Dotz SA (DOTZ3) fair value: what the stock is really worth
As of Oct 16, 2026: fair value (intrinsic value) of Dotz SA stock BRL 25.95, price BRL 13.45, upside +92.9%, quality 59 out of 100. Rating: strongly undervalued. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
69 individual criteria per stock, every one traceableSee the method →
Price vs Fair Value
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Oct 4, 2026.
How to read this chart
60‑month range R$2.66 – R$170.00 · fair‑value band R$12.63 – R$44.22 · the R$13.45 price screens below the R$25.95 fair value. Dashed = 300-day average. As of Oct 4, 2026.
Follow Dotz in your weekly email
Every Wednesday you see whether Dotz is on track or worth a review, plus price against fair value. Free, up to 3 stocks.
We send you a confirmation link. Unsubscribe with one click.
Dotz S.A., together with its subsidiaries, manages loyalty programs in Brazil. It offers Dotz, a loyalty program, which assigns loyalty points to third parties, such as credit card issuers, supermarkets, and pharmacies. The company was incorporated in 2013 and is headquartered in São Paulo, Brazil.
Stock analysis
Dotz SA (DOTZ3) currently trades at R$13.45, while our model-based Fair Value estimate is R$25.95, implying the stock looks roughly 48.2% undervalued today.
Show more
Valuation
Bull case: the Multiples group reads highest at a median of R$33.97 per share, and 4 of the 6 models we run sit above the R$13.45 price.
Bear case: the Earnings-Based group reads lowest at R$9.67, and 2 of the 6 models stay below the price. Data coverage for this calculation is medium.
Scenario range: R$12.63 (bear) to R$44.22 (bull), the price of R$13.45 sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 59/100 (solid quality), in the Communication Services sector.
Expensive Growth: The company is growing, but growth may require heavy reinvestment or weak cash conversion.
Dotz SA reported revenue of R$245M in FY2025 versus R$123M in FY2021, a compound +18.7%/yr. Reported net income was −R$469K in FY2025.
Key figures
Market cap R$178M (≈ $35.1M) Micro · P/E ratio 6.2 · P/S ratio 0.48 · EPS (TTM) R$2.16 · Net margin 7.8% · Return on assets (EBIT) −9.3% · Operating margin 28.7% · Revenue (TTM) R$369M.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 48 out of 100 (low confidence).
What moves the price
The share trades at its 52-week high and 406% above its 52-week low, currently above its 200-day average.
For context, the median of 10 Communication Services peers we cover trades at 12% fair-value upside, at 93%, DOTZ3 screens cheaper than that median.
Fair Value models
BearR$12.63Fair Value R$25.95BullR$44.22
Price R$13.45 · Upside +92.9%
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above starts from their evidence-weighted blend, not from a single model. In cyclical trough or peak years, after dilution or a stock split it is adjusted afterwards, so it can sit above or below the models. Based on fiscal year 2025 figures (about 10 months old). Earnings retained since then (R$1.73 per share) are deliberately not added.Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds.Coverage ⓘCoverage = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card.58/100
The company is growing, but growth may require heavy reinvestment or weak cash conversion.
Revenue growth 1 year
+59.1%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+20.8%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+17.2%
Start year 2020 (pandemic)
Revenue growth 8 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+9.9%
’17
’18
’19
’20
’21
’22
’23
’24
’25
Profit margin (trend) ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.
−45.6% (2020) → 13.8% (2025)
What shareholders gained per year ⓘWe only publish this rate when it is defensible. Reason: fiscal 2025 is a loss year, no rate is defined from a loss
Price, fair value, quality and upside side by side.
Free, no sign-up
Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Advertising Agencies · 186 stocks
Beats the industry median on 8/9 measures
Overall it ranks above its industry peers.
Valuation
Quality Score59 · Above median
Fair Value upside+92.9% · Top 25%
Profitability
Return on equity (12 months)Negative equity ⓘThe company's equity is below zero, for example after large share buybacks. A ratio to negative equity has no meaning, so we show no number here and do not rank it against the peer group.
