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Heritage Financial Corporation (HFWA) Fair Value & Analysis

Financial Services · US · Market cap $1.2B

HF Heritage Financial Corporation logo Heritage Financial Corporation HFWA · US
Price$29.50
Fair Value$21.30
Upside-27.8%
Quality67/100
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Healthy Growth
Highly profitable · 27.3% net margin
Low debt · generates free cash flow
3.49% dividend yield
Trails peers (4/15)
Moderate moat 59/100
Evidence: High Range $15.97 – $26.62 Share as image

Fair value as of: Jul 26, 2026

From 6 valuation models · updated 15 days ago

Share price +2.8% over the past month.

A solid business, but screening 28% overvalued on our models.

What matters now

  • The price sits above even our optimistic bull case ($26.62). The favourable scenario is already priced in.
  • Solid but not exceptional quality (67/100) and above fair value, neither a clear bargain nor a standout compounder.
  • For a financial, book-value and earnings-based methods matter more than a cash-flow DCF, which fits banks and insurers poorly.
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Price vs Fair Value (5 years)

$31.25 $13.41 Fair Value $21.30 Apr 2021 Aug 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Jul 26, 2026.

How to read this chart

60‑month range $13.41 – $31.25 · fair‑value band $15.97 – $26.62 · the $29.50 price screens above the $21.30 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Jul 26, 2026.

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Analysis

Heritage Financial Corporation (HFWA) currently trades at $29.50, while our model-based Fair Value estimate is $21.30, implying the stock looks roughly 27.8% overvalued today. The Quality Score stands at 67/100 (solid quality), in the Financial Services sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium, the entry price still matters most (evidence: high).

Over the trailing twelve months, Heritage Financial Corporation generated revenue of $266M at a net margin of 27.3%. Revenue grew 37.2% year over year. It earns a return on equity of 7.3%. The balance sheet holds a net cash position of $10.2M. Fundamentals as of Jul 26, 2026

Our scenario range runs from $15.97 (bear case) to $26.62 (bull case); at $29.50, the current price sits above that range. Bear and bull are the same models run on conservative and optimistic assumptions (margins, growth, valuation multiples), so a plausible valuation range, not a price target. The share trades near its 52-week high and 41% above its 52-week low, currently above its 200-day average. For context, the median of 10 Financial Services peers we cover trades at 42% fair-value upside, at -28%, HFWA screens richer than that median.

Fair Value models

Each model estimates fair value its own way; the Fair Value above is the evidence-weighted blend. Evidence (0–100) measures how completely this model’s inputs are available: well-fed models carry more weight in the blend. The spread across models is intentional, each one stresses a different value driver; dividend models, for instance, come out structurally low when payout is small.

Model BearBaseBull Evidence
Highest evidence
Residual Income $17.28 $17.94 $18.23 76
Gordon GGM $6.15 $11.09 $15.27 70
P/E Multiple $15.97 $21.30 $26.62 63
All 6 models by family
Dividend Discount
Gordon GGM $6.15 $11.09 $15.27 70
DDM Multi-Stage $6.15 $10.13 $11.85 61
Multiples
P/E Multiple $15.97 $21.30 $26.62 63
P/B Multiple $20.89 $27.85 $34.82 55
Asset-Based
NCAV (Graham) $11.18 $14.98 $22.36 50
Economic Profit
Residual Income $17.28 $17.94 $18.23 76

Widest divergence: Multiples ($21.30) versus Dividend Discount ($10.13). Highest evidence: Residual Income (76).

Key figures & financial health

Revenue (TTM) $266M
Revenue growth (YoY) +37.2%
Net margin 27.3%
Return on equity 7.3%
Free cash flow $85.7M FY2025
P/E ratio 13.7
More key figures
Operating margin 32.3%
EPS (TTM) $2.04
Dividend yield 3.5%
EPS growth (YoY) +20.0%
Net cash $10.2M FY2025

Figures from reported company fundamentals · as of Jul 26, 2026. TTM = trailing twelve months.

Quality Score breakdown

Overall quality 67/100

Of which business quality 58 · Market factors (momentum, volatility) 76

Profitability 30
Margins and returns on capital today
Quality Growth 68
Are margins and returns improving?
Cashflow 87
Earnings quality: real cash, not paper profit
Fin. Strength 3
Balance sheet, leverage, solvency risk
Investment 99
Disciplined investing over empire-building
Low Volatility 85
Calm price path (market factor)
Momentum 64
Price trend over the last 3–12 months (market factor)
52W Momentum 87
Distance to the 52-week high (market factor)
Net Issuance 94
Buybacks instead of dilution

Non-valuation factor families (profitability, growth, cashflow, financial strength, momentum …), each academically grounded. Valuation itself sits in the Fair Value and is deliberately excluded here to avoid double-counting.

About the company

Heritage Financial Corporation operates as the bank holding company for Heritage Bank that provides various financial services to small and medium sized businesses and its owners in the United States.

