Shurgard Self Storage SA (SHUR) fair value: what the stock is really worth
As of Sep 23, 2026: fair value of Shurgard Self Storage SA €22.70, price €23.05, upside -1.5%, quality 56 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Sep 24, 2026.
How to read this chart
60‑month range €22.05 – €50.14 · fair‑value band €8.45 – €41.57 · the €23.05 price screens above the €22.70 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Sep 24, 2026.
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Shurgard Self Storage Ltd, together with its subsidiaries, engages in the acquisition, development, and operation of self-storage facilities for business and personal use.
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Shurgard Self Storage Ltd, together with its subsidiaries, engages in the acquisition, development, and operation of self-storage facilities for business and personal use. The company also offers various ancillary services at its self-storage facilities consisting of sale of storage products and provision of protection through an independent insurance company for customers' stored goods. The company owns and/or operates 267 self-storage facilities and approximately 1.4 million net rentable square meters in France, the Netherlands, the United Kingdom, Sweden, Germany, Belgium, and Denmark. Shurgard Self Storage Ltd was founded in 1995 and is based in Luxembourg, Luxembourg.
Stock analysis
Shurgard Self Storage SA (SHUR) currently trades at €23.05, while our model-based Fair Value estimate is €22.70, implying the stock looks roughly 1.5% fairly valued today.
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Valuation
Bull case: the Economic Profit group reads highest at a median of €52.27 per share, and 10 of the 16 models we run sit above the €23.05 price.
Bear case: the Dividend Discount group reads lowest at €4.81, and 6 of the 16 models stay below the price. Evidence for this calculation is high.
Scenario range: €8.45 (bear) to €41.57 (bull), the price of €23.05 sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 56/100 (solid quality), in the Real Estate sector.
Expensive Growth: The company is growing, but growth may require heavy reinvestment or weak cash conversion.
Shurgard Self Storage SA reported revenue of €453M in FY2025 versus €300M in FY2021, a compound +10.8%/yr. Reported net income was €598M in FY2025, compounding +7.5%/yr from FY2021.
Key figures
Market cap €2.6B · P/E ratio 3.8 · P/S ratio 5.07 · EPS (TTM) €5.99 · Dividend yield 5.1% · Net margin 132% · Return on equity 14.0% · Return on assets (EBIT) 10.8%.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 48 out of 100 (low confidence).
What moves the price
The share trades about 32% below its 52-week high and 5% above its 52-week low, currently below its 200-day average.
For context, the median of 10 Real Estate peers we cover trades at −18% fair-value upside, at −2%, SHUR screens cheaper than that median.
Fair Value models
Bear €8.45Fair Value €22.70Bull €41.57
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above is their evidence-weighted blend, not the output of a single model. Based on fiscal year 2025 figures (about 9 months old). Earnings retained since then (€3.53 per share) are deliberately not added.Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target.Evidence ⓘEvidence = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card.62/100
The company is growing, but growth may require heavy reinvestment or weak cash conversion.
Revenue growth 1 year
+11.5%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+10.6%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+10.8%
Start year 2020 (pandemic). Over 10 years: +7.6% a year
Revenue growth 10 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+7.6%
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What shareholders gained per year (last 5 years) ⓘWhat the business itself delivers per year: earnings growth per share plus the dividend yield. This is what you get IF the market keeps valuing the stock the same way: it contains no assumption about the market changing its mind. Computed per share, so buybacks count and a merger does not pass as growth. For a company that pays no dividend it is pure earnings growth per share. Period: earnings growth per share as CAGR over the last 5 reported fiscal years (annual statements), plus the current dividend yield. The start value is the median of the three years around the start, so a single crisis year (a pandemic or a write-down) does not distort the rate.
+18.1%
Earnings growth per share plus dividend.
Earnings per share, growth per year+13.0%
Dividend (yield on the price)5.1%
Pace: 5 vs 10 years ⓘTwo data points, not a trend model: earnings growth per share over the last 5 fiscal years against the last 10. Labelled "steady" when both rates are within 3 percentage points of each other, otherwise picking up or flattening. Shown only when ten years of history exist.13% vs 12%, steady
Profit margin 2019 to 2025 ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.88% → 58%
Start year 2020 (pandemic)
Growth Forecast
Price in line with expectations
The price assumes about as much growth as the company has delivered so far.
What the price assumes ⓘThis turns our valuation around: instead of asking what the share is worth, it asks what growth the current price requires. It uses the cash the company keeps after all spending (free cash flow), the same discount rate as our models, five years of growth, then slowing evenly to 2 % a year by year ten. Compared with the analysts' sales forecasts extended to the same five years (at least three analysts, for context only, it does not enter the Fair Value): within 3 percentage points counts as "in line" (amber), below that little optimism (green), above that a lot of optimism (red).
+11.5%
Yearly growth needed for the next five years to justify today's price.
What forecasts expect
n/a
No analyst forecast available.
After inflation (euro area: IMF forecast 2.2% a year to 2030, 2.6% from 2016 to 2025) that is about +9.1% a year for the price.
