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LiveWire Group (LVWR) Fair Value & Analysis

Consumer Cyclical · US · Market cap $231M

Price$1.03
Fair Value$0.9000
Upside-12.6%
Quality95/100
Evidence: Low Range $0.6700 – $1.12

Fair value as of: Jun 24, 2026

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Analysis

LiveWire Group (LVWR) currently trades at $1.03, while our model-based Fair Value estimate is $0.9000 — implying the stock looks roughly 12.6% overvalued today. We read business quality at 95/100 (high quality), in the Consumer Cyclical sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium — the entry price still matters most (evidence: low).

About the company

LiveWire Group, Inc. manufactures and sells electric motorcycles in the United States, Austria, and internationally. The company operates in two segments, Electric Motorcycles and STACYC. It designs and sells electric motorcycles and parts, accessories, and apparel; electric balance bikes for kids; and adult pedal assist electric bikes. The company sells its products to wholesale, independent dealers and retailers, and independent distributors, as well as direct to consumers online. It offers its products under the LiveWire brand name. The company was founded in 2010 and is based in Milwaukee, Wisconsin. LiveWire Group, Inc. is a subsidiary of Harley-Davidson, Inc.

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Frequently asked questions

Is LiveWire Group (LVWR) undervalued?
As of Jun 24, 2026, our model estimates a fair value of $0.9000 versus a price of $1.03 — about −13% (overvalued). Model-based estimate, not financial advice.
What is the fair value of LVWR?
Our 21-model fair value for LiveWire Group is $0.9000 (as of Jun 24, 2026), built from audited fundamentals. The current price is $1.03.
What is the quality score of LVWR?
LiveWire Group has a Quality Score of 95/100, measuring profitability, growth and balance-sheet strength from non-valuation factors.

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.

Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.