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Lojas Quero-Quero S.A (LJQQ3) fair value: what the stock is really worth

We calculate from audited financials what Lojas Quero-Quero S.A is really worth. The fair value tells you whether the price is too high or too low, the quality score (0 to 100) how solid the business behind it is. 26 models, 37 quality factors, updated daily.

  1. Fair value above price? Yes
  2. Good quality? No
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Consumer Cyclical · BR

LQ Thin data Sep 13, 2026

Lojas Quero-Quero S.A

LJQQ3 · SA

Cheap, value-trap riskThe stock looks deeply undervalued, but low quality raises value-trap risk.

Fair value R$2.11 · Strongly undervalued (+55%)
!Quality 31/100
!Mixed Growth (revenue 5y +11.5 %/yr)
!Loss-making · -6.8% net margin (TTM)
Moderate debt · generates free cash flow
!Mixed vs. peers (6/13)
!Narrow moat 11/100
!Evidence only low, so the estimate is less certain
!Weak on future: 19 out of 100
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What runs behind every stock

69 individual criteria per stock, every one traceable See the method →

Price vs Fair Value

R$22.51 R$0.9600 Fair Value R$2.11 Jun 2021 Sep 2026

White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Sep 13, 2026.

How to read this chart

60‑month range R$0.9600 – R$22.51 · fair‑value band R$1.29 – R$3.24 · the R$1.36 price screens below the R$2.11 fair value. Dashed = 300-day average. As of Sep 13, 2026.

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Company profile

Lojas Quero-Quero S.A. engages in the general retail trade activities in Brazil.

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Lojas Quero-Quero S.A. engages in the general retail trade activities in Brazil. It offers Construction, TVs and audio, cell phones, home appliances, small electrical appliances, furniture, air conditioning, bed, table and bath, beauty, housewares, sports, informatics, decoration, cleaning, organization, tools, technology, garden, automotive, bed, table and bath, beauty, housewares, sports, informatics, decoration, cleaning, and organization products. The company also provides credit card, and financial services. Lojas Quero-Quero S.A. was founded in 1967 and is headquartered in Cachoeirinha, Brazil.

Stock analysis

Lojas Quero-Quero S.A (LJQQ3) currently trades at R$1.36, while our model-based Fair Value estimate is R$2.11, implying the stock looks roughly 35.5% undervalued today.

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Valuation

Bull case: the DCF Models group reads highest at a median of R$2.57 per share, and 5 of the 13 models we run sit above the R$1.36 price.

Bear case: the Multiples group reads lowest at R$0.2700, and 8 of the 13 models stay below the price. Evidence for this calculation is low.

Scenario range: R$1.29 (bear) to R$3.24 (bull), the price of R$1.36 sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.

Quality & growth

The Quality Score stands at 31/100 (below-average quality), in the Consumer Cyclical sector.

Mixed Growth: Revenue is growing, but margins or cash flow do not fully confirm the trend.

Lojas Quero-Quero S.A reported revenue of R$2.8B in FY2025 versus R$2.0B in FY2021, a compound +8.2%/yr. Reported net income was −R$162M in FY2025.

Key figures

Market cap R$279M (≈ $54.3M) · P/S ratio 0.10 · EPS (TTM) R$−0.9300 · Dividend yield 7.9% · Net margin −5.8% · Return on equity −43.8% · Return on assets (EBIT) 3.0% · Operating margin −1.1%.

Competitive moat

Our AI-assisted moat analysis scores the competitive advantage at 35 out of 100 (low confidence).

What moves the price

The share trades about 53% below its 52-week high and 5% above its 52-week low, currently below its 200-day average.

For context, the median of 10 Consumer Cyclical peers we cover trades at 4% fair-value upside, at 55%, LJQQ3 screens cheaper than that median.

Fair Value models

Bear R$1.29 Fair Value R$2.11 Bull R$3.24
Model Each model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above is their evidence-weighted blend, not the output of a single model. Bear Bear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull Bull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. Evidence Evidence = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Highest evidence
FCF DCF R$1.51 R$2.57 R$4.09 79
Growth DCF R$1.48 R$2.38 R$3.59 77
5Y Revenue Exit R$0.6200 R$0.9100 R$1.24 73
All 13 models by family
DCF Models
FCF DCF R$1.51 R$2.57 R$4.09 79
5Y Revenue Exit R$0.6200 R$0.9100 R$1.24 73
5Y EBITDA Exit R$3.97 R$7.84 R$12.77 73
10Y Revenue Exit R$0.9700 R$1.35 R$1.84 67
10Y EBITDA Exit R$2.88 R$5.70 R$10.10 65
Dividend Discount
Gordon GGM R$0.7300 R$1.22 R$1.58 68
DDM Multi-Stage R$0.7300 R$1.15 R$1.31 67
Multiples
EV/EBIT R$0.1500 R$0.2700 R$0.4000 63
EV/EBITDA R$6.26 R$8.43 R$10.59 67
EV/Revenue R$0.0200 R$0.1300 R$0.2400 47
Asset-Based
NCAV (Graham) R$0.9800 R$1.31 R$1.96 54
Growth DCF
Growth DCF R$1.48 R$2.38 R$3.59 77
Rev-Margin DCF R$0.6200 R$0.9400 R$1.35 72

