The Goodheart-Willcox Company Inc (GWOX) fair value: what the stock is really worth
As of Sep 24, 2026: fair value of The Goodheart-Willcox Company Inc $398, price $360, upside +10.6%, quality 65 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Sep 24, 2026.
How to read this chart
60‑month range $23.53 – $426.42 · fair‑value band $247.95 – $615.22 · the $360.00 price screens below the $398.20 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Sep 24, 2026.
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The Goodheart-Willcox Company, Inc. publishes print and digital textbooks. It also produces online courses and other instructional resources for middle school, high school, higher education, and professional training.
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The Goodheart-Willcox Company, Inc. publishes print and digital textbooks. It also produces online courses and other instructional resources for middle school, high school, higher education, and professional training. The company publishes books in the areas of anatomy/physiology, FCS comprehensive, journalism, applied mathematics, FCS family living, life management, automotive, finance, manufacturing/metals, CAD/drafting, floral design, marketing, career education, food/nutrition, print reading, child care/human development/parenting, health, professional, clothing and fashion, health sciences, software certification, communication, hospitality, technology/engineering, construction, HVAC-R, video game design, culinary arts, information technology, visual technology, electricity/electronics, interior design/housing, and welding. In addition, it offers online textbooks, G-W online courses, companion Websites, and CourseSmart eTextbooks. The Goodheart-Willcox Company, Inc. was founded in 1921 and is based in Tinley Park, Illinois.
Stock analysis
The Goodheart-Willcox Company Inc (GWOX) currently trades at $360.00, while our model-based Fair Value estimate is $398.20, implying the stock looks roughly 9.6% undervalued today.
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Valuation
Bull case: the Growth Earnings group reads highest at a median of $482.34 per share, and 10 of the 24 models we run sit above the $360.00 price.
Bear case: the Asset-Based group reads lowest at $49.50, and 14 of the 24 models stay below the price. Evidence for this calculation is medium.
Scenario range: $247.95 (bear) to $615.22 (bull), the price of $360.00 sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 65/100 (solid quality), in the Communication Services sector.
Mixed Growth: Revenue is growing, but margins or cash flow do not fully confirm the trend.
The Goodheart-Willcox Company Inc reported revenue of $58.8M in FY2026 versus $39.3M in FY2022, a compound +10.6%/yr. Reported net income was $12.6M in FY2026, compounding +44.7%/yr from FY2022. FY2022 was a trough year, so the rate overstates the trend.
Key figures
Market cap $172M · P/E ratio 6.1 · P/S ratio 1.31 · EPS (TTM) $59.11 · Dividend yield 0.3% · Net margin 21.5% · Return on equity 24.7% · Return on assets (EBIT) 10.0%.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 53 out of 100 (low confidence).
What moves the price
The share trades about 12% below its 52-week high and at its 52-week low, currently below its 200-day average.
For context, the median of 10 Communication Services peers we cover trades at 10% fair-value upside, at 11%, GWOX screens cheaper than that median.
Fair Value models
Bear $247.95Fair Value $398.20Bull $615.22
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above is their evidence-weighted blend, not the output of a single model. Based on fiscal year 2026 figures (about 5 months old). Earnings retained since then ($23.54 per share) are deliberately not added.Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target.Evidence ⓘEvidence = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card.83/100
Revenue is growing, but margins or cash flow do not fully confirm the trend.
Revenue growth 1 year
−3.3%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+3.5%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+12.7%
Start year 2021 (pandemic)
Revenue growth 30 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+4.7%
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What shareholders gained per year (last 5 years) ⓘWhat the business itself delivers per year: earnings growth per share plus the dividend yield. This is what you get IF the market keeps valuing the stock the same way: it contains no assumption about the market changing its mind. Computed per share, so buybacks count and a merger does not pass as growth. For a company that pays no dividend it is pure earnings growth per share. Period: earnings growth per share as CAGR over the last 5 reported fiscal years (annual statements), plus the current dividend yield. The start value is the median of the three years around the start, so a single crisis year (a pandemic or a write-down) does not distort the rate.
+31.1%
Earnings growth per share plus dividend.
Earnings per share, growth per year+30.8%
Dividend (yield on the price)0.3%
Profit margin 2021 to 2026 ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.15% → 20%
Growth Forecast
Little optimism in the price
The price assumes less growth than the company has delivered so far.
What the price assumes ⓘThis turns our valuation around: instead of asking what the share is worth, it asks what growth the current price requires. It uses the cash the company keeps after all spending (free cash flow), the same discount rate as our models, five years of growth, then slowing evenly to 2 % a year by year ten. Compared with the analysts' sales forecasts extended to the same five years (at least three analysts, for context only, it does not enter the Fair Value): within 3 percentage points counts as "in line" (amber), below that little optimism (green), above that a lot of optimism (red).
−5.9%
Yearly growth needed for the next five years to justify today's price.
What forecasts expect
n/a
No analyst forecast available.
