Zeta Global Holdings Corp (ZETA) fair value: what the stock is really worth
As of Nov 11, 2026: fair value (intrinsic value) of Zeta Global Holdings Corp stock $11.50, price $37.74, that is 69.5% below the price, quality 54 out of 100. Rating: strongly overvalued. Calculated from audited financials with 14 of our 26 valuation models and 37 quality factors, updated daily.
69 individual criteria per stock, every one traceableSee the method →
Price vs Fair Value
White line = price, green steps = our fair value per fiscal year. As of Nov 10, 2026.
How to read this chart
60‑month range $4.27 – $37.74 · fair‑value band $7.49 – $19.30 · the $37.74 price screens above the $11.50 fair value. Green steps = our fair value per fiscal year (point-in-time, no hindsight). As of Nov 10, 2026.
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Zeta Global Holdings Corp. operates an omnichannel data-driven cloud platform that provides enterprises with consumer intelligence and marketing automation software in the United States and internationally.
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The company operates Zeta Marketing platform, a single platform designed to enable enterprises to acquire, grow, and retain consumer relationships more efficiently and effectively than alternative solutions.
It also provides Zeta Messaging, an email service provider, offering end-to-end AI-powered omnichannel messaging capabilities, as well as integrated data management, enterprise-scale delivery and support, and sophisticated omnichannel orchestration.
In addition, the company offers Zeta Consumer Data platform (CDP+), a system of record for all consumer information, delivers a single, actionable view of customers and prospects that include real-time identifiers and signals, as well as other key attributes; and Zeta's DSP helps customers to maximize the power of paid media to engage the right audiences with precision and efficiency, as well as delivers experiences via desktop, inbox, mobile, CTV and social, and others.
Further, it operates Athena by Zeta, an interface to Zeta's AI-native infrastructure layer and intends to power all intelligent decisioning, automation, and user interaction; and Zeta Answers that synthesize trillions of behavioral signals into intent-based scores tied to a unique individual.
The company was incorporated in 2007 and is headquartered in New York, New York.
Stock analysis
Zeta Global Holdings Corp (ZETA) currently trades at $37.74, while our model-based Fair Value estimate is $11.50, 70% below the price, so the stock looks overvalued today.
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Valuation
Bull case: the Growth DCF group reads highest at a median of $12.82 per share, and 0 of the 14 models we run sit above the $37.74 price.
Bear case: the DCF Models group reads lowest at $10.86, and 14 of the 14 models stay below the price. Data coverage for this calculation is medium.
Scenario range: $7.49 (bear) to $19.30 (bull), the price of $37.74 sits above it. Bear and bull are the same models on cautious and optimistic assumptions, a range, not a price target.
Quality & growth
The Quality Score stands at 54/100 (solid quality), in the Technology sector.
Mixed Growth: Revenue is growing, but margins or cash flow do not fully confirm the trend.
Zeta Global Holdings Corp reported revenue of $1.3B in FY2025 versus $458M in FY2021, a compound +29.9%/yr. Reported net income was −$31.5M in FY2025.
Key figures
Market cap $8.4B Mid · P/S ratio 4.68 · EPS (TTM) $−0.0100 · Net margin −2.4% · Return on equity 4.7% · Return on assets (EBIT) −30.0% (5-year average) · Operating margin 10.1% · Revenue (TTM) $1.7B.
Competitive moat
Our AI-assisted moat analysis scores the competitive advantage at 33 out of 100 (low confidence).
What moves the price
The share trades at its 52-week high and 159% above its 52-week low, currently above its 200-day average.
For context, the median of 10 Technology peers we cover trades at −14% fair-value upside, at −70%, ZETA screens richer than that median.
Fair Value models
The price assumes far more growth than our models allow for, so the models scatter widely ($0.0800 to $19.76). Read the Fair Value as a cautious anchor, not a price target; the Growth Forecast section shows what the price assumes.
