SmartCraft Group AB (publ) (SMCRT) fair value: what the stock is really worth
As of Sep 24, 2026: fair value of SmartCraft Group AB (publ) SEK 16.37, price SEK 14.48, upside +13.0%, quality 66 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Sep 24, 2026.
How to read this chart
6‑month range kr 13.52 – kr 17.84 · fair‑value band kr 11.46 – kr 22.99 · the kr 14.48 price screens below the kr 16.37 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Sep 24, 2026.
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SmartCraft Group AB (publ) provides software solutions to the construction industry in Norway, Sweden, Finland, and the United Kingdom.
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SmartCraft Group AB (publ) provides software solutions to the construction industry in Norway, Sweden, Finland, and the United Kingdom. It offers software, including Cordel, a SaaS solution; Bygglet, a SaaS born in the cloud solution; EL-VIS, a solution comprising services in the electricians'daily operations; and Congrid, a cloud-based tool for project management. It also provides Kvalitetskontroll, a cloud-based project management solution and quality assurance platform; and ELinn, a cloud-based solution for electricians to handle project management services. The company offers its products under the HomeRun, Coredination, Locka, SmartCraft Sparx, SmartCraft Flow, and Clixifix brands. SmartCraft Group AB (publ)was founded in 1987 and is based in Gothenburg, Sweden.
Stock analysis
SmartCraft Group AB (publ) (SMCRT) currently trades at kr 14.48, while our model-based Fair Value estimate is kr 16.37, implying the stock looks roughly 11.5% undervalued today.
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Valuation
Bull case: the DCF Models group reads highest at a median of kr 9.73 per share, and 3 of the 24 models we run sit above the kr 14.48 price.
Bear case: the Asset-Based group reads lowest at kr 3.97, and 21 of the 24 models stay below the price. Evidence for this calculation is medium.
Scenario range: kr 11.46 (bear) to kr 22.99 (bull), the price of kr 14.48 sits inside it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 66/100 (solid quality), in the Technology sector.
Mixed Growth: Revenue is growing, but margins or cash flow do not fully confirm the trend.
SmartCraft Group AB (publ) reported revenue of 511M NOK in FY2025 versus 355M NOK in FY2022, a compound +13.0%/yr. Reported net income was 76.4M NOK in FY2025, compounding +1.8%/yr from FY2022.
Key figures
Market cap 2.4B SEK (≈ $240M) · P/E ratio 30.2 · P/S ratio 4.50 · EPS (TTM) kr 0.4800 · Net margin 14.9% · Return on equity 9.7% · Return on assets (EBIT) 10.3% · Operating margin 14.7%.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 47 out of 100 (low confidence).
What moves the price
For context, the median of 10 Technology peers we cover trades at −6% fair-value upside, at 13%, SMCRT screens cheaper than that median.
Fair Value models
Bear kr 11.46Fair Value kr 16.37Bull kr 22.99
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above is their evidence-weighted blend, not the output of a single model. Based on fiscal year 2025 figures (about 9 months old). Earnings retained since then (kr 0.3524 per share) are deliberately not added.Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target.Evidence ⓘEvidence = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card.93/100
Revenue is growing, but margins or cash flow do not fully confirm the trend.
Revenue growth 1 year
+2.9%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+13.0%
’22
’23
’24
’25
What shareholders gained per year (last 3 years) ⓘWhat the business itself delivers per year: earnings growth per share plus the dividend yield. This is what you get IF the market keeps valuing the stock the same way: it contains no assumption about the market changing its mind. Computed per share, so buybacks count and a merger does not pass as growth. For a company that pays no dividend it is pure earnings growth per share. Period: earnings growth per share as CAGR over the last 3 reported fiscal years (annual statements), plus the current dividend yield. The start value is the median of the three years around the start, so a single crisis year (a pandemic or a write-down) does not distort the rate.
−4.1%
Earnings growth per share plus dividend.
Earnings per share, growth per year−4.1%
Dividend (yield on the price)0.0%
Profit margin 2022 to 2025 ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.31% → 20%
Growth Forecast
A lot of optimism in the price
The price assumes about as much growth as the company has delivered so far and more than analysts expect.
What the price assumes ⓘThis turns our valuation around: instead of asking what the share is worth, it asks what growth the current price requires. It uses the cash the company keeps after all spending (free cash flow), the same discount rate as our models, five years of growth, then slowing evenly to 2 % a year by year ten. Compared with the analysts' sales forecasts extended to the same five years (at least three analysts, for context only, it does not enter the Fair Value): within 3 percentage points counts as "in line" (amber), below that little optimism (green), above that a lot of optimism (red).
+15.8%
Yearly growth needed for the next five years to justify today's price.
What forecasts expect ⓘAnalysts publish sales forecasts for the next two fiscal years. For the years after that, growth slows evenly to 2 % a year by year ten (2 % is the long-run rate our models use). Projected years are marked as such.
