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Greggs plc (GRG) Fair Value & Analysis

Consumer Cyclical · GB · Market cap 1.6B GBX

GP Greggs plc GRG · LSE
Price£18.22
Fair Value£21.12
Upside+15.9%
Quality57/100
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Healthy Growth
Thin margins · 5.7% net margin
Low debt · generates free cash flow
4.39% dividend yield
Ranks above peers (11/14)
Moderate moat 56/100
Evidence: High Range £12.22 – £32.90 Share as image

Fair value as of: Aug 13, 2026

From 26 valuation models · updated yesterday

Fair value updated Aug 13, 2026, revised from £21.84 to £21.12 (−3.3%) since Jul 19, 2026. Share price +16.0% over the past month.

A solid business, screening 16% undervalued on our models.

What matters now

  • The model range is unusually wide (£12.22 to £32.90). The outcome hinges heavily on assumptions, so read the point estimate with caution.
  • Our model range runs from £12.22 (bear) to £32.90 (bull), base £21.12. The closer the price sits to the lower half, the larger the margin of safety.
  • Quality 57/100 (solid quality) with high evidence: the data supports the verdict.
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Price vs Fair Value (5 years)

£29.69 £13.72 Fair Value £21.12 May 2021 Aug 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Aug 13, 2026.

How to read this chart

60‑month range £13.72 – £29.69 · fair‑value band £12.22 – £32.90 · the £18.22 price screens below the £21.12 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Aug 13, 2026.

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Analysis

Greggs plc (GRG) currently trades at £18.22, while our model-based Fair Value estimate is £21.12, implying the stock looks roughly 15.9% undervalued today. The Quality Score stands at 57/100 (solid quality), in the Consumer Cyclical sector. Bull case: trading below our estimate, it may offer upside if the fundamentals hold. Bear case: a low price can be a value trap when quality is weak or the data is thin (evidence: high), always confirm before acting.

Over the trailing twelve months, Greggs plc generated revenue of £2.2B at a net margin of 5.7%. Revenue grew 6.6% year over year. It earns a return on equity of 20.4%. Net debt stands at £404M. Fundamentals as of Aug 13, 2026

Our scenario range runs from £12.22 (bear case) to £32.90 (bull case); at £18.22, the current price sits within that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. For context, the median of 10 Consumer Cyclical peers we cover trades at -51% fair-value upside, at 16%, GRG screens cheaper than that median.

Fair Value models

Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.

Model Bear Bear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull Bull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. Evidence
Highest evidence
Growth DCF £7.54 £11.00 £15.67 80
Residual Income £6.71 £8.46 £19.82 76
Rev-Margin DCF £12.81 £21.99 £32.99 74
All 26 models by family
DCF Models
FCF DCF £7.55 £11.29 £16.54 38
Owner Earnings £2.33 £3.32 £4.71 31
5Y Revenue Exit £12.81 £22.22 £34.67 39
5Y EBITDA Exit £19.81 £35.81 £55.22 41
5Y P/E Exit £14.01 £24.56 £36.06 38
10Y Revenue Exit £10.13 £17.77 £28.77 36
10Y EBITDA Exit £14.71 £26.56 £43.59 37
10Y P/E Exit £11.28 £19.28 £29.78 35
Earnings-Based
Graham-Dodd £8.15 £30.10 £40.65 54
Lynch FV £7.21 £10.30 £13.38 50
PEG = 1.0 £7.21 £10.30 £13.38 46
EPV £11.32 £12.80 £14.03 59
Dividend Discount
Gordon GGM £5.36 £9.65 £13.29 70
DDM Multi-Stage £5.36 £8.82 £10.31 61
Multiples
P/E Multiple £19.78 £26.37 £32.96 63
P/S Multiple £15.28 £20.38 £25.47 58
P/B Multiple £15.28 £20.38 £25.47 55
EV/EBIT £24.77 £32.88 £40.99 53
EV/EBITDA £30.84 £40.97 £51.10 54
EV/Revenue £16.85 £23.87 £30.90 43
Asset-Based
NCAV (Graham) £3.07 £4.11 £6.13 50
Growth DCF
Growth DCF £7.54 £11.00 £15.67 80
Rev-Margin DCF £12.81 £21.99 £32.99 74
Economic Profit
Residual Income £6.71 £8.46 £19.82 76
ROIC Compounder £12.17 £14.94 £18.09 72
Growth Earnings
Growth-Adj P/E £13.84 £19.77 £25.70 68

Widest divergence: Multiples (£23.87) versus Asset-Based (£4.11). Highest evidence: Growth DCF (80).

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Key figures & financial health

Revenue (TTM) 2.2B GBX
Revenue growth (YoY) +6.6%
Net margin 5.7%
Return on equity 20.4%
Free cash flow 73.7M GBX FY2025
P/E ratio 15.3
More key figures
Operating margin 11.0%
EPS (TTM) £1.19
Dividend yield 4.1%
EPS growth (YoY) -22.7%
Net debt 404M GBX FY2025

Figures from reported company fundamentals · as of Aug 13, 2026. TTM = trailing twelve months.

