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Fiskars Oyj (FSKRS) Fair Value & Analysis

Consumer Cyclical · FI · Market cap €1.0B

FO Fiskars Oyj FSKRS · HE
Price€13.38
Fair Value€8.60
Upside-35.7%
Quality58/100
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Weak Growth
Thin margins · 2.7% net margin
Low debt · generates free cash flow
6.61% dividend yield
Trails peers (5/15)
Narrow moat 33/100
Evidence: High Range €4.75 – €8.60 Share as image

Fair value as of: Jul 16, 2026

From 24 valuation models · updated 24 days ago

Fair value updated Jul 16, 2026, revised from €4.86 to €8.60 (+77.0%) since Jun 24, 2026. Share price +6.2% over the past month.

A solid business, but screening 36% overvalued on our models.

What matters now

  • The price sits above even our optimistic bull case (€8.60). The favourable scenario is already priced in.
  • Solid but not exceptional quality (58/100) and above fair value, neither a clear bargain nor a standout compounder.
  • A fairly wide model range (€4.75 to €8.60) leaves room in how you read the outcome.
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Price vs Fair Value (5 years)

€19.06 €11.59 Fair Value €8.60 May 2021 Aug 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Jul 16, 2026.

How to read this chart

60‑month range €11.59 – €19.06 · fair‑value band €4.75 – €8.60 · the €13.38 price screens above the €8.60 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Jul 16, 2026.

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Analysis

Fiskars Oyj (FSKRS) currently trades at €13.38, while our model-based Fair Value estimate is €8.60, implying the stock looks roughly 35.7% overvalued today. The Quality Score stands at 58/100 (solid quality), in the Consumer Cyclical sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium, the entry price still matters most (evidence: high).

Over the trailing twelve months, Fiskars Oyj generated revenue of €1.1B at a net margin of 2.7%. Revenue declined 3.1% year over year. It earns a return on equity of 4.6%. Net debt stands at €602M. Fundamentals as of Jul 16, 2026

Our scenario range runs from €4.75 (bear case) to €8.60 (bull case); at €13.38, the current price sits above that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 8% below its 52-week high and 13% above its 52-week low, currently above its 200-day average. For context, the median of 10 Consumer Cyclical peers we cover trades at 16% fair-value upside, at -36%, FSKRS screens richer than that median.

Fair Value models

Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.

Model BearBaseBull Evidence
Highest evidence
Growth DCF €3.13 €4.75 €7.16 80
Residual Income €5.76 €5.38 €3.71 76
Rev-Margin DCF €2.62 €5.11 €8.11 74
All 24 models by family
DCF Models
FCF DCF €2.98 €4.70 €7.43 38
Owner Earnings €2.18 €3.67 €6.04 31
5Y Revenue Exit €2.62 €4.99 €8.29 39
5Y EBITDA Exit €7.03 €12.55 €19.52 41
5Y P/E Exit €0.4600 €1.30 €2.27 38
10Y Revenue Exit €2.59 €4.57 €6.83 36
10Y EBITDA Exit €5.21 €9.15 €13.72 37
10Y P/E Exit €1.51 €2.34 €3.13 35
Earnings-Based
Graham-Dodd €0.7900 €1.43 €1.77 54
EPV €1.56 €2.19 €2.71 59
Dividend Discount
Gordon GGM €6.54 €8.20 €9.74 70
DDM Multi-Stage €6.54 €8.46 €10.50 61
Multiples
P/E Multiple €1.92 €2.56 €3.20 63
P/S Multiple €1.48 €1.98 €2.47 58
P/B Multiple €1.48 €1.98 €2.47 55
EV/EBIT €5.61 €8.50 €11.40 53
EV/EBITDA €12.09 €17.15 €22.20 54
EV/Revenue €2.78 €5.29 €7.79 43
Asset-Based
NCAV (Graham) €4.40 €5.90 €8.80 50
Growth DCF
Growth DCF €3.13 €4.75 €7.16 80
Rev-Margin DCF €2.62 €5.11 €8.11 74
Economic Profit
Residual Income €5.76 €5.38 €3.71 76
ROIC Compounder €1.56 €2.19 €2.71 72
Growth Earnings
Growth-Adj P/E €1.36 €1.94 €2.52 68

Widest divergence: Dividend Discount (€8.20) versus Earnings-Based (€1.43). Highest evidence: Growth DCF (80).

Key figures & financial health

Revenue (TTM) €1.1B
Revenue growth (YoY) -3.1%
Net margin 2.7%
Return on equity 4.6%
Free cash flow €57.6M FY2025
P/E ratio 32.7
More key figures
Operating margin 7.0%
EPS (TTM) €0.3900
Dividend yield 6.6%
EPS growth (YoY) -46.9%
Net debt €602M FY2025

Figures from reported company fundamentals · as of Jul 16, 2026. TTM = trailing twelve months.

Quality Score breakdown

Overall quality 58/100

Of which business quality 55 · Market factors (momentum, volatility) 52

Profitability 33
Margins and returns on capital today
Quality Growth 46
Are margins and returns improving?
Cashflow 52
Earnings quality: real cash, not paper profit
Fin. Strength 42
Balance sheet, leverage, solvency risk
Investment 95
Disciplined investing over empire-building
Low Volatility 72
Calm price path (market factor)
Momentum 42
Price trend over the last 3–12 months (market factor)
52W Momentum 48
Distance to the 52-week high (market factor)
Net Issuance 93
Buybacks instead of dilution

Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.

