Itaú Unibanco Holding S.A (ITUB4) fair value: what the stock is really worth
As of Sep 23, 2026: fair value of Itaú Unibanco Holding S.A BRL 37.35, price BRL 42.37, upside -11.9%, quality 57 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Sep 24, 2026.
How to read this chart
60‑month range R$12.81 – R$48.40 · fair‑value band R$28.01 – R$46.68 · the R$42.37 price screens above the R$37.35 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Sep 24, 2026.
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Itaú Unibanco Holding S.A. provides various financial products and services to personal and corporate customers in Brazil and internationally. It operates through three segments: Retail Business, Wholesale Business and Activities with the Market + Corporation.
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Itaú Unibanco Holding S.A. provides various financial products and services to personal and corporate customers in Brazil and internationally. It operates through three segments: Retail Business, Wholesale Business and Activities with the Market + Corporation. The company offers current accounts; funds management; payments and collections; loans; credit and debit cards; investment and commercial banking services; real estate lending and financing services; economic, financial and brokerage advisory; and leasing and foreign exchange services. The company also provides non-life insurance products covering loss, damage, or liability for objects or people, as well as life insurance products covering death and personal accidents. It serves retail customers, account and non-account holders, individuals and legal entities, high income clients, microenterprises, and small companies, as well as middle-market companies and high net worth institutional clients. The company was formerly known as Itaú Unibanco Banco Múltiplo S.A. and changed its name to Itaú Unibanco Holding S.A. in April 2009. The company was incorporated in 1924 and is headquartered in São Paulo, Brazil. Itaú Unibanco Holding S.A. is a subsidiary of IUPAR - Itaú Unibanco Participações S.A.
Stock analysis
Itaú Unibanco Holding S.A (ITUB4) currently trades at R$42.37, while our model-based Fair Value estimate is R$37.35, implying the stock looks roughly 13.4% overvalued today.
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Valuation
Bull case: the Dividend Discount group reads highest at a median of R$74.25 per share, and 3 of the 6 models we run sit above the R$42.37 price.
Bear case: the Asset-Based group reads lowest at R$12.25, and 3 of the 6 models stay below the price. Evidence for this calculation is high.
Scenario range: R$28.01 (bear) to R$46.68 (bull), the price of R$42.37 sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 57/100 (solid quality), in the Financial Services sector.
Healthy Growth: Revenue growth appears healthy and is supported by profitability and cash-flow quality.
Itaú Unibanco Holding S.A reported revenue of R$139B in FY2025 versus R$122B in FY2021, a compound +3.3%/yr. Reported net income was R$44.9B in FY2025, compounding +13.8%/yr from FY2021.
Key figures
Market cap R$474B (≈ $92.1B) · P/E ratio 10.2 · P/S ratio 3.28 · EPS (TTM) R$4.12 · Dividend yield 7.9% · Net margin 32.3% · Return on equity 21.8% · Return on assets (EBIT) 2.9%.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 50 out of 100 (low confidence).
What moves the price
The share trades about 12% below its 52-week high and 27% above its 52-week low, currently above its 200-day average.
For context, the median of 10 Financial Services peers we cover trades at −38% fair-value upside, at −12%, ITUB4 screens cheaper than that median.
Fair Value models
Bear R$28.01Fair Value R$37.35Bull R$46.68
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above is their evidence-weighted blend, not the output of a single model. Based on fiscal year 2025 figures (about 9 months old). Earnings retained since then (R$0.5567 per share) are deliberately not added.Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target.Evidence ⓘEvidence = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card.100/100
Revenue growth appears healthy and is supported by profitability and cash-flow quality.
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+38.8%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+23.8%
Revenue growth 24 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+15.0%
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What shareholders gained per year (last 5 years), in BRL ⓘWhat the business itself delivers per year: earnings growth per share plus the dividend yield. This is what you get IF the market keeps valuing the stock the same way: it contains no assumption about the market changing its mind. Computed per share, so buybacks count and a merger does not pass as growth. For a company that pays no dividend it is pure earnings growth per share. Period: earnings growth per share as CAGR over the last 5 reported fiscal years (annual statements), plus the current dividend yield. The start value is the median of the three years around the start, so a single crisis year (a pandemic or a write-down) does not distort the rate. Measured in BRL: this currency has depreciated against the euro and dollar over the long run, so part of the nominal rate is currency erosion that never reaches a EUR/USD investor.