Return on assets−0.2% · Below median
Net margin (12 months)7.8% · Top 25%
Operating margin (12 months)28.7% · Top 25%
Growth and dividend
Revenue growth (quarter YoY)172.1% · Top 25%
Balance sheet
Debt / equityNegative equity ⓘThe company's equity is below zero, for example after large share buybacks. A ratio to negative equity has no meaning, so we show no number here and do not rank it against the peer group.
Valuation Multiplesvs Advertising Agencies median · lower = cheaper
P/E (12 months)6.2× · Cheapest 25%
P/BNegative equity ⓘThe company's equity is below zero, for example after large share buybacks. A ratio to negative equity has no meaning, so we show no number here and do not rank it against the peer group.
P/S (12 months)0.48× · Cheaper than median
EV/EBITDA3.1× · Cheapest 25%
Strength profile in five axes (Snowflake)
This stockSector peers
VALUE (fair-value potential)100· sector 33
FUTURE (revenue growth)100· sector 15
PAST (return on equity)0· sector 9
HEALTH (low debt)0· sector 98
DIVIDEND (yield)0· sector 54
PAST 0: with negative equity (buybacks among others) return on equity is not meaningfully computable.
For bloggers, editors and developers: paste this into your site or blog (a “Custom HTML” block in WordPress), it shows the current fair value and links back here. Free, plain HTML, and welcome. Full data streams (CSV/JSON) at /developers.
Cite: Fair Value Calculator (2026). "Dotz SA Fair Value". https://www.fairvalue-calculator.com/stock/DOTZ3
Frequently asked questions
Is Dotz SA (DOTZ3) overvalued or undervalued?
As of Oct 4, 2026, our model estimates a fair value of R$25.95 versus a price of R$13.45, about +93% upside (undervalued).
What is the fair value of DOTZ3?
Our model-based fair value for Dotz SA is R$25.95 (as of Oct 4, 2026), built from audited fundamentals. The current price: R$13.45.
What is the quality score of DOTZ3?
Dotz SA has a Quality Score of 59/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Dotz SA (DOTZ3)?
Our model-based price target is the fair value of R$25.95 (as of Oct 4, 2026) from 6 valuation models. Cautious scenario R$12.63, optimistic scenario R$44.22. It is a calculation from audited fundamentals, not an analyst target.
What is the Dotz SA stock forecast for 2026?
Our models put fair value at R$25.95, about +93% upside versus a price of R$13.45 (undervalued). Cautious scenario R$12.63, optimistic scenario R$44.22. The calculation is refreshed regularly with new filings.
What is the revenue of Dotz SA (DOTZ3)?
Dotz SA reported trailing-twelve-month revenue of about R$369M (latest available figure, as of Oct 4, 2026).
What is the intrinsic value of Dotz SA (DOTZ3)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Dotz SA it is R$25.95 per share (as of Oct 4, 2026), against a price of R$13.45. It is the blended result of 6 valuation models (cash flow, earnings, asset, dividend).
Is Dotz SA stock overvalued or undervalued in 2026?
As of Oct 4, 2026, DOTZ3 trades below its calculated fair value: price R$13.45, fair value R$25.95, a gap of about +93% (undervalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of DOTZ3?
No. The price is what the market pays today (R$13.45); the fair value is what the company's own numbers justify (R$25.95). For Dotz SA the two are R$12.50 per share apart. That gap is exactly why we show both numbers side by side.
How much is Dotz SA worth?
The market values Dotz SA at about R$178M (market capitalisation, as of Oct 4, 2026). Per share that is R$13.45; our models calculate a fair value of R$25.95 per share.
What do the bullish and bearish scenarios say about DOTZ3?