After inflation (USA: IMF forecast 2.4% a year to 2030, 3.1% from 2016 to 2025) that is about −8.1% a year for the price.
Compare The Goodheart-Willcox Company Inc with another stock
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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Publishing · 108 stocks
Beats the industry median on 6/10 measures
Overall it ranks above its industry peers.
Valuation
Quality Score65 · Above median
Fair Value upside+11% · Below median
Profitability
Return on equity (TTM)25% · Top 25%
Return on assets19% · Top 25%
Net margin (TTM)16% · Top 25%
Operating margin (TTM)4% · Below median
Growth and dividend
Revenue growth18% · Top 25%
Dividend yield (TTM)0.3% · Bottom 25%
Valuation Multiplesvs Publishing median · lower = cheaper
For bloggers, editors and developers: paste this into your site or blog (a “Custom HTML” block in WordPress), it shows the current fair value and links back here. Free, plain HTML, and welcome. Full data streams (CSV/JSON) at /developers.
Cite: Fair Value Calculator (2026). "The Goodheart-Willcox Company Inc Fair Value". https://www.fairvalue-calculator.com/stock/GWOX
Frequently asked questions
Is The Goodheart-Willcox Company Inc (GWOX) overvalued or undervalued?
As of Sep 24, 2026, our model estimates a fair value of $398.20 versus a price of $360.00, about +11% upside (undervalued).
What is the fair value of GWOX?
Our model-based fair value for The Goodheart-Willcox Company Inc is $398.20 (as of Sep 24, 2026), built from audited fundamentals. The current price: $360.00.
What is the quality score of GWOX?
The Goodheart-Willcox Company Inc has a Quality Score of 65/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for The Goodheart-Willcox Company Inc (GWOX)?
Our model-based price target is the fair value of $398.20 (as of Sep 24, 2026) from 24 valuation models. Cautious scenario $247.95, optimistic scenario $615.22. It is a calculation from audited fundamentals, not an analyst target.
What is the The Goodheart-Willcox Company Inc stock forecast for 2026?
Our models put fair value at $398.20, about +11% upside versus a price of $360.00 (undervalued). Cautious scenario $247.95, optimistic scenario $615.22. The calculation is refreshed regularly with new filings.
Does The Goodheart-Willcox Company Inc pay a dividend?
The Goodheart-Willcox Company Inc currently shows a dividend yield of about 0.29% relative to its recent price (as of Sep 24, 2026).
What growth is priced into The Goodheart-Willcox Company Inc (GWOX)?
For today's price to be fair in a discounted-cash-flow model, The Goodheart-Willcox Company Inc would have to grow free cash flow by -5.9 % per year for five years (discount rate 11.2 %, then slowing evenly to 2 % perpetual growth by year ten). Over the last 5 years revenue grew +12.7 % per year. As of Sep 24, 2026.
What discount rate (WACC) does the fair value of GWOX use?
Our models discount The Goodheart-Willcox Company Inc at 11.2 %: a base by market capitalisation (micro), damped by beta 0.52, country premium for USA. The same rate applies in all 26 models.
What is a reverse DCF?
A reverse DCF turns the usual calculation around. Instead of deriving a value from assumptions, it takes today's price as given and asks: what free-cash-flow growth would a company have to deliver for exactly this price to be fair? The result is not a forecast but the expectation already priced in. For The Goodheart-Willcox Company Inc that is -5.9 % per year a year over ten years, using the same discount rate (11.2 %) and the same formula as our fair value.
How much growth has The Goodheart-Willcox Company Inc (GWOX) delivered so far?
Over the past 5 years revenue at The Goodheart-Willcox Company Inc grew +12.7 % a year. The price currently implies -5.9 % per year free-cash-flow growth a year. Comparing the two shows how much confidence is in the price: if it demands more than has been delivered, the business has to accelerate for the maths to work.
How fast is the sector of The Goodheart-Willcox Company Inc (GWOX) growing?
The median revenue growth in the sector is +1.6 % a year. That is the yardstick for the growth priced into The Goodheart-Willcox Company Inc (-5.9 % per year a year): it shows whether the expectation is within the usual range or beyond it.
What is the free cash flow yield of The Goodheart-Willcox Company Inc (GWOX)?
The free-cash-flow yield on the price is 6.48 %: that much free cash flow The Goodheart-Willcox Company Inc produces per unit of market value. When it exceeds the discount rate of our models (11.2 %), the business already earns more than its cost of capital demands, and the price needs little additional growth.
What is the intrinsic value of The Goodheart-Willcox Company Inc (GWOX)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For The Goodheart-Willcox Company Inc it is $398.20 per share (as of Sep 24, 2026), against a price of $360.00. It is the blended result of 24 valuation models (cash flow, earnings, asset, dividend).
Is The Goodheart-Willcox Company Inc stock overvalued or undervalued in 2026?
As of Sep 24, 2026, GWOX trades below its calculated fair value: price $360.00, fair value $398.20, a gap of about +11% (undervalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of GWOX?