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Quality Score breakdown

Overall quality 31/100

Of which business quality 30 · Market factors (momentum, volatility) 24

Profitability 20
Margins and returns on capital today
Quality Growth 28
Are margins and returns improving?
Cashflow 23
Earnings quality: real cash, not paper profit
Fin. Strength 14
Balance sheet, leverage, solvency risk
Investment 87
Disciplined investing over empire-building
Low Volatility 50
Calm price path (market factor)
Momentum 17
Price trend over the last 3–12 months (market factor)
52W Momentum 6
Distance to the 52-week high (market factor)
Net Issuance 40
Share count: buybacks or dilution?

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Revenue & earnings trend

Growth Quality Growth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card. 56/100
Revenue is growing, but margins or cash flow do not fully confirm the trend.
Revenue growth 1 year
+4.6%
Revenue growth 3 years Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+6.4%
Revenue growth 5 years Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+11.5%
Revenue growth 10 years Measures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+14.1%
Profit margin (trend) Operating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.
10.4% (2020) → 0.2% (2025)
What shareholders gained per year We only publish this rate when it is defensible. Reason: fiscal 2025 is a loss year, no rate is defined from a loss
not computed

Growth Forecast

Little optimism in the price
The price assumes less growth than the company has delivered so far and less than analysts expect.
What the price assumes This turns our valuation around: instead of asking what the share is worth, it asks what growth the current price requires. It uses the cash the company keeps after all spending (free cash flow), the same discount rate as our models, five years of growth, then slowing evenly to 2 % a year by year ten. Compared with the analysts' sales forecasts extended to the same five years (at least three analysts, for context only, it does not enter the Fair Value): within 3 percentage points counts as "in line" (amber), below that little optimism (green), above that a lot of optimism (red).
−2.2%
Yearly growth needed for the next five years to justify today's price.
What forecasts expect Analysts publish sales forecasts for the next two fiscal years. For the years after that, growth slows evenly to 2 % a year by year ten (2 % is the long-run rate our models use). Projected years are marked as such.
+6.3%
Yearly sales growth analysts expect, extended to five years.
Forecast 2026 (sales)+7.1%
Forecast 2027 (sales)+7.1%
Projected 2028 (sales)+6.4%
Projected 2029 (sales)+5.8%
Projected 2030 (sales)+5.2%

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Peer GroupHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Specialty Retail · 228 stocks

Beats the industry median on 5/11 measures
A mixed picture versus its industry peers.
Valuation
Quality Score 31 · Bottom 25%
Profitability
Return on assets 0% · Bottom 25%
Net margin (TTM) −7% · Bottom 25%
Operating margin (TTM) −1% · Bottom 25%
Growth and dividend
Revenue growth 4% · Below median
Dividend yield (TTM) 7.9% · Top 25%
Balance sheet
Debt / equity 1.20× · Highest 25%

Valuation Multiplesvs Specialty Retail median · lower = cheaper

P/B 0.12× · Cheapest 25%
P/S (TTM) 0.02× · Cheapest 25%
P/FCF 1.3× · Cheaper than median
EV/EBITDA 1.9× · Cheapest 25%

Strength profile in five axes (Snowflake)

VALUEFUTUREPASTHEALTHDIVIDEND
This stock
VALUEFUTUREPASTHEALTHDIVIDEND
Sector peers
VALUE (fair-value potential)100 · sector 40
FUTURE (revenue growth)19 · sector 21
PAST (return on equity)0 · sector 26
HEALTH (low debt)40 · sector 95
DIVIDEND (yield)100 · sector 63

Context: sector, industry, market

Values & ESG

Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.

None of the checked exposures detected

Similar stocks

10 more Specialty Retail stocks, each showing price versus our Fair Value estimate.

