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Hartford Creative Group (HFUS) Fair Value & Analysis

Communication Services · US · Market cap $100M

HC Hartford Creative Group logo Hartford Creative Group HFUS · US
Price$4.00
Fair Value$0.5900
Upside-85.3%
Quality57/100
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Mixed Growth
Highly profitable · 56.1% net margin
High debt · negative free cash flow
Mixed vs. peers (5/11)
Wide moat 85/100
Evidence: High Range $0.4400 – $1.11 Share as image

Fair value as of: Jul 16, 2026

From 15 valuation models · updated 26 days ago

A solid business, but screening 85% overvalued on our models.

What matters now

  • The price sits above even our optimistic bull case ($1.11). The favourable scenario is already priced in.
  • Solid but not exceptional quality (57/100) and above fair value, neither a clear bargain nor a standout compounder.
  • A fairly wide model range ($0.4400 to $1.11) leaves room in how you read the outcome.
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Price vs Fair Value (5 years)

$14.60 $0.1251 Fair Value $0.5900 Sep 2019 Jul 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Jul 16, 2026.

How to read this chart

60‑month range $0.1251 – $14.60 · fair‑value band $0.4400 – $1.11 · the $4.00 price screens above the $0.5900 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Jul 16, 2026.

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Analysis

Hartford Creative Group (HFUS) currently trades at $4.00, while our model-based Fair Value estimate is $0.5900, implying the stock looks roughly 85.3% overvalued today. The Quality Score stands at 57/100 (solid quality), in the Communication Services sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium, the entry price still matters most (evidence: high).

Over the trailing twelve months, Hartford Creative Group generated revenue of $2.4M at a net margin of 56.1%. Revenue grew 196.3% year over year. The stock trades on a trailing P/E of 80.0. Fundamentals as of Jul 16, 2026

Our scenario range runs from $0.4400 (bear case) to $1.11 (bull case); at $4.00, the current price sits above that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades about 33% below its 52-week high and 101% above its 52-week low, currently below its 200-day average. For context, the median of 10 Communication Services peers we cover trades at -1% fair-value upside, at -85%, HFUS screens richer than that median.

Fair Value models

Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.

Note: the current price implies far more future growth than the conservative anchors of our models allow (base growth is deliberately capped, we do not regard such extreme rates as sustainable). Our models are not designed for expectations this high; that is why the individual models scatter extremely ($0.0100 to $2.08). Read the values as a conservative anchor, not as a price target.
Model Bear Bear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull Bull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. Evidence
Highest evidence
Residual Income $0.0700 $0.1600 $6.00 76
ROIC Compounder $0.3100 $0.3900 $0.4700 72
Growth-Adj P/E $1.43 $2.04 $2.65 68
All 15 models by family
DCF Models
Owner Earnings $0.4600 $0.9400 $1.76 31
Earnings-Based
Graham-Dodd $0.3000 $2.08 $2.92 54
Lynch FV $1.08 $1.54 $2.00 50
PEG = 1.0 $1.08 $1.54 $2.00 46
EPV $0.2800 $0.3100 $0.3400 59
Multiples
P/E Multiple $0.7200 $0.9700 $1.21 63
P/S Multiple $0.0700 $0.1000 $0.1200 58
P/B Multiple $0.0400 $0.0500 $0.0600 55
EV/EBIT $0.6400 $0.8600 $1.08 53
EV/EBITDA $0.4200 $0.5600 $0.7100 54
EV/Revenue $0.0400 $0.0700 $0.1000 43
Asset-Based
NCAV (Graham) $0.0100 $0.0100 $0.0100 50
Economic Profit
Residual Income $0.0700 $0.1600 $6.00 76
ROIC Compounder $0.3100 $0.3900 $0.4700 72
Growth Earnings
Growth-Adj P/E $1.43 $2.04 $2.65 68

Widest divergence: Growth Earnings ($2.04) versus Asset-Based ($0.0100). Highest evidence: Residual Income (76).

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Key figures & financial health

Revenue (TTM) $2.4M
Revenue growth (YoY) +196%
Net margin 56.1%
Free cash flow −$13.4K FY2025
P/E ratio 80.0
Operating margin 79.6%
More key figures
EPS (TTM) $0.0500
EPS growth (YoY) +450%
Net cash $51.6K FY2025

Figures from reported company fundamentals · as of Jul 16, 2026. TTM = trailing twelve months.

Quality Score breakdown

Overall quality 57/100

Of which business quality 50 · Market factors (momentum, volatility) 30

Profitability 71
Margins and returns on capital today
Quality Growth 29
Are margins and returns improving?
Cashflow 14
Earnings quality: real cash, not paper profit
Fin. Strength 41
Balance sheet, leverage, solvency risk
Investment 62
Disciplined investing over empire-building
Low Volatility 50
Calm price path (market factor)
Momentum 19
Price trend over the last 3–12 months (market factor)
52W Momentum 27
Distance to the 52-week high (market factor)
Net Issuance 100
Buybacks instead of dilution

Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.

