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Figma, Inc (FIG) Fair Value & Analysis

Technology · US · Market cap $12.6B

FI Figma, Inc logo Figma, Inc FIG · US
Price$23.97
Fair Value$5.58
Upside-76.7%
Quality38/100
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Mixed Growth
Loss-making · -123.8% net margin
generates free cash flow
Trails peers (1/11)
Narrow moat 14/100
Evidence: Low Range $4.07 – $7.10 Share as image

Fair value as of: Jul 16, 2026

From 7 valuation models · updated 22 days ago

Share price +8.0% over the past month.

Below-average quality, and screening another 77% overvalued on our models.

What matters now

  • The price sits above even our optimistic bull case ($7.10). The favourable scenario is already priced in.
  • Weak quality (38/100) and above fair value at the same time, the margin of safety is missing on both counts.
  • The large gap to fair value rests on thin data (low evidence): fewer applicable models and a shorter history. Read it with extra caution.
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Price vs Fair Value (12 months)

$122.00 $16.84 Fair Value $5.58 Jul 2025 Aug 2026

White line = price, green steps = our fair value per fiscal year. As of Jul 16, 2026.

How to read this chart

12‑month range $16.84 – $122.00 · fair‑value band $4.07 – $7.10 · the $23.97 price screens above the $5.58 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Jul 16, 2026.

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Analysis

Figma, Inc (FIG) currently trades at $23.97, while our model-based Fair Value estimate is $5.58, implying the stock looks roughly 76.7% overvalued today. We read business quality at 38/100 (below-average quality), in the Technology sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium, the entry price still matters most (evidence: low).

Trailing-twelve-month revenue stands at $1.2B. Revenue grew 46.1% year over year. The balance sheet holds a net cash position of $289M. Fundamentals as of Jul 16, 2026

Our scenario range runs from $4.07 (bear case) to $7.10 (bull case); at $23.97, the current price sits above that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. For context, the median of 10 Technology peers we cover trades at -27% fair-value upside, at -77%, FIG screens richer than that median.

Fair Value models

Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.

Model BearBaseBull Evidence
Highest evidence
Growth DCF $9.65 $18.27 $32.38 72
Rev-Margin DCF $7.39 $12.10 $21.99 67
NCAV (Graham) $1.69 $2.27 $3.39 50
All 7 models by family
DCF Models
FCF DCF $10.20 $15.54 $32.52 38
5Y Revenue Exit $6.81 $10.69 $18.78 39
10Y Revenue Exit $7.71 $14.85 $19.07 36
Multiples
EV/Revenue $5.05 $6.83 $8.60 43
Asset-Based
NCAV (Graham) $1.69 $2.27 $3.39 50
Growth DCF
Growth DCF $9.65 $18.27 $32.38 72
Rev-Margin DCF $7.39 $12.10 $21.99 67

Widest divergence: DCF Models ($14.85) versus Asset-Based ($2.27). Highest evidence: Growth DCF (72).

Key figures & financial health

Revenue (TTM) $1.2B
Revenue growth (YoY) +46.1%
Net margin -124%
Return on equity -102%
Free cash flow $246M FY2025
Operating margin -41.2%
More key figures
EPS (TTM) $-4.11
EPS growth (YoY) -51.2%
Net cash $289M FY2025

Figures from reported company fundamentals · as of Jul 16, 2026. TTM = trailing twelve months.

Quality Score breakdown

Overall quality 38/100

Of which business quality 57 · Market factors (momentum, volatility) 17

Profitability 19
Margins and returns on capital today
Quality Growth 34
Are margins and returns improving?
Cashflow 92
Earnings quality: real cash, not paper profit
Fin. Strength 89
Balance sheet, leverage, solvency risk
Investment 100
Disciplined investing over empire-building
Low Volatility 0
Calm price path (market factor)
Momentum 38
Price trend over the last 3–12 months (market factor)
52W Momentum 3
Distance to the 52-week high (market factor)
Net Issuance 0
Buybacks instead of dilution

Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.

About the company

Figma, Inc. develops and sells a collaborative, browser-based platform for designing, prototyping, building digital experiences, and subscriptions for access to its platform.