Quality Score breakdown

Overall quality 57/100

Of which business quality 58 · Market factors (momentum, volatility) 59

Profitability 72
Margins and returns on capital today
Quality Growth 29
Are margins and returns improving?
Cashflow 47
Earnings quality: real cash, not paper profit
Fin. Strength 72
Balance sheet, leverage, solvency risk
Investment 36
Disciplined investing over empire-building
Low Volatility 53
Calm price path (market factor)
Momentum 53
Price trend over the last 3–12 months (market factor)
52W Momentum 76
Distance to the 52-week high (market factor)
Net Issuance 82
Buybacks instead of dilution

Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.

About the company

Greggs plc operates as a food-on-the-go retailer in the United Kingdom. It offers a range of fresh bakery products, sandwiches, and drinks. The company is involved in the property holding, non-trading, and trustee businesses. It sells products to franchise and wholesale partners for sale in their own outlets.

Full company description

Greggs plc operates as a food-on-the-go retailer in the United Kingdom. It offers a range of fresh bakery products, sandwiches, and drinks. The company is involved in the property holding, non-trading, and trustee businesses. It sells products to franchise and wholesale partners for sale in their own outlets. The company operates through its own shops and delivery channels. Greggs plc was founded in 1939 and is headquartered in Newcastle upon Tyne, the United Kingdom.

Company description, as reported by the company or data provider.

Revenue & earnings trend

FY2021 – FY2025 · reported fiscal years

Greggs plc reported revenue of £2.2B in FY2025 versus £1.2B in FY2021, a compound +15.0%/yr. Reported net income was £122M in FY2025, compounding +1.0%/yr from FY2021.

Growth Quality 90/100
Revenue growth appears healthy and is supported by profitability and cash-flow quality.
Latest Revenue (FY 2025)
£2.2B
Latest YoY
+6.8%
Avg. growth/yr (3Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+12.5%
Avg. growth/yr (5Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+21.5%
Avg. growth/yr (40Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+10.0%
Revenue +15.0%/yr
FY21 £1.2B
FY22 £1.5B
FY23 £1.8B
FY24 £2.0B
FY25 £2.2B
Net income +1.0%/yr
FY21 £118M
FY22 £120M
FY23 £143M
FY24 £153M
FY25 £122M
Character of growth · EPS growth decomposed (2014-2025) +11.8 % p.a.
Revenue per share +10.0 pp

of which total revenue +10.0 pp · buybacks/dilution +0.0 pp

EBIT margin +1.8 pp
Tax rate −0.4 pp
Residual (interest, one-offs) +0.4 pp

Absolute contributions in percentage points per year; they sum to the EPS growth rate. Start and end points are 3-year averages (details on hover).

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Cite: Fair Value Calculator (2026). "Greggs plc Fair Value". https://www.fairvalue-calculator.com/stock/GRG

Peer Group

Restaurants · 224 stocks

How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.

Quality Score 57 · Above median
Fair Value upside +14% · Above median
Return on equity (TTM) 20% · Top 25%
Return on assets 9% · Top 25%
Net margin (TTM) 6% · Above median
Operating margin (TTM) 11% · Top 25%
Revenue growth 7% · Above median
Dividend yield (TTM) 4.4% · Above median
Debt / equity 0.04× · Lower than median

Valuation Multiples vs Restaurants median · lower = cheaper

P/E (TTM) 15.3× · Cheaper than median
P/B 3.52× · Pricier than 75% of peers
P/S (TTM) 1.02× · Pricier than median
P/FCF 29.8× · Pricier than 75% of peers
EV/EBITDA 7.6× · Cheaper than median

Snowflake

Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.

VALUE 53 · sector 22
FUTURE 33 · sector 19
PAST 82 · sector 14
HEALTH 98 · sector 97
DIVIDEND 88 · sector 58

Insider activity: 45/100

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.

Similar stocks

10 more Restaurants stocks, each showing price versus our Fair Value estimate (as of Aug 13, 2026).

Stock Price Fair Value vs Fair Value
McDonald's Corporation MCDS C$24.01 C$10.84 -55%
Starbucks Corporation SBUX $108.49 $35.83 -67%
Chipotle Mexican Grill, Inc CMG $32.00 $17.92 -44%
Yum! Brands, Inc YUM $150.34 $58.17 -61%
Restaurant Brands International Inc QSR C$104.50 C$36.37 -65%
Darden Restaurants, Inc DRI $218.90 $173.68 -21%
Yum China Holdings YUMC $47.90 $54.27 +13%
Texas Roadhouse, Inc TXRH $214.28 $104.89 -51%
Dutch Bros Inc BROS $51.02 $12.80 -75%
Domino's Pizza, Inc DPZ $353.72 $227.31 -36%

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Frequently asked questions

Is Greggs plc (GRG) overvalued or undervalued?
As of Aug 13, 2026, our model estimates a fair value of £21.12 versus a price of £18.22, about +16% (undervalued).
What is the fair value of GRG?
Our model-based fair value for Greggs plc is £21.12 (as of Aug 13, 2026), built from audited fundamentals. The current price is £18.22.
What is the quality score of GRG?
Greggs plc has a Quality Score of 57/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the revenue of Greggs plc (GRG)?
Greggs plc reported trailing-twelve-month revenue of about £2.2B (latest available figure, as of Aug 13, 2026).
What is the net profit margin of GRG?
The net profit margin of Greggs plc is about 5.7%, meaning it keeps roughly 5.7% of revenue as net income. Based on the latest reported figures.
Does Greggs plc pay a dividend?
Greggs plc currently shows a dividend yield of about 4.12% relative to its recent price (as of Aug 13, 2026).

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.

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