+16.0%
Earnings growth per share plus dividend.
Earnings per share, growth per year+8.1%
Dividend (yield on the price)7.9%
Pace: 5 vs 10 years ⓘTwo data points, not a trend model: earnings growth per share over the last 5 fiscal years against the last 10. Labelled "steady" when both rates are within 3 percentage points of each other, otherwise picking up or flattening. Shown only when ten years of history exist.8% vs 5%, steady
Profit margin 2019 to 2025 ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.27% → 36%
Start year 2020 (pandemic)
Growth Forecast
Little optimism in the price
The price assumes less growth than the company has delivered so far and less than analysts expect.
What the price assumes ⓘThis turns our valuation around: instead of asking what the share is worth, it asks what growth the current price requires. It uses the cash the company keeps after all spending (free cash flow), the same discount rate as our models, five years of growth, then slowing evenly to 2 % a year by year ten. Compared with the analysts' sales forecasts extended to the same five years (at least three analysts, for context only, it does not enter the Fair Value): within 3 percentage points counts as "in line" (amber), below that little optimism (green), above that a lot of optimism (red).
−15.2%
Yearly growth needed for the next five years to justify today's price.
What forecasts expect ⓘAnalysts publish sales forecasts for the next two fiscal years. For the years after that, growth slows evenly to 2 % a year by year ten (2 % is the long-run rate our models use). Projected years are marked as such.
+12.8%
Yearly sales growth analysts expect, extended to five years.
After inflation (Brazil: IMF forecast 3.3% a year to 2030, 5.4% from 2016 to 2025) that is about −17.9% a year for the price and +9.2% for the forecasts.
Compare Itaú Unibanco Holding S.A with another stock
Price, fair value, quality and upside side by side.
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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Banks - Regional · 1074 stocks
Beats the industry median on 12/15 measures
Overall it ranks above its industry peers.
Valuation
Quality Score61 · Top 25%
Fair Value upside−14% · Above median
Profitability
Return on equity (TTM)22% · Top 25%
Return on assets2% · Top 25%
Net margin (TTM)33% · Above median
Operating margin (TTM)33% · Below median
Growth and dividend
Revenue growth−2% · Bottom 25%
Dividend yield (TTM)7.9% · Top 25%
Balance sheet
Debt / equity1.71× · Highest 25%
Valuation Multiplesvs Banks - Regional median · lower = cheaper
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Is Itaú Unibanco Holding S.A (ITUB4) overvalued or undervalued?
As of Sep 24, 2026, our model estimates a fair value of R$37.35 versus a price of R$42.37, about −12% upside (overvalued).
What is the fair value of ITUB4?
Our model-based fair value for Itaú Unibanco Holding S.A is R$37.35 (as of Sep 24, 2026), built from audited fundamentals. The current price: R$42.37.
What is the quality score of ITUB4?
Itaú Unibanco Holding S.A has a Quality Score of 57/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Itaú Unibanco Holding S.A (ITUB4)?
Our model-based price target is the fair value of R$37.35 (as of Sep 24, 2026) from 6 valuation models. Cautious scenario R$28.01, optimistic scenario R$46.68. It is a calculation from audited fundamentals, not an analyst target.
What is the Itaú Unibanco Holding S.A stock forecast for 2026?
Our models put fair value at R$37.35, about −12% upside versus a price of R$42.37 (overvalued). Cautious scenario R$28.01, optimistic scenario R$46.68. The calculation is refreshed regularly with new filings.
What is the revenue of Itaú Unibanco Holding S.A (ITUB4)?
Itaú Unibanco Holding S.A reported trailing-twelve-month revenue of about R$138B (latest available figure, as of Sep 24, 2026).
Does Itaú Unibanco Holding S.A pay a dividend?
Itaú Unibanco Holding S.A currently shows a dividend yield of about 7.93% relative to its recent price (as of Sep 24, 2026).
What growth is priced into Itaú Unibanco Holding S.A (ITUB4)?