+11.0%
Yearly sales growth analysts expect, extended to five years.
After inflation (figures in NOK, Norway: IMF forecast 2.4% a year to 2030, 3.3% from 2016 to 2025) that is about +13.1% a year for the price and +8.4% for the forecasts.
Compare SmartCraft Group AB (publ) with another stock
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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Software - Application · 721 stocks
Beats the industry median on 7/11 measures
Overall it ranks above its industry peers.
Valuation
Quality Score66 · Top 25%
Fair Value upside+13% · Above median
Profitability
Return on equity (TTM)10% · Above median
Return on assets5% · Above median
Net margin (TTM)15% · Top 25%
Operating margin (TTM)15% · Above median
Growth and dividend
Revenue growth3% · Below median
Valuation Multiplesvs Software - Application median · lower = cheaper
P/E (TTM)30.2× · Pricier than median
P/B2.37× · book value is mostly goodwill ⓘGoodwill and other intangible assets are larger than the equity. The book value mainly reflects prices paid for past acquisitions, so we do not rank this P/B against the peer group.
For bloggers, editors and developers: paste this into your site or blog (a “Custom HTML” block in WordPress), it shows the current fair value and links back here. Free, plain HTML, and welcome. Full data streams (CSV/JSON) at /developers.
Cite: Fair Value Calculator (2026). "SmartCraft Group AB (publ) Fair Value". https://www.fairvalue-calculator.com/stock/SMCRT
Frequently asked questions
Is SmartCraft Group AB (publ) (SMCRT) overvalued or undervalued?
As of Sep 24, 2026, our model estimates a fair value of kr 16.37 versus a price of kr 14.48, about +13% upside (undervalued).
What is the fair value of SMCRT?
Our model-based fair value for SmartCraft Group AB (publ) is kr 16.37 (as of Sep 24, 2026), built from audited fundamentals. The current price: kr 14.48.
What is the quality score of SMCRT?
SmartCraft Group AB (publ) has a Quality Score of 66/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for SmartCraft Group AB (publ) (SMCRT)?
Our model-based price target is the fair value of kr 16.37 (as of Sep 24, 2026) from 24 valuation models. Cautious scenario kr 11.46, optimistic scenario kr 22.99. It is a calculation from audited fundamentals, not an analyst target.
What is the SmartCraft Group AB (publ) stock forecast for 2026?
Our models put fair value at kr 16.37, about +13% upside versus a price of kr 14.48 (undervalued). Cautious scenario kr 11.46, optimistic scenario kr 22.99. The calculation is refreshed regularly with new filings.
What is the revenue of SmartCraft Group AB (publ) (SMCRT)?
SmartCraft Group AB (publ) reported trailing-twelve-month revenue of about 550M NOK (latest available figure, as of Sep 24, 2026).
What growth is priced into SmartCraft Group AB (publ) (SMCRT)?
For today's price to be fair in a discounted-cash-flow model, SmartCraft Group AB (publ) would have to grow free cash flow by +15.8 % per year for five years (discount rate 11.0 %, then slowing evenly to 2 % perpetual growth by year ten). Over the last 3 years revenue grew +13.0 % per year. As of Sep 24, 2026.
What discount rate (WACC) does the fair value of SMCRT use?
Our models discount SmartCraft Group AB (publ) at 11.0 %: a base by market capitalisation (micro), damped by beta 0.31, country premium for Sweden. The same rate applies in all 26 models.
What is a reverse DCF?
A reverse DCF turns the usual calculation around. Instead of deriving a value from assumptions, it takes today's price as given and asks: what free-cash-flow growth would a company have to deliver for exactly this price to be fair? The result is not a forecast but the expectation already priced in. For SmartCraft Group AB (publ) that is +15.8 % per year a year over ten years, using the same discount rate (11.0 %) and the same formula as our fair value.
How much growth has SmartCraft Group AB (publ) (SMCRT) delivered so far?
Over the past 3 years revenue at SmartCraft Group AB (publ) grew +13.0 % a year. The price currently implies +15.8 % per year free-cash-flow growth a year. Comparing the two shows how much confidence is in the price: if it demands more than has been delivered, the business has to accelerate for the maths to work.
How fast is the sector of SmartCraft Group AB (publ) (SMCRT) growing?
The median revenue growth in the sector is +3.4 % a year. That is the yardstick for the growth priced into SmartCraft Group AB (publ) (+15.8 % per year a year): it shows whether the expectation is within the usual range or beyond it.
What is the free cash flow yield of SmartCraft Group AB (publ) (SMCRT)?
The free-cash-flow yield on the price is 3.99 %: that much free cash flow SmartCraft Group AB (publ) produces per unit of market value. When it exceeds the discount rate of our models (11.0 %), the business already earns more than its cost of capital demands, and the price needs little additional growth.
