Smurfit Kappa Group Plc (SMFTF) fair value: what the stock is really worth
As of Jul 17, 2026: fair value of Smurfit Kappa Group Plc $26.32, price $44.30, upside -40.6%, quality 33 out of 100. Calculated from audited financials with 26 valuation models and 37 quality factors, updated daily.
- Fair value above price? No
- Good quality? No
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Smurfit Kappa Group Plc
SMFTF · USWeakest SetupStrongly overvalued and low quality.
What runs behind every stock
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Price vs Fair Value
White line = price, green steps = our fair value per fiscal year, dashed = 300-day average. As of Oct 3, 2026.
How to read this chart
60‑month range $17.65 – $56.64 · fair‑value band $17.39 – $28.97 · the $44.30 price screens above the $26.32 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). Dashed = 300-day average. As of Oct 3, 2026.
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Company profile
Smurfit Kappa Group Plc, together with its subsidiaries, manufactures, distributes, and sells containerboard, corrugated containers, and other paper-based packaging products in Ireland, Germany, France, Mexico, rest of Europe, and other Americas.
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Smurfit Kappa Group Plc, together with its subsidiaries, manufactures, distributes, and sells containerboard, corrugated containers, and other paper-based packaging products in Ireland, Germany, France, Mexico, rest of Europe, and other Americas. The company offers e-commerce, retail, consumer, industrial, bottle, protective, heavy-duty, hexacomb, and various punnet packaging products; composite cardboard tubes, bags, and sacks; and bag-in-box, a packaging system that comprises films, accessories, bags, taps, and boxes. It also provides point of sale displays; cardboards of social distancing; corrugated sheet boards, solid board sheets, folding carton sheet boards, sack Kraft papers, MG brown Kraft papers, preprint products, agro-papers, technical papers, BanaBag, and Catcher Board MB12; and various types of containerboards, such as kraftliners, testliners, and containerboard flutings. In addition, the company offers recycling solutions to cardboard and paper products; and supplies packaging machinery. It primarily serves consumer goods, industrial goods, and food and drink sectors. Smurfit Kappa Group Plc was founded in 1934 and is headquartered in Dublin, Ireland.
Stock analysis
Smurfit Kappa Group Plc (SMFTF) currently trades at $44.30, while our model-based Fair Value estimate is $26.32, 40.6% below the price, so the stock looks overvalued today.
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Valuation
Bull case: the DCF Models group reads highest at a median of $47.22 per share, and 8 of the 25 models we run sit above the $44.30 price.
Bear case: the Earnings-Based group reads lowest at $15.34, and 17 of the 25 models stay below the price. Evidence for this calculation is medium.
Scenario range: $17.39 (bear) to $28.97 (bull), the price of $44.30 sits above it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 33/100 (below-average quality), in the Consumer Cyclical sector.
Mixed Growth: Revenue is growing, but margins or cash flow do not fully confirm the trend.
Smurfit Kappa Group Plc reported revenue of $31.2B in FY2025 versus $10.1B in FY2021, a compound +32.5%/yr. Reported net income was $699M in FY2025, compounding −2.4%/yr from FY2021.
Key figures
Market cap $23.1B · P/S ratio 2.19 · EPS (TTM) $3.16 · Dividend yield 3.7% · Net margin 2.2% · Return on equity 14.3% · Return on assets (EBIT) 8.0% · Operating margin 11.9%.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 38 out of 100 (low confidence).
What moves the price
The share trades about 15% below its 52-week high and 36% above its 52-week low, currently above its 200-day average.
For context, the median of 10 Consumer Cyclical peers we cover trades at −16% fair-value upside, at −41%, SMFTF screens richer than that median.
Fair Value models
All 25 models by family
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Set up alert →Quality Score breakdown
Of which business quality 34 · Market factors (momentum, volatility) 50
Revenue & earnings trend
Growth Forecast
SMFTF screens overvalued: fair value 41% below the price. Compare with Packaging Corporation →
Compare Smurfit Kappa Group Plc with another stock
Price, fair value, quality and upside side by side.
Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Packaging & Containers · 262 stocks
Valuation Multiplesvs Packaging & Containers median · lower = cheaper
Strength profile in five axes (Snowflake)
VALUE 0: the price sits above our fair-value range.
Context: sector, industry, market
- Is the Materials sector expensive or cheap?
- P/E, EV/EBITDA and margins by industry (reference tables)
- Undervalued stocks: US Stocks
- Valuation of the USA market
Values & ESG
Does this company touch areas you may want to avoid? The classification is inferred from sector and industry.
Similar stocks
10 more Packaging & Containers stocks, each showing price versus our Fair Value estimate.
| Stock | Price | Fair Value | vs Fair Value |
|---|---|---|---|
| Smurfit Westrock Plc, SW | $46.41 | $29.85 | −36% |
| Packaging Corporation PKG | $234.52 | $130.10 | −45% |
| International Paper Company IP | $32.52 | $21.53 | −34% |
| Ball Corporation BALL | $56.83 | $47.81 | −16% |
| Avery Dennison Corporation AVY | $170.78 | $125.35 | −27% |
| Crown Holdings CCK | $108.06 | $121.85 | +13% |
| Stora Enso Oyj STEAV | €10.45 | €9.66 | −8% |
| SIG Group SIGN | CHF 13.37 | CHF 9.59 | −28% |
| ShenZhen YUTO Packaging Technology Co 002831 | ¥29.00 | ¥31.90 | +10% |
| Sonoco Products Company SON | $50.06 | $61.98 | +24% |
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Key figures of Smurfit Kappa Group Plc
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