EN DE
Watch 1-800 FLOWERS.COM Inc for free: we tell you when fair value or trend changes.
Data-driven stock valuation

1-800 FLOWERS.COM Inc (FLWS) fair value: what the stock is really worth

As of Oct 26, 2026: fair value (intrinsic value) of 1-800 FLOWERS.COM Inc stock $0.67, price $2.83, upside -76.3%, quality 48 out of 100. Rating: strongly overvalued. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.

  1. Fair value above price? No
  2. Good quality? No
  3. Keep an eye on it?Free in your watchlist: 5 stocks without an account, 10 with one Yes, for free

Consumer Cyclical · US · ISIN US68243Q1067

18 1-800 FLOWERS.COM Inc logo Thin data Oct 25, 2026

1-800 FLOWERS.COM Inc

FLWS · US

Weakest SetupStrongly overvalued and low quality.

Our calculation puts a fair price 76% below what the stock costs today.

Quality 48/100
Moderate debt
Fair value $0.6700 · Strongly overvalued (−76.3%)
Weak Growth (revenue 5y −7.4 %/yr in USD)
Loss-making · -9.0% net margin (TTM) · excl. goodwill write-downs -6.0%
Negative free cash flow
Trails peers (3/11)
Narrow moat 9/100
Thin data
Watch 1-800 FLOWERS.COM Inc for free: we tell you when fair value or trend changes. Watch for free

What runs behind every stock

26 valuation models 8 families, DCF to NCAV 37 quality factors margins, balance sheet, cashflow, debt 6 AI factors moat, what no ratio measures 2,000+ data points verified, per stock, median

69 individual criteria per stock, every one traceable See the method →

Price vs Fair Value

$35.27 $2.48 Fair Value $0.6700 Jul 2021 Oct 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Oct 25, 2026.

How to read this chart

60‑month range $2.48 – $35.27 · fair‑value band $0.5000 – $1.01 · the $2.83 price screens above the $0.6700 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). 1 fiscal year is left out: there the valuation rested on only a fraction of the usual models. Dashed = 300-day average. As of Oct 25, 2026.

Follow 1-800 FLOWERS.COM in your weekly email

Every Wednesday you see whether 1-800 FLOWERS.COM is on track or worth a review, plus price against fair value. Free, up to 3 stocks.

We send you a confirmation link. Unsubscribe with one click.

Which stocks are undervalued right now? Check free Discover now →

Company profile

1-800-FLOWERS.COM, Inc. provides gifts for various occasions in the United States and internationally.

Show moreShow less

It operates through three segments: Consumer Floral & Gifts, Gourmet Foods & Gift Baskets, and BloomNet. The company offers a range of products, including fresh-cut flowers, floral and fruit arrangements, plants, gifts, greeting cards personalized products, dipped berries, popcorns, gourmet foods and gift baskets, cookies, chocolates, candies, wines, and gift-quality fruits.

It offers its products and services through online platform under the 1-800-Flowers.com, 1-800-Baskets.com, Cheryl's Cookies, FruitBouquets.com, Harry & David, PersonalizationMall.com, Shari's Berries, Mrs. Beasley, Things Remembered, Moose Munch, The Popcorn Factory, Wolferman's Bakery, Simply Chocolate, Vital Choice, Scharffen Berger, DesignPac, BloomNet, Napco, Alice's Table, Card Isle, and Flowerama brand names. 1-800-FLOWERS.COM, Inc. was founded in 1976 and is headquartered in Jericho, New York.

Stock analysis

1-800 FLOWERS.COM Inc (FLWS) currently trades at $2.83, while our model-based Fair Value estimate is $0.6700, 76.3% below the price, so the stock looks overvalued today.

Show more

Valuation

How firm this estimate is: it rests on 1 models at a data quality of 96/100, which puts the data coverage at low.

Scenario range: $0.5000 (bear) to $1.01 (bull), the price of $2.83 sits above it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.

Quality & growth

The Quality Score stands at 48/100 (below-average quality), in the Consumer Cyclical sector.

Weak Growth: Revenue is shrinking: the last year, the last three and the last five years are all negative.

1-800 FLOWERS.COM Inc reported revenue of $1.5B in FY2026 versus $2.2B in FY2022, a compound −9.2%/yr. Reported net income was −$135M in FY2026.

Key figures

Market cap $181M Micro · P/S ratio 0.11 · EPS (TTM) $−2.11 · Net margin −9.0% · Return on equity −65.4% · Return on assets (EBIT) −2.1% · Operating margin −12.8% · Revenue (TTM) $1.5B.

Competitive moat

Our AI-assisted moat analysis scores the competitive advantage at 9 out of 100 (medium confidence).

What moves the price

The share trades about 43% below its 52-week high and 14% above its 52-week low, currently below its 200-day average.