Bear$7.49Fair Value $11.50Bull$19.30
Price $37.74 · Downside -69.5%
Model ⓘEach model values the company its own way (discounted cash flow, earnings, assets, dividends). The fair value above starts from their evidence-weighted blend, not from a single model. In cyclical trough or peak years, after dilution or a stock split it is adjusted afterwards, so it can sit above or below the models.Bear ⓘBear = the cautious scenario: the same model computed with conservative anchors (lower growth, margins and valuation multiples). Together with Bull it frames a plausible valuation range, not a price target.BaseBull ⓘBull = the optimistic scenario: the same model computed with favourable anchors (higher growth, margins and valuation multiples). Together with Bear it frames a plausible valuation range, not a price target. If a model's bull case is above four times its base value, the table shows that limit with a > sign (like the overall Bull above): beyond it no assumption holds.Coverage ⓘCoverage = how well-backed THIS model's estimate is for this stock (0–100): how complete and reliable its input data are, and how well the model fits the company. The final Fair Value is an evidence-weighted blend, so better-evidenced models count more. Green ≥70, amber 50–69, grey below 50.
In the last 6 months, one officer or director sold shares worth $149,175 and none bought.
SaleJeanine SilberblattDirector2× since Dec 12, 2025: 20,490 shares, avg. $19.54$400,402Jun 12, 2026
Plus 15 other filings such as grants, option exercises or tax withholding. They are not market purchases or sales.
Sales are often planned (taxes, diversification, 10b5-1 plans). Purchases with their own money are seen as the stronger sign. For information only: not part of the quality score or Fair Value.
Growth Quality ⓘGrowth is valuable only when reinvestment earns attractive returns (Aswath Damodaran): sustainable growth depends on return on capital, reinvestment and efficiency. Basis: total company revenue over the periods shown on the cards (3Y/5Y/all years), not per share, so a merger can show up as a growth jump; per-share earnings growth is in the value-creation card.81/100
Revenue is growing, but margins or cash flow do not fully confirm the trend.
Revenue growth 1 year
+29.7%
Revenue growth 3 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+30.2%
Revenue growth 5 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+28.8%
Start year 2020 (pandemic)
Revenue growth 6 years ⓘMeasures the company's TOTAL revenue from reported annual statements: compound average growth per year (CAGR) from the fiscal year 3, 5 or N years back to the most recent comparable fiscal year. Not per share: buybacks do not change this number, and a merger can appear as a growth jump. Per-share growth (which does include buybacks) is in the value-creation card.
+27.3%
’19
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Profit margin (trend) ⓘOperating margin then vs now, from reported annual statements. A falling margin after a boom year is the classic peak-earnings signal: the growth rate then leans on an inflated base.
−0.2% (2020) → 0.4% (2025)
What shareholders gained per year ⓘWe only publish this rate when it is defensible. Reason: fiscal 2025 is a loss year, no rate is defined from a loss
not computed
Growth Forecast
A lot of optimism in the price
The price assumes about as much growth as the company has delivered so far and more than analysts expect.
What the price assumes ⓘThis turns our valuation around: instead of asking what the share is worth, it asks what growth the current price requires. It uses the cash the company keeps after all spending (free cash flow), the same discount rate as our models, five years of growth, then slowing evenly to 2 % a year by year ten. Compared with the analysts' sales forecasts extended to the same five years (at least three analysts, for context only, it does not enter the Fair Value): within 3 percentage points counts as "in line" (amber), below that little optimism (green), above that a lot of optimism (red).
+26.6%
Yearly growth needed for the next five years to justify today's price.
What forecasts expect ⓘAnalysts publish sales forecasts for the next two fiscal years. For the years after that, growth slows evenly to 2 % a year by year ten (2 % is the long-run rate our models use). Projected years are marked as such.
+17.7%
Yearly sales growth analysts expect, extended to five years.
After inflation (USA: IMF forecast 2.4% a year to 2030, 3.1% from 2016 to 2025) that is about +23.6% a year for the price and +15.0% for the forecasts.
News mood ⓘNews mood, the average tone of recent news (95 articles), rated against how stocks are usually covered. 🚀 Hype = unusually upbeat · 🙂 Positive = above average · 😐 Neutral = typical · 🙁 Negative = below average · 😨 Very negative = unusually downbeat. It reflects the tone of coverage, not our valuation.Positive
Recent news coverage is more positive than average.
