Sanrio Company (SNROF) Fair Value & Analysis
Consumer Cyclical · US · Market cap $6.8B
Sanrio Company
SNROF · US
Fair value as of: Jun 24, 2026
From 25 valuation models · updated 7 days ago
Share price +11.4% over the past month.
Price vs Fair Value (12 months)
12‑month range $4.83 – $51.97 · fair‑value band $2.64 – $5.08 · the $6.14 price screens above the $3.76 fair value. As of Jun 24, 2026.
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Sanrio Company (SNROF) currently trades at $6.14, while our model-based Fair Value estimate is $3.76 — implying the stock looks roughly 38.8% overvalued today. We read business quality at 62/100 (solid quality), in the Consumer Cyclical sector. Bear case: priced above our estimate, the market already discounts strong expectations. Bull case: above-average quality can justify a premium — the entry price still matters most (evidence: high).
Trailing-twelve-month revenue stands at $183B. Revenue grew 32.3% year over year. It earns a return on equity of 44.0%. The balance sheet holds a net cash position of $73.7B. Fundamentals as of Jun 24, 2026
Key figures & financial health
More key figures
Figures from reported company fundamentals (EODHD) · as of Jun 24, 2026. TTM = trailing twelve months.
About the company
Sanrio Company, Ltd., together with its subsidiaries, plans and sells social communication gifts, greeting cards, and books in Japan, Europe, North America, South America, rest of Asia, and internationally. The company also operates restaurants; and produces, promotes, and distributes movies. In addition, it engages in the planning, production, and sale of recorded music and video products; planning and presentation of musicals and live performances; copyright licensing; planning and operation of theme parks; planning, development, and sale of educational services and materials; planning, sale, and distribution of digital content; planning and sale of entertainment cards and publications; production and sale of video software; and advertising, marketing, and sports activities. Further, the company engages in the sale and rental of robots, rental of cars, and non-life insurance agency services. Sanrio Company, Ltd. was incorporated in 1949 and is headquartered in Shinagawa, Japan.
Revenue & earnings trend
FY2021 – FY2025 · reported fiscal years
Sanrio Company reported revenue of $145B in FY2025 versus $41.1B in FY2021, a compound +37.1%/yr. Reported net income was $41.7B in FY2025.
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Recent news
- Sanrio Shares Swing After $554 Million Profit Forecast Beats Estimates
- Pop Mart Shares Slide on Reports of Waning Labubu Reseller Demand
- Sanrio (TSE:8136) Valuation Check After Recent 15% Share Price Pullback
- Build-A-Bear x Hello Kitty and Friends Workshop Expands Nationally with New Locations at American Dream and Mall of America
External third-party headlines (Yahoo Finance, Reuters and others) — not an editorial selection, not financial advice.
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How we calculate Fair Value
Each company is valued through a stack of independent intrinsic-value models (DCF variants, residual-income, multiples and more), blended into one family-balanced consensus and weighted by how much trustworthy data backs it. A separate quality layer scores the fundamentals. Every input is real reported data — nothing guessed.
Educational research only · not financial advice · no buy/sell recommendation. Model-based estimates are not certainties; their reliability depends on data quality and assumptions.