For context, the median of 10 Consumer Cyclical peers we cover trades at −1% fair-value upside, at −76%, FLWS screens richer than that median.

Fair Value models

Bear $0.5000 Fair Value $0.6700 Bull $1.01
Price $2.83 · Upside -76.3%
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above starts from their evidence-weighted blend, not from a single model. In cyclical trough or peak years, after dilution or a stock split it is adjusted afterwards, so it can sit above or below the models. Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds. Coverage ⓘCoverage = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Best data coverage
NCAV (Graham) $0.5000 $0.6700 $1.01 52
All 1 models by family
Asset-Based
NCAV (Graham) $0.5000 $0.6700 $1.01 52

Open the full fair value analysis →

Quality Score breakdown

Overall quality 48/100

It rates the business: profits, how they develop, real cash, balance sheet, investing and share count.

Profitability 40
How much profit the company makes from its sales and capital
Quality Growth 65
Are margins and returns getting better?
Cashflow 11
Do the profits arrive as real cash?
Financial strength 32
Debt, balance sheet and risk of trouble
Investment 100
Does it invest with discipline instead of growing at any price?
Low Volatility 18
How calm the share price moves, does not count
Momentum 7
Price trend of the last 3 to 12 months, does not count
Near the 52-week high 7
Distance to the 52-week high, does not count
New shares 81
Buys back shares or issues new ones?

Open the full quality analysis →

Revenue & earnings trend

Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card. 0/100
Revenue is shrinking: the last year, the last three and the last five years are all negative.
Revenue growth 1 year
−10.8%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−9.3%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
−7.4%
Start year 2021 (pandemic). Over 10 years: +2.5% a year
Revenue growth 28 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+7.1%
Profit margin (trend) ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.
1.9% (2021) → −4.6% (2026)
What shareholders gained per year ⓘWe only publish this rate when it is defensible. Reason: fiscal 2026 is a loss year, no rate is defined from a loss
not computed

FLWS screens overvalued: fair value 76% below the price. Compare with Alimentation Couche-Tard Inc →

Recent news

News mood ⓘNews mood, the average tone of recent news (100 articles), rated against how stocks are usually covered. 🚀 Hype = unusually upbeat · 🙂 Positive = above average · 😐 Neutral = typical · 🙁 Negative = below average · 😨 Very negative = unusually downbeat. It reflects the tone of coverage, not our valuation. Positive
Recent news coverage is more positive than average.

Compare 1-800 FLOWERS.COM Inc with another stock

Price, fair value, quality and upside side by side.

Free, no sign-up

Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Specialty Retail · 206 stocks

Beats the industry median on 3/10 measures
Overall it trails its industry peers.
Valuation
Quality Score 48 · Bottom 25%
Fair Value upside −76.3% · Bottom 25%
Profitability
Return on assets −21.2% · Bottom 25%
Net margin (12 months) −9.0% · Bottom 25%
Operating margin (12 months) −12.8% · Bottom 25%
Growth and dividend
Revenue growth (quarter YoY) −12.9% · Bottom 25%
Balance sheet
Debt / equity 0.78× · Highest 25%

Valuation Multiplesvs Specialty Retail median · lower = cheaper

P/B 1.26× · Cheaper than median
P/S (12 months) 0.12× · Cheapest 25%
PEG 0.85× · Cheaper than median

Strength profile in five axes (Snowflake)

VALUEFUTUREPASTHEALTHDIVIDEND
This stock
VALUEFUTUREPASTHEALTHDIVIDEND
Sector peers
VALUE (fair-value potential)0 · sector 49
FUTURE (revenue growth)0 · sector 23
PAST (return on equity)0 · sector 31
HEALTH (low debt)61 · sector 93
DIVIDEND (yield)0 · sector 63

VALUE 0: the price sits above our fair-value range.

Context: sector, industry, market

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

Similar stocks

10 more Specialty Retail stocks, each showing price versus our Fair Value estimate.

Stock Price Fair Value vs Fair Value Compare
DICK'S Sporting Goods, Inc DKS $144.67 $201.62 +39% vs FLWS
Alimentation Couche-Tard Inc ATD C$84.58 C$105.10 +24% vs FLWS
Tractor Supply Company TSCO $33.42 $36.33 +9% vs FLWS
Ulta Beauty, Inc ULTA $624.46 $650.56 +4% vs FLWS
China Tourism Group 601888 ¥48.92 ¥48.19 −1% vs FLWS
Best Buy Co BBY $99.87 $94.70 −5% vs FLWS
Five Below, Inc FIVE $224.10 $184.99 −17% vs FLWS
Williams-Sonoma, Inc WSM $252.47 $164.11 −35% vs FLWS
Casey's General Stores, Inc CASY $699.26 $405.93 −42% vs FLWS
GameStop Corp GME $26.29 $13.96 −47% vs FLWS

Explore undervalued stocks

More undervalued Consumer Cyclical stocks →

All undervalued stocks TechnologyFinancial ServicesHealthcareConsumer CyclicalConsumer DefensiveCommunication ServicesIndustrialsEnergyBasic MaterialsReal EstateUtilities Deeply Undervalued StocksUndervalued High-Quality StocksUndervalued Blue-Chip StocksUndervalued Small-Cap StocksUndervalued Dividend Stocks

Try a ready-made strategy

Pick a strategy and jump into the live analysis with that exact screen applied.