No. The price is what the market pays today ($360.00); the fair value is what the company's own numbers justify ($398.20). For The Goodheart-Willcox Company Inc the two are $38.20 per share apart. That gap is exactly why we show both numbers side by side.
How much is The Goodheart-Willcox Company Inc worth?
The market values The Goodheart-Willcox Company Inc at about $172M (market capitalisation, as of Sep 24, 2026). Per share that is $360.00; our models calculate a fair value of $398.20 per share.
What do the bullish and bearish scenarios say about GWOX?
Our models span a range for The Goodheart-Willcox Company Inc: cautious scenario $247.95, base $398.20, optimistic $615.22 per share (as of Sep 24, 2026, price $360.00). The range comes from different growth and margin assumptions, not from analyst opinions.
What is the P/E ratio of GWOX?
The Goodheart-Willcox Company Inc trades at a price-to-earnings ratio of 6.1 (as of Sep 24, 2026). A P/E on its own says little: it compares the price with ONE year of profit, while our fair value of $398.20 is built from several models across several years.
How solid is the balance sheet of The Goodheart-Willcox Company Inc (GWOX)?
Balance-sheet figures for The Goodheart-Willcox Company Inc (as of Sep 24, 2026): return on equity 24.7%. They feed the Quality Score of 65/100, which measures business quality independently of the share price.
How far is GWOX from its 52-week high?
The Goodheart-Willcox Company Inc trades at $360.00, about 12% below its 52-week high of $409.75 and at the low of $359.01 (as of Sep 24, 2026). Distance from the high says nothing about value: that is what the fair value of $398.20 is for.
Which stocks are comparable to The Goodheart-Willcox Company Inc?
From the same area (Communication Services) we also value The New York Times Company, Jiangsu Phoenix Publishing & Media Corporation, China Science Publishing & Media Ltd, People.cn CO., LTD, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is The Goodheart-Willcox Company Inc stock attractive at the current price?
The data as of Sep 24, 2026: price $360.00, calculated fair value $398.20 (+11%), Quality Score 65/100, from 24 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of GWOX calculated?
We run The Goodheart-Willcox Company Inc through 24 models from four families: discounted cash flow, earnings models, asset and balance-sheet models, and dividend models. Every model gets the same audited fundamentals; the result is the weighted average of $398.20, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 14.0 % above its aggregate fair value. The Goodheart-Willcox Company Inc currently trades 11 % below its own fair value, and the market average says nothing about that. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of The Goodheart-Willcox Company Inc (GWOX)?
The closing price on Sep 24, 2026 was $360.00. Our model-based fair value is $398.20, about +11% upside (undervalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with The Goodheart-Willcox Company Inc right now?
A fairly wide model range ($247.95 to $615.22) leaves room in how you read the outcome. The price sits in the lower half of our model range, the side with the larger margin of safety. Read the verdict with care: some models are missing inputs, so the estimate scatters more than usual.
Key figures of The Goodheart-Willcox Company Inc
How large is the market capitalisation of The Goodheart-Willcox Company Inc (GWOX)?
The market capitalisation of The Goodheart-Willcox Company Inc is $172M. The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of The Goodheart-Willcox Company Inc (GWOX)?
The price-to-sales ratio of The Goodheart-Willcox Company Inc is 1.31 (P/E × margin). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of The Goodheart-Willcox Company Inc (GWOX)?
Earnings per share at The Goodheart-Willcox Company Inc are $59.11 (price ÷ EPS = P/E 6.1). Earnings per share over the last twelve months: total profit spread across every single share.
What is the dividend yield of The Goodheart-Willcox Company Inc (GWOX)?
The dividend yield of The Goodheart-Willcox Company Inc is 0.3% (payout 1.8%). Yearly dividend relative to the share price. 3% pays 3 per 100 invested. Below: how much of profit is used for it.
What is the net margin of The Goodheart-Willcox Company Inc (GWOX)?
The net margin of The Goodheart-Willcox Company Inc is 21.5% (fiscal year 2026). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of The Goodheart-Willcox Company Inc (GWOX)?
The return on equity (ROE) of The Goodheart-Willcox Company Inc is 24.7% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of The Goodheart-Willcox Company Inc (GWOX)?
On an EBIT basis the return on assets of The Goodheart-Willcox Company Inc is 10.0% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of The Goodheart-Willcox Company Inc (GWOX)?
The operating margin of The Goodheart-Willcox Company Inc is 3.6% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at The Goodheart-Willcox Company Inc (GWOX)?
Revenue at The Goodheart-Willcox Company Inc is growing +17.7% versus a year earlier (3y avg +3.5%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How much net cash does The Goodheart-Willcox Company Inc (GWOX) hold?
The Goodheart-Willcox Company Inc holds more cash than debt, $4.2M net (fiscal year 2026). The company holds more cash than debt, a safety cushion.
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Sep 24, 2026