Compare Shurgard Self Storage SA with another stock
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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.REIT - Specialty · 33 stocks
Beats the industry median on 11/14 measures
Overall it ranks above its industry peers.
Valuation
Quality Score57 · Above median
Fair Value upside−4% · Above median
Profitability
Return on equity (TTM)14% · Top 25%
Return on assets2% · Bottom 25%
Net margin (TTM)133% · Top 25%
Operating margin (TTM)59% · Above median
Growth and dividend
Revenue growth5% · Above median
Dividend yield (TTM)5.1% · Below median
Balance sheet
Debt / equity0.32× · Lowest 25%
Valuation Multiplesvs REIT - Specialty median · lower = cheaper
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Cite: Fair Value Calculator (2026). "Shurgard Self Storage SA Fair Value". https://www.fairvalue-calculator.com/stock/SHUR
Frequently asked questions
Is Shurgard Self Storage SA (SHUR) overvalued or undervalued?
As of Sep 24, 2026, our model estimates a fair value of €22.70 versus a price of €23.05, about −2% upside (fairly valued).
What is the fair value of SHUR?
Our model-based fair value for Shurgard Self Storage SA is €22.70 (as of Sep 24, 2026), built from audited fundamentals. The current price: €23.05.
What is the quality score of SHUR?
Shurgard Self Storage SA has a Quality Score of 56/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Shurgard Self Storage SA (SHUR)?
Our model-based price target is the fair value of €22.70 (as of Sep 24, 2026) from 16 valuation models. Cautious scenario €8.45, optimistic scenario €41.57. It is a calculation from audited fundamentals, not an analyst target.
What is the Shurgard Self Storage SA stock forecast for 2026?
Our models put fair value at €22.70, about −2% upside versus a price of €23.05 (fairly valued). Cautious scenario €8.45, optimistic scenario €41.57. The calculation is refreshed regularly with new filings.
What is the revenue of Shurgard Self Storage SA (SHUR)?
Shurgard Self Storage SA reported trailing-twelve-month revenue of about €451M (latest available figure, as of Sep 24, 2026).
Does Shurgard Self Storage SA pay a dividend?
Shurgard Self Storage SA currently shows a dividend yield of about 5.08% relative to its recent price (as of Sep 24, 2026).
What growth is priced into Shurgard Self Storage SA (SHUR)?
For today's price to be fair in a discounted-cash-flow model, Shurgard Self Storage SA would have to grow free cash flow by +11.5 % per year for five years (discount rate 9.9 %, then slowing evenly to 2 % perpetual growth by year ten). Over the last 5 years revenue grew +10.8 % per year. As of Sep 24, 2026.
What discount rate (WACC) does the fair value of SHUR use?
Our models discount Shurgard Self Storage SA at 9.9 %: a base by market capitalisation (mid), damped by beta 0.83, country premium for Belgium. The same rate applies in all 26 models.
What is a reverse DCF?
A reverse DCF turns the usual calculation around. Instead of deriving a value from assumptions, it takes today's price as given and asks: what free-cash-flow growth would a company have to deliver for exactly this price to be fair? The result is not a forecast but the expectation already priced in. For Shurgard Self Storage SA that is +11.5 % per year a year over ten years, using the same discount rate (9.9 %) and the same formula as our fair value.
How much growth has Shurgard Self Storage SA (SHUR) delivered so far?
Over the past 5 years revenue at Shurgard Self Storage SA grew +10.8 % a year. The price currently implies +11.5 % per year free-cash-flow growth a year. Comparing the two shows how much confidence is in the price: if it demands more than has been delivered, the business has to accelerate for the maths to work.
How fast is the sector of Shurgard Self Storage SA (SHUR) growing?
The median revenue growth in the sector is +1.8 % a year. That is the yardstick for the growth priced into Shurgard Self Storage SA (+11.5 % per year a year): it shows whether the expectation is within the usual range or beyond it.
What is the free cash flow yield of Shurgard Self Storage SA (SHUR)?
The free-cash-flow yield on the price is 7.59 %: that much free cash flow Shurgard Self Storage SA produces per unit of market value. When it exceeds the discount rate of our models (9.9 %), the business already earns more than its cost of capital demands, and the price needs little additional growth.
What is the intrinsic value of Shurgard Self Storage SA (SHUR)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Shurgard Self Storage SA it is €22.70 per share (as of Sep 24, 2026), against a price of €23.05. It is the blended result of 16 valuation models (cash flow, earnings, asset, dividend).
Is Shurgard Self Storage SA stock overvalued or undervalued in 2026?
As of Sep 24, 2026, SHUR trades above its calculated fair value: price €23.05, fair value €22.70, a gap of about −2% (fairly valued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of SHUR?
No. The price is what the market pays today (€23.05); the fair value is what the company's own numbers justify (€22.70). For Shurgard Self Storage SA the two are €0.3500 per share apart. That gap is exactly why we show both numbers side by side.
How much is Shurgard Self Storage SA worth?