AI conclusion: The business gains from layering specialized AI models and AthenaOS onto its data cloud to generate enterprise intelligence, yet its main weakness remains negative net income and ROE combined with acquisition integration demands.
Main risk: The loss of even a few super-scaled customers could materially reduce revenue because the top ten already account for more than one-third of total revenue and one exceeds 10 percent.
Bull case: By deepening integration of AthenaOS and winning additional use cases from existing super-scaled customers Zeta could offset concentration risk and expand high-margin platform revenue.
Bear case: If several large customers reduce spend or switch to competitors revenue could decline sharply while regulatory limits on data use further constrain platform effectiveness and margins.
Zeta is layering specialized AI inference models and the new AthenaOS onto its proprietary data cloud to turn enterprise knowledge into actionable intelligence. This creates tension between deeper integration that could lock in customers across more use cases and the challenge of maintaining execution discipline while absorbing recent acquisitions. Will the operating system expand high-margin platform revenue faster than it adds integration costs?
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Peer GroupⓘHow this stock ranks against its industry: the green marker is this stock, the band is the typical 25–75% peer range, and the tick is the median.Software - Infrastructure · 410 stocks
Beats the industry median on 5/13 measures
Overall it trails its industry peers.
Valuation
Quality Score54 · Above median
Fair Value upside−69.5% · Bottom 25%
Profitability
Return on equity (12 months)4.7% · Above median
Return on assets−2.1% · Below median
Net margin (12 months)2.3% · Below median
Operating margin (12 months)10.1% · Above median
Growth and dividend
Revenue growth (quarter YoY)46.1% · Top 25%
Balance sheet
Debt / equity0.25× · Above median
Valuation Multiplesvs Software - Infrastructure median · lower = cheaper
For bloggers, editors and developers: paste this into your site or blog (a “Custom HTML” block in WordPress), it shows the current fair value and links back here. Free, plain HTML, and welcome. Full data streams (CSV/JSON) at /developers.
Cite: Fair Value Calculator (2026). "Zeta Global Holdings Corp Fair Value". https://www.fairvalue-calculator.com/stock/ZETA
Frequently asked questions
Is Zeta Global Holdings Corp (ZETA) overvalued or undervalued?
As of Nov 10, 2026, our model estimates a fair value of $11.50 versus a price of $37.74, about 70% lower (overvalued).
What is the fair value of ZETA?
Our model-based fair value for Zeta Global Holdings Corp is $11.50 (as of Nov 10, 2026), built from audited fundamentals. The current price: $37.74.
What is the quality score of ZETA?
Zeta Global Holdings Corp has a Quality Score of 54/100. It measures business quality (profitability, growth, cash flow, balance-sheet strength, investment discipline, share issuance). Market factors such as price momentum and volatility do not enter the number; they are shown separately in the detail view.
What is the price target for Zeta Global Holdings Corp (ZETA)?
Our model-based price target is the fair value of $11.50 (as of Nov 10, 2026) from 14 valuation models. Cautious scenario $7.49, optimistic scenario $19.30. It is a calculation from audited fundamentals, not an analyst target.
What is the Zeta Global Holdings Corp stock forecast for 2026?
Our models put fair value at $11.50, about 70% lower versus a price of $37.74 (overvalued). Cautious scenario $7.49, optimistic scenario $19.30. The calculation is refreshed regularly with new filings.
What is the revenue of Zeta Global Holdings Corp (ZETA)?
Zeta Global Holdings Corp reported trailing-twelve-month revenue of about $1.7B (latest available figure, as of Nov 10, 2026).
What growth is priced into Zeta Global Holdings Corp (ZETA)?
For today's price to be fair in a discounted-cash-flow model, Zeta Global Holdings Corp would have to grow free cash flow by +26.6 % per year for five years (discount rate 10.3 %, then slowing evenly to 2 % perpetual growth by year ten). Over the last 5 years revenue grew +28.8 % per year. As of Nov 10, 2026.
What discount rate (WACC) does the fair value of ZETA use?