For today's price to be fair in a discounted-cash-flow model, Itaú Unibanco Holding S.A would have to grow free cash flow by -15.2 % per year for five years (discount rate 10.3 %, then slowing evenly to 2 % perpetual growth by year ten). Over the last 5 years revenue grew +8.0 % per year. As of Sep 24, 2026.
What discount rate (WACC) does the fair value of ITUB4 use?
Our models discount Itaú Unibanco Holding S.A at 10.3 %: a base by market capitalisation (mega), damped by beta 0.15, country premium for Brazil. The same rate applies in all 26 models.
What is a reverse DCF?
A reverse DCF turns the usual calculation around. Instead of deriving a value from assumptions, it takes today's price as given and asks: what free-cash-flow growth would a company have to deliver for exactly this price to be fair? The result is not a forecast but the expectation already priced in. For Itaú Unibanco Holding S.A that is -15.2 % per year a year over ten years, using the same discount rate (10.3 %) and the same formula as our fair value.
How much growth has Itaú Unibanco Holding S.A (ITUB4) delivered so far?
Over the past 5 years revenue at Itaú Unibanco Holding S.A grew +8.0 % a year. The price currently implies -15.2 % per year free-cash-flow growth a year. Comparing the two shows how much confidence is in the price: if it demands more than has been delivered, the business has to accelerate for the maths to work.
How fast is the sector of Itaú Unibanco Holding S.A (ITUB4) growing?
The median revenue growth in the sector is +8.4 % a year. That is the yardstick for the growth priced into Itaú Unibanco Holding S.A (-15.2 % per year a year): it shows whether the expectation is within the usual range or beyond it.
What is the free cash flow yield of Itaú Unibanco Holding S.A (ITUB4)?
The free-cash-flow yield on the price is 27.59 %: that much free cash flow Itaú Unibanco Holding S.A produces per unit of market value. When it exceeds the discount rate of our models (10.3 %), the business already earns more than its cost of capital demands, and the price needs little additional growth.
What is the intrinsic value of Itaú Unibanco Holding S.A (ITUB4)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Itaú Unibanco Holding S.A it is R$37.35 per share (as of Sep 24, 2026), against a price of R$42.37. It is the blended result of 6 valuation models (cash flow, earnings, asset, dividend).
Is Itaú Unibanco Holding S.A stock overvalued or undervalued in 2026?
As of Sep 24, 2026, ITUB4 trades above its calculated fair value: price R$42.37, fair value R$37.35, a gap of about −12% (overvalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of ITUB4?
No. The price is what the market pays today (R$42.37); the fair value is what the company's own numbers justify (R$37.35). For Itaú Unibanco Holding S.A the two are R$5.02 per share apart. That gap is exactly why we show both numbers side by side.
How much is Itaú Unibanco Holding S.A worth?
The market values Itaú Unibanco Holding S.A at about R$474B (market capitalisation, as of Sep 24, 2026). Per share that is R$42.37; our models calculate a fair value of R$37.35 per share.
What do the bullish and bearish scenarios say about ITUB4?
Our models span a range for Itaú Unibanco Holding S.A: cautious scenario R$28.01, base R$37.35, optimistic R$46.68 per share (as of Sep 24, 2026, price R$42.37). The range comes from different growth and margin assumptions, not from analyst opinions.
What is the P/E ratio of ITUB4?
Itaú Unibanco Holding S.A trades at a price-to-earnings ratio of 10.2 (as of Sep 24, 2026). A P/E on its own says little: it compares the price with ONE year of profit, while our fair value of R$37.35 is built from several models across several years. Other multiples: PEG 1.4, P/B 0.5, P/S 0.7, EV/EBITDA 3.4.
What is the PEG ratio of ITUB4?
The PEG ratio of Itaú Unibanco Holding S.A is 1.44 (P/E divided by earnings growth, as of Sep 24, 2026). That is above 1, so the growth is already paid for in the price.
How solid is the balance sheet of Itaú Unibanco Holding S.A (ITUB4)?
Balance-sheet figures for Itaú Unibanco Holding S.A (as of Sep 24, 2026): return on equity 21.8%, debt of 1.71 per unit of equity. They feed the Quality Score of 57/100, which measures business quality independently of the share price.
How far is ITUB4 from its 52-week high?