The market values Shurgard Self Storage SA at about €2.6B (market capitalisation, as of Sep 24, 2026). Per share that is €23.05; our models calculate a fair value of €22.70 per share.
What do the bullish and bearish scenarios say about SHUR?
Our models span a range for Shurgard Self Storage SA: cautious scenario €8.45, base €22.70, optimistic €41.57 per share (as of Sep 24, 2026, price €23.05). The range comes from different growth and margin assumptions, not from analyst opinions.
What is the P/E ratio of SHUR?
Shurgard Self Storage SA trades at a price-to-earnings ratio of 3.8 (as of Sep 24, 2026). A P/E on its own says little: it compares the price with ONE year of profit, while our fair value of €22.70 is built from several models across several years. Other multiples: P/B 0.7, P/S 6.6, EV/EBITDA 16.6.
How solid is the balance sheet of Shurgard Self Storage SA (SHUR)?
Balance-sheet figures for Shurgard Self Storage SA (as of Sep 24, 2026): return on equity 14.0%, debt of 0.32 per unit of equity. They feed the Quality Score of 56/100, which measures business quality independently of the share price.
How far is SHUR from its 52-week high?
Shurgard Self Storage SA trades at €23.05, about 32% below its 52-week high of €33.75 and 5% above the low of €22.05 (as of Sep 23, 2026). Distance from the high says nothing about value: that is what the fair value of €22.70 is for.
Which stocks are comparable to Shurgard Self Storage SA?
From the same area (Real Estate) we also value Equinix, Inc, American Tower Corporation, Digital Realty Trust, Inc, Iron Mountain Incorporated, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Shurgard Self Storage SA stock attractive at the current price?
The data as of Sep 24, 2026: price €23.05, calculated fair value €22.70 (−2%), Quality Score 56/100, from 16 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of SHUR calculated?
We run Shurgard Self Storage SA through 16 models from four families: discounted cash flow, earnings models, asset and balance-sheet models, and dividend models. Every model gets the same audited fundamentals; the result is the weighted average of €22.70, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 14.1 % above its aggregate fair value. Shurgard Self Storage SA itself currently trades above fair value. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Shurgard Self Storage SA (SHUR)?
The closing price on Sep 23, 2026 was €23.05. Our model-based fair value is €22.70, about −2% upside (fairly valued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Shurgard Self Storage SA right now?
The model range is unusually wide (€8.45 to €41.57). The outcome hinges heavily on assumptions, so read the point estimate with caution. The price sits close to our fair value, market and models broadly agree here, little valuation tension. As a real-estate business, asset- and dividend-based methods carry more weight here than a standard DCF.
Where does the earnings growth of Shurgard Self Storage SA (SHUR) come from?
Earnings per share at Shurgard Self Storage SA grew +12.8 % a year from 2015 to 2025. Broken into its drivers: revenue per share +6.2 %, EBIT margin +0.3 %, tax rate +1.4 %, residual (interest, one-offs) +4.4 %. The four rates multiply to the earnings growth rate, they do not add up. Start and end are three-year averages so a single exceptional year does not distort the result.
Key figures of Shurgard Self Storage SA
How large is the market capitalisation of Shurgard Self Storage SA (SHUR)?
The market capitalisation of Shurgard Self Storage SA is €2.6B. The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Shurgard Self Storage SA (SHUR)?
The price-to-sales ratio of Shurgard Self Storage SA is 5.07 (P/E × margin). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of Shurgard Self Storage SA (SHUR)?
Earnings per share at Shurgard Self Storage SA are €5.99 (price ÷ EPS = P/E 3.8). Earnings per share over the last twelve months: total profit spread across every single share.
What is the dividend yield of Shurgard Self Storage SA (SHUR)?
The dividend yield of Shurgard Self Storage SA is 5.1% (payout 19.5%). Yearly dividend relative to the share price. 3% pays 3 per 100 invested. Below: how much of profit is used for it.
What is the net margin of Shurgard Self Storage SA (SHUR)?
The net margin of Shurgard Self Storage SA is 132% (fiscal year 2025). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of Shurgard Self Storage SA (SHUR)?
The return on equity (ROE) of Shurgard Self Storage SA is 14.0% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of Shurgard Self Storage SA (SHUR)?
On an EBIT basis the return on assets of Shurgard Self Storage SA is 10.8% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Shurgard Self Storage SA (SHUR)?
The operating margin of Shurgard Self Storage SA is 59.5% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Shurgard Self Storage SA (SHUR)?
Revenue at Shurgard Self Storage SA is growing +4.9% versus a year earlier (3y avg +10.6%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at Shurgard Self Storage SA (SHUR)?
Earnings per share at Shurgard Self Storage SA are growing +11.9% versus a year earlier. How much earnings per share grew versus a year earlier.
How much net debt does Shurgard Self Storage SA (SHUR) carry?
The net debt of Shurgard Self Storage SA is €1.8B (fiscal year 2025, ≈ 10.2 yrs of FCF). Debt minus cash on hand. The note shows how many years of free cash flow could in theory pay it off.
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Broad data
Sep 24, 2026