Our models discount Zeta Global Holdings Corp at 10.3 %: a base by market capitalisation (mid), damped by beta 1.25, country premium for USA. The same rate applies in all 26 models.
What is a reverse DCF?
A reverse DCF turns the usual calculation around. Instead of deriving a value from assumptions, it takes today's price as given and asks: what free-cash-flow growth would a company have to deliver for exactly this price to be fair? The result is not a forecast but the expectation already priced in. For Zeta Global Holdings Corp that is +26.6 % per year for five years, then slowing evenly to 2 % by year ten, using the same discount rate (10.3 %) and the same formula as our fair value.
How much growth has Zeta Global Holdings Corp (ZETA) delivered so far?
Over the past 5 years revenue at Zeta Global Holdings Corp grew +28.8 % a year. The price currently implies free-cash-flow growth of +26.6 % per year. Comparing the two shows how much confidence is in the price: if it demands more than has been delivered, the business has to accelerate for the maths to work.
How fast is the sector of Zeta Global Holdings Corp (ZETA) growing?
The median revenue growth in the sector is +11.5 % a year. That is the yardstick for the growth priced into Zeta Global Holdings Corp (+26.6 % per year): it shows whether the expectation is within the usual range or beyond it.
What is the free cash flow yield of Zeta Global Holdings Corp (ZETA)?
The free-cash-flow yield on the price is 2.20 %: that much free cash flow Zeta Global Holdings Corp produces per unit of market value. When it exceeds the discount rate of our models (10.3 %), the business already earns more than its cost of capital demands, and the price needs little additional growth.
What is the intrinsic value of Zeta Global Holdings Corp (ZETA)?
Intrinsic value and fair value mean the same thing: what the business is worth on its numbers, independent of the share price. For Zeta Global Holdings Corp it is $11.50 per share (as of Nov 10, 2026), against a price of $37.74. It is the blended result of 14 valuation models in 6 families (DCF Models, Earnings-Based, Multiples, Asset-Based, Growth DCF, Economic Profit).
Is Zeta Global Holdings Corp stock overvalued or undervalued in 2026?
As of Nov 10, 2026, ZETA trades above its calculated fair value: price $37.74, fair value $11.50, a gap of about −70% (overvalued). The calculation is refreshed with each new quarterly report, so the verdict can change during the year.
Is fair value the same as the market price of ZETA?
No. The price is what the market pays today ($37.74); the fair value is what the company's own numbers justify ($11.50). For Zeta Global Holdings Corp the two are $26.24 per share apart. That gap is exactly why we show both numbers side by side.
How much is Zeta Global Holdings Corp worth?
The market values Zeta Global Holdings Corp at about $8.4B (market capitalisation, as of Nov 10, 2026). Per share that is $37.74; our models calculate a fair value of $11.50 per share.
What do the bullish and bearish scenarios say about ZETA?
Our models span a range for Zeta Global Holdings Corp: cautious scenario $7.49, base $11.50, optimistic $19.30 per share (as of Nov 10, 2026, price $37.74). The range comes from different growth and margin assumptions, not from analyst opinions.
What is the PEG ratio of ZETA?
The PEG ratio of Zeta Global Holdings Corp is 0.94 (P/E divided by earnings growth, as of Nov 10, 2026). That is below 1, so growth is priced more cheaply than the earnings multiple alone suggests.
How solid is the balance sheet of Zeta Global Holdings Corp (ZETA)?
Balance-sheet figures for Zeta Global Holdings Corp (as of Nov 10, 2026): return on equity 4.7%, debt of 0.25 per unit of equity. They feed the Quality Score of 54/100, which measures business quality independently of the share price.
How far is ZETA from its 52-week high?
Zeta Global Holdings Corp trades at $37.74, at its 52-week high of $37.74 and 159% above the low of $14.55 (as of Nov 11, 2026). Distance from the high says nothing about value: that is what the fair value of $11.50 is for.
Which stocks are comparable to Zeta Global Holdings Corp?
From the same area (Technology) we also value Microsoft Corporation, Oracle Corporation, Palantir Technologies Inc, Palo Alto Networks, Inc, among others. Each of them has its own fair-value calculation on this site using the same models, so the comparison is like for like.
