JAKKS Pacific Inc (JAKK) fair value: what the stock is really worth
As of Nov 6, 2026: fair value (intrinsic value) of JAKKS Pacific Inc stock $7.82, price $33.64, that is 76.8% below the price, quality 43 out of 100. Rating: strongly overvalued. Calculated from audited financials with 15 of our 26 valuation models and 37 quality factors, updated daily.
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JAKKS Pacific Inc
JAKK · USOur calculation puts a fair price 77% below what the stock costs today.
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Nov 5, 2026.
How to read this chart
60‑month range $7.21 – $34.02 · fair‑value band $7.07 – $8.42 · the $33.64 price screens above the $7.82 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 5, 2026.
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Company profile
JAKKS Pacific, Inc. designs, produces, markets, sells, and distributes toys and related products, consumer and electronic products, kids indoor and outdoor furniture, costumes, and sporting goods and home furnishings space products worldwide.
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The company operates through two segments, Toys/Consumer Products and Costumes.
The company offers action figures and accessories, such as licensed characters; toy vehicles; dolls and accessories, including small, large, fashion, and baby dolls based on licenses, as well as infant and pre-school products; private label products; and foot-to-floor ride-on products.
The company also provides role play, dress-up, pretend play, and novelty products for boys and girls based on brands and entertainment properties, as well as on its own proprietary brands; and indoor and outdoor kids' furniture, activity trays and tables, room décor, and seasonal and outdoor products.
In addition, it offers Halloween and everyday costumes for various ages based on licensed and proprietary non-licensed brands, and related Halloween accessories; outdoor activity toys; junior sports toys, including hyper-charged balls, sport sets, and toy hoops; and board games.
The company sells its products through in-house sales staff and independent sales representatives to toy and mass-market retail chain stores, department stores, office supply stores, drug and grocery store chains, club stores, value-oriented dollar stores, toy specialty stores, and wholesalers.
The company's proprietary brands include Fly Wheels, Perfectly Cute, ReDo Skateboard Co., AirTitans, Sky Ball, JAKKS Wild Games, Xtreme Power Dump Truck, XPV, Moose Mountain, Maui, SportsZone, Charming, KidTopia, Xtreme Power Dozer, and Disguise.
JAKKS Pacific, Inc. was incorporated in 1995 and is headquartered in Santa Monica, California.
Stock analysis
JAKKS Pacific Inc (JAKK) currently trades at $33.64, while our model-based Fair Value estimate is $7.82, 77% below the price, so the stock looks overvalued today.
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Valuation
Bull case: the Multiples group reads highest at a median of $20.70 per share, and 0 of the 15 models we run sit above the $33.64 price.
Bear case: the DCF Models group reads lowest at $1.75, and 15 of the 15 models stay below the price. Data coverage for this calculation is high.
Scenario range: $7.07 (bear) to $8.42 (bull), the price of $33.64 sits above it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 43/100 (below-average quality), in the Consumer Cyclical sector.
Weak Growth: Revenue growth is inconsistent: the periods point in different directions, so there is no trend to rely on.
JAKKS Pacific Inc reported revenue of $571M in FY2025 versus $621M in FY2021, a compound −2.1%/yr. Reported net income was $9.9M in FY2025.
Key figures
Market cap $399M Small · P/E ratio 23.9 · P/S ratio 0.64 · EPS (TTM) $1.41 · Dividend yield 3.0% · Net margin 4.2% · Return on equity 9.8% · Return on assets (EBIT) 10.6% (5-year average).
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 36 out of 100 (medium confidence).
What moves the price
The share trades about 1% below its 52-week high and 133% above its 52-week low, currently above its 200-day average.
For context, the median of 10 Consumer Cyclical peers we cover trades at 10% fair-value upside, at −77%, JAKK screens richer than that median.
Fair Value models
All 15 models by family
Quality Score breakdown
It rates the business: profits, how they develop, real cash, balance sheet, investing and share count.
Insider trades
In the last 6 months, no officer or director bought or sold shares on the open market.
Plus 7 other filings such as grants, option exercises or tax withholding. They are not market purchases or sales.
Sales are often planned (taxes, diversification, 10b5-1 plans). Purchases with their own money are seen as the stronger sign. For information only: not part of the quality score or Fair Value.
Source: SEC Form 4, as of Nov 6, 2026. All filings at the SEC ↗
Revenue & earnings trend
JAKK screens overvalued: fair value 77% below the price. Compare with Pop Mart International Group →
Compare JAKKS Pacific Inc with another stock
Price, fair value, quality and upside side by side.
Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Leisure · 169 stocks
Valuation Multiplesvs Leisure median · lower = cheaper
Strength profile in five axes (Snowflake)
VALUE 0: the price sits above our fair-value range.
Context: sector, industry, market
- Is the Consumer Discretionary sector expensive or cheap?
- P/E, EV/EBITDA and margins by industry (reference tables)
- Revenue growth by industry
- PEG ratio by industry
- Piotroski F-Score screener with fair value
- Undervalued stocks: US Stocks
- Valuation of the USA market
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Leisure stocks, each showing price versus our Fair Value estimate.
| Stock | Price | Fair Value | vs Fair Value | Compare |
|---|---|---|---|---|
| Li Ning Company 2331 | HK$15.48 | HK$29.34 | +90% | vs JAKK |
| Ninebot Limited 689009 | ¥34.77 | ¥52.88 | +52% | vs JAKK |
| Pop Mart International Group 9992 | HK$141.90 | HK$207.44 | +46% | vs JAKK |
| Mattel, Inc MAT | $15.35 | $22.25 | +45% | vs JAKK |
| Planet Fitness, Inc PLNT | $60.31 | $66.34 | +10% | vs JAKK |
| Fluidra, S.A FDR | €19.32 | €21.25 | +10% | vs JAKK |
| Amer Sports, Inc AS | $31.47 | $19.17 | −39% | vs JAKK |
| Acushnet Holdings GOLF | $80.74 | $44.21 | −45% | vs JAKK |
| Life Time Group LTH | $47.12 | $16.00 | −66% | vs JAKK |
| Hasbro, Inc HAS | $118.91 | $32.71 | −72% | vs JAKK |
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Key figures of JAKKS Pacific Inc
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