Full company description

Heritage Financial Corporation operates as the bank holding company for Heritage Bank that provides various financial services to small and medium sized businesses and its owners in the United States. It accepts various deposit products, such as noninterest demand deposits, interest bearing demand deposits, money market accounts, savings accounts, personal checking accounts, and certificates of deposit. The company also offers commercial business loans, including lines of credit, term equipment financing and term owner-occupied, and non-owner occupied CRE loans; real estate construction and land development loans, as well as residential construction loans, and commercial and multifamily construction loans; residential real estate loans; and originate loans that are guaranteed by the U.S. SBA, and secured and unsecured consumer loans and lines of credit. In addition, it provides investment advice, online banking, online statements, mobile banking with mobile deposit, Visa debit cards, and access. The company was formerly known as Heritage Financial Corporation, M.H.C. and changed its name to Heritage Financial Corporation in 1998. Heritage Financial Corporation was founded in 1927 and is headquartered in Olympia, Washington.

Company description, as reported by the company or data provider.

Revenue & earnings trend

FY2021 – FY2025 · reported fiscal years

Heritage Financial Corporation reported revenue of $336M in FY2025 versus $247M in FY2021, a compound +7.9%/yr. Reported net income was $67.5M in FY2025, compounding −8.9%/yr from FY2021.

Growth Quality 76/100
Revenue growth appears healthy and is supported by profitability and cash-flow quality.
Latest Revenue (FY 2025)
$336M
Latest YoY
+5.9%
Avg. growth/yr (3Y)
+9.3%
Avg. growth/yr (5Y)
+6.0%
Avg. growth/yr (28Y)
+11.3%
Revenue +7.9%/yr
FY21 $247M
FY22 $257M
FY23 $303M
FY24 $317M
FY25 $336M
Net income −8.9%/yr
FY21 $98.0M
FY22 $81.9M
FY23 $61.8M
FY24 $43.3M
FY25 $67.5M

HFWA screens 28% overvalued. Compare with PT Bank Central Asia Tbk →

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Cite: Fair Value Calculator (2026). "Heritage Financial Corporation Fair Value". https://www.fairvalue-calculator.com/stock/HFWA

Earlier news

External third-party headlines (Yahoo Finance, Reuters and others), not an editorial selection.

Peer Group

Banks - Regional · 1083 stocks

How this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.

Quality Score 64 · Top 25%
Fair Value upside −28% · Bottom 25%
Return on equity (TTM) 7% · Below median
Return on assets 1% · Below median
Net margin (TTM) 27% · Below median
Operating margin (TTM) 32% · Below median
Revenue growth 37% · Top 25%
Dividend yield (TTM) 3.5% · Above median
Debt / equity 0.05× · Lower than 75% of peers

Valuation Multiples vs Banks - Regional median · lower = cheaper

P/E (TTM) 13.7× · Pricier than median
P/B 1.25× · Pricier than median
P/S (TTM) 4.33× · Pricier than 75% of peers
P/FCF 13.4× · Pricier than median
EV/EBITDA 14.3× · Pricier than median
PEG 2.13× · Pricier than median

Snowflake

Five quick dimensions, each 0 to 100: VALUE (fair-value potential), FUTURE (revenue growth), PAST (return on equity), HEALTH (low debt), DIVIDEND (yield). Green = this stock, grey = typical sector peer.

VALUE 0 · sector 39
FUTURE 100 · sector 44
PAST 29 · sector 41
HEALTH 98 · sector 85
DIVIDEND 70 · sector 49

VALUE 0: the price sits above our fair-value range.

Insider activity: 44/100

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

ESG scores are not available for this stock yet. Values and ESG data are contextual and can differ between providers.

Similar stocks

10 more Banks - Regional stocks, each showing price versus our Fair Value estimate (as of Jul 26, 2026).

Stock Price Fair Value vs Fair Value
PT Bank Central Asia Tbk BBCA 6,175 IDR 6,087 IDR -1%
KB Financial Group 105560 184,400 KRW 213,797 KRW +16%
PT Bank Rakyat Indonesia (Persero) Tbk BBRI 2,970 IDR 4,891 IDR +65%
PT Bank Mandiri (Persero) Tbk BMRI 4,310 IDR 7,841 IDR +82%
Banco Bradesco S.A BBD 5,120 ARS 10,240 ARS +100%
Shinhan Financial Group 055550 107,900 KRW 137,259 KRW +27%
Hana Financial Group 086790 136,800 KRW 193,969 KRW +42%
Lloyds Banking Group LYG 4,138 ARS 8,275 ARS +100%
Banco de Chile, CHILE 193.10 CLP 152.55 CLP -21%
Joint Stock Commercial Bank for Foreign Trade of Vietnam, VCB 59,400 VND 84,201 VND +42%

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Frequently asked questions

Is Heritage Financial Corporation (HFWA) overvalued or undervalued?
As of Jul 26, 2026, our model estimates a fair value of $21.30 versus a price of $29.50, about −28% (overvalued).
What is the fair value of HFWA?
Our model-based fair value for Heritage Financial Corporation is $21.30 (as of Jul 26, 2026), built from audited fundamentals. The current price is $29.50.
What is the quality score of HFWA?
Heritage Financial Corporation has a Quality Score of 67/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the revenue of Heritage Financial Corporation (HFWA)?
Heritage Financial Corporation reported trailing-twelve-month revenue of about $266M (latest available figure, as of Jul 26, 2026).
What is the net profit margin of HFWA?
The net profit margin of Heritage Financial Corporation is about 27.3%, meaning it keeps roughly 27.3% of revenue as net income. Based on the latest reported figures.
Does Heritage Financial Corporation pay a dividend?
Heritage Financial Corporation currently shows a dividend yield of about 3.49% relative to its recent price (as of Jul 26, 2026).

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.

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