Massimo Group (MAMO) fair value: what the stock is really worth
As of Nov 6, 2026: fair value (intrinsic value) of Massimo Group stock $0.55, price $0.96, that is 42.6% below the price, quality 52 out of 100. Rating: strongly overvalued. Calculated from audited financials with 13 of our 26 valuation models and 37 quality factors, updated daily.
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Massimo Group
MAMO · USOur calculation puts a fair price 43% below what the stock costs today.
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Nov 9, 2026.
How to read this chart
31‑month range $0.8640 – $5.28 · fair‑value band $0.4900 – $0.6200 · the $0.9580 price screens above the $0.5500 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 9, 2026.
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Company profile
Massimo Group, through its subsidiaries, manufactures and sells utility terrain vehicles, all-terrain vehicles, and pontoon and tritoon boats to rural, agricultural, and commercial customers in the United States.
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It operates in two segments, Sales of UTVs, ATVs and e-bikes; and Sales of Pontoon Boats. The company offers motorcycles, scooters, golf carts, minibikes, go karts, balance bikes, and electric utility carts, as well as snow equipment, recreational vehicles, and other youth-oriented products.
It also provides accessories, including EV chargers, electric coolers, power stations, replacement parts and supplies, snowplows, and portable solar panels. The company sells its products through a network of dealerships, distributors, and chain stores, as well as the e-commerce marketplace.
Massimo Group was founded in 2009 and is based in Garland, Texas.
Stock analysis
Massimo Group (MAMO) currently trades at $0.9580, while our model-based Fair Value estimate is $0.5500, 43% below the price, so the stock looks overvalued today.
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Valuation
Bull case: the Multiples group reads highest at a median of $0.6950 per share, and 1 of the 13 models we run sit above the $0.9580 price.
Bear case: the DCF Models group reads lowest at $0.1900, and 12 of the 13 models stay below the price. Data coverage for this calculation is low.
Scenario range: $0.4900 (bear) to $0.6200 (bull), the price of $0.9580 sits above it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 52/100 (solid quality), in the Consumer Cyclical sector.
Weak Growth: Revenue is shrinking: the last year, the last three and the last five years are all negative.
Massimo Group Common Stock reported revenue of $71.8M in FY2025 versus $82.6M in FY2021, a compound −3.4%/yr. Reported net income was $1.5M in FY2025, compounding −24.8%/yr from FY2021.
Key figures
Market cap $39.9M Micro · P/E ratio 9.6 · P/S ratio 0.61 · EPS (TTM) $0.1000 · Net margin 6.0% · Return on equity 17.9% · Return on assets (EBIT) 13.5% (5-year average) · Operating margin 11.1%.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 42 out of 100 (low confidence).
What moves the price
The share trades about 82% below its 52-week high and 11% above its 52-week low, currently below its 200-day average.
For context, the median of 10 Consumer Cyclical peers we cover trades at 47% fair-value upside, at −43%, MAMO screens richer than that median.
Fair Value models
All 13 models by family
Quality Score breakdown
It rates the business: profits, how they develop, real cash, balance sheet, investing and share count.
Insider trades
In the last 6 months, no officer or director bought or sold shares on the open market.
Sales are often planned (taxes, diversification, 10b5-1 plans). Purchases with their own money are seen as the stronger sign. For information only: not part of the quality score or Fair Value.
Source: SEC Form 4, as of Nov 6, 2026. All filings at the SEC ↗
Revenue & earnings trend
MAMO screens overvalued: fair value 43% below the price. Compare with Zhejiang Cfmoto Power Co →
Earlier news
- Massimo Group Launches Retro-Inspired Mini Truck Exclusively at Tractor Supply for 2026 Holiday Season
- Massimo Group to Unveil New Warrior 1500 UTV at Equip Exposition and Showcase Next-Generation Product Platform at 2026 SEMA Show
- Massimo Group Begins Revenue-Generating Fulfillment for Large-Scale Tractor Supply Retail Program
- Massimo Group reports FY results
Compare Massimo Group Common Stock with another stock
Price, fair value, quality and upside side by side.
Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Recreational Vehicles · 32 stocks
Valuation Multiplesvs Recreational Vehicles median · lower = cheaper
Strength profile in five axes (Snowflake)
VALUE 0: the price sits above our fair-value range.
Context: sector, industry, market
- Is the Consumer Discretionary sector expensive or cheap?
- P/E, EV/EBITDA and margins by industry (reference tables)
- PEG ratio by industry
- Revenue growth by industry
- Stock screener with 62 metrics
- Undervalued stocks: US Stocks
- Valuation of the USA market
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Recreational Vehicles stocks, each showing price versus our Fair Value estimate.
| Stock | Price | Fair Value | vs Fair Value | Compare |
|---|---|---|---|---|
| Polaris Inc PII | $63.07 | $127.85 | +103% | vs MAMO |
| Trigano S.A TRI | €135.60 | €274.15 | +102% | vs MAMO |
| Harley-Davidson, Inc HOG | $32.66 | $65.04 | +99% | vs MAMO |
| LCI Industries, LCII | $97.81 | $167.42 | +71% | vs MAMO |
| Zhejiang Cfmoto Power Co 603129 | ¥317.58 | ¥465.45 | +47% | vs MAMO |
| Patrick Industries, Inc PATK | $78.79 | $88.30 | +12% | vs MAMO |
| BRP Inc DOO | $64.72 | $71.19 | +10% | vs MAMO |
| Sanlorenzo S.p.A SL | €36.52 | €36.35 | +0% | vs MAMO |
| THOR Industries, Inc THO | $80.77 | $64.20 | −21% | vs MAMO |
| Brunswick Corporation BC | $77.23 | $59.39 | −23% | vs MAMO |
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Frequently asked questions
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Key figures of Massimo Group
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