Is Zeta Global Holdings Corp stock attractive at the current price?
The data as of Nov 10, 2026: price $37.74, calculated fair value $11.50 (−70%), Quality Score 54/100, from 14 models. Whether that fits your horizon and risk tolerance is your call. We provide the calculation, not investment advice.
How is the fair value of ZETA calculated?
We run Zeta Global Holdings Corp through 14 models from 6 families: DCF Models, Earnings-Based, Multiples, Asset-Based, Growth DCF, Economic Profit. Every model gets the same audited fundamentals; the fair value of $11.50 builds on their evidence-weighted average, with the spread shown as a cautious and an optimistic scenario.
Is it still worth investing in stocks now?
The global stock market currently sits 14.0% above its aggregate fair value. Zeta Global Holdings Corp itself currently trades above fair value. An expensive market is no reason to stay out and no reason to buy everything at once: keep a broad savings plan running, buy single stocks only with money you can do without, and hold part of your money liquid while the market is high. The full picture including sectors is on is it worth investing now.
What is the share price of Zeta Global Holdings Corp (ZETA)?
The closing price on Nov 11, 2026 was $37.74. Our model-based fair value is $11.50, about 70% lower (overvalued). We carry closing prices from our data provider, not a live tick.
What should I pay attention to with Zeta Global Holdings Corp right now?
The price sits above even our optimistic bull case ($19.30). The favourable scenario is already priced in. Solid but not exceptional quality (54/100) and above fair value, neither a clear bargain nor a standout compounder. A fairly wide model range ($7.49 to $19.30) leaves room in how you read the outcome.
Key figures of Zeta Global Holdings Corp
How large is the market capitalisation of Zeta Global Holdings Corp (ZETA)?
The market capitalisation of Zeta Global Holdings Corp is $8.4B. The stock-market value of the whole company: share price times number of shares. It is what the market asks for the entire business today.
What is the P/S ratio of Zeta Global Holdings Corp (ZETA)?
The price-to-sales ratio of Zeta Global Holdings Corp is 4.68 (last twelve months). Price to sales: market value relative to yearly revenue. Useful when profit is thin or distorted.
What are the earnings per share of Zeta Global Holdings Corp (ZETA)?
Earnings per share at Zeta Global Holdings Corp are $−0.0100. Earnings per share over the last twelve months: total profit spread across every single share.
What is the net margin of Zeta Global Holdings Corp (ZETA)?
The net margin of Zeta Global Holdings Corp is −2.4% (fiscal year 2025). How much of every unit of revenue ends up as profit. 10% means 10 cents of profit per dollar of sales.
What is the return on equity of Zeta Global Holdings Corp (ZETA)?
The return on equity (ROE) of Zeta Global Holdings Corp is 4.7% (last twelve months). Profit relative to shareholders' equity, how efficiently the company works with its owners' money.
What is the EBIT return on assets of Zeta Global Holdings Corp (ZETA)?
On an EBIT basis the return on assets of Zeta Global Holdings Corp is −30.0% (avg 5y). Operating profit (EBIT) relative to everything the company owns, as a multi-year average. It describes the business model rather than one good or bad year.
What is the operating margin of Zeta Global Holdings Corp (ZETA)?
The operating margin of Zeta Global Holdings Corp is 10.1% (last twelve months). Profit from the core business (before interest and taxes) relative to revenue.
How fast is revenue growing at Zeta Global Holdings Corp (ZETA)?
Revenue at Zeta Global Holdings Corp is growing +46.1% versus a year earlier (3y avg +30.2%). How much revenue grew versus a year earlier (YoY). The 3-year average next to it puts the single year in context.
How fast are earnings growing at Zeta Global Holdings Corp (ZETA)?
Earnings per share at Zeta Global Holdings Corp are growing −51.1% versus a year earlier. How much earnings per share grew versus a year earlier.
How much net cash does Zeta Global Holdings Corp (ZETA) hold?
Zeta Global Holdings Corp holds more cash than debt, $123M net (fiscal year 2025). The company holds more cash than debt, a safety cushion.
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Nov 10, 2026