🥇 Backtested Best 🏆 Big Names ⭐ Top Rated 💎 Quality on Sale 🚀 Profitable Growth 🧊 Quality Compounders 💵 Dividend Stars 📈 Strong Momentum 📉 Fallen Angels ⚖️ Deeply Undervalued 🔍 Small-Cap Gems 🏰 Moat at a Fair Price 💼 Insider Buying 🎩 Buffett-Style Quality 📚 Peter Lynch GARP 🧮 Greenblatt Magic Formula 🛡️ Graham Defensive

Discover tools

Stock screenerFilter by region, size and sector Compare toolTwo stocks side by side Peter Lynch Fair Value Formula &…Calculator with industry benchmark
Run the numbers yourself: free valuation calculators
DCF CalculatorP/E Ratio CalculatorPEG Ratio CalculatorGraham NumberPeter Lynch FormulaDDM CalculatorIntrinsic ValueIntrinsic vs Extrinsic ValueP/E Ratio by Sector
For bloggers & editors: embed code + live data

For bloggers, editors and developers: paste this into your site or blog (a “Custom HTML” block in WordPress), it shows the current fair value and links back here. Free, plain HTML, and welcome. Full data streams (CSV/JSON) at /developers.

1-800 FLOWERS.COM Inc · Fair Value
$0.6700 −76%Fair Value
Calculator →

Cite: Fair Value Calculator (2026). "1-800 FLOWERS.COM Inc Fair Value". https://www.fairvalue-calculator.com/stock/FLWS

Frequently asked questions

Is 1-800 FLOWERS.COM Inc (FLWS) overvalued or undervalued?
As of Oct 25, 2026, our model estimates a fair value of $0.6700 versus a price of $2.83, about −76% upside (overvalued).
What is the fair value of FLWS?
Our model-based fair value for 1-800 FLOWERS.COM Inc is $0.6700 (as of Oct 25, 2026), built from audited fundamentals. The current price: $2.83.
What is the quality score of FLWS?
1-800 FLOWERS.COM Inc has a Quality Score of 48/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for 1-800 FLOWERS.COM Inc (FLWS)?
Our model-based price target is the fair value of $0.6700 (as of Oct 25, 2026) from 1 valuation models. Cautious scenario $0.5000, optimistic scenario $1.01. It is a calculation from audited fundamentals, not an analyst target.
What is the 1-800 FLOWERS.COM Inc stock forecast for 2026?
Our models put fair value at $0.6700, about −76% upside versus a price of $2.83 (overvalued). Cautious scenario $0.5000, optimistic scenario $1.01. The calculation is refreshed regularly with new filings.
What is the revenue of 1-800 FLOWERS.COM Inc (FLWS)?
1-800 FLOWERS.COM Inc reported trailing-twelve-month revenue of about $1.5B (latest available figure, as of Oct 25, 2026).
What is the intrinsic value of 1-800 FLOWERS.COM Inc (FLWS)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For 1-800 FLOWERS.COM Inc it is $0.6700 per share (as of Oct 25, 2026), against a price of $2.83. It is the blended result of 1 valuation models (cash flow, earnings, asset, dividend).
Is 1-800 FLOWERS.COM Inc stock overvalued or undervalued in 2026?
As of Oct 25, 2026, FLWS trades above its calculated fair value: price $2.83, fair value $0.6700, a gap of about −76% (overvalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of FLWS?
No. The price is what the market pays today ($2.83); the fair value is what the company's own numbers justify ($0.6700). For 1-800 FLOWERS.COM Inc the two are $2.16 per share apart. That gap is exactly why we show both numbers side by side.
How much is 1-800 FLOWERS.COM Inc worth?
The market values 1-800 FLOWERS.COM Inc at about $181M (market capitalisation, as of Oct 25, 2026). Per share that is $2.83; our models calculate a fair value of $0.6700 per share.
What do the bullish and bearish scenarios say about FLWS?
Our models span a range for 1-800 FLOWERS.COM Inc: cautious scenario $0.5000, base $0.6700, optimistic $1.01 per share (as of Oct 25, 2026, price $2.83). The range comes from different growth and margin assumptions, not from analyst opinions.
What is the PEG ratio of FLWS?
The PEG ratio of 1-800 FLOWERS.COM Inc is 0.85 (P/E divided by earnings growth, as of Oct 25, 2026). That is below 1, so growth is priced more cheaply than the earnings multiple alone suggests.
How solid is the balance sheet of 1-800 FLOWERS.COM Inc (FLWS)?
Balance-sheet figures for 1-800 FLOWERS.COM Inc (as of Oct 25, 2026): return on equity −65.4%, debt of 0.78 per unit of equity. They feed the Quality Score of 48/100, which measures business quality independently of the share price.
How far is FLWS from its 52-week high?
1-800 FLOWERS.COM Inc trades at $2.83, about 43% below its 52-week high of $4.94 and 14% above the low of $2.48 (as of Oct 26, 2026). Distance from the high says nothing about value: that is what the fair value of $0.6700 is for.
Which stocks are comparable to 1-800 FLOWERS.COM Inc?
From the same area (Consumer Cyclical) we also value Alimentation Couche-Tard Inc, Williams-Sonoma, Inc, Ulta Beauty, Inc, Casey's General Stores, Inc, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is 1-800 FLOWERS.COM Inc stock attractive at the current price?
The data as of Oct 25, 2026: price $2.83, calculated fair value $0.6700 (−76%), Quality Score 48/100, from 1 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of FLWS calculated?
We run 1-800 FLOWERS.COM Inc through 1 models from four families: discounted cash flow, earnings models, asset and balance-sheet models, and dividend models. Every model gets the same audited fundamentals; the result is the weighted average of $0.6700, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 12.7 % above its aggregate fair value. 1-800 FLOWERS.COM Inc itself currently trades above fair value. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of 1-800 FLOWERS.COM Inc (FLWS)?
The closing price on Oct 26, 2026 was $2.83. Our model-based fair value is $0.6700, about −76% upside (overvalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with 1-800 FLOWERS.COM Inc right now?
The price sits above even our optimistic bull case ($1.01). The favourable scenario is already priced in. The large gap to fair value rests on thin data (low evidence): fewer applicable models and a shorter history. Read it with extra caution. Solid but not exceptional quality (48/100) and above fair value, neither a clear bargain nor a standout compounder. A fairly wide model range ($0.5000 to $1.01) leaves room in how you read the outcome.

