.53 IDR, and 17 of the 22 models stay below the price. Data coverage for this calculation is low.
Scenario range: 341.04 IDR (bear) to 837.85 IDR (bull), the price of 1,210 IDR sits above it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 54/100 (solid quality), in the Consumer Cyclical sector.
Expensive Growth: The company is growing, but growth may require heavy reinvestment or weak cash conversion.
Duta Intidaya Tbk PT reported revenue of 2.8T IDR in FY2025 versus 971B IDR in FY2021, a compound +29.9%/yr. Reported net income was 73.7B IDR in FY2025.
Key figures
Market cap 2.9T IDR (≈ $162M) Micro · P/E ratio 29.7 · P/S ratio 0.93 · EPS (TTM) 40.71 IDR · Net margin 3.2% · Return on equity 69.4% · Return on assets (EBIT) 8.2% (5-year average) · Operating margin 6.1%.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 53 out of 100 (low confidence).
What moves the price
The share trades about 23% below its 52-week high and 30% above its 52-week low, currently above its 200-day average.
For context, the median of 10 Consumer Cyclical peers we cover trades at −10% fair-value upside, at −45%, DAYA screens richer than that median.
Fair Value models
All 22 models by family
Quality Score breakdown
It rates the business: profits, how they develop, real cash, balance sheet, investing and share count.
Revenue & earnings trend
Growth Forecast
DAYA screens overvalued: fair value 45% below the price. Compare with Alimentation Couche-Tard Inc →
Compare Duta Intidaya Tbk PT with another stock
Price, fair value, quality and upside side by side.
Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Specialty Retail · 215 stocks
Valuation Multiplesvs Specialty Retail median · lower = cheaper
Strength profile in five axes (Snowflake)
VALUE 0: the price sits above our fair-value range.
Context: sector, industry, market
- Is the Consumer Discretionary sector expensive or cheap?
- P/E, EV/EBITDA and margins by industry (reference tables)
- P/B ratio by industry
- Net margin by industry
- Stock screener with 62 metrics
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Specialty Retail stocks, each showing price versus our Fair Value estimate.
| Stock | Price | Fair Value | vs Fair Value | Compare |
|---|---|---|---|---|
| DICK'S Sporting Goods, Inc DKS | $147.69 | $201.62 | +37% | vs DAYA |
| Alimentation Couche-Tard Inc ATD | C$83.60 | C$105.93 | +27% | vs DAYA |
| Ulta Beauty, Inc ULTA | $665.13 | $650.56 | −2% | vs DAYA |
| Tractor Supply Company TSCO | $37.40 | $36.33 | −3% | vs DAYA |
| China Tourism Group 601888 | ¥53.39 | ¥48.19 | −10% | vs DAYA |
| Best Buy Co BBY | $106.28 | $94.70 | −11% | vs DAYA |
| Five Below, Inc FIVE | $253.76 | $184.99 | −27% | vs DAYA |
| Williams-Sonoma, Inc WSM | $261.68 | $164.11 | −37% | vs DAYA |
| Casey's General Stores, Inc CASY | $692.13 | $405.93 | −41% | vs DAYA |
| GameStop Corp GME | $25.59 | $11.87 | −54% | vs DAYA |
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Frequently asked questions
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Key figures of Duta Intidaya Tbk PT
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