About the company

Hartford Creative Group, Inc. provides marketing solutions in China. The company offers vertical integration services from early-stage advertising video creativity, shooting, editing, to advertising operation and management on social media apps.

Full company description

Hartford Creative Group, Inc. provides marketing solutions in China. The company offers vertical integration services from early-stage advertising video creativity, shooting, editing, to advertising operation and management on social media apps. The company provides placing ad products on TikTok, Toutiao, Kwai, RED, WeChat, Baidu and other third-party affiliated websites and mobile applications. It serves advertising buyers, comprising small- and medium-sized companies, large advertising holding companies, independent advertising agencies, and mid-market advertising service organizations. The company was formerly known as Hartford Great Health Corp. and changed its name to Hartford Creative Group, Inc. in May 2024. Hartford Creative Group, Inc. was incorporated in 2008 and is based in Rosemead, California.

Company description, as reported by the company or data provider.

Revenue & earnings trend

FY2021 – FY2025 · reported fiscal years

Hartford Creative Group reported revenue of $2.0M in FY2025 versus $553K in FY2021, a compound +38.5%/yr. Reported net income was $1.1M in FY2025.

Growth Quality 51/100
Revenue is growing, but margins or cash flow do not fully confirm the trend.
Latest Revenue (FY 2025)
$2.0M
Latest YoY
+45.4%
Avg. growth/yr (3Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+53.6%
Avg. growth/yr (5Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+83.3%
Avg. growth/yr (6Y) Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump.
+81.9%
Revenue +38.5%/yr
FY21 $553K
FY22 $561K
FY23 $561K
FY24 $1.4M
FY25 $2.0M
Net income
FY21 −$2.8M
FY22 −$1.8M
FY23 $397K
FY24 $1.1M
FY25 $1.1M

HFUS screens 85% overvalued. Compare with AppLovin Corporation →

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Cite: Fair Value Calculator (2026). "Hartford Creative Group Fair Value". https://www.fairvalue-calculator.com/stock/HFUS

Peer Group

Advertising Agencies · 199 stocks

How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.

Quality Score 57 · Above median
Fair Value upside −85% · Bottom 25%
Return on assets 31% · Top 25%
Net margin (TTM) 56% · Top 25%
Operating margin (TTM) 80% · Top 25%
Revenue growth 196% · Top 25%
Debt / equity 2.20× · Higher than 75% of peers

Valuation Multiples vs Advertising Agencies median · lower = cheaper

P/E (TTM) 80.0× · Pricier than 75% of peers
P/S (TTM) 41.53× · Pricier than 75% of peers
EV/EBITDA 62.0× · Pricier than 75% of peers

Snowflake

Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.

VALUE 0 · sector 19
FUTURE 100 · sector 8
PAST 0 · sector 7
HEALTH 0 · sector 98
DIVIDEND 0 · sector 66

VALUE 0: the price sits above our fair-value range.

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.

Similar stocks

10 more Advertising Agencies stocks, each showing price versus our Fair Value estimate (as of Jul 16, 2026).

Stock Price Fair Value vs Fair Value
AppLovin Corporation APP $506.98 $181.37 -64%
Publicis Groupe S.A PUB €87.16 €146.36 +68%
Omnicom Group OMC $80.75 $99.84 +24%
Focus Media Information Technology Co 002027 ¥5.00 ¥4.08 -18%
The Trade Desk, Inc TTD $19.37 $20.76 +7%
BlueFocus Intelligent Communications Group 300058 ¥13.81 ¥1.50 -89%
JCDecaux SE DEC €21.28 €20.99 -1%
WPP plc WPP $18.13 $18.56 +2%
Easy Click Worldwide Network Technology Co 301171 ¥28.85 ¥5.62 -81%
Mobvista Inc 1860 HK$11.15 HK$6.43 -42%

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Frequently asked questions

Is Hartford Creative Group (HFUS) overvalued or undervalued?
As of Jul 16, 2026, our model estimates a fair value of $0.5900 versus a price of $4.00, about −85% (overvalued).
What is the fair value of HFUS?
Our model-based fair value for Hartford Creative Group is $0.5900 (as of Jul 16, 2026), built from audited fundamentals. The current price is $4.00.
What is the quality score of HFUS?
Hartford Creative Group has a Quality Score of 57/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the revenue of Hartford Creative Group (HFUS)?
Hartford Creative Group reported trailing-twelve-month revenue of about $2.4M (latest available figure, as of Jul 16, 2026).
What is the net profit margin of HFUS?
The net profit margin of Hartford Creative Group is about 56.1%, meaning it keeps roughly 56.1% of revenue as net income. Based on the latest reported figures.

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.

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