Key figures of 1-800 FLOWERS.COM Inc

How large is the market capitalisation of 1-800 FLOWERS.COM Inc (FLWS)?
The market capitalisation of 1-800 FLOWERS.COM Inc is $181M. The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of 1-800 FLOWERS.COM Inc (FLWS)?
The price-to-sales ratio of 1-800 FLOWERS.COM Inc is 0.11 (last twelve months). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of 1-800 FLOWERS.COM Inc (FLWS)?
Earnings per share at 1-800 FLOWERS.COM Inc are $−2.11. Earnings per share over the last twelve months: total profit spread across every single share.
What is the net margin of 1-800 FLOWERS.COM Inc (FLWS)?
The net margin of 1-800 FLOWERS.COM Inc is −9.0% (last twelve months). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of 1-800 FLOWERS.COM Inc (FLWS)?
The return on equity (ROE) of 1-800 FLOWERS.COM Inc is −65.4% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of 1-800 FLOWERS.COM Inc (FLWS)?
On an EBIT basis the return on assets of 1-800 FLOWERS.COM Inc is −2.1% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of 1-800 FLOWERS.COM Inc (FLWS)?
The operating margin of 1-800 FLOWERS.COM Inc is −12.8% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at 1-800 FLOWERS.COM Inc (FLWS)?
Revenue at 1-800 FLOWERS.COM Inc is growing −12.9% versus a year earlier (3y avg −9.3%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at 1-800 FLOWERS.COM Inc (FLWS)?
Earnings per share at 1-800 FLOWERS.COM Inc are growing +10.0% versus a year earlier. How much earnings per share grew versus a year earlier.
How much free cash flow does 1-800 FLOWERS.COM Inc (FLWS) generate?
The free cash flow of 1-800 FLOWERS.COM Inc is −$13.0M (fiscal year 2026). The cash truly left after running and investing in the business, this is what pays dividends and buybacks.
How much net debt does 1-800 FLOWERS.COM Inc (FLWS) carry?
The net debt of 1-800 FLOWERS.COM Inc is $238M (fiscal year 2026). Debt minus cash on hand. The note shows how many years of free cash flow could in theory pay it off.
Free · no account needed

Watch 1-800 FLOWERS.COM Inc in the live analysis

One click puts 1-800 FLOWERS.COM Inc on your watchlist: fair value and trend at a glance, plus comparison, the diversification check and the 28,000+ stock screener.

Watch for free →

Zero risk: nothing is ever charged. Your watchlist is yours, with or without an account.