What is the intrinsic value of SmartCraft Group AB (publ) (SMCRT)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For SmartCraft Group AB (publ) it is kr 16.37 per share (as of Sep 24, 2026), against a price of kr 14.48. It is the blended result of 24 valuation models (cash flow, earnings, asset, dividend).
Is SmartCraft Group AB (publ) stock overvalued or undervalued in 2026?
As of Sep 24, 2026, SMCRT trades below its calculated fair value: price kr 14.48, fair value kr 16.37, a gap of about +13% (undervalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of SMCRT?
No. The price is what the market pays today (kr 14.48); the fair value is what the company's own numbers justify (kr 16.37). For SmartCraft Group AB (publ) the two are kr 1.89 per share apart. That gap is exactly why we show both numbers side by side.
How much is SmartCraft Group AB (publ) worth?
The market values SmartCraft Group AB (publ) at about 2.4B SEK (market capitalisation, as of Sep 24, 2026). Per share that is kr 14.48; our models calculate a fair value of kr 16.37 per share.
What do the bullish and bearish scenarios say about SMCRT?
Our models span a range for SmartCraft Group AB (publ): cautious scenario kr 11.46, base kr 16.37, optimistic kr 22.99 per share (as of Sep 24, 2026, price kr 14.48). The range comes from different growth and margin assumptions, not from analyst opinions.
What is the P/E ratio of SMCRT?
SmartCraft Group AB (publ) trades at a price-to-earnings ratio of 30.2 (as of Sep 24, 2026). A P/E on its own says little: it compares the price with ONE year of profit, while our fair value of kr 16.37 is built from several models across several years. Other multiples: P/B 2.4, P/S 4.2, EV/EBITDA 18.6.
How solid is the balance sheet of SmartCraft Group AB (publ) (SMCRT)?
Balance-sheet figures for SmartCraft Group AB (publ) (as of Sep 24, 2026): return on equity 9.7%. They feed the Quality Score of 66/100, which measures business quality independently of the share price.
Which stocks are comparable to SmartCraft Group AB (publ)?
From the same area (Technology) we also value SAP SE, Salesforce, Inc, Shopify Inc, ServiceNow, Inc, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is SmartCraft Group AB (publ) stock attractive at the current price?
The data as of Sep 24, 2026: price kr 14.48, calculated fair value kr 16.37 (+13%), Quality Score 66/100, from 24 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of SMCRT calculated?
We run SmartCraft Group AB (publ) through 24 models from four families: discounted cash flow, earnings models, asset and balance-sheet models, and dividend models. Every model gets the same audited fundamentals; the result is the weighted average of kr 16.37, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 14.0 % above its aggregate fair value. SmartCraft Group AB (publ) currently trades 13 % below its own fair value, and the market average says nothing about that. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of SmartCraft Group AB (publ) (SMCRT)?
The closing price on Sep 24, 2026 was kr 14.48. Our model-based fair value is kr 16.37, about +13% upside (undervalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with SmartCraft Group AB (publ) right now?
A fairly wide model range (kr 11.46 to kr 22.99) leaves room in how you read the outcome. The price sits in the lower half of our model range, the side with the larger margin of safety. Read the verdict with care: some models are missing inputs, so the estimate scatters more than usual.
Key figures of SmartCraft Group AB (publ)
How large is the market capitalisation of SmartCraft Group AB (publ) (SMCRT)?
The market capitalisation of SmartCraft Group AB (publ) is 2.4B SEK (≈ $240M). The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of SmartCraft Group AB (publ) (SMCRT)?
The price-to-sales ratio of SmartCraft Group AB (publ) is 4.50 (P/E × margin). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of SmartCraft Group AB (publ) (SMCRT)?
Earnings per share at SmartCraft Group AB (publ) are kr 0.4800 (price ÷ EPS = P/E 30.2). Earnings per share over the last twelve months: total profit spread across every single share.
What is the net margin of SmartCraft Group AB (publ) (SMCRT)?
The net margin of SmartCraft Group AB (publ) is 14.9% (fiscal year 2025). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of SmartCraft Group AB (publ) (SMCRT)?
The return on equity (ROE) of SmartCraft Group AB (publ) is 9.7% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of SmartCraft Group AB (publ) (SMCRT)?
On an EBIT basis the return on assets of SmartCraft Group AB (publ) is 10.3% (avg 4y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of SmartCraft Group AB (publ) (SMCRT)?
The operating margin of SmartCraft Group AB (publ) is 14.7% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at SmartCraft Group AB (publ) (SMCRT)?
Revenue at SmartCraft Group AB (publ) is growing +3.1% versus a year earlier (3y avg +13.0%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at SmartCraft Group AB (publ) (SMCRT)?
Earnings per share at SmartCraft Group AB (publ) are growing +16.5% versus a year earlier. How much earnings per share grew versus a year earlier.
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