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Olaplex Holdings (OLPX) Fair Value & Analysis

Consumer Cyclical · US · Market cap $1.4B

Price$2.05
Fair Value$0.7700
Upside-62.4%
Quality95/100
Evidence: High Range $0.5900 – $0.9600

Fair value as of: Jun 24, 2026

Analysis

Olaplex Holdings (OLPX) currently trades at $2.05, while our model-based Fair Value estimate is $0.7700 — implying the stock looks roughly 62.4% overvalued today. We read business quality at 95/100 (high quality), in the Consumer Cyclical sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium — the entry price still matters most (evidence: high).

About the company

Olaplex Holdings, Inc., through its subsidiaries, develops, manufactures, and sells haircare products in the United States and internationally. The company offers hair care shampoos and conditioners for use in treatment, maintenance, and protection of hair, as well as oil, moisture mask, and nourishing hair serum. It also provides in-salon services for repairing and shaping curls. The company distributes its products through professional distributors in salons, directly to retailers for sale in their physical stores, e-commerce sites, and its website, as well as third party e-commerce platforms. Olaplex Holdings, Inc. was founded in 2014 and is based in New York, New York.

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Frequently asked questions

Is Olaplex Holdings (OLPX) undervalued?
As of Jun 24, 2026, our model estimates a fair value of $0.7700 versus a price of $2.05 — about −62% (overvalued). Model-based estimate, not financial advice.
What is the fair value of OLPX?
Our 21-model fair value for Olaplex Holdings is $0.7700 (as of Jun 24, 2026), built from audited fundamentals. The current price is $2.05.
What is the quality score of OLPX?
Olaplex Holdings has a Quality Score of 95/100, measuring profitability, growth and balance-sheet strength from non-valuation factors.

How we calculate Fair Value

Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.

Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.