Stock Price Fair Value vs Fair Value
Alimentation Couche-Tard Inc ATD C$80.50 C$104.45 +30%
Casey's General Stores, Inc CASY $615.47 $397.10 −35%
Williams-Sonoma, Inc WSM $226.23 $162.63 −28%
Ulta Beauty, Inc ULTA $546.78 $647.05 +18%
DICK'S Sporting Goods, Inc DKS $135.03 $229.22 +70%
Best Buy Co BBY $90.80 $94.24 +4%
China Tourism Group 601888 ¥51.67 ¥40.40 −22%
Tractor Supply Company TSCO $33.01 $35.52 +8%
Five Below, Inc FIVE $244.60 $184.19 −25%
Murphy USA Inc MUSA $523.58 $337.28 −36%

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Cite: Fair Value Calculator (2026). "Lojas Quero-Quero S.A Fair Value". https://www.fairvalue-calculator.com/stock/LJQQ3

Frequently asked questions

Is Lojas Quero-Quero S.A (LJQQ3) overvalued or undervalued?
As of Sep 13, 2026, our model estimates a fair value of R$2.11 versus a price of R$1.36, about +55% upside (undervalued).
What is the fair value of LJQQ3?
Our model-based fair value for Lojas Quero-Quero S.A is R$2.11 (as of Sep 13, 2026), built from audited fundamentals. The current price: R$1.36.
What is the quality score of LJQQ3?
Lojas Quero-Quero S.A has a Quality Score of 31/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Lojas Quero-Quero S.A (LJQQ3)?
Our model-based price target is the fair value of R$2.11 (as of Sep 13, 2026) from 13 valuation models. Cautious scenario R$1.29, optimistic scenario R$3.24. It is a calculation from audited fundamentals, not an analyst target.
What is the Lojas Quero-Quero S.A stock forecast for 2026?
Our models put fair value at R$2.11, about +55% upside versus a price of R$1.36 (undervalued). Cautious scenario R$1.29, optimistic scenario R$3.24. The calculation is refreshed regularly with new filings.
What is the revenue of Lojas Quero-Quero S.A (LJQQ3)?
Lojas Quero-Quero S.A reported trailing-twelve-month revenue of about R$2.8B (latest available figure, as of Sep 13, 2026).
Does Lojas Quero-Quero S.A pay a dividend?
Lojas Quero-Quero S.A currently shows a dividend yield of about 7.90% relative to its recent price (as of Sep 13, 2026).
What growth is priced into Lojas Quero-Quero S.A (LJQQ3)?
For today's price to be fair in a discounted-cash-flow model, Lojas Quero-Quero S.A would have to grow free cash flow by -2.2 % per year for five years (discount rate 14.2 %, then slowing evenly to 2 % perpetual growth by year ten). Over the last 5 years revenue grew +11.5 % per year. As of Sep 13, 2026.
What discount rate (WACC) does the fair value of LJQQ3 use?
Our models discount Lojas Quero-Quero S.A at 14.2 %: a base by market capitalisation (micro), damped by beta 0.32, country premium for Brazil. The same rate applies in all 26 models.
What is a reverse DCF?
A reverse DCF turns the usual calculation around. Instead of deriving a value from assumptions, it takes today's price as given and asks: what free-cash-flow growth would a company have to deliver for exactly this price to be fair? The result is not a forecast but the expectation already priced in. For Lojas Quero-Quero S.A that is -2.2 % per year a year over ten years, using the same discount rate (14.2 %) and the same formula as our fair value.
How much growth has Lojas Quero-Quero S.A (LJQQ3) delivered so far?
Over the past 5 years revenue at Lojas Quero-Quero S.A grew +11.5 % a year. The price currently implies -2.2 % per year free-cash-flow growth a year. Comparing the two shows how much confidence is in the price: if it demands more than has been delivered, the business has to accelerate for the maths to work.
How fast is the sector of Lojas Quero-Quero S.A (LJQQ3) growing?
The median revenue growth in the sector is +2.6 % a year. That is the yardstick for the growth priced into Lojas Quero-Quero S.A (-2.2 % per year a year): it shows whether the expectation is within the usual range or beyond it.
What is the free cash flow yield of Lojas Quero-Quero S.A (LJQQ3)?
The free-cash-flow yield on the price is 13.84 %: that much free cash flow Lojas Quero-Quero S.A produces per unit of market value. When it exceeds the discount rate of our models (14.2 %), the business already earns more than its cost of capital demands, and the price needs little additional growth.
What is the intrinsic value of Lojas Quero-Quero S.A (LJQQ3)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Lojas Quero-Quero S.A it is R$2.11 per share (as of Sep 13, 2026), against a price of R$1.36. It is the blended result of 13 valuation models (cash flow, earnings, asset, dividend).
Is Lojas Quero-Quero S.A stock overvalued or undervalued in 2026?
As of Sep 13, 2026, LJQQ3 trades below its calculated fair value: price R$1.36, fair value R$2.11, a gap of about +55% (undervalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of LJQQ3?
No. The price is what the market pays today (R$1.36); the fair value is what the company's own numbers justify (R$2.11). For Lojas Quero-Quero S.A the two are R$0.7500 per share apart. That gap is exactly why we show both numbers side by side.
How much is Lojas Quero-Quero S.A worth?
The market values Lojas Quero-Quero S.A at about R$279M (market capitalisation, as of Sep 13, 2026). Per share that is R$1.36; our models calculate a fair value of R$2.11 per share.
What do the bullish and bearish scenarios say about LJQQ3?
Our models span a range for Lojas Quero-Quero S.A: cautious scenario R$1.29, base R$2.11, optimistic R$3.24 per share (as of Sep 13, 2026, price R$1.36). The range comes from different growth and margin assumptions, not from analyst opinions.
How solid is the balance sheet of Lojas Quero-Quero S.A (LJQQ3)?
Balance-sheet figures for Lojas Quero-Quero S.A (as of Sep 13, 2026): return on equity −43.8%, debt of 1.20 per unit of equity. They feed the Quality Score of 31/100, which measures business quality independently of the share price.
How far is LJQQ3 from its 52-week high?
Lojas Quero-Quero S.A trades at R$1.36, about 53% below its 52-week high of R$2.87 and 5% above the low of R$1.30 (as of Sep 13, 2026). Distance from the high says nothing about value: that is what the fair value of R$2.11 is for.
Which stocks are comparable to Lojas Quero-Quero S.A?
From the same area (Consumer Cyclical) we also value Alimentation Couche-Tard Inc, Casey's General Stores, Inc, Williams-Sonoma, Inc, Ulta Beauty, Inc, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Lojas Quero-Quero S.A stock attractive at the current price?
The data as of Sep 13, 2026: price R$1.36, calculated fair value R$2.11 (+55%), Quality Score 31/100, from 13 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of LJQQ3 calculated?
We run Lojas Quero-Quero S.A through 13 models from four families: discounted cash flow, earnings models, asset and balance-sheet models, and dividend models. Every model gets the same audited fundamentals; the result is the weighted average of R$2.11, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 15.8 % above its aggregate fair value. Lojas Quero-Quero S.A currently trades 55 % below its own fair value, and the market average says nothing about that. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What should I pay attention to with Lojas Quero-Quero S.A right now?
The large discount to fair value meets weak quality (31/100). That raises the risk this is a value trap rather than a bargain. The large gap to fair value rests on thin data (low evidence): fewer applicable models and a shorter history. Read it with extra caution. A fairly wide model range (R$1.29 to R$3.24) leaves room in how you read the outcome.