Our models span a range for Dotz SA: cautious scenario R$12.63, base R$25.95, optimistic R$44.22 per share (as of Oct 4, 2026, price R$13.45). The range comes from different growth and margin assumptions, not from analyst opinions.
What is the P/E ratio of DOTZ3?
Dotz SA trades at a price-to-earnings ratio of 6.2 (as of Oct 4, 2026). A P/E on its own says little: it compares the price with ONE year of profit, while our fair value of R$25.95 is built from several models across several years. Other multiples: P/S 0.5, EV/EBITDA 3.1.
How solid is the balance sheet of Dotz SA (DOTZ3)?
Balance-sheet figures for Dotz SA (as of Oct 4, 2026): negative equity, so no return on equity and no debt-to-equity ratio. They feed the Quality Score of 59/100, which measures business quality independently of the share price.
How far is DOTZ3 from its 52-week high?
Dotz SA trades at R$13.45, at its 52-week high of R$13.45 and 406% above the low of R$2.66 (as of Oct 16, 2026). Distance from the high says nothing about value: that is what the fair value of R$25.95 is for.
Which stocks are comparable to Dotz SA?
From the same area (Communication Services) we also value AppLovin Corporation, Publicis Groupe S.A, Omnicom Group, Focus Media Information Technology Co, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Dotz SA stock attractive at the current price?
The data as of Oct 4, 2026: price R$13.45, calculated fair value R$25.95 (+93%), Quality Score 59/100, from 6 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of DOTZ3 calculated?
We run Dotz SA through 6 models from four families: discounted cash flow, earnings models, asset and balance-sheet models, and dividend models. Every model gets the same audited fundamentals; the result is the weighted average of R$25.95, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 13.8 % above its aggregate fair value. Dotz SA currently trades 48 % below its own fair value, and the market average says nothing about that. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Dotz SA (DOTZ3)?
The closing price on Oct 16, 2026 was R$13.45. Our model-based fair value is R$25.95, about +93% upside (undervalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Dotz SA right now?
The model range is unusually wide (R$12.63 to R$44.22). The outcome hinges heavily on assumptions, so read the point estimate with caution. Solid quality (59/100) at a price below fair value, the discount is the argument here, not the business quality.
Key figures of Dotz SA
How large is the market capitalisation of Dotz SA (DOTZ3)?
The market capitalisation of Dotz SA is R$178M (≈ $35.1M). The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Dotz SA (DOTZ3)?
The price-to-sales ratio of Dotz SA is 0.48 (last twelve months). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of Dotz SA (DOTZ3)?
Earnings per share at Dotz SA are R$2.16 (price ÷ EPS = P/E 6.2). Earnings per share over the last twelve months: total profit spread across every single share.
What is the net margin of Dotz SA (DOTZ3)?
The net margin of Dotz SA is 7.8% (last twelve months). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the EBIT return on assets of Dotz SA (DOTZ3)?
On an EBIT basis the return on assets of Dotz SA is −9.3% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Dotz SA (DOTZ3)?
The operating margin of Dotz SA is 28.7% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Dotz SA (DOTZ3)?
Revenue at Dotz SA is growing +172% versus a year earlier (3y avg +20.8%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at Dotz SA (DOTZ3)?
Earnings per share at Dotz SA are growing +10.7% versus a year earlier. How much earnings per share grew versus a year earlier.
How much free cash flow does Dotz SA (DOTZ3) generate?
The free cash flow of Dotz SA is −R$21.5M (fiscal year 2025). The cash truly left after running and investing in the business, this is what pays dividends and buybacks.
How much net debt does Dotz SA (DOTZ3) carry?
The net debt of Dotz SA is R$93.0M (fiscal year 2025). Debt minus cash on hand. The note shows how many years of free cash flow could in theory pay it off.
Free · no account needed
Watch Dotz SA in the live analysis
One click puts Dotz SA on your watchlist: fair value and trend at a glance, plus comparison, the diversification check and the 28,000+ stock screener.
Some data
Oct 4, 2026