Full company description

Figma, Inc. develops and sells a collaborative, browser-based platform for designing, prototyping, building digital experiences, and subscriptions for access to its platform. The company offers Figma Design, a collaborative design tool for teams that explore ideas and gather feedback, build realistic prototypes, and streamline product development with design systems; Dev Mode to inspect designs and translate them into code without changing the design file; FigJam to define ideas, align decisions, and move work forward"all in one place; and Figma Slides, a presentation tool built for designers and their teams. It also provides Figma Draw to create expressive designs with illustration tools; Figma Buzz, which publishes brand templates to create social media assets, display ads, one-pagers, and others; Figma Sites to design, prototype, and publish; Payload CMS is an open-source, headless content management system and application framework acquired by Figma; Figma Make, an AI tool to design and prompt way to a functional prototype; Figma Weave for AI-powered media generation and editing. The company was incorporated in 2012 and is headquartered in San Francisco, California.

Company description, as reported by the company or data provider.

Revenue & earnings trend

FY2023 – FY2025 · reported fiscal years

Figma, Inc reported revenue of $1.1B in FY2025 versus $505M in FY2023, a compound +44.6%/yr. Reported net income was −$1.3B in FY2025.

Growth Quality 67/100
Revenue is growing, but margins or cash flow do not fully confirm the trend.
Latest Revenue (FY 2025)
$1.1B
Latest YoY
+41.0%
Revenue +44.6%/yr
FY23 $505M
FY24 $749M
FY25 $1.1B
Net income
FY23 $286M
FY24 −$732M
FY25 −$1.3B

FIG screens 77% overvalued. Compare with SAP SE →

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Cite: Fair Value Calculator (2026). "Figma, Inc Fair Value". https://www.fairvalue-calculator.com/stock/FIG

Recent news

External third-party headlines (Yahoo Finance, Reuters and others), not an editorial selection.

Peer Group

Software - Application · 709 stocks

How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.

Quality Score 38 · Bottom 25%
Fair Value upside −77% · Bottom 25%
Return on assets -44% · Bottom 25%
Net margin (TTM) -124% · Bottom 25%
Operating margin (TTM) -41% · Bottom 25%
Revenue growth 46% · Top 25%

Valuation Multiples vs Software - Application median · lower = cheaper

P/B 8.35× · Pricier than 75% of peers
P/S (TTM) 10.86× · Pricier than 75% of peers
P/FCF 51.2× · Pricier than 75% of peers
PEG 4.30× · Pricier than 75% of peers

Snowflake

Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.

VALUE 0 · sector 0
FUTURE 100 · sector 37
PAST 0 · sector 13
HEALTH 0 · sector 98
DIVIDEND 0 · sector 28

VALUE 0: the price sits above our fair-value range.

Insider activity: 54/100

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.

Similar stocks

10 more Software - Application stocks, each showing price versus our Fair Value estimate (as of Jul 16, 2026).

Stock Price Fair Value vs Fair Value
SAP SE SAPS C$12.69 C$16.26 +28%
Shopify Inc SHOP C$173.23 C$20.54 -88%
Uber Technologies, Inc UBER $72.67 $51.11 -30%
Salesforce, Inc CRM $170.77 $182.10 +7%
ServiceNow, Inc NOW $107.71 $33.12 -69%
Cadence Design Systems, Inc CDNS $384.17 $80.41 -79%
Snowflake Inc SNOW $271.87 $34.04 -87%
Adobe Inc ADBE $230.61 $379.48 +65%
Automatic Data Processing, Inc ADP $241.92 $177.51 -27%
Intuit Inc INTU $291.09 $258.69 -11%

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Frequently asked questions

Is Figma, Inc (FIG) overvalued or undervalued?
As of Jul 16, 2026, our model estimates a fair value of $5.58 versus a price of $23.97, about −77% (overvalued).
What is the fair value of FIG?
Our model-based fair value for Figma, Inc is $5.58 (as of Jul 16, 2026), built from audited fundamentals. The current price is $23.97.
What is the quality score of FIG?
Figma, Inc has a Quality Score of 38/100. It combines two groups: business quality (profitability, growth, cash flow, balance-sheet strength) and market factors (price momentum, distance to the 52-week high, volatility). Both subtotals are shown separately in the detail view.
What is the revenue of Figma, Inc (FIG)?
Figma, Inc reported trailing-twelve-month revenue of about $1.2B (latest available figure, as of Jul 16, 2026).
What is the net profit margin of FIG?
The net profit margin of Figma, Inc is about -123.8%, meaning it is currently running at a net loss. Based on the latest reported figures.

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.

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