Key figures of Lojas Quero-Quero S.A

How large is the market capitalisation of Lojas Quero-Quero S.A (LJQQ3)?
The market capitalisation of Lojas Quero-Quero S.A is R$279M (≈ $54.3M). The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Lojas Quero-Quero S.A (LJQQ3)?
The price-to-sales ratio of Lojas Quero-Quero S.A is 0.10 (last twelve months). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of Lojas Quero-Quero S.A (LJQQ3)?
Earnings per share at Lojas Quero-Quero S.A are R$−0.9300. Earnings per share over the last twelve months: total profit spread across every single share.
What is the dividend yield of Lojas Quero-Quero S.A (LJQQ3)?
The dividend yield of Lojas Quero-Quero S.A is 7.9%. Yearly dividend relative to the share price. 3% pays 3 per 100 invested. Below: how much of profit is used for it.
What is the net margin of Lojas Quero-Quero S.A (LJQQ3)?
The net margin of Lojas Quero-Quero S.A is −5.8% (fiscal year 2025). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of Lojas Quero-Quero S.A (LJQQ3)?
The return on equity (ROE) of Lojas Quero-Quero S.A is −43.8% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of Lojas Quero-Quero S.A (LJQQ3)?
On an EBIT basis the return on assets of Lojas Quero-Quero S.A is 3.0% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Lojas Quero-Quero S.A (LJQQ3)?
The operating margin of Lojas Quero-Quero S.A is −1.1% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Lojas Quero-Quero S.A (LJQQ3)?
Revenue at Lojas Quero-Quero S.A is growing +3.7% versus a year earlier (3y avg +6.4%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at Lojas Quero-Quero S.A (LJQQ3)?
Earnings per share at Lojas Quero-Quero S.A are growing −90.0% versus a year earlier. How much earnings per share grew versus a year earlier.
How much net debt does Lojas Quero-Quero S.A (LJQQ3) carry?
The net debt of Lojas Quero-Quero S.A is R$655M (fiscal year 2025, ≈ 17.0 yrs of FCF). Debt minus cash on hand. The note shows how many years of free cash flow could in theory pay it off.
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