About the company

Fiskars Oyj Abp designs, manufactures, and sells consumer products for indoor and outdoor living in Europe, the Americas, and the Asia Pacific. It operates through Vita, Fiskars, and Other segments.

Full company description

Fiskars Oyj Abp designs, manufactures, and sells consumer products for indoor and outdoor living in Europe, the Americas, and the Asia Pacific. It operates through Vita, Fiskars, and Other segments. The company offers products, including tableware, drinkware, jewelry, and interior products; and gardening, watering, outdoor, scissors and creating, and cooking products. It is also involved in real estate leasing, circular service, cultural, and forest management activities. The company offers its products under the Fiskars, Georg Jensen, Gerber, Iittala, Moomin Arabia, Royal Copenhagen, Waterford, Wedgwood, Arabia, Hackman, Roga"ka, Royal Albert, Royal Doulton, and Rörstrand brand name. Fiskars Oyj Abp was founded in 1649 and is headquartered in Espoo, Finland.

Company description, as reported by the company or data provider.

Revenue & earnings trend

FY2021 – FY2025 · reported fiscal years

Fiskars Oyj reported revenue of €1.1B in FY2025 versus €1.3B in FY2021, a compound −2.4%/yr. Reported net income was €9.4M in FY2025, compounding −42.6%/yr from FY2021.

Growth Quality 40/100
Revenue growth is weak, negative or inconsistent.
Latest Revenue (FY 2025)
€1.1B
Latest YoY
−1.5%
Avg. growth/yr (3Y)
−3.0%
Avg. growth/yr (5Y)
+0.4%
Avg. growth/yr (28Y)
+3.2%
Revenue −2.4%/yr
FY21 €1.3B
FY22 €1.2B
FY23 €1.1B
FY24 €1.2B
FY25 €1.1B
Net income −42.6%/yr
FY21 €86.6M
FY22 €98.2M
FY23 €69.9M
FY24 €27.1M
FY25 €9.4M

FSKRS screens 36% overvalued. Compare with Midea Group →

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Cite: Fair Value Calculator (2026). "Fiskars Oyj Fair Value". https://www.fairvalue-calculator.com/stock/FSKRS

Peer Group

Furnishings, Fixtures & Appliances · 311 stocks

How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.

Quality Score 58 · Above median
Fair Value upside −36% · Below median
Return on equity (TTM) 5% · Below median
Return on assets 2% · Above median
Net margin (TTM) 3% · Below median
Operating margin (TTM) 7% · Above median
Revenue growth -3% · Below median
Dividend yield (TTM) 6.6% · Top 25%
Debt / equity 0.47× · Higher than 75% of peers

Valuation Multiples vs Furnishings, Fixtures & Appliances median · lower = cheaper

P/E (TTM) 32.7× · Pricier than median
P/B 1.67× · Pricier than median
P/S (TTM) 1.05× · Pricier than median
P/FCF 20.6× · Pricier than 75% of peers
EV/EBITDA 14.7× · Pricier than median
PEG 0.66× · Cheaper than 75% of peers

Snowflake

Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.

VALUE 0 · sector 26
FUTURE 0 · sector 0
PAST 18 · sector 19
HEALTH 77 · sector 98
DIVIDEND 100 · sector 55

VALUE 0: the price sits above our fair-value range.

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.

Similar stocks

10 more Furnishings, Fixtures & Appliances stocks, each showing price versus our Fair Value estimate (as of Jul 16, 2026).

Stock Price Fair Value vs Fair Value
Midea Group 000333 ¥82.71 ¥107.22 +30%
Gree Electric Appliances, Inc 000651 ¥38.25 ¥88.02 +130%
Haier Smart Home Co 600690 ¥21.46 ¥36.04 +68%
King Slide Works Co 2059 8,655 TWD 1,917 TWD -78%
Guangdong Songfa Ceramics Co 603268 ¥155.59 ¥38.95 -75%
SharkNinja, Inc SN $154.53 $89.07 -42%
Hisense Home Appliances Group 000921 ¥26.33 ¥48.03 +82%
Zhejiang Supor Co 002032 ¥43.85 ¥44.84 +2%
COWAY Co 021240 96,700 KRW 112,530 KRW +16%
Ecovacs Robotics Co 603486 ¥50.13 ¥54.11 +8%

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Frequently asked questions

Is Fiskars Oyj (FSKRS) overvalued or undervalued?
As of Jul 16, 2026, our model estimates a fair value of €8.60 versus a price of €13.38, about −36% (overvalued).
What is the fair value of FSKRS?
Our model-based fair value for Fiskars Oyj is €8.60 (as of Jul 16, 2026), built from audited fundamentals. The current price is €13.38.
What is the quality score of FSKRS?
Fiskars Oyj has a Quality Score of 58/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the revenue of Fiskars Oyj (FSKRS)?
Fiskars Oyj reported trailing-twelve-month revenue of about €1.1B (latest available figure, as of Jul 16, 2026).
What is the net profit margin of FSKRS?
The net profit margin of Fiskars Oyj is about 2.7%, meaning it keeps roughly 2.7% of revenue as net income. Based on the latest reported figures.
Does Fiskars Oyj pay a dividend?
Fiskars Oyj currently shows a dividend yield of about 5.87% relative to its recent price (as of Jul 16, 2026).

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.

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