Itaú Unibanco Holding S.A trades at R$42.37, about 12% below its 52-week high of R$48.40 and 27% above the low of R$33.32 (as of Sep 23, 2026). Distance from the high says nothing about value: that is what the fair value of R$37.35 is for.
Which stocks are comparable to Itaú Unibanco Holding S.A?
From the same area (Financial Services) we also value DBS Group, China Merchants Bank Co, Intesa Sanpaolo S.p.A, HDFC Bank Limited, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Itaú Unibanco Holding S.A stock attractive at the current price?
The data as of Sep 24, 2026: price R$42.37, calculated fair value R$37.35 (−12%), Quality Score 57/100, from 6 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of ITUB4 calculated?
We run Itaú Unibanco Holding S.A through 6 models from four families: discounted cash flow, earnings models, asset and balance-sheet models, and dividend models. Every model gets the same audited fundamentals; the result is the weighted average of R$37.35, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 14.1 % above its aggregate fair value. Itaú Unibanco Holding S.A itself currently trades above fair value. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Itaú Unibanco Holding S.A (ITUB4)?
The closing price on Sep 23, 2026 was R$42.37. Our model-based fair value is R$37.35, about −12% upside (overvalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Itaú Unibanco Holding S.A right now?
For a financial, book-value and earnings-based methods matter more than a cash-flow DCF, which fits banks and insurers poorly. The price sits in the upper half of our model range, so the margin of safety is thin. The data supports the verdict: every model runs on fully documented inputs.
Where does the earnings growth of Itaú Unibanco Holding S.A (ITUB4) come from?
Earnings per share at Itaú Unibanco Holding S.A grew +5.2 % a year from 2014 to 2025. Broken into its drivers: revenue per share +7.4 %, EBIT margin −16.0 %, tax rate +0.6 %, residual (interest, one-offs) +15.8 %. The four rates multiply to the earnings growth rate, they do not add up. Start and end are three-year averages so a single exceptional year does not distort the result.
Key figures of Itaú Unibanco Holding S.A
How large is the market capitalisation of Itaú Unibanco Holding S.A (ITUB4)?
The market capitalisation of Itaú Unibanco Holding S.A is R$474B (≈ $92.1B). The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Itaú Unibanco Holding S.A (ITUB4)?
The price-to-sales ratio of Itaú Unibanco Holding S.A is 3.28 (P/E × margin). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of Itaú Unibanco Holding S.A (ITUB4)?
Earnings per share at Itaú Unibanco Holding S.A are R$4.12 (price ÷ EPS = P/E 10.2). Earnings per share over the last twelve months: total profit spread across every single share.
What is the dividend yield of Itaú Unibanco Holding S.A (ITUB4)?
The dividend yield of Itaú Unibanco Holding S.A is 7.9% (payout 81.5%). Yearly dividend relative to the share price. 3% pays 3 per 100 invested. Below: how much of profit is used for it.
What is the net margin of Itaú Unibanco Holding S.A (ITUB4)?
The net margin of Itaú Unibanco Holding S.A is 32.3% (fiscal year 2025). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of Itaú Unibanco Holding S.A (ITUB4)?
The return on equity (ROE) of Itaú Unibanco Holding S.A is 21.8% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of Itaú Unibanco Holding S.A (ITUB4)?
On an EBIT basis the return on assets of Itaú Unibanco Holding S.A is 2.9% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Itaú Unibanco Holding S.A (ITUB4)?
The operating margin of Itaú Unibanco Holding S.A is 33.1% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Itaú Unibanco Holding S.A (ITUB4)?
Revenue at Itaú Unibanco Holding S.A is growing −2.1% versus a year earlier (3y avg +0.1%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at Itaú Unibanco Holding S.A (ITUB4)?
Earnings per share at Itaú Unibanco Holding S.A are growing +11.4% versus a year earlier. How much earnings per share grew versus a year earlier.
How much net debt does Itaú Unibanco Holding S.A (ITUB4) carry?
The net debt of Itaú Unibanco Holding S.A is R$742B (fiscal year 2025, ≈ 5.7 yrs of FCF). Debt minus cash on hand. The note shows how many years of free cash flow could in theory pay it off.
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