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36Kr Holdings (KRKR) Fair Value & Analysis

Communication Services · US · Market cap $5.7M

3H 36Kr Holdings logo 36Kr Holdings KRKR · US
Price$2.65
Fair Value$2.49
Upside-6.1%
Quality41/100
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Evidence: High Range $1.87 – $3.11

Fair value as of: Jul 19, 2026

From 24 valuation models · updated today

Share price −12.0% over the past month.

Price vs Fair Value (12 months)

$10.10 $2.59 Fair Value $2.49 Jul 2025 Jul 2026

12‑month range $2.59 – $10.10 · fair‑value band $1.87 – $3.11 · the $2.65 price screens above the $2.49 fair value. As of Jul 19, 2026.

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Analysis

36Kr Holdings (KRKR) currently trades at $2.65, while our model-based Fair Value estimate is $2.49, implying the stock looks roughly 6.1% fairly valued today. We read business quality at 41/100 (below-average quality), in the Communication Services sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium, the entry price still matters most (evidence: high).

Over the trailing twelve months, 36Kr Holdings generated revenue of $228M at a net margin of 4.9%. Revenue grew 4.7% year over year. It earns a return on equity of 9.2%. The balance sheet holds a net cash position of $74.7M. Fundamentals as of Jul 19, 2026

Our scenario range runs from $1.87 (bear case) to $3.11 (bull case); at $2.65, the current price sits within that range. The share trades about 75% below its 52-week high, currently below its 200-day average. For context, the median of 10 Communication Services peers we cover trades at 12% fair-value upside, at -6%, KRKR screens richer than that median.

Key figures & financial health

Revenue (TTM) $228M
Revenue growth (YoY) +4.7%
Net margin 4.9%
Return on equity 9.2%
Free cash flow $18.9M FY2025
P/E ratio 72.5
More key figures
Operating margin 11.3%
EPS (TTM) $0.0400
Net cash $74.7M FY2025

Figures from reported company fundamentals (EODHD) · as of Jul 19, 2026. TTM = trailing twelve months.

About the company

36Kr Holdings Inc. provides content and business services in the People's Republic of China. It generates and distributes various content, including reports on companies and industries, market updates, editorials, and commentaries, as well as original video and audio content for technology, consumer, retail, healthcare, media and entertainment, and enterprise services industries. The company also provides online advertising services; enterprise value-added services, such as integrated marketing services, online/offline events, consulting services, and advertisement agent services; and subscription services to institutional investors. It distributes its content through self-operated and major third-party platforms. 36Kr Holdings Inc. was founded in 2010 and is headquartered in Beijing, the People's Republic of China.

Revenue & earnings trend

FY2021 – FY2025 · reported fiscal years

36Kr Holdings reported revenue of $222M in FY2025 versus $317M in FY2021, a compound −8.5%/yr. Reported net income was $10.9M in FY2025.

Revenue −8.5%/yr
FY21 $317M
FY22 $322M
FY23 $340M
FY24 $231M
FY25 $222M
Net income
FY21 −$89.6M
FY22 $21.9M
FY23 −$90.0M
FY24 −$137M
FY25 $10.9M

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Cite: Fair Value Calculator (2026). "36Kr Holdings Fair Value". https://www.fairvalue-calculator.com/stock/KRKR

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Frequently asked questions

Is 36Kr Holdings (KRKR) undervalued?
As of Jul 19, 2026, our model estimates a fair value of $2.49 versus a price of $2.65, about −6% (fairly valued). Model-based estimate, not financial advice.
What is the fair value of KRKR?
Our model-based fair value for 36Kr Holdings is $2.49 (as of Jul 19, 2026), built from audited fundamentals. The current price is $2.65.
What is the quality score of KRKR?
36Kr Holdings has a Quality Score of 41/100, measuring profitability, growth and balance-sheet strength from non-valuation factors.
What is the revenue of 36Kr Holdings (KRKR)?
36Kr Holdings reported trailing-twelve-month revenue of about $228M (latest available figure, as of Jul 19, 2026).
What is the net profit margin of KRKR?
The net profit margin of 36Kr Holdings is about 4.9%, meaning it keeps roughly 4.9% of revenue as net income. Based on the latest reported figures.

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